Handbag Market Synopsis
Handbag Market Size Was Valued at USD 54.98 Billion in 2023, and is Projected to Reach USD 102.79 Billion by 2032, Growing at a CAGR of 7.2% From 2024-2032.
Handbag are one of the most complementary clothing accessories and one of the most popular accessories for women that the most valuable consumer items are purses and handbags.
- Fashion is becoming more recognized and popular globally. Consumers are increasingly aware of fashion, wanting to stay updated with the newest trends and styles. The increased awareness of fashion is influenced by globalization, exposure to global fashion trends, and the impact of fashion media. Purses are considered important style accessories that can enhance one's personal fashion, increasing their popularity. Companies are always trying out fresh designs, colours, and materials to appeal to shoppers. The movement towards environmentally friendly and sustainable materials has also become popular, attracting consumers who care about the environment.
- More features of handbags should be considered before buying them as this issue is concerns women of all age groups. Most women choose a bag simply by considering the design, colour and shape. The security aspects are rarely considered t and many of the handbags sold in the market do not contain any elements of security. Most of the manufacturers and distributors are only concerned about the design, shape, and colour that seems to be more appealing to bag enthusiasts. Therefore, the types of innovation for handbag design that are appropriate for older women emphasize comfort and safety features. These bags should be studied to reduce the problem of injury or death for older women. Comfort features need to be included in the innovative design of these handbags because the way a bag is used can affect women health.
- Consumers in the modern day are looking for products that match their individual style and identity, with innovations like technology in handbags and special materials being popular choices. The shift towards personalization and customization in handbags enables customers to own one-of-a-kind products that reflect their preferences. Many brands have taken advantage of this trend, providing choices for personalizing with monogramming, custom colours, and unique designs.
Handbag Market Trend Analysis
Fashion Trends and Brand Preferences
- Fashion drifts are crucial in pouring the market's growth. People regularly look for the newest trends and fashions to remain stylish. Major fashion houses and luxury brands have a strong impact on persuading these trends. Their support for particular handbag lines can stimulate interest among the general public. Individuals are attracted to designer handbags because they are viewed as symbols of status and expressions of personal fashion. Fashion shows, endorsements from celebrities, and influences from social media are also contributing to the increasing demand for different limited edition luxury handbags. When famous individuals endorse a specific handbag, it may result in an increase in interest for that particular design.
- The merging of fashion and branding is a key element in the development of handbag styles. Brands put a lot of money into making unique and easily identifiable designs that connect with their desired demographic. A brand's identity and attractiveness are influenced by its logo, craftsmanship, and heritage. Shoppers are attracted to handbags that showcase the newest fashion styles and represent the brand's values and prestige. High-end labels frequently launch special handbag lines in limited quantities to establish a feeling of rarity and exclusivity. These highly anticipated releases often sell out fast due to the demand for owning exclusive and prestigious items.
- The appeal of exclusive handbags is boosted by the brand's prestige and the perceived importance of owning these unique items. Social media sites like Instagram, TikTok, and Pinterest magnify these recommendations. Influencers and celebrities often share photos and videos displaying their clothing and accessories, such as handbags. Often, these posts become popular very quickly, which in turn makes the featured handbags more visible and desired. Brands take advantage of this trend by teaming up with influencers to expand their reach and generate excitement for new releases.
Opportunity
Customization and Personalization
- Smart customers are more and more looking for products that showcase their own unique style and personality. Customers have the ability to customize and personalize handbags to suit their individual preferences. The desire for one-of-a-kind items is particularly high among younger age groups like Millennials and Gen Z, who prioritize self-expression and uniqueness in their style preferences.
- Providing customization choices can greatly improve customer interaction. Consumers feel a stronger bond with the product and the brand when they are able to customize their handbags with options such as colours, materials, monograms, and additional features. Investing personally in this can result in higher levels of brand loyalty and customers making repeat purchases. Brands that offer a captivating and engaging purchasing journey are more apt to cultivate a devoted group of customers. The handbag industry is fiercely competitive, with many brands competing for the attention of consumers. Customization and personalization are tools that brands can use to set themselves apart from other competitors.
- Brands can distinguish themselves in a competitive market by offering distinctive and personalized products. Smaller or emerging brands can benefit from this distinction when aiming to carve out a unique market position. Handcrafted and tailor-made handbags are often seen as having greater worth than items made in large quantities. Consumers are usually prepared to spend extra money on items that are customized to their individual preferences and tastes. The readiness to spend extra money can boost the average transaction amount and enhance profit margins for brands providing such services.
