Global Electric Toothbrush Market Overview

The Global Electric Toothbrush Market size is expected to grow from USD 3.97 billion in 2023 to USD 8.75 billion by 2032, at a CAGR of 5.4% during the forecast period (2024-2032).

The global electric toothbrush market is beaming with growth! People are trading in their manual scrubbers for the power of technology. From sonic vibrations to oscillating bristles, these brushes promise a deeper, cleaner, clean. It's no wonder they're becoming a bathroom essential. With a focus on oral health and personal care, the market is buzzing with innovation. From sleek designs to advanced features like pressure sensors and smart connectivity, electric toothbrushes are upping their game to cater to every smile.

Driven by the desire for whiter teeth, fresher breath, and gum health, the electric toothbrush market is on a roll. Consumers are increasingly seeking convenient and effective oral care solutions. This has sparked a surge in demand, leading to a competitive landscape filled with both established brands and emerging players. As technology continues to advance, we can expect even more exciting innovations to hit the shelves, making our daily brushing routine a truly sparkling experience.

Market Dynamics And Factors For Electric Toothbrush Market

Drivers:

Growing Awareness Regarding Oral Health

Nearly 50% of the world's population suffers from one of the most frequent non-communicable diseases, tooth decay, which is one of the oral disorders. More than 480 million children have primary tooth decay, whereas almost 2.4 billion people with permanent teeth are affected by tooth decay. The necessity of maintaining good oral health is expected to expand as a result of the high prevalence of oral disorders, which will raise product demand. A tendency that has hurt oral hygiene and habits is the heavy intake of alcohol, tobacco, sweets, and other harmful goods as a result of rising urbanization and lifestyle changes. This will probably increase the demand for efficient toothbrushes. Demand is expected to increase as a result of supportive activities to enhance oral health. For instance, the WHO Global Oral Health Program was created by the global non-communicable disease (NCD) agenda as well as the Shanghai Declaration on health promotion (2030 Agenda for Sustainable Development). The effect and scope of oral health programs are increased when they are integrated with national public health initiatives. Product sales are expected to be boosted by an increase in the share of aspirant middle-class people, rising disposable income, and a rise in healthcare spending. A Brookings Institution analysis estimates that close to 70% of China's population would be middle class and will spend close to USD 10 trillion on products and services. Such spending habits of general consumers drive the market and are expected to grow during the forested period. 

Restraints:

High Cost Of The Product Restricts The Market Growth

The high cost of these brushes severely restricts the market. Electric Toothbrushes are fairly expensive compared to normal toothbrushes. General consumers prefer cost-effective solutions in terms of toothbrush choices. Also, Electric toothbrush heads must be replaced frequently, which further restricts their use. The bristles in the head need to be replaced after three to six months, which adds to the cost of bristle replacement. The average price range of a normal toothbrush is around USD 1 to 10 which is from economical to slightly expensive. Electric toothbrush pricing goes up to USD 250 which is expensive and likely to attract fewer customers which impedes the growth of the market.

Opportunity:

Electric Toothbrush For Children Presents Growth Opportunity

Kids segments are a great opportunity for electric toothbrush makers globally. Since kids tend to ignore oral health which can create early dental problems, therefore electric toothbrush makes an alternative to normal brush with a sort of fascination, and brush activity can be fun for kids which can be a major factor in growing demand. Kids can choose from a range of electric toothbrushes. They can pick one that features their preferred video game or cartoon character. Many of these electric toothbrushes use an eye-catching color scheme in their design. Some of these brushes play catchy tunes and have flashing lights. Even just looking at a toothbrush with a favorite figure on it might make a child eager to wash their teeth. Children who own electric toothbrushes are likely to use them in long term. When the original bristles of an electric toothbrush wear out, replacement ones are frequently available. As a result, children won't need to replace the plastic brush every few months. Investing in an electric toothbrush and maintaining it properly can be a family's ecologically beneficial choice.

