E-commerce Rating and Review Tools Market Synopsis

E-commerce Rating and Review Tools Market Size Was Valued at USD 7.28 Billion in 2023 and is Projected to Reach USD 23.38 Billion by 2032, Growing at a CAGR of 13.84% From 2024-2032.

E-commerce rating and review tools are essential components of online businesses, providing platforms for customers to share their experiences and opinions about products or services. These tools play a crucial role in shaping the reputation of an e-commerce platform and influencing the purchasing decisions of potential customers.

• Additionally, customers can submit written reviews detailing their experiences, highlighting both positive and negative aspects. This user-generated content serves as valuable feedback for both the e-commerce platform and prospective buyers. Positive reviews can enhance the credibility of a product, while negative feedback can signal potential issues that need addressing.
• The E-commerce Rating and Review Tools market have been witnessing significant growth in recent years as online commerce continues to expand globally. These tools play a crucial role in helping businesses build trust with consumers, enhance their online reputation, and drive sales. Customer reviews and ratings have become integral to the decision-making process of online shoppers, influencing their trust in a product or service.
• Several factors contribute to the growth of this market, including the increasing prevalence of e-commerce, the rise of social commerce, and the growing emphasis on customer experience. E-commerce businesses are increasingly recognizing the importance of user-generated content in the form of reviews and ratings as a powerful marketing tool. This trend has led to a surge in demand for sophisticated tools that can collect, analyze, and display customer feedback effectively.

E-commerce Rating and Review Tools Market Trend Analysis

Increasing E-commerce Activities

• The burgeoning landscape of e-commerce has witnessed a meteoric rise in online transactions, creating a robust demand for E-commerce Rating and Review Tools. As consumers increasingly turn to digital platforms for their shopping needs, the significance of authentic and transparent product evaluations has become paramount. E-commerce Rating and Review Tools play a pivotal role in fostering customer trust and influencing purchasing decisions.
• The escalating volume of e-commerce activities serves as the primary driving force behind the surge in demand for these tools. Consumers heavily rely on reviews and ratings to make informed choices, and businesses recognize the pivotal role these assessments play in shaping their online reputation. As the e-commerce ecosystem continues to expand, enterprises are keen on harnessing the power of positive reviews and mitigating the impact of negative feedback.
• The tools empower businesses to showcase customer satisfaction but also aid in identifying areas for improvement. The symbiotic relationship between the growing e-commerce landscape and the indispensable role of E-commerce Rating and Review Tools establishes a thriving market where the tools serve as a linchpin for success in the highly competitive digital marketplace.

Integration with E-commerce Platforms can create Opportunity for E-commerce Rating and Review Tools Market

• The opportunities for E-commerce Rating and Review Tools in the market are substantial and dynamic. With the increasing prevalence of e-commerce platforms, the demand for effective tools to manage and showcase customer ratings and reviews is on the rise. Integration with popular e-commerce platforms presents a significant opportunity for these tools to thrive.
• Seamless integration with platforms like Shopify, WooCommerce, and Magento allows businesses to streamline the collection and display of customer feedback directly on their websites. This integration enhances user experience by providing valuable insights to potential buyers and fostering trust in the brand.
• The growth of social commerce and mobile shopping creates opportunities for E-commerce Rating and Review Tools to extend their reach. Tools that can integrate with social media platforms or offer mobile-friendly solutions stand to capitalize on the evolving consumer landscape.
• Moreover, as e-commerce competition intensifies, businesses are increasingly recognizing the importance of positive online reputations. E-commerce Rating and Review Tools offer merchants the ability to actively manage their online image, respond to customer feedback, and build a loyal customer base.

E-commerce Rating and Review Tools Market Segment Analysis:

E-commerce Rating and Review Tools Market Segmented on the basis of type, application.

By Type, Cloud Based segment is expected to dominate the market during the forecast period

• The Cloud-Based segment is anticipated to assert dominance in the E-commerce Rating and Review Tools market. This trend is indicative of the increasing adoption of cloud computing technologies across industries. Cloud-based solutions offer a myriad of advantages, such as scalability, flexibility, and cost-effectiveness, which align with the dynamic nature of the e-commerce landscape.
• The dominance of the Cloud-Based segment can be attributed to the convenience it provides in terms of accessibility and seamless integration with e-commerce platforms. Businesses are increasingly leveraging cloud solutions to streamline their operations and enhance the overall customer experience. Cloud-based E-commerce Rating and Review Tools enable real-time collaboration, data storage, and analysis, empowering businesses to make informed decisions based on customer feedback.

By Application, Large Enterprises segment held the largest share of 57% in 2022

• Large Enterprises segment is anticipated to wield significant dominance. The prevalence of large enterprises in this market can be attributed to several factors that underscore their prominence in adopting and leveraging such tools. Large enterprises typically operate on a grand scale with extensive product catalogs and customer bases. As a result, they face the intricate challenge of managing and analyzing vast amounts of customer feedback and reviews. E-commerce Rating and Review Tools play a pivotal role in streamlining this process, offering comprehensive solutions for monitoring, analyzing, and responding to customer sentiments at scale.
• Moreover, large enterprises often prioritize enhancing customer experiences to maintain competitiveness and foster brand loyalty. E-commerce Rating and Review Tools empower them to glean valuable insights from customer feedback, enabling strategic decision-making to improve products, services, and overall customer satisfaction.

E-commerce Rating and Review Tools Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast period

• North America has traditionally been a major player in the global e-commerce landscape, with the United States being a significant contributor to the industry's growth. The region is home to a large number of established e-commerce businesses and tech-savvy consumers. In the context of E-commerce Rating and Review Tools, North American companies often adopt and integrate such tools to enhance customer engagement, build trust, and improve online shopping experiences.
• Factors contributing to North America's dominance in this market may include a mature and competitive e-commerce environment, a high level of digital literacy among consumers, and a strong emphasis on customer feedback and reviews in the region's e-commerce culture.

E-commerce Rating and Review Tools Market Top Key Players:

• Reseller Ratings (US)
• Review Trackers (US)
• Shopper Approved (US)
• Trust Radius (US)
• Influenster(US)
• Yotpo (US)
• Bazaar voice (US)
• Power Reviews (US)
• Feefo (UK)
• Reevoo (UK)
• Reviews.io (UK)
• Verified Reviews (France)
• EKomi (Germany)
• Trustpilot (Denmark)

Key Industry Developments in the E-commerce Rating and Review Tools Market:

• In May 2023, Yotpo launched an E-commerce Retention Marketing Platform and New Pricing to Combat Rising Customer Acquisition Costs and Lower the Total Cost of Ownership. Yotpo was proud to announce the launch of their new Yotpo eCommerce Retention Marketing Platform. The full platform consists of Yotpo Reviews, Yotpo Loyalty & Referrals, Yotpo SMS & Email, and Yotpo Subscriptions.
• In December 2023, Bazaarvoice, Inc., the leading platform for full-funnel authentic user-generated content (UGC) and social commerce, announced the acquisition of Granify, the leading e-commerce contextualization solution. The acquisition demonstrates Bazaarvoice’s continuing commitment to investing in leading-edge technology to supercharge e-commerce engines to deliver seamless shopper experiences and accelerate revenue lift.
• In September 2021, Indian Government announced new norms to curb fake online reviews of products, services. E-commerce players like Amazon and Flipkart will have to voluntarily disclose all paid consumer reviews of products and services offered on their platforms, with the government bringing in new norms to curb fake reviews and help buyers make informed decisions.

1. INTRODUCTION
   1. RESEARCH OBJECTIVES
   2. RESEARCH METHODOLOGY
   3. RESEARCH PROCESS
   4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
   5. MARKET SEGMENTATION
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW
4. GROWTH OPPORTUNITIES BY SEGMENT
5. MARKET LANDSCAPE
   1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power Of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
   2. INDUSTRY VALUE CHAIN ANALYSIS
   3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   4. MARKET TREND ANALYSIS
   5. REGULATORY LANDSCAPE
   6. PESTLE ANALYSIS
   7. PRICE TREND ANALYSIS
   8. PATENT ANALYSIS
   9. TECHNOLOGY EVALUATION
   10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
       1. Geopolitical Market Disruptions
       2. Supply Chain Disruptions
       3. Instability in Emerging Markets
   11. ECOSYSTEM
6. E-COMMERCE RATING AND REVIEW TOOLS MARKET BY TYPE (2017-2032)
   1. E-COMMERCE RATING AND REVIEW Tools MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. CLOUD BASED
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. ON-PREMISES
   5.  
7. E-COMMERCE RATING AND REVIEW TOOLS MARKET BY APPLICATION (2017-2032)
   1. E-COMMERCE RATING AND REVIEW TOOLS MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. LARGE ENTERPRISES
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. SMEs
8. COMPANY PROFILES AND COMPETITIVE ANALYSIS
   1. COMPETITIVE LANDSCAPE
      1. Competitive Positioning
      2. E-commerce Rating and Review Tools Market Share By Manufacturer (2022)
      3. Industry BCG Matrix
      4. Heat Map Analysis
      5. Mergers & Acquisitions
   2. RESELLER RATINGS (US)
      1. Company Overview
      2. Key Executives
      3. Company Snapshot
      4. Role of the Company in the Market
      5. Sustainability and Social Responsibility
      6. Operating Business Segments
      7. Product Portfolio
      8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
      9. Key Strategic Moves And Recent Developments
      10. SWOT Analysis
   3. REVIEW TRACKERS (US)
   4. SHOPPER APPROVED (US)
   5. TRUST RADIUS (US)
   6. INFLUENSTER (US)
   7. YOTPO (US)
   8. BAZAAR VOICE (US)
   9. POWER REVIEWS (US)
   10. FEEFO (UK)
   11. REEVOO (UK)
   12. REVIEWS.IO (UK)
   13. VERIFIED REVIEWS (FRANCE)
   14. EKOMI (GERMANY)
   15. TRUSTPILOT (DENMARK)
9. GLOBAL E-COMMERCE RATING AND REVIEW Tools MARKET BY REGION
   1. OVERVIEW
   2. NORTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Type
      4. Historic And Forecasted Market Size By Application
      5. Historic And Forecasted Market Size By Country
         1. USA
         2. Canada
         3. Mexico
   3. EASTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Russia
         2. Bulgaria
         3. The Czech Republic
         4. Hungary
         5. Poland
         6. Romania
         7. Rest Of Eastern Europe
   4. WESTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Germany
         2. United Kingdom
         3. France
         4. The Netherlands
         5. Italy
         6. Spain
         7. Rest Of Western Europe
   5. ASIA PACIFIC
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. China
         2. India
         3. Japan
         4. South Korea
         5. Malaysia
         6. Thailand
         7. Vietnam
         8. The Philippines
         9. Australia
         10. New-Zealand
         11. Rest Of APAC
   6. MIDDLE EAST & AFRICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Turkey
         2. Bahrain
         3. Kuwait
         4. Saudi Arabia
         5. Qatar
         6. UAE
         7. Israel
         8. South Africa
   7. SOUTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Brazil
         2. Argentina
         3. Rest of South America
10. INVESTMENT ANALYSIS
11. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. E-COMMERCE RATING AND REVIEW TOOLS MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. E-COMMERCE RATING AND REVIEW TOOLS MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. E-COMMERCE RATING AND REVIEW TOOLS MARKET COMPETITIVE RIVALRY
TABLE 005. E-COMMERCE RATING AND REVIEW TOOLS MARKET THREAT OF NEW ENTRANTS
TABLE 006. E-COMMERCE RATING AND REVIEW TOOLS MARKET THREAT OF SUBSTITUTES
TABLE 007. E-COMMERCE RATING AND REVIEW TOOLS MARKET BY TYPE
TABLE 008. CLOUD BASED MARKET OVERVIEW (2016-2030)
TABLE 009. ON-PREMISES MARKET OVERVIEW (2016-2030)
TABLE 010. E-COMMERCE RATING AND REVIEW TOOLS MARKET BY APPLICATION
TABLE 011. LARGE ENTERPRISES MARKET OVERVIEW (2016-2030)
TABLE 012. SMES MARKET OVERVIEW (2016-2030)
TABLE 013. NORTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 014. NORTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 015. N E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 016. EASTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 017. EASTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 018. E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 019. WESTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 020. WESTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 021. E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 022. ASIA PACIFIC E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 023. ASIA PACIFIC E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 024. E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 025. MIDDLE EAST & AFRICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 026. MIDDLE EAST & AFRICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 027. E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 028. SOUTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY TYPE (2016-2030)
TABLE 029. SOUTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY APPLICATION (2016-2030)
TABLE 030. E-COMMERCE RATING AND REVIEW TOOLS MARKET, BY COUNTRY (2016-2030)
TABLE 031. TRUSTPILOT: SNAPSHOT
TABLE 032. TRUSTPILOT: BUSINESS PERFORMANCE
TABLE 033. TRUSTPILOT: PRODUCT PORTFOLIO
TABLE 034. TRUSTPILOT: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 034. YOTPO: SNAPSHOT
TABLE 035. YOTPO: BUSINESS PERFORMANCE
TABLE 036. YOTPO: PRODUCT PORTFOLIO
TABLE 037. YOTPO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 037. BAZAARVOICE: SNAPSHOT
TABLE 038. BAZAARVOICE: BUSINESS PERFORMANCE
TABLE 039. BAZAARVOICE: PRODUCT PORTFOLIO
TABLE 040. BAZAARVOICE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 040. POWERREVIEWS: SNAPSHOT
TABLE 041. POWERREVIEWS: BUSINESS PERFORMANCE
TABLE 042. POWERREVIEWS: PRODUCT PORTFOLIO
TABLE 043. POWERREVIEWS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 043. FEEFO: SNAPSHOT
TABLE 044. FEEFO: BUSINESS PERFORMANCE
TABLE 045. FEEFO: PRODUCT PORTFOLIO
TABLE 046. FEEFO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 046. REEVOO: SNAPSHOT
TABLE 047. REEVOO: BUSINESS PERFORMANCE
TABLE 048. REEVOO: PRODUCT PORTFOLIO
TABLE 049. REEVOO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 049. RESELLERRATINGS: SNAPSHOT
TABLE 050. RESELLERRATINGS: BUSINESS PERFORMANCE
TABLE 051. RESELLERRATINGS: PRODUCT PORTFOLIO
TABLE 052. RESELLERRATINGS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 052. VERIFIED REVIEWS: SNAPSHOT
TABLE 053. VERIFIED REVIEWS: BUSINESS PERFORMANCE
TABLE 054. VERIFIED REVIEWS: PRODUCT PORTFOLIO
TABLE 055. VERIFIED REVIEWS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 055. REVIEWTRACKERS: SNAPSHOT
TABLE 056. REVIEWTRACKERS: BUSINESS PERFORMANCE
TABLE 057. REVIEWTRACKERS: PRODUCT PORTFOLIO
TABLE 058. REVIEWTRACKERS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 058. SHOPPER APPROVED: SNAPSHOT
TABLE 059. SHOPPER APPROVED: BUSINESS PERFORMANCE
TABLE 060. SHOPPER APPROVED: PRODUCT PORTFOLIO
TABLE 061. SHOPPER APPROVED: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 061. TRUSTRADIUS: SNAPSHOT
TABLE 062. TRUSTRADIUS: BUSINESS PERFORMANCE
TABLE 063. TRUSTRADIUS: PRODUCT PORTFOLIO
TABLE 064. TRUSTRADIUS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 064. EKOMI: SNAPSHOT
TABLE 065. EKOMI: BUSINESS PERFORMANCE
TABLE 066. EKOMI: PRODUCT PORTFOLIO
TABLE 067. EKOMI: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 067. REVIEWS.IO: SNAPSHOT
TABLE 068. REVIEWS.IO: BUSINESS PERFORMANCE
TABLE 069. REVIEWS.IO: PRODUCT PORTFOLIO
TABLE 070. REVIEWS.IO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 070. INFLUENSTER: SNAPSHOT
TABLE 071. INFLUENSTER: BUSINESS PERFORMANCE
TABLE 072. INFLUENSTER: PRODUCT PORTFOLIO
TABLE 073. INFLUENSTER: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 073. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 074. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 075. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 076. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY TYPE
FIGURE 012. CLOUD BASED MARKET OVERVIEW (2016-2030)
FIGURE 013. ON-PREMISES MARKET OVERVIEW (2016-2030)
FIGURE 014. E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY APPLICATION
FIGURE 015. LARGE ENTERPRISES MARKET OVERVIEW (2016-2030)
FIGURE 016. SMES MARKET OVERVIEW (2016-2030)
FIGURE 017. NORTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)
FIGURE 018. EASTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)
FIGURE 019. WESTERN EUROPE E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)
FIGURE 020. ASIA PACIFIC E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)
FIGURE 021. MIDDLE EAST & AFRICA E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)
FIGURE 022. SOUTH AMERICA E-COMMERCE RATING AND REVIEW TOOLS MARKET OVERVIEW BY COUNTRY (2016-2030)