Market Overview:
Green Tea Market Size Was Valued at USD 16.72 Billion in 2022, and is Projected to Reach USD 27.67 Billion by 2030, Growing at a CAGR of 6.5 % From 2023-2030.
Green teais a light-colored beverage or nutritional supplement manufactured from the unoxidized Camellia sinensis leaf material. It has a little bitter flavor. The least processed variety of tea, green tea, is used as medicine in China and India to treat bleeding issues, regulate body temperature, heal wounds, and improve heart and mental health. The creation of beverages, cosmetics, dietary supplements, and dental care products all employ green tea as a basic ingredient. Frequent green tea consumption enhances immunity, lowers physical and emotional stress, reduces skin redness, and helps maintain a healthy weight within targeted ranges. Consumers all across the world prefer such beverages that offer functional benefits, encouraging them to opt for green tea products as a healthy alternative to sugar-laden beverages, thereby supporting the development of the green tea market over the analysis period.
Top Key Players Covered In The Green Tea Market:
- Arizona Beverage Company (U.S)
- Associated British Foods LLC (UK)
- Tata Global Beverages (India)
- Unilever (UK)
- Cape Natural Tea Products (South Africa)
- Celestial Seasonings (US)
- Finlays Beverages Ltd (US)
- Frontier Natural Products Co-Op (US)
- Hambleden Herbs (Cambridgeshire)
- Honest Tea, Inc (US)
- Hankook Tea (USA), and Other Major Players.
Market Dynamics and Factors:
Green tea offers several healing and antioxidant properties that aid in the treatment and prevention of conditions like diabetes, tooth decay, and heart disease. The antioxidants in green tea are extremely important for regulating the body's cholesterol and blood pressure levels. Moreover, it aids in scar healing and overall detoxification. The growing prevalence of obesity around the globe has also fueled the global demand for green tea. The green tea market is anticipated to grow significantly over the next few years due to its key benefits of managing weight and eliminating extra fat. Green tea is also known for its purifying and healing properties and is used widely to treat serious illnesses like cancer and reduce the effects of cancer cells. Owing to the varied health benefits of regular consumption, the green tea market is gaining immense popularity worldwide thereby, driving the growth of the green tea market over the analysis period.
Green tea is well known for its ability to combat several malignancies, including liver, lung, stomach, and colon cancers, as well as anxiety, stress, and depression. Significant scientific research has also demonstrated that frequent consumption of green tea strengthens the immune system, aids in the development of cognitive abilities, and lowers the body's levels of triglycerides and cholesterol. As a result of these health advantages, green tea is now in high demand all over the world. Major producers also innovate flavors and broaden their product lines to satisfy this demand.
Green Tea Market Report Highlight:
- By Type, the flavored segment is anticipated to lead the growth of the Green Tea market in the forecasted timeframe. The immense growth of this segment is due to the consumer interest in varied flavored tea products and the availability of different flavors in the green tea market.
- By Form, the green tea bags segment is expected to have the highest share of the Green Tea market over the projected period. Compared to other methods, preparing tea with green tea bags is straightforward, quick, and convenient. Also, they are hassle-free, transportable, and light, making them simpler to tote while traveling.
- By Distribution Channel, the supermarket/ hypermarket segment is set to develop at the highest CAGR during the forecasted timeframe. The enormous number of shopping stores available worldwide is the major factor that drives the growth of this market. Additionally, the availability of different flavors, brands, and sizes in supermarkets attracts more consumers to purchase green tea products.
- The North American region is expected to have the highest share of the Green Tea market over the projected period. Due to the higher demand for green tea among consumers, it reduces the risks of various lifestyle-related health problems like heart disease, obesity, and diabetes. Also, the growing consumer awareness of the health benefits associated with the regular consumption of green tea is the major factor that is expected to fuel the market growth.
Key Industry Development:
In November 2021, Unilever declared its entrance into an agreement to sell its global Tea business, Ekaterra, to CVC Capital Partners Fund VIII for €4.5 billion on a cash-free, debt-free basis. Illustration of two people picking tea leaves in a field Ekaterra is the world’s leading Tea business, with a portfolio of 34 brands including Lipton, PG tips, Pukka, T2, and TAZO.
In April 2021, Honest Tea, an organic tea company announced the launch of a new product- Honest Yerba Mate. The Honest Yerba Mate is a caffeinated ready-to-drink bottled beverage and to expand its portfolio the company made this RTD available in various flavors, such as Strawberry Pomegranate Matcha, Peach Mango Green Tea, and Lemon Ginger Black Tea.
Green Tea Market Segmentation:
By Type
- Flavored
- Unflavoured
By Form
- Green Tea Bags
- Instant Green Tea Mixes
- Loose Green Tea Leaves
By Distribution Channel
- Supermarkets/Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
For this report, Introspective Market Research has segmented the Green Tea Market based on region:
Regional Outlook (Revenue in USD Million; Volume in Units, 2023-2030)
North America
- US
- Canada
- Mexico
Eastern Europe
- Bulgaria
- The Czech Republic
- Hungary
- Poland
- Romania
- Rest of Eastern Europe
Western Europe
- Germany
- UK
- France
- Netherlands
- Italy
- Russia
- Spain
- Rest of Western Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Malaysia
- Thailand
- Vietnam
- The Philippines
- Australia
- New Zealand
- Rest of APAC
Middle East & Africa
- Turkey
- Bahrain
- Kuwait
- Saudi Arabia
- Qatar
- UAE
- Israel
- South Africa
South America
- Brazil
- Argentina
- Rest of SA