Segmentation Analysis Of Electric Toothbrush Market

By Type, the Rotational segment is likely to dominate the Electric Toothbrush Market. Several advantages of a Rotational electric toothbrush include plaque clearance and a decrease in gingivitis as compared to sonic toothbrushes. Rotating-oscillating toothbrushes minimize "teeth tickling" without sacrificing cleaning effectiveness. Additionally, advised sensitive teeth are brushes with rotating heads. Brush bristles on rotary toothbrushes oscillate in a circular pattern around the brush head, either continuously in one direction or back and forth. Some versions can scrape tooth surfaces to eliminate dental plaque at a pace of up to 8,800 brush strokes per minute, which is far more efficient than hand brushing. According to certain research studies, rotating or oscillating toothbrushes are more effective than vibrating toothbrushes at reducing plaque by 21% and gingivitis by 11% after three months of use. Rotary toothbrushes can be far more effective at cleaning and polishing plaque from the teeth since the bristles travel much more quickly than we can manually brush back and forth with a standard toothbrush. Therefore, the Rotational segment is expected to grow significantly during the forecasted period.

By Distribution Channel, the Supermarket segment is expected to hold a dominant position during the forecasted period. This is mainly because inexpensive and midrange electric toothbrushes and their replacement heads are readily available at supermarkets and hypermarkets. In the United States, Supermarkets are the most preferred choice for buying grocery and general consumer goods and due to such trends, the rise of the supermarkets like Walmart and other local brands has grown significantly. A wide range of electric toothbrushes is displayed in supermarkets where consumers can compare with other brands which are slightly advantageous compared to online shopping. Apart from that, growing digital platforms are boosting the online sale of an electric toothbrushes. Due to the expanding trend of online purchasing around the world, the category of online platforms is also anticipated to make substantial advancements during the forecast period in the market for electric toothbrushes. A variety of high-tech items are being offered online by market participants, allowing customers to compare them and pick the one that best meets their demands.

By End Users, the Adult segment dominates the Electric Toothbrush Market. Adults' widespread bad eating habits, together with their extensive use of alcohol and tobacco, are hurting their oral health. In turn, this is driving up demand for modern toothbrushes over traditional ones because they aid users in removing more plaque and preventing gingivitis. Furthermore, because they make brushing simpler for them, these toothbrushes are beneficial for adults wearing orthodontic appliances like braces. Moreover, the rising number of young working professionals in developing and developed countries pushed the standard of living and substantial disposable income which led to spending on high-fidelity consumer goods such as electric toothbrushes. The market is expected to grow significantly in developing countries during the forested period.

Regional Analysis Of Electric Toothbrush Market

North America is the clear leader in electric toothbrush technology. The area has become a hub for electric toothbrush innovation because to its dizzying assortment of alternatives and dental-obsessed populace. The tech-savvy customers of California and the fast-paced lifestyles of New York have created a high demand for items that guarantee efficient and speedy cleaning. Furthermore, North Americans are prepared to spend a premium on electric toothbrushes due to their vast budgets and love of luxury, making this a lucrative market for businesses.

While North America might be leading the pack, Asia is rapidly catching up. Countries like China, Japan, and South Korea are experiencing a surge in electric toothbrush sales. With a growing middle class and a focus on personal hygiene, consumers in these regions are increasingly adopting electric toothbrushes. The market is booming, thanks to affordable options and innovative products tailored to Asian preferences. Plus, with a massive population, Asia has the potential to overtake North America as the world's biggest electric toothbrush market soon.

Top Key Players Covered In Electric Toothbrush Market

• Philips Sonicare
• Oral-B
• Colgate
• Fairywill
• Waterpik
• Foreo
• Brush Baby
• Smiley360
• Hismile
• Quip
• Teeth Whitening Products
• Jiangxi Sevenfold
• Oclean
• Prowhite
• Caresono
• Elekta
• BrushJet
• Bite
• Sable
• Xiaomi, and Other Active Players

Key Industry Development In The Electric Toothbrush Market

In March 2021, Colgate-Palmolive partnered with Philips to expand in Latin America with the agenda to bring the oral care benefits of electric toothbrushes to people in the region. Only specific Latin American nations are involved in the focused area of operation. In other markets, Colgate and Philips will continue to sell their dental care products independently.

