Polyvinyl Alcohol Market Synopsis

Polyvinyl Alcohol Market Size Was Valued at USD 1.1 Billion in 2023, and is Projected to Reach USD 1.6 Billion by 2032, Growing at a CAGR of 4.6% From 2024-2032.

Polyvinyl alcohol is also known as PVA and is man-made polymer that is prepared by the polymerization of vinyl acetate monomer undergoing a process of chemical reactions. It is a compound which dissolves easily in water, is biodegradable, and poses no health hazard to human and animals, and thus it has many uses across industries. It is generally known that high-quality PVA possesses outstanding film-forming property, which is one of the reasons for the high interest in it as an ingredient for the production of adhesives and coatings and manufacturing of films. Also, PVA is relatively immune to effect of organic solvent, this increases on its application on these areas. PVA is used as sizing preparative to help in weaving and handling of fabrics while weaving. This increases the solubility of its active ingredient in water so that it can easily be washed away in the subsequent washing procedures. In packaging industry, PVA used in order to produce special water soluble packaging materials, and thus minimizing the incidence of wastes and the harm it brought to the environment.

• The Global market has been influenced by increased development of the food and beverage sector and increased demand for earth friendly synthetic polymers for packaging materials demand. PVA has a significant position in this setting as it is utilized commonly as a mechanical binder and a surface coating in food packaging materials. That it has no toxicity to human life and that it can inhibit moisture and air at the same time makes it suitable for such a use.
• Additionally, the market finds a lot of application for PVA in manufacturing of water-biodegradable and disposable packing for various goods such as detergents, dyes, and agricultural supplies. Another feature that underlines the versatility of PVA is the application of the further PVA solid sheets, tapes, or string which is used in knitting mesh-type stockings for fishing and marine activities.
• Also, further product development is considered the main factor that helps to reach the market growth level. These comprise of PVA-based bio-composite films, PVA’s improved biodegradable capacity, higher water absorption properties, and greater filler loading. These innovations are gaining popularity as they fall in with the consensus shift in the use of sustainable and environmentally friendly materials into space. In addition, the ever growing global industrialization, especially in the developing countries, is helping boost the PVA market. The growth is further friend by increased research and development (R&D) with the intention of expanding and enhancing the uses of PVA.

Polyvinyl Alcohol Market Trend Analysis

Rise in Sustainable Packaging

• With worsening environmental issues globally, the global community witnesses the increased incorporation of PVA in the sustainable packaging industries. These aspects of PVA have great significance for the use of this material to replace traditional plastic packaging, as it is easily soluble in water and biodegradable. It also finds great application in smaller applications such packaging of detergent pods and packaging of several agricultural chemical products. Water-soluble film and pouches made from PVA provide 100% biodegradability upon contact with water and no residual products left behind; this is in accord with consumer trend on the green products. In addition , increased regulation on the use of plastic packaging an precautionary measures towards environmentally friendly packaging call for development of PVA based packaging solutions . According to governments and different environmental agencies of the world, it is high time that dumps and landfill sites should contain bio-degradable material, and thus PVA is favorite choice.

Global Expansion in Textile Industry

• PVA is often used as a sizing in textile manufacturing where it is needed for imparting important attributes to fabrics during weaving. These properties include the tensile strength, wear resistance and increased weaving speeds. As it has been seen the world textile industry is in a phase of growth more so in the emerging markets thus the need for PVA more as a sizing agent. However, the growing trend of sustaible textiles have been able to play in the benefit of PVA. For example, consumers are on the lookout for environmentally friendly clothing and fabrics, and PVA based sizing agents is the way to go. These agents are Eco-friendly and there are no risks involved in the environment throughout the processing of these textiles. Therefore, there is the right combination of the growing textile industry and the consumer’s shift towards using sustainable textiles: PVA-based sizing agents are being adopted. This underscores PVA's pivotal

Polyvinyl Alcohol Market Segment Analysis:

Polyvinyl Alcohol Market Segmented based on grade and end use industry..