Handbag Market Segment Analysis:
Handbag Market is segmented on the basis of Product Type, Raw Material, Distribution Channels, End-User, And Region.
By Product Type, Tote Bags Segment Is Expected to Dominate the Market During the Forecast Period
- A tote bag is a large, typically unfastened bag with parallel handles that emerge from the sides of its pouch. Totes are often used as reusable shopping bags. The archetypal tote bag is made of sturdy cloth, perhaps with thick leather at its handles or bottom; leather versions often have a pebbled surface. Fabrics include natural canvas and jute, or nylon and other easy-care synthetics. These may degrade with prolonged exposure to sunlight. Many low-cost totes are made from recycled matter, from minimally processed natural Fibers, or from byproducts of processes that refine organic materials. tote bags have been sold as more eco-friendly replacement for disposable plastic bags, given they can be reused multiple times. They have also been given away as promotional items.
- A study by the UK Environment Agency found that cotton canvas bags have to be reused at least 131 times before they can match the carbon expenditure of a single disposable plastic bag, and up to 327 times if the plastic bags are used as bin liners. Tote bags are easy to use because of their uncomplicated, open-top design. They frequently have one large section, possibly with additional smaller pockets, making them more functional. This simple design attracts a diverse group of customers, including students, professionals, parents, and travellers.
- Tote bags are appealing to everyone regardless of age, gender, or lifestyle. Students prefer using them to carry books and supplies, professionals Favor them for holding laptops and documents, and shoppers like them for their large storage capacity. Their strong presence across a wide audience helps them maintain a leading position in the handbag industry. Tote bags are versatile and can effortlessly keep up with evolving fashion styles. They come in a variety of materials, colours, and patterns, making them appropriate for different seasons and events. Luxury fashion labels like Chanel and Louis Vuitton have adopted the tote bag style, adding high-end materials and logos to enhance its reputation as a stylish accessory.
By Raw Material, Leather Segment Held the Largest Share In 2023
- Leather is commonly used for designer labels and other luxury bags. It is because it can easily be cut, shaped, and designed in many ways. Furthermore, its durability has been tested by time. The beauty it provides is evident in many social events. There is no question that it is one of the most favourite materials by many fashion aficionados. Now women can purchase high-quality designer handbags- with-a-conscience that they can be proud to carry. The only concern about this material is the price. Leather is both long-lasting and pleasant to wear. With regular use, a leather handbag typically becomes softer and more pliable, improving its comfort when carried.
- Leather allows for air circulation, keeping the items in the bag well-maintained. The bag's durability also guarantees that it maintains its form and design, offering practical and visual advantages. Definitely, it is by far expensive, especially if it comes from exotic animals. Even ordinary leather is not cheap at all. It is because the process of making it is laborious. As long as leather has been used; it has been a vehicle for transporting objects. Originally, there were just simple leather bags. Today there are an infinite number of bag types from the leather handbag, which are most widely used. Leather is recognized for its owing strength and long lifespan, making it a perfect choice for handbags that are regularly utilized.
- Durable leather is more resistant to damage than most other materials, making it a smart option for shoppers seeking items that will last a long time. The long-lasting nature of leather handbags allows them to keep their looks and usefulness for an extended period of time, contributing to their enduring popularity. Leather provides a distinct appearance that is timeless and flexible. It is possible to create it in many different styles, ranging from elegant and contemporary to traditional and old-fashioned. The unique appearance of leather, with its natural grain and texture, is difficult for synthetic materials to imitate. Moreover, as leather evolves, it acquires a patina that some customers appreciate due to its ability to improve in appearance with age.
Handbag Market Regional Insights:
Europe is Expected to Dominate the Market Over the Forecast Period
- Countries in Europe like France, Italy, and the United Kingdom have always led the way in the fashion industry, boasting a strong history of skilled workmanship, inventive design, and high-end manufacturing. Brands that come from these nations frequently have a prestigious image, which appeals to consumers around the globe. European fashion brands are recognized for their consistent innovation and dedication to excellent design. They frequently establish new fashion trends, impacting what consumers prefer and guiding the global handbag market's direction.
