Robotic Lawn Mower Market | Global Industry Growth & Deployment Analysis By 2030

Market Overview of the Robotic Lawn Mower Market

The Global Robotic Lawn Mower Market size is expected to grow from USD 2.01 billion in 2023 to USD 7.51 billion by 2032, at a CAGR of 15.8% during the forecast period (2024-2032)

A robotic mower is a battery-powered mower which compact and automated. A robotic mower can take care of lawn mowing activities with low time investment once the mowing area is established with boundary wire and the mower is programmed. Artificial intelligence (AI) technology developments have cleared the road for mobile robots to become more efficient. Increased reliance on automation in the commercial sector to minimize operational costs, as well as increased acceptance of home robots for various household applications such as cleaning, lawn mowing, and others, are driving the global market for robotic lawnmowers. A robotic lawn mower is an autonomous machine that functions without human intervention within a defined area. The system is made up of a mobile base, a docking station, a sensory feedback control that is programmed to mow the grass, and other accessories that aid in the system's smooth operation. The addition of unique features to robotic lawnmowers is projected to assist key manufacturers in attracting more customers and increasing market share.

Market Dynamics And Factors For Robotic Lawn Mower Market

Drivers:

Rising demand from households to maintain backyards is the main driver.

Increased spending on landscaping, backyard beautification, backyard cookouts, and garden parties, as well as the need to save time on lawn upkeep, are boosting demand for a variety of gardening tools, which is driving the market. The market is also influenced by factors such as the expanding building and tourism industries, as well as people's increasing disposable money around the world. Growing customer preference for energy-efficient systems, as well as the growing popularity of autonomous technology that requires minimal user interaction, are likely to boost global demand for robotic lawnmowers.

The progressive transition from manual tools to technologically enhanced, automated equipment is also expected to help market players build a diverse set of growth chances. Over the forecast period, an increase in demand for landscaping services in developed countries such as the United States to add aesthetic value to a property, a significant rise in disposable incomes, and the evolving lifestyles of people in developing countries such as India and China are expected to fuel the market's growth prospects.

Restraints:

High Price and limited battery life are the major restraining factor. 

The main restraining factor of the robotic lawn mower is the price is higher compared to the manual one. Although robotic lawn mower presents certain advantages, it also creates inconvenience such as limited battery life, limited area of operation, and possibilities of theft as all the robotic lawn mowers are wireless. The limited operating time and lesser cutting mode impede the growth of the market. 

Opportunities:

Integration of AI and advanced GPS systems in Robotic lawnmowers presents upward growth opportunities. 

Emerging technologies like AI in robotic systems can help automate lawn mowing systems with better cutting efficiency. Some robotic mowers have integrated functionality within apps to alter settings or schedule mowing times and frequency and manually control the mower with a digital joystick. Technologies like embedded GPS in modern robotic lawnmowers allow them to automatically mow around obstacles or even go to sleep when it starts to rain. The majority of robotic mowers use a random approach, in which the machine bounces around on the grass until it strikes the boundary wire that limits the operating area. Then it switches direction until it hits the wire again. This could take a long time, depending on the size of the lawn. Hence, the equipment must be running at all times. Several robotic mowers such as Indego by Bosch construct a garden map before systematically tackling the work.

Segmentation Analysis of the Robotic Lawn Mower Market

By Range, the Medium range robotic lawn mower segment is dominating the Robotic Lawn Mower Market. The medium-range robotic lawn mower is an ideal product for the backyard of an average size house. It can cover the backyard and lawn in a single charge which is sufficient for domestic use. In the united states, the Average residential lawn is up to 11,000 square feet covering the main lawn and backyard in some cases. Medium size robotic lawn mower is capable of covering that area without any problem. As the range size increases, the price of the products also gets affected. Since robotic lawn mower is already an expensive product, the majority of the customers opt for medium range and medium-priced products. Therefore, the Medium range robotic lawn mower segment is expected to grow during the forecasted period.

By Distribution Channel, Retail stores are dominating the distribution channel segment of the Robotic Lawn Mower Market. The retail stores are the general preference to buy electronic and home appliance-based products where customers could physically see and touch the product as well as check out the built quality of the product. In America, home-improvement centers and specialty hardware stores are the preferred locations to buy these products. Also, Walmart has included a wide range of home improvement and hardware equipment in their section to attract more customers. Products like lawnmowers are generally sold in these stores with the demo of the product giving the customer an experience of the product before buying. However, since the businesses went online, many electronic brands showed a strong existence online to capture the young audience who opt for online stores to buy products. This trend is also embedded in the robotic lawn mower market as new products are being constantly launched and due to the slow supply chain of the product, online sales of robotic lawnmowers have increased swiftly. The online sales segment is expected to grow during the forecasted period.