By grade, Partially hydrolyzed segment is expected to dominate the market during the forecast period

• PHA has such favorable characteristics as the ability to achieve good solubility and high mechanical strength at the same time. This characteristic has made it have a high demand in industries where controlled water solubility will be necessary such as in the production of water soluble packaging materials. Another advantage of controlling the hydrolysis process is to make the product at least slightly water soluble to dissolve properly when required and to provide the right performance in applications like detergent capsules and single use packaging. Furthermore, partially hydrolyzed PVA also has good film forming ability which enables it to be used in the preparation of films and coatings. This attribute plays a crucial role in tapes, sealants or bonding agents where it is required to produce strong yet flexible joints. Some of the industries that use this grade include the woodworking industry, the paper manufacturing industry, and the packaging industry because this grade offers good adhesion on various surfaces. The use of hydrogels goes further to the agricultural field where it is used in creating controlled - release fertilizer systems that aid in the management of nutrients in farms.

By end use industry, Food packaging segment held the largest share in 2023

• As a water-soluble polymer, PVA finds extensive utilization in single use packaging materials like detergent pods and soluble packets for food seasonings. These packaging formats offer the consumers with preference while at the same time addressing the issue of excessive use of plastics. The solubility of PVA in water enables the total discharge to occur without compromising the quality of the packaged items. Furthermore, these films and coatings find application in increasing the shelf life of foods as well as in pharmaceuticals. These films also serve the purpose of moisture proof and they help in not allowing moisture to penetrate through the films and spoil the perishable items. Another benefit derived from the controlled release of moisture is the elimination of food spoilage, therefore minimizing food wasteage. This aspect can be correlated with the international strategies on minimization of food waste and encouraging the production of environmentally friendly foods within the food chain. This property makes it ideal for use in food packaging since PVA is classified as food-grade and is non-toxic.

Polyvinyl Alcohol Market Regional Insights:

Asia Pacific is Expected to Dominate the Market Over the Forecast period

• Asia Pacific has become a significant investment destination for manufacturing industries like textiles, packaging, and chemicals. And this region has a strong industrial base to support the development and production of PVA for these sectors. The large reservoir of raw materials and improved techniques of manufacturing also put Asia Pacific in a vantage point of meeting the increasing demand of PVA in the international markets as well as within its locale. In addition, with a focus toward export-oriented economy, the region is among the largest exporters of PVA based products in the global markets. This has placed it in a vantage position in a global vantage in the market of PVA . Asian manufacturers have been able to build greater competencies and efficiencies in terms of costs and production; this means that Asian manufacturers can now supply the global market even more than before thus cementing its control. Also, there is the issue of increasing populations and the process of urbanization which is currently in progress in several countries of the region. This demographic change has led to consumers’ expenditure on packed products, textiles, and construction material where PVA widely used.

Active Key Players in the Polyvinyl Alcohol Market

• Anhui Wanwei Group Co. Ltd.
• Celanese Corporation
• Chang Chun Group
• China Petroleum and Chemical Corporation (China Petrochemical Corporation)
• Japan Vam & Poval Co. Ltd. (Shin-Etsu Chemical)
• Kuraray Co. Ltd.
• Nippon Gohsei (UK) Limited (Mitsubishi Chemical Corporation)
• OCI Company Ltd.
• Sekisui Chemical Co. Ltd.
• Solutia Inc. (Eastman Chemical Company), and Other Key Players

Key Industry Developments in the Polyvinyl Alcohol Market:

• Sekisui Specialty Chemicals (SSC) company planned to diversify Polyvinyl Alcohol (PVOH) sourcing in August 2022 due to downstream customers’ demand. This expansion is anticipated to increase Sekisui’s PVOH production capability by about 25 %. This step is intended to cater for the increasing need for high quality PVOH and to offset the continuing importation of this product from the Asia in the western world.