- European handbags are known for their exceptional quality, top-notch materials, and focus on detail. The high quality and long-lasting nature of European handbags are highly prized by consumers, leading to the region's strong presence in the luxury market. Major fashion hubs like Paris, Milan, London, and Florence play a key role in the global fashion scene, hosting renowned fashion weeks, trade shows, and industry gatherings. European cities draw in fashion designers, artisans, buyers, and fashion lovers globally, strengthening Europe's impact on the handbag industry. Numerous luxury brands in Europe have a rich history and legacy of skilled craftsmanship inherited over many generations.
- This rich heritage enhances their products and attracts customers who value authenticity and a link to fashion's past. Europe has a sophisticated retail system, including high-end boutiques, department stores, and online platforms serving wealthy customers worldwide. European handbag brands use these platforms to reach a vast audience and uphold their market leadership. In Europe, there are numerous prestigious designer labels such as Louis Vuitton, Chanel, Gucci, Prada, Hermès, among others. These companies have become top players in the international handbag industry by providing high-quality items with unique styles and careful attention to detail.
Handbag Market Active Players
- Louis Vuitton (France)
- Gucci (Italy)
- Coach (United States)
- Chanel (France)
- Prada (Italy)
- Michael Kors (United States)
- Hermès (France)
- Burberry (United Kingdom)
- Fendi (Italy)
- Kate Spade (United States)
- Tory Burch (United States)
- Dior (France)
- Givenchy (France)
- Longchamp (France)
- Balenciaga (France)
- Versace (Italy)
- Bottega Veneta (Italy)
- Marc Jacobs (United States)
- Salvatore Ferragamo (Italy)
- Valentino (Italy)
- Alexander Wang (United States)
- Celine (France)
- Prada (Italy)
- Jimmy Choo (United Kingdom)
- Miu Miu (Italy)
- Tod's (Italy)
- Stella McCartney (United Kingdom) and other active players.
Key Industry Developments in the Handbag Market:
- In Feb 2024, Veronica Beard Launches First Handbag Collection Spring 2024.American ready-to-wear brand Veronica Beard is pleased to announce the debut of its first collection of handbags, launching globally today, February 1st. The handbag collection will be available at VeronicaBeard.com and Veronica Beard boutiques worldwide, as well as select retailers.
- In April 2024, FTC Moves to Block Tapestry’s Acquisition Of Capri The Federal Trade Commission announced to block Tapestry, Inc.’s $8.5 billion acquisition of Capri Holdings Limited, a deal that seeks to combine three close competitors – Tapestry’s Coach and Kate Spade brands and Capri’s Michael Kors brand. If allowed, the deal would eliminate direct head-to-head competition between Tapestry’s and Capri’s brands. It would also give Tapestry a dominant share of the “accessible luxury” handbag market, a term coined by Tapestry to describe quality leather and craftsmanship handbags at an affordable price.
Global Handbag Market Scope:
Global Handbag Market |
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Base Year: |
2023 |
Forecast Period: |
2024-2032 |
Historical Data: |
2017 to 2023 |
Market Size in 2023: |
USD 54.98 Bn |
Forecast Period 2024-32 CAGR: |
7.2 % |
Market Size in 2032: |
USD 102.79 Bn |
Segments Covered: |
By Product Type |
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By Raw Material |
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By Distribution Channels |
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By End-User |
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By Region |
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Key Market Drivers: |
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Key Market Restraints: |
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Key Opportunities: |
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Companies Covered in the report: |
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- INTRODUCTION
- RESEARCH OBJECTIVES
- RESEARCH METHODOLOGY
- RESEARCH PROCESS
- SCOPE AND COVERAGE
- Market Definition
- Key Questions Answered
- MARKET SEGMENTATION
- EXECUTIVE SUMMARY