In May 2020, the unveiling of the new Philips Sonicare line of electric toothbrush series, which uses cutting-edge sonic technology to target the APAC market, was announced by Royal Philips, a global leader in health technology.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Bristles Type
 3.2 By Product Type
 3.3 By End User
 3.4 By Distribution Channel

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Electric Toothbrush Market by Bristles Type
 5.1 Electric Toothbrush Market Overview Snapshot and Growth Engine
 5.2 Electric Toothbrush Market Overview
 5.3 Soft
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Soft: Geographic Segmentation
 5.4 Medium
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Medium: Geographic Segmentation
 5.5 Hard
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2017-2032F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Hard: Geographic Segmentation

Chapter 6: Electric Toothbrush Market by Product Type
 6.1 Electric Toothbrush Market Overview Snapshot and Growth Engine
 6.2 Electric Toothbrush Market Overview
 6.3 Rechargeable
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Rechargeable: Geographic Segmentation
 6.4 Non-Rechargeable
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Non-Rechargeable: Geographic Segmentation

Chapter 7: Electric Toothbrush Market by End User
 7.1 Electric Toothbrush Market Overview Snapshot and Growth Engine
 7.2 Electric Toothbrush Market Overview
 7.3 Adult
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2017-2032F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Adult: Geographic Segmentation
 7.4 Children
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2017-2032F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Children: Geographic Segmentation

Chapter 8: Electric Toothbrush Market by Distribution Channel
 8.1 Electric Toothbrush Market Overview Snapshot and Growth Engine
 8.2 Electric Toothbrush Market Overview
 8.3 Supermarkets
  8.3.1 Introduction and Market Overview
  8.3.2 Historic and Forecasted Market Size (2017-2032F)
  8.3.3 Key Market Trends, Growth Factors and Opportunities
  8.3.4 Supermarkets: Geographic Segmentation
 8.4 Pharmacy
  8.4.1 Introduction and Market Overview
  8.4.2 Historic and Forecasted Market Size (2017-2032F)
  8.4.3 Key Market Trends, Growth Factors and Opportunities
  8.4.4 Pharmacy: Geographic Segmentation
 8.5 Online Retail Stores
  8.5.1 Introduction and Market Overview
  8.5.2 Historic and Forecasted Market Size (2017-2032F)
  8.5.3 Key Market Trends, Growth Factors and Opportunities
  8.5.4 Online Retail Stores: Geographic Segmentation

Chapter 9: Company Profiles and Competitive Analysis
 9.1 Competitive Landscape
  9.1.1 Competitive Positioning
  9.1.2 Electric Toothbrush Sales and Market Share By Players
  9.1.3 Industry BCG Matrix
  9.1.4 Heat Map Analysis
  9.1.5 Electric Toothbrush Industry Concentration Ratio (CR5 and HHI)
  9.1.6 Top 5 Electric Toothbrush Players Market Share
  9.1.7 Mergers and Acquisitions
  9.1.8 Business Strategies By Top Players
 9.2 COLGATE-PALMOLIVE (USA)
  9.2.1 Company Overview
  9.2.2 Key Executives
  9.2.3 Company Snapshot
  9.2.4 Operating Business Segments
  9.2.5 Product Portfolio
  9.2.6 Business Performance
  9.2.7 Key Strategic Moves and Recent Developments
  9.2.8 SWOT Analysis
 9.3 KONINKLIJKE PHILIPS (NETHERLANDS)
 9.4 CONAIR CORPORATION (USA)
 9.5 ABC DENTAL CARE (GERMANY)
 9.6 EMMI ULTRASONIC GMBH (GERMANY)
 9.7 KOLN & SHIFT INTERNATIONAL INC (SINGAPORE)
 9.8 PROCTER & GAMBLE COMPANY (P&G) (USA)
 9.9 PANASONIC (JAPAN)
 9.10 XIAOMI INC (CHINA)
 9.11 CHURCH & DWIGHT CO (USA)
 9.12 BRUUSH ORAL CARE INC (CANADA)
 9.13 DENTISTRX LLC (USA)
 9.14 NINGBO SEAGO ELECTRIC (CHINA)
 9.15 HAYCO MANUFACTURING LIMITED (HONGKONG)
 9.16 PERFECT GROUP CORP LTD (CHINA)
 9.17 SHENZHEN RISUN TECHNOLOGY CO LTD (CHINA)
 9.18 OTHER MAJOR PLAYERS