1. INTRODUCTION
   1. RESEARCH OBJECTIVES
   2. RESEARCH METHODOLOGY
   3. RESEARCH PROCESS
   4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
   5. MARKET SEGMENTATION
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW
4. GROWTH OPPORTUNITIES BY SEGMENT
5. MARKET LANDSCAPE
   1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power Of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
   2. INDUSTRY VALUE CHAIN ANALYSIS
   3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   4. MARKET TREND ANALYSIS
   5. REGULATORY LANDSCAPE
   6. PESTLE ANALYSIS
   7. PRICE TREND ANALYSIS
   8. PATENT ANALYSIS
   9. TECHNOLOGY EVALUATION
   10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
       1. Geopolitical Market Disruptions
       2. Supply Chain Disruptions
       3. Instability in Emerging Markets
   11. ECOSYSTEM
6. POLYVINYL ALCOHOL MARKET BY GRADE (2017-2032)
   1. POLYVINYL ALCOHOL MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. FULLY HYDROLYZED
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. PARTIALLY HYDROLYZED
   5. SUB-PARTIALLY HYDROLYZED
   6. LOW FOAMING GRADES
   7. OTHERS
7. POLYVINYL ALCOHOL MARKET BY END USE INDUSTRY (2017-2032)
   1. POLYVINYL ALCOHOL MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. PAPER
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. FOOD PACKAGING
   5. CONSTRUCTION
   6. ELECTRONICS
   7. OTHERS
8. COMPANY PROFILES AND COMPETITIVE ANALYSIS
   1. COMPETITIVE LANDSCAPE
      1. Competitive Positioning
      2. POLYVINYL ALCOHOL Market Share By Manufacturer (2023)
      3. Industry BCG Matrix
      4. Heat Map Analysis
      5. Mergers & Acquisitions
   2. ANHUI WANWEI GROUP CO. LTD.
      1. Company Overview
      2. Key Executives
      3. Company Snapshot
      4. Role of the Company in the Market
      5. Sustainability and Social Responsibility
      6. Operating Business Segments
      7. Product Portfolio
      8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
      9. Key Strategic Moves And Recent Developments
      10. SWOT Analysis
   3. CELANESE CORPORATION
   4. CHANG CHUN GROUP
   5. CHINA PETROLEUM AND CHEMICAL CORPORATION (CHINA PETROCHEMICAL CORPORATION)
   6. JAPAN VAM & POVAL CO. LTD. (SHIN-ETSU CHEMICAL)
   7. KURARAY CO. LTD.
   8. NIPPON GOHSEI (UK) LIMITED (MITSUBISHI CHEMICAL CORPORATION)
   9. OCI COMPANY LTD.
   10. SEKISUI CHEMICAL CO. LTD.
   11. SOLUTIA INC. (EASTMAN CHEMICAL COMPANY)
9. GLOBAL POLYVINYL ALCOHOL MARKET BY REGION
   1. OVERVIEW
   2. NORTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Grade
      4. Historic And Forecasted Market Size By End User Industry
      5. Historic And Forecasted Market Size By Country
         1. USA
         2. Canada
         3. Mexico
   3. EASTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Russia
         2. Bulgaria
         3. The Czech Republic
         4. Hungary
         5. Poland
         6. Romania
         7. Rest Of Eastern Europe
   4. WESTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Germany
         2. United Kingdom
         3. France
         4. The Netherlands
         5. Italy
         6. Spain
         7. Rest Of Western Europe
   5. ASIA PACIFIC
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. China
         2. India
         3. Japan
         4. South Korea
         5. Malaysia
         6. Thailand
         7. Vietnam
         8. The Philippines
         9. Australia
         10. New-Zealand
         11. Rest Of APAC
   6. MIDDLE EAST & AFRICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Turkey
         2. Bahrain
         3. Kuwait
         4. Saudi Arabia
         5. Qatar
         6. UAE
         7. Israel
         8. South Africa
   7. SOUTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Brazil
         2. Argentina
         3. Rest of South America
10. INVESTMENT ANALYSIS
11. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies