Market Overview:
Ketogenic Diet Market Size Was Valued at USD 11.04 Billion in 2022 and is Projected to Reach USD 17.06 Billion by 2030, Growing at a CAGR of 5.6% From 2023-2030.
The Ketogenic Diet, also known as the "Keto Diet," is a type of diet that focuses on eating a lot of fat, eating moderate amounts of proteins, and eating fewer carbohydrates. A person with treatment-resistant epilepsy typically follows this kind of diet to control their seizures or lose weight. People who are concerned about their physique and performance as well as those who wish to enhance the quality of their lives are currently adhering to this diet model. Foods like fish and seafood, poultry, low-carb vegetables, eggs, cheese, avocados, nuts, seeds, and oils, plain Greek yogurt, berries, sugarless coffee and tea, dark chocolate, and cocoa powder, and a few others are included in the ketogenic diet. These foods are high in fat and low in carbohydrates, making it an excellent option for people who follow the diet to meet their nutritional goals.
Top Key Players Covered In The Ketogenic Diet Market:
- Zenwise Health (US)
- Nestlé S.A. (Switzerland)
- Ample Foods (US)
- Bulletproof 360 Inc. (US)
- Pruvit Ventures Inc. (US)
- Danone S.A. (France)
- Dang Foods Company (US)
- Glanbia Plc (Ireland)
- Perfect Keto LLC. (US)
- JimmyBar Natural Foods (US) and Other Major Players
Market Dynamics and Factors:
One of the biggest health issues in the world today is obesity, which is defined as having a high body mass index or abnormal or excessive fat buildup. A risk factor for many of the world's leading causes of death, such as heart disease, stroke, diabetes, and several types of cancer, obesity, and overweight are problems that are directly tied to very serious health problems. Diets, behavioral lifestyle programs, physical activity programs, and other strategies to combat obesity are on the rise in response to the epidemic. The ketogenic diet is emerging as one of the most effective approaches. In addition, a number of studies have shown that a ketogenic diet can help with a number of health problems, like diabetes, cancer, epilepsy, Parkinson's disease, and heart disease. This is making the market for ketogenic foods more popular.
As medical professionals and researchers have begun to investigate and report their potential benefits, ketogenic diets have begun to gain widespread popularity. The use of ketone bodies from fat metabolism, a metabolic state in which the body prefers to utilize fat as its primary fuel source, has been shown to have a lot of health benefits for the human body. Nutritional ketosis, which occurs during the keto diet, results in this use. Studies have also looked at other benefits like reduced inflammation, improved epigenetic profiles, improved lipid profiles, aid in the treatment of cancer, and ultimately improved longevity and brain function. These studies are the most important reason why the modern population understands and adopts the ketogenic diet, which is expected to grow dramatically in the coming years.
Ketogenic Diet Market Report Highlight:
- By Product Type, the Beverages and Snacks segment is anticipated to lead the growth of the Ketogenic Diet market in the forecasted timeframe. People who are still in ketosis prefer to snack on ketogenic snacks. For a ketogenic diet, many people prefer to snack on nuts (cashews, pecans, and almonds), nuts (peanut butter or almond butter), packaged cheese snacks, cured meats, canned tuna, canned fish, baked goods made with almond flour or flax seed, and seaweed snacks.
- By Distribution Channel, the Supermarkets & Hypermarkets segment is set to develop at the highest share during the forecasted timeframe. Major manufacturers are using offline retail stores like supermarkets and hypermarkets to promote their products. Additionally, a few organizations are opening new physical stores overall to extend their client base.
- The North American region is expected to have the highest share of the Ketogenic Diet market over the projected period. Due to the widespread popularity of keto among the local populace, North America, including the United States and Canada, has historically dominated the global market.
Key Industry Development:
- In October 2022, Glanbia Nutritionals introduced FerriUpTM, a new whey protein that is designed to provide women with a strong nutrient foundation as they may experience depleted iron and energy levels. the sports nutrition market in the US lacks focus in this area, with only 0.6% of new product launches targeting women, but 62% of active women agree that a product designed to support their iron and energy levels is extremely loved by them.
- September 2022: You Go! Foods launched its Keto Tortilla Chips throughout the United States to satisfy consumer demand for keto snack chips. You Go! Food tortilla chips are available through major retailers and You Go! Foods website, with early private-label sale commitments as well.
Ketogenic Diet Market Segmentation:
By Product Type
- Supplements
- Beverages
- Snacks
- Dairy
- Others
By Distribution Channel
- Supermarkets & Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
For this report, Introspective Market Research has segmented the Ketogenic Diet Market based on region:
Regional Outlook (Revenue in USD Million; Volume in Units, 2023-2030)
North America
- The U.S.
- Canada
- Mexico
Eastern Europe
- Russia
- Bulgaria
- The Czech Republic
- Hungary
- Poland
- Romania
- Rest of Eastern Europe
Western Europe
- Germany
- UK
- France
- Netherlands
- Italy
- Spain
- Rest of Western Europe
Asia Pacific
- China
- India
- Japan
- Singapore
- Australia
- New-Zealand
- Rest of APAC
Middle East & Africa
- Turkey
- Saudi Arabia
- Qatar
- UAE
- Israel
- South Africa
South America
- Brazil
- Argentina
- Rest of SA