Chapter 10: Global Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 10.1 Market Overview
 10.2 Historic and Forecasted Market Size By Bristles Type
  10.2.1 Soft
  10.2.2 Medium
  10.2.3 Hard
 10.3 Historic and Forecasted Market Size By Product Type
  10.3.1 Rechargeable
  10.3.2 Non-Rechargeable
 10.4 Historic and Forecasted Market Size By End User
  10.4.1 Adult
  10.4.2 Children
 10.5 Historic and Forecasted Market Size By Distribution Channel
  10.5.1 Supermarkets
  10.5.2 Pharmacy
  10.5.3 Online Retail Stores

Chapter 11: North America Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Bristles Type
  11.4.1 Soft
  11.4.2 Medium
  11.4.3 Hard
 11.5 Historic and Forecasted Market Size By Product Type
  11.5.1 Rechargeable
  11.5.2 Non-Rechargeable
 11.6 Historic and Forecasted Market Size By End User
  11.6.1 Adult
  11.6.2 Children
 11.7 Historic and Forecasted Market Size By Distribution Channel
  11.7.1 Supermarkets
  11.7.2 Pharmacy
  11.7.3 Online Retail Stores
 11.8 Historic and Forecast Market Size by Country
  11.8.1 U.S.
  11.8.2 Canada
  11.8.3 Mexico

Chapter 12: Europe Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Bristles Type
  12.4.1 Soft
  12.4.2 Medium
  12.4.3 Hard
 12.5 Historic and Forecasted Market Size By Product Type
  12.5.1 Rechargeable
  12.5.2 Non-Rechargeable
 12.6 Historic and Forecasted Market Size By End User
  12.6.1 Adult
  12.6.2 Children
 12.7 Historic and Forecasted Market Size By Distribution Channel
  12.7.1 Supermarkets
  12.7.2 Pharmacy
  12.7.3 Online Retail Stores
 12.8 Historic and Forecast Market Size by Country
  12.8.1 Germany
  12.8.2 U.K.
  12.8.3 France
  12.8.4 Italy
  12.8.5 Russia
  12.8.6 Spain
  12.8.7 Rest of Europe

Chapter 13: Asia-Pacific Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Bristles Type
  13.4.1 Soft
  13.4.2 Medium
  13.4.3 Hard
 13.5 Historic and Forecasted Market Size By Product Type
  13.5.1 Rechargeable
  13.5.2 Non-Rechargeable
 13.6 Historic and Forecasted Market Size By End User
  13.6.1 Adult
  13.6.2 Children
 13.7 Historic and Forecasted Market Size By Distribution Channel
  13.7.1 Supermarkets
  13.7.2 Pharmacy
  13.7.3 Online Retail Stores
 13.8 Historic and Forecast Market Size by Country
  13.8.1 China
  13.8.2 India
  13.8.3 Japan
  13.8.4 Singapore
  13.8.5 Australia
  13.8.6 New Zealand
  13.8.7 Rest of APAC

Chapter 14: Middle East & Africa Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Bristles Type
  14.4.1 Soft
  14.4.2 Medium
  14.4.3 Hard
 14.5 Historic and Forecasted Market Size By Product Type
  14.5.1 Rechargeable
  14.5.2 Non-Rechargeable
 14.6 Historic and Forecasted Market Size By End User
  14.6.1 Adult
  14.6.2 Children
 14.7 Historic and Forecasted Market Size By Distribution Channel
  14.7.1 Supermarkets
  14.7.2 Pharmacy
  14.7.3 Online Retail Stores
 14.8 Historic and Forecast Market Size by Country
  14.8.1 Turkey
  14.8.2 Saudi Arabia
  14.8.3 Iran
  14.8.4 UAE
  14.8.5 Africa
  14.8.6 Rest of MEA