- MARKET OVERVIEW
- GROWTH OPPORTUNITIES BY SEGMENT
- MARKET LANDSCAPE
- PORTER’S FIVE FORCES ANALYSIS
- Bargaining Power of Supplier
- Threat Of New Entrants
- Threat Of Substitutes
- Competitive Rivalry
- Bargaining Power Among Buyers
- INDUSTRY VALUE CHAIN ANALYSIS
- MARKET DYNAMICS
- Drivers
- Restraints
- Opportunities
- Challenges
- MARKET TREND ANALYSIS
- REGULATORY LANDSCAPE
- PESTLE ANALYSIS
- PRICE TREND ANALYSIS
- PATENT ANALYSIS
- TECHNOLOGY EVALUATION
- MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
- Geopolitical Market Disruptions
- Supply Chain Disruptions
- Instability in Emerging Markets
- ECOSYSTEM
- PORTER’S FIVE FORCES ANALYSIS
- HANDBAG MARKET BY PRODUCT TYPE (2017-2032)
- HANDBAG MARKET SNAPSHOT AND GROWTH ENGINE
- MARKET OVERVIEW
- TOTE BAGS
- Introduction And Market Overview
- Historic And Forecasted Market Size in Value (2017-2032F)
- Historic And Forecasted Market Size in Volume (2017-2032F)
- Key Market Trends, Growth Factors and Opportunities
- Geographic Segmentation Analysis
- SATCHELS
- BUCKET BAGS
- CLUTCHES
- HOBO BAGS
- OTHERS {CROSSBODY BAGS, AND SADDLE BAGS}
- HANDBAG MARKET BY RAW MATERIAL (2017-2032)
- HANDBAG MARKET SNAPSHOT AND GROWTH ENGINE
- MARKET OVERVIEW
- LEATHER
- Introduction And Market Overview
- Historic And Forecasted Market Size in Value (2017-2032F)
- Historic And Forecasted Market Size in Volume (2017-2032F)
- Key Market Trends, Growth Factors and Opportunities
- Geographic Segmentation Analysis
- FABRIC
- RUBBER
- HANDBAG MARKET BY DISTRIBUTION CHANNELS (2017-2032)
- HANDBAG MARKET SNAPSHOT AND GROWTH ENGINE
- MARKET OVERVIEW
- SUPERMARKETS AND HYPERMARKETS
- Introduction And Market Overview
- Historic And Forecasted Market Size in Value (2017-2032F)
- Historic And Forecasted Market Size in Volume (2017-2032F)
- Key Market Trends, Growth Factors And Opportunities
- Geographic Segmentation Analysis
- SPECIALTY STORES
- DEPARTMENTAL STORES
- DISCOUNT STORES
- ONLINE STORES
- HANDBAG MARKET BY END-USER (2017-2032)
- HANDBAG MARKET SNAPSHOT AND GROWTH ENGINE
- MARKET OVERVIEW
- WOMENS
- Introduction And Market Overview
- Historic And Forecasted Market Size in Value (2017-2032F)
- Historic And Forecasted Market Size in Volume (2017-2032F)
- Key Market Trends, Growth Factors and Opportunities
- Geographic Segmentation Analysis
- MENS
- CHILDREN
- COMPANY PROFILES AND COMPETITIVE ANALYSIS
- COMPETITIVE LANDSCAPE
- Competitive Benchmarking
- Handbag Market Share By Manufacturer (2023)
- Industry BCG Matrix
- Heat Map Analysis
- Mergers & Acquisitions
- LOUIS VUITTON (FRANCE)
- Company Overview
- Key Executives
- Company Snapshot
- Role of the Company in the Market
- Sustainability and Social Responsibility
- Operating Business Segments
- Product Portfolio
- Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
- Key Strategic Moves And Recent Developments
- SWOT Analysis
- GUCCI (ITALY)
- COACH (UNITED STATES)
- CHANEL (FRANCE)
- PRADA (ITALY)
- MICHAEL KORS (UNITED STATES)
- HERMÈS (FRANCE)
- BURBERRY (UNITED KINGDOM)
- FENDI (ITALY)
- KATE SPADE (UNITED STATES)
- TORY BURCH (UNITED STATES)
- DIOR (FRANCE)
- GIVENCHY (FRANCE)
- LONGCHAMP (FRANCE)
- BALENCIAGA (FRANCE)
- VERSACE (ITALY)
- BOTTEGA VENETA (ITALY)
- MARC JACOBS (UNITED STATES)
- SALVATORE FERRAGAMO (ITALY)
- VALENTINO (ITALY)
- ALEXANDER WANG (UNITED STATES)
- CELINE (FRANCE)
- PRADA (ITALY)
- JIMMY CHOO (UNITED KINGDOM)
- TOD'S (ITALY)
- STELLA MCCARTNEY (UNITED KINGDOM)
- COMPETITIVE LANDSCAPE
- GLOBAL HANDBAG MARKET BY REGION
- OVERVIEW
- NORTH AMERICA
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Product Type
- Historic And Forecasted Market Size By Raw Material
- Historic And Forecasted Market Size By Distribution Channels
- Historic And Forecasted Market Size By End-USer
- Historic And Forecasted Market Size By Segment5
- Historic And Forecasted Market Size By Segment6
- Historic And Forecasted Market Size By Country
- USA
- Canada
- Mexico
- EASTERN EUROPE
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Russia
- Bulgaria
- The Czech Republic
- Hungary
- Poland
- Romania
- Rest Of Eastern Europe
- WESTERN EUROPE
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Germany
- United Kingdom
- France
- The Netherlands
- Italy
- Spain
- Rest Of Western Europe
- ASIA PACIFIC
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- China
- India
- Japan
- South Korea
- Malaysia
- Thailand
- Vietnam
- The Philippines
- Australia
- New-Zealand
- Rest Of APAC
- MIDDLE EAST & AFRICA
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Turkey
- Bahrain
- Kuwait
- Saudi Arabia
- Qatar
- UAE
- Israel
- South Africa
- SOUTH AMERICA
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Brazil
- Argentina
- Rest of South America
- INVESTMENT ANALYSIS
- ANALYST VIEWPOINT AND CONCLUSION
- Recommendations and Concluding Analysis
- Potential Market Strategies
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- Thailand
- Vietnam
- The Philippines
- Australia
- New-Zealand
- Rest Of APAC
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- MIDDLE EAST & AFRICA
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Turkey
- Bahrain
- Kuwait
- Saudi Arabia
- Qatar
- UAE
- Israel
- South Africa
- SOUTH AMERICA
- Key Market Trends, Growth Factors And Opportunities
- Key Manufacturers
- Historic And Forecasted Market Size By Segments
- Historic And Forecasted Market Size By Country
- Brazil
- Argentina
- Rest of South America
- INVESTMENT ANALYSIS
- ANALYST VIEWPOINT AND CONCLUSION
- Recommendations and Concluding Analysis
- Potential Market Strategies
Global Handbag Market Scope:
Global Handbag Market |
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Base Year: |
2023 |
Forecast Period: |
2024-2032 |
Historical Data: |
2017 to 2023 |
Market Size in 2023: |
USD 54.98 Bn |
Forecast Period 2024-32 CAGR: |
7.2 % |
Market Size in 2032: |
USD 102.79 Bn |
Segments Covered: |
By Product Type |
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By Raw Material |
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By Distribution Channels |
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By End-User |
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By Region |
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Key Market Drivers: |
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Key Market Restraints: |
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Key Opportunities: |
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Companies Covered in the report: |
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Frequently Asked Questions :
The forecast period in the Handbag Market research report is 2024-2032.
Louis Vuitton (France), Gucci (Italy), Coach (United States), Chanel (France), Prada (Italy), Michael Kors (United States), Hermès (France), Burberry (United Kingdom), Fendi (Italy), Kate Spade (United States), Tory Burch (United States), Dior (France), Givenchy (France), Longchamp (France), Balenciaga (France), Versace (Italy), Bottega Veneta (Italy), Marc Jacobs (United States), Salvatore Ferragamo (Italy), Valentino (Italy), Alexander Wang (United States), Celine (France), Prada (Italy), Jimmy Choo (United Kingdom), Tod's (Italy), Stella McCartney (United Kingdom) and Other Active Players.
The Handbag Market is segmented into Product Type, Raw Material, Distribution Channels, End-User, and region. By Product Type, the market is categorized into Tote Bags, Satchels, Bucket Bags, Clutches, Hobo bags, And Others {crossbody bags, and saddle bags}. By Raw Material, the market is categorized into Leather, Fabric, Rubber. By Distribution Channels, the market is categorized into Supermarkets and hypermarkets, Specialty Stores, Departmental Stores, Discount Stores, Online Stores. By End-User, the market is categorized into Women’s, Men’s, Children. By region, it is analyzed across North America (U.S.; Canada; Mexico), Eastern Europe (Bulgaria; The Czech Republic; Hungary; Poland; Romania; Rest of Eastern Europe), Western Europe (Germany; UK; France; Netherlands; Italy; Russia; Spain; Rest of Western Europe), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).
Handbag are one of the most complementary clothing accessories and one of the most popular accessories for women that the most valuable consumer items are purses and handbags.
Handbag Market Size Was Valued at USD 54.98 Billion in 2023, and is Projected to Reach USD 102.79 Billion by 2032, Growing at a CAGR of 7.2% From 2024-2032.