By End User, the Residential segment dominates the Robotic Lawn Mower Market. People's spending capacity has improved as a result of their more fast and hectic lifestyles as a result of urbanization around the world. People's interest in constructing and improving the visual appeal of gardens in their homes for beautification is expanding, as is the trend toward smaller households with small lawns. These favorable demographic variables are contributing significantly to the robotic lawn mower market's growth. Major players are aggressively investing in research and development to improve the robotic lawnmower's functionality. This rise in robot mower sales is undoubtedly due to recent advancements in the development of both lithium-ion batteries and robot technology. The Automower 435X AWD smart home robotic lawnmowers from Husqvarna have innovative all-wheel-drive technology, which includes inclines up to 35 degrees and superior GPS-assisted navigation. The Honda Miimo has innovative sensors and a floating cover that detects impediments. Miimo is secured with anti-theft software that prohibits illegal access and use.

Regional Analysis of the Robotic Lawn Mower Market

North America dominates the Robotic Lawn Mower market. Increasing demand for professional lawn mowers with capabilities such as smart connections and GPS-based navigation is fueling the robotic lawn mower market's growth in North America. The region's large growth potential can be forecasted by taking into account the region's awareness and subsequent demand for electric-based autonomous mowers. Robin Autopilot USA has announced its decision to extend its relationship with Husqvarna Group to broaden its client base and expand its position in a variety of regional markets in the prospective North American market. In addition, many established market players are pursuing joint ventures and strategic mergers and acquisitions to diversify their product portfolios and expand their footprint across multiple geographies. The increased involvement of enterprises from various geographies in the worldwide market has resulted in a fierce and severe rivalry landscape. The top rivals with promising market shares in the market are Husqvarna Group, Robert Bosch GmbH, and STIGA S.p.A.

Europe is the second-largest market for Robotic Lawn Mowers. Customers are switching from traditional gasoline-powered manual lawnmowers to modern, silent, efficient, smart, and battery-powered robotic mowers, which is broadening Europe's growth prospects. Due to customers' proclivity for automated gardening, the United Kingdom will see a significant change. During the market forecasting era. Demand for energy-efficient lawn management systems, a lack of trained and skilled tool operators, and ongoing infrastructure development in suburban areas and residential complexes in metropolitan areas are all enhancing lawn operators' sales prospects across various geographies. The owners' significant interest in the upkeep of extensive grass areas and backyard beautification activities adds to the country's hopeful growth projections.

COVID-19 Impact Analysis on Robotic Lawn Mower Market

The COVID-19 crisis has had a massive impact on a variety of industries, including tourism, health, and retail. The pandemic had a significant impact on the lawnmower business, as its supply chain was severely affected. Many suppliers reduced capacity due to earlier drops in demand for most raw materials and interruption in the supply chain due to limited mobility during the early months of the coronavirus epidemic. This resulted in higher prices and a more limited supply of raw materials including steel, plastics, rubber components, and, more recently, microchips, which are essential in the production of robotic lawnmowers. Many lawn mower suppliers and other manufacturers encountered difficulties obtaining sufficient raw materials, which included the possibility of paying higher rates to meet client demand. Due to significant investments by global corporations in new product development, lawnmower goods have vastly improved, ranging from the incorporation of sensors to the use of industry 4.0 and robotics to build tech-driven lawn mowing items. These advancements, as well as a burgeoning garden and lawn care culture, a growing interest in turf sports like golf, and a rise in landscaping service providers, all contributed to increased demand for lawnmowers across the regions.

Key Players for the Robotic Lawn Mower Market:

• Alfred Kärcher
• AL-KO
• Deere & Co.
• Future Gen Robotics
• Hangzhou Favor Robot Technology
• Hitachi
• Honda Motor Company
• Husqvarna
• iRobot
• LG
• Linea Tielle
• Mamibot
• Milagrow HumanTech
• MTD Products
• Ningbo NGP Industry
• Positec Tool (WORX)
• Robert Bosch
• STIGA
• STIHL
• The Kobi Company
• The SUMEC Corp. (Yard Force)
• Turflynx
• Volta
• Wiper Ecorobt (NIKO)
• Yamabiko Europe (Belrobotics)
• ZCS
• Zhejiang Tianchen Intelligence & Technology
• ZICOM
• ZIPPER Maschinen

Key Industry Developments In The Robotic Lawn Mower Market

• In January 2024, HOOKII Neomow launched new advancements in robotic lawn mowers such as LiDAR (Light Detection and Ranging) and SLAM (Simultaneous Localization and Mapping). LiDAR technology allowed mowers to create a more accurate map of their surroundings, enabling them to navigate more efficiently and avoid obstacles more effectively. SLAM This technology allowed mowers to build a map of their surroundings as they moved, eliminating the need for perimeter wires.