Chapter 15: South America Electric Toothbrush Market Analysis, Insights and Forecast, 2017-2032
 15.1 Key Market Trends, Growth Factors and Opportunities
 15.2 Impact of Covid-19
 15.3 Key Players
 15.4 Key Market Trends, Growth Factors and Opportunities
 15.4 Historic and Forecasted Market Size By Bristles Type
  15.4.1 Soft
  15.4.2 Medium
  15.4.3 Hard
 15.5 Historic and Forecasted Market Size By Product Type
  15.5.1 Rechargeable
  15.5.2 Non-Rechargeable
 15.6 Historic and Forecasted Market Size By End User
  15.6.1 Adult
  15.6.2 Children
 15.7 Historic and Forecasted Market Size By Distribution Channel
  15.7.1 Supermarkets
  15.7.2 Pharmacy
  15.7.3 Online Retail Stores
 15.8 Historic and Forecast Market Size by Country
  15.8.1 Brazil
  15.8.2 Argentina
  15.8.3 Rest of SA

Chapter 16 Investment Analysis

Chapter 17 Analyst Viewpoint and Conclusion

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. ELECTRIC TOOTHBRUSH MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. ELECTRIC TOOTHBRUSH MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. ELECTRIC TOOTHBRUSH MARKET COMPETITIVE RIVALRY
TABLE 005. ELECTRIC TOOTHBRUSH MARKET THREAT OF NEW ENTRANTS
TABLE 006. ELECTRIC TOOTHBRUSH MARKET THREAT OF SUBSTITUTES
TABLE 007. ELECTRIC TOOTHBRUSH MARKET BY BRISTLES TYPE
TABLE 008. SOFT MARKET OVERVIEW (2016-2028)
TABLE 009. MEDIUM MARKET OVERVIEW (2016-2028)
TABLE 010. HARD MARKET OVERVIEW (2016-2028)
TABLE 011. ELECTRIC TOOTHBRUSH MARKET BY PRODUCT TYPE
TABLE 012. RECHARGEABLE MARKET OVERVIEW (2016-2028)
TABLE 013. NON-RECHARGEABLE MARKET OVERVIEW (2016-2028)
TABLE 014. ELECTRIC TOOTHBRUSH MARKET BY END USER
TABLE 015. ADULT MARKET OVERVIEW (2016-2028)
TABLE 016. CHILDREN MARKET OVERVIEW (2016-2028)
TABLE 017. ELECTRIC TOOTHBRUSH MARKET BY DISTRIBUTION CHANNEL
TABLE 018. SUPERMARKETS MARKET OVERVIEW (2016-2028)
TABLE 019. PHARMACY MARKET OVERVIEW (2016-2028)
TABLE 020. ONLINE RETAIL STORES MARKET OVERVIEW (2016-2028)
TABLE 021. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY BRISTLES TYPE (2016-2028)
TABLE 022. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY PRODUCT TYPE (2016-2028)
TABLE 023. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY END USER (2016-2028)
TABLE 024. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY DISTRIBUTION CHANNEL (2016-2028)
TABLE 025. N ELECTRIC TOOTHBRUSH MARKET, BY COUNTRY (2016-2028)
TABLE 026. EUROPE ELECTRIC TOOTHBRUSH MARKET, BY BRISTLES TYPE (2016-2028)
TABLE 027. EUROPE ELECTRIC TOOTHBRUSH MARKET, BY PRODUCT TYPE (2016-2028)
TABLE 028. EUROPE ELECTRIC TOOTHBRUSH MARKET, BY END USER (2016-2028)
TABLE 029. EUROPE ELECTRIC TOOTHBRUSH MARKET, BY DISTRIBUTION CHANNEL (2016-2028)
TABLE 030. ELECTRIC TOOTHBRUSH MARKET, BY COUNTRY (2016-2028)
TABLE 031. ASIA PACIFIC ELECTRIC TOOTHBRUSH MARKET, BY BRISTLES TYPE (2016-2028)
TABLE 032. ASIA PACIFIC ELECTRIC TOOTHBRUSH MARKET, BY PRODUCT TYPE (2016-2028)
TABLE 033. ASIA PACIFIC ELECTRIC TOOTHBRUSH MARKET, BY END USER (2016-2028)
TABLE 034. ASIA PACIFIC ELECTRIC TOOTHBRUSH MARKET, BY DISTRIBUTION CHANNEL (2016-2028)
TABLE 035. ELECTRIC TOOTHBRUSH MARKET, BY COUNTRY (2016-2028)
