Missed Call Services Market Synopsis:

Missed Call Services Market Size Was Valued at USD 170.19 Billion in 2023 and is Projected to Reach USD 292.45 Billion by 2032, Growing at a CAGR of 6.2% From 2024-2032.

The missed called services market can be defined as a service where the caller dials a number, lets the phone to ring for some time, generally one or a few rings so that the called person gets a chance to see the missed call without paying any money. This service is normally enjoyed in countries where mobile phone penetration is high and data or call rates are low. There are also many features like advertising, giving feedbacks, bills payments, and for accessing to content including offers and services. The missed call service is widely used in such areas, for example, Asia because it makes it possible to involve the users and get responses or some information without charging any money.

The global Missed Call Services Market is experiencing impressive growth due to staggering mobile usage worldwide and, particularly, in developing countries where internet connection could be rather restricted. Missed call services fulfill a basic human requirement; they are cheap and easy to use, enabling the user to send notifications, confirmations or any kind of alert perhaps without making a call. This service is especially common in the so-called pink markets of South Asia, Africa and some Latin American countries where network coverage by mobile operators is generally high, but the cost of accessing the data part is high. Business organizations using missed call solution use this innovation for purposes such as customer identification, product inquiry, and marketing, particularly targeting the BOP and rural dwellers.

The market is also experiencing increased demand from businesses in reaching out to their customers and in their advertising promotions. Missed calls appear to be programs used by organizations to return calls, and customer surveys and support, which can be cheaper than other methods of communicating. Furthermore, missed call services have established higher degree of interactivity and personalization which are a sign of interest among its customers. Moreover the integration of missed call services with the other new media platforms such as mobile applications & SMS services makes missed call services more versatile hence increases customers & commercial value. This market is expected to grow further as awareness grows, as communications costs reduce, and as the ubiquity of mobile devices increases worldwide.

Missed Call Services Market

Missed Call Services Market Trend Analysis:

Growing Adoption of Missed Call Services in Emerging Markets

  • One of the significant factors stimulating the enhancement of the missed call services market is the popularity of this communication model in developing countries and especially in Asia-Pacific and Africa. In these areas where mobile phone usage is high but Internet connectivity may be either scarce or costly, missed call services can easily be adopted because they offer a cost effective and convenient method of reaching out to business or acquiring services. This trend is of great significance given that the mobile phone user can make a missed call to be connected to a number of services including information retrieval, appointment making or even receiving promotional information without incurring high costs in data tariffs or airtime costs. Such facility as missed call connection with companies enables businesses to provide their services to a larger number of people even in the low income markets with access to internet.
  • Apart from being an inexpensive calling channel, they are also widely adopted for awareness creation, customer relation and interaction. In emerging markets, industries in telecommunication, banking, and retail industries to mention but a few employ missed call services as customer acquisition tools and leads generation as well as service delivery. For instance,clients can use missed calls to subscribe to any service, for contests or even give feedback. Instead of using call/SMS services, organizations can use a missed call to connect to consumer where internet data costs are still a constraint, and be able to market itself to a broader demographic. This trend points to the need for including the missed call services as one of the strategic focuses of mobile marketing and customer communication concepts in emerging markets.

Growth Opportunities in the Missed Call Services Market

  • With the daily mobile usage growing steeply in most emerging markets, business organizations are widely using missed call services for different purposes such as customer management, data accumulation, and identification. This field is too much bounded with an excellent scope for those in the market for more players to develop new services out of the figures for customers who have and those who missed the call services and link the fig with the CRM system. As such, organizations can smoothen transactions, to a certain extent, predesign engagement situations, and ultimately improve customer satisfaction. The analytical aspect of the technology of missed call solutions also helps businesses fine tune their marketing messages to the customer and provides a cheap call communication solution in consonance with the increasing mobile user population.
  • The focus on mobile-based marketing and the ability to establish a feedback loop from customers also open up new areas for the use of missed call services to act as a key method for data collection. This is because missed call services are cheaper than most of the conventional methods of communication, and are also used to receive customer feedback, and to conduct surveys and promotions. This makes it ideal for businesses who seeking customer engagement solutions to their operations without having to spend significantly on the processes. As more companies continue to look for these options, the missed call services market should continue to increase, boosted by the need for cheap, efficient, and convenient communication methods for the Favorable Mobile First Environment of developing countries.

Missed Call Services Market Segment Analysis:

Missed Call Services Market is Segmented on the basis of Component, Deployment Type, Enterprise Size, Function, End User, and Region.

By Component, Software segment is expected to dominate the market during the forecast period

  • The software segment itself concerns sophisticated and specialized platforms and tools for enhancing and automating significant commercial functions and processes, including lead generation, surveys, and contests. These solutions are designed for ease of use, particularly with clear dashboard and customizable work flow that are easy implement. Elements that exist entail campaign automation, live analytical data examination, and targeted audiences to drive business engagement and a higher return on marketing investment. Advanced by AI and ML counterparts the processes of this segment are even more advanced, equipped with predictive analytics the software boosts the decision making and strategic planning.
  • Growth at this segment is quite high and continues to increase due to the growing degree of digitalization in organizations. Companies are now seeking to adopt complex software aimed to effectively transform business operations in order to sustain their competitiveness in the current world economy. E-commerce, IT and retail sectors are in the forefront, using them as a tool to foster customer acquisition and management. Moreover, the possibilities of expansion and variability of software are the two most significant advantages for all enterprises, so this field will always be actively developed in different spheres.

By End User, Advertising & Event Management segment expected to held the largest share

  • This advertising and event management segment make use of sophisticated technologies in order to manage dynamic and interactive campaigns, measuring their communication effects, as well as various event management activities. These platforms help to market various business to different audiences through advertisement by covering wide area and at the same time taking care not to exceed the portion that will be used in marketing the business. Everything from campaign automation right up to real time analytical and subsequent performance tracking facilities are available as a means to fine tune organizational strategies. Other integrated activities at the event operation level; registration, scheduling and follow up surveys and feedback forms all serve to increase organizational productivity and attendee satisfaction.
  • The increase in demand for more specific marketing campaigns and successful event organization is a reason for the implementation of these solutions particularly in different sectors. Business advertising organizations reap big from the accurate targeting of the audience and enhanced information that help in enhancing the results of the adverts. In the same way, the event management companies use these platforms to give their clients excellent events to meet set standards. As virtual and hybrid events have become more popular these are perfect tools for effective event management since they offer full-service C2C support both virtually and physically. It shows that this segment has a significant importance in consolidating with modern business requirements.

Missed Call Services Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast period

  • The North American market has a continually increasing trend in the missed call services mainly because of the growth in adopting industries such as healthcare, retail, and banking. These services are used in American and Canadian organizations for confirmation of appointments, instant notification as well as other permission-based marketing communications. Its advanced telecom sector enables effective incorporation of missed call solutions with the CRM software in the region helping firms manage their function smoothly and effectively. This strong foundation is useful for companies because it makes it easier for them to increase the effectiveness of their operations and for users because it helps them receive a better experience.
  • Its growth is restricted as more complex options like the use of chatbots and application push notifications that are more engaged and flexible, are now in use. Nevertheless, the increase in the usage of omnichannel ideas by companies and the emphasis on cheap approaches, especially by SME companies, are opening a new perspective of market development. When SMEs are struggling to seek an effective and cheap mean of communicating with the customer population, missed call service is expected to retain it relevance in helping organizational goals of cost efficiency while maintaining adequate client contact.

Active Key Players in the Missed Call Services Market:

  • Bitrix, Inc.,
  • Celerity Systems (Pty) Ltd,
  • ClickSend,
  • directSMS,
  • Dove Soft Pvt Ltd.,
  • Exotel Techcom Pvt. Ltd,
  • IMImobile,
  • King Digital Pvt. Ltd.,
  • MessageBird,
  • Osumare,
  • SendPulse, Text Marketer,
  • TextMagic Ltd
  • Other Active Players

Global Missed Call Services Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 170.19 Billion

Forecast Period 2024-32 CAGR:

 6.2%

Market Size in 2032:

USD 292.45 Billion

 

By Component

  • Software
  • Services

By Deployment Type

  • On-premise
  • Cloud

By Enterprise Size

  • SMEs
  • Large Enterprises

By Function

  • Lead Generation,
  • Survey and Feedbacks
  • New User Activations,
  • Run Contests & Content on Demand

By End User

  • Advertising & Event Management,
  • Banking Industry,
  • Ecommerce,
  • IT & Telecom,
  • Cab Aggregator,
  • Media & Entertainment,
  • Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Russia, Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkiye, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Cost-Effective Communication Solution

Key Market Restraints:

  • Limited Internet-Based Interaction

Key Opportunities:

  • Integration with IoT and Smart Devices

Companies Covered in the report:

  • Bitrix, Inc., Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd, and Other Active Players.

Global Missed Call Services Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 170.19 Billion

Forecast Period 2024-32 CAGR:

 6.2%

Market Size in 2032:

USD 292.45 Billion

 

By Component

  • Software
  • Services

By Deployment Type

  • On-premise
  • Cloud

By Enterprise Size

  • SMEs
  • Large Enterprises

By Function

  • Lead Generation,
  • Survey and Feedbacks
  • New User Activations,
  • Run Contests & Content on Demand

By End User

  • Advertising & Event Management,
  • Banking Industry,
  • Ecommerce,
  • IT & Telecom,
  • Cab Aggregator,
  • Media & Entertainment,
  • Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Russia, Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkiye, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Cost-Effective Communication Solution

Key Market Restraints:

  • Limited Internet-Based Interaction

Key Opportunities:

  • Integration with IoT and Smart Devices

Companies Covered in the report:

  • Bitrix, Inc., Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd, and Other Active Players.