TABLE 036. MIDDLE EAST & AFRICA ELECTRIC TOOTHBRUSH MARKET, BY BRISTLES TYPE (2016-2028)
TABLE 037. MIDDLE EAST & AFRICA ELECTRIC TOOTHBRUSH MARKET, BY PRODUCT TYPE (2016-2028)
TABLE 038. MIDDLE EAST & AFRICA ELECTRIC TOOTHBRUSH MARKET, BY END USER (2016-2028)
TABLE 039. MIDDLE EAST & AFRICA ELECTRIC TOOTHBRUSH MARKET, BY DISTRIBUTION CHANNEL (2016-2028)
TABLE 040. ELECTRIC TOOTHBRUSH MARKET, BY COUNTRY (2016-2028)
TABLE 041. SOUTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY BRISTLES TYPE (2016-2028)
TABLE 042. SOUTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY PRODUCT TYPE (2016-2028)
TABLE 043. SOUTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY END USER (2016-2028)
TABLE 044. SOUTH AMERICA ELECTRIC TOOTHBRUSH MARKET, BY DISTRIBUTION CHANNEL (2016-2028)
TABLE 045. ELECTRIC TOOTHBRUSH MARKET, BY COUNTRY (2016-2028)
TABLE 046. COLGATE-PALMOLIVE (USA): SNAPSHOT
TABLE 047. COLGATE-PALMOLIVE (USA): BUSINESS PERFORMANCE
TABLE 048. COLGATE-PALMOLIVE (USA): PRODUCT PORTFOLIO
TABLE 049. COLGATE-PALMOLIVE (USA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 049. KONINKLIJKE PHILIPS (NETHERLANDS): SNAPSHOT
TABLE 050. KONINKLIJKE PHILIPS (NETHERLANDS): BUSINESS PERFORMANCE
TABLE 051. KONINKLIJKE PHILIPS (NETHERLANDS): PRODUCT PORTFOLIO
TABLE 052. KONINKLIJKE PHILIPS (NETHERLANDS): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 052. CONAIR CORPORATION (USA): SNAPSHOT
TABLE 053. CONAIR CORPORATION (USA): BUSINESS PERFORMANCE
TABLE 054. CONAIR CORPORATION (USA): PRODUCT PORTFOLIO
TABLE 055. CONAIR CORPORATION (USA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 055. ABC DENTAL CARE (GERMANY): SNAPSHOT
TABLE 056. ABC DENTAL CARE (GERMANY): BUSINESS PERFORMANCE
TABLE 057. ABC DENTAL CARE (GERMANY): PRODUCT PORTFOLIO
TABLE 058. ABC DENTAL CARE (GERMANY): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 058. EMMI ULTRASONIC GMBH (GERMANY): SNAPSHOT
TABLE 059. EMMI ULTRASONIC GMBH (GERMANY): BUSINESS PERFORMANCE
TABLE 060. EMMI ULTRASONIC GMBH (GERMANY): PRODUCT PORTFOLIO
TABLE 061. EMMI ULTRASONIC GMBH (GERMANY): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 061. KOLN & SHIFT INTERNATIONAL INC (SINGAPORE): SNAPSHOT
TABLE 062. KOLN & SHIFT INTERNATIONAL INC (SINGAPORE): BUSINESS PERFORMANCE
TABLE 063. KOLN & SHIFT INTERNATIONAL INC (SINGAPORE): PRODUCT PORTFOLIO
TABLE 064. KOLN & SHIFT INTERNATIONAL INC (SINGAPORE): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 064. PROCTER & GAMBLE COMPANY (P&G) (USA): SNAPSHOT
TABLE 065. PROCTER & GAMBLE COMPANY (P&G) (USA): BUSINESS PERFORMANCE
TABLE 066. PROCTER & GAMBLE COMPANY (P&G) (USA): PRODUCT PORTFOLIO
TABLE 067. PROCTER & GAMBLE COMPANY (P&G) (USA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 067. PANASONIC (JAPAN): SNAPSHOT
TABLE 068. PANASONIC (JAPAN): BUSINESS PERFORMANCE
TABLE 069. PANASONIC (JAPAN): PRODUCT PORTFOLIO
TABLE 070. PANASONIC (JAPAN): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 070. XIAOMI INC (CHINA): SNAPSHOT
TABLE 071. XIAOMI INC (CHINA): BUSINESS PERFORMANCE
TABLE 072. XIAOMI INC (CHINA): PRODUCT PORTFOLIO
TABLE 073. XIAOMI INC (CHINA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 073. CHURCH & DWIGHT CO (USA): SNAPSHOT