Chapter 1: Introduction
 1.1 Scope and Coverage

Chapter 2:Executive Summary

Chapter 3: Market Landscape
 3.1 Market Dynamics
  3.1.1 Drivers
  3.1.2 Restraints
  3.1.3 Opportunities
  3.1.4 Challenges
 3.2 Market Trend Analysis
 3.3 PESTLE Analysis
 3.4 Porter's Five Forces Analysis
 3.5 Industry Value Chain Analysis
 3.6 Ecosystem
 3.7 Regulatory Landscape
 3.8 Price Trend Analysis
 3.9 Patent Analysis
 3.10 Technology Evolution
 3.11 Investment Pockets
 3.12 Import-Export Analysis

Chapter 4: Missed Call Services Market by Component
 4.1 Missed Call Services Market Snapshot and Growth Engine
 4.2 Missed Call Services Market Overview
 4.3 Software and Services
  4.3.1 Introduction and Market Overview
  4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.3.3 Key Market Trends, Growth Factors and Opportunities
  4.3.4 Software and Services: Geographic Segmentation Analysis

Chapter 5: Missed Call Services Market by Deployment Type,
 5.1 Missed Call Services Market Snapshot and Growth Engine
 5.2 Missed Call Services Market Overview
 5.3 On-premise and Cloud
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 On-premise and Cloud: Geographic Segmentation Analysis

Chapter 6: Missed Call Services Market by Enterprise Size
 6.1 Missed Call Services Market Snapshot and Growth Engine
 6.2 Missed Call Services Market Overview
 6.3 SMEs and Large Enterprises
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 SMEs and Large Enterprises: Geographic Segmentation Analysis

Chapter 7: Missed Call Services Market by Function
 7.1 Missed Call Services Market Snapshot and Growth Engine
 7.2 Missed Call Services Market Overview
 7.3 Lead Generation
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Lead Generation: Geographic Segmentation Analysis
 7.4 Survey and Feedbacks
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Survey and Feedbacks: Geographic Segmentation Analysis
 7.5 New User Activations
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 New User Activations: Geographic Segmentation Analysis
 7.6 Run Contests & Content on Demand
  7.6.1 Introduction and Market Overview
  7.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.6.3 Key Market Trends, Growth Factors and Opportunities
  7.6.4 Run Contests & Content on Demand: Geographic Segmentation Analysis

Chapter 8: Missed Call Services Market by End User
 8.1 Missed Call Services Market Snapshot and Growth Engine
 8.2 Missed Call Services Market Overview
 8.3 Advertising & Event Management
  8.3.1 Introduction and Market Overview
  8.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.3.3 Key Market Trends, Growth Factors and Opportunities
  8.3.4 Advertising & Event Management: Geographic Segmentation Analysis
 8.4 Banking Industry
  8.4.1 Introduction and Market Overview
  8.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.4.3 Key Market Trends, Growth Factors and Opportunities
  8.4.4 Banking Industry: Geographic Segmentation Analysis
 8.5 Ecommerce
  8.5.1 Introduction and Market Overview
  8.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.5.3 Key Market Trends, Growth Factors and Opportunities
  8.5.4 Ecommerce: Geographic Segmentation Analysis
 8.6 IT & Telecom
  8.6.1 Introduction and Market Overview
  8.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.6.3 Key Market Trends, Growth Factors and Opportunities
  8.6.4 IT & Telecom: Geographic Segmentation Analysis
 8.7 Cab Aggregator
  8.7.1 Introduction and Market Overview
  8.7.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.7.3 Key Market Trends, Growth Factors and Opportunities
  8.7.4 Cab Aggregator: Geographic Segmentation Analysis
 8.8 Media & Entertainment
  8.8.1 Introduction and Market Overview
  8.8.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.8.3 Key Market Trends, Growth Factors and Opportunities
  8.8.4 Media & Entertainment: Geographic Segmentation Analysis
 8.9 Retail
  8.9.1 Introduction and Market Overview
  8.9.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.9.3 Key Market Trends, Growth Factors and Opportunities
  8.9.4 Retail: Geographic Segmentation Analysis
 8.10 Others
  8.10.1 Introduction and Market Overview
  8.10.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  8.10.3 Key Market Trends, Growth Factors and Opportunities
  8.10.4 Others: Geographic Segmentation Analysis

Chapter 9: Company Profiles and Competitive Analysis
 9.1 Competitive Landscape
  9.1.1 Competitive Benchmarking
  9.1.2 Missed Call Services Market Share by Manufacturer (2023)
  9.1.3 Industry BCG Matrix