TABLE 074. CHURCH & DWIGHT CO (USA): BUSINESS PERFORMANCE
TABLE 075. CHURCH & DWIGHT CO (USA): PRODUCT PORTFOLIO
TABLE 076. CHURCH & DWIGHT CO (USA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 076. BRUUSH ORAL CARE INC (CANADA): SNAPSHOT
TABLE 077. BRUUSH ORAL CARE INC (CANADA): BUSINESS PERFORMANCE
TABLE 078. BRUUSH ORAL CARE INC (CANADA): PRODUCT PORTFOLIO
TABLE 079. BRUUSH ORAL CARE INC (CANADA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 079. DENTISTRX LLC (USA): SNAPSHOT
TABLE 080. DENTISTRX LLC (USA): BUSINESS PERFORMANCE
TABLE 081. DENTISTRX LLC (USA): PRODUCT PORTFOLIO
TABLE 082. DENTISTRX LLC (USA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 082. NINGBO SEAGO ELECTRIC (CHINA): SNAPSHOT
TABLE 083. NINGBO SEAGO ELECTRIC (CHINA): BUSINESS PERFORMANCE
TABLE 084. NINGBO SEAGO ELECTRIC (CHINA): PRODUCT PORTFOLIO
TABLE 085. NINGBO SEAGO ELECTRIC (CHINA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 085. HAYCO MANUFACTURING LIMITED (HONGKONG): SNAPSHOT
TABLE 086. HAYCO MANUFACTURING LIMITED (HONGKONG): BUSINESS PERFORMANCE
TABLE 087. HAYCO MANUFACTURING LIMITED (HONGKONG): PRODUCT PORTFOLIO
TABLE 088. HAYCO MANUFACTURING LIMITED (HONGKONG): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 088. PERFECT GROUP CORP LTD (CHINA): SNAPSHOT
TABLE 089. PERFECT GROUP CORP LTD (CHINA): BUSINESS PERFORMANCE
TABLE 090. PERFECT GROUP CORP LTD (CHINA): PRODUCT PORTFOLIO
TABLE 091. PERFECT GROUP CORP LTD (CHINA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 091. SHENZHEN RISUN TECHNOLOGY CO LTD (CHINA): SNAPSHOT
TABLE 092. SHENZHEN RISUN TECHNOLOGY CO LTD (CHINA): BUSINESS PERFORMANCE
TABLE 093. SHENZHEN RISUN TECHNOLOGY CO LTD (CHINA): PRODUCT PORTFOLIO
TABLE 094. SHENZHEN RISUN TECHNOLOGY CO LTD (CHINA): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 094. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 095. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 096. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 097. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY BRISTLES TYPE
FIGURE 012. SOFT MARKET OVERVIEW (2016-2028)
FIGURE 013. MEDIUM MARKET OVERVIEW (2016-2028)
FIGURE 014. HARD MARKET OVERVIEW (2016-2028)
FIGURE 015. ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY PRODUCT TYPE
FIGURE 016. RECHARGEABLE MARKET OVERVIEW (2016-2028)
FIGURE 017. NON-RECHARGEABLE MARKET OVERVIEW (2016-2028)
FIGURE 018. ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY END USER
FIGURE 019. ADULT MARKET OVERVIEW (2016-2028)
FIGURE 020. CHILDREN MARKET OVERVIEW (2016-2028)
FIGURE 021. ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY DISTRIBUTION CHANNEL
FIGURE 022. SUPERMARKETS MARKET OVERVIEW (2016-2028)
FIGURE 023. PHARMACY MARKET OVERVIEW (2016-2028)
FIGURE 024. ONLINE RETAIL STORES MARKET OVERVIEW (2016-2028)
FIGURE 025. NORTH AMERICA ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 026. EUROPE ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 027. ASIA PACIFIC ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 028. MIDDLE EAST & AFRICA ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 029. SOUTH AMERICA ELECTRIC TOOTHBRUSH MARKET OVERVIEW BY COUNTRY (2016-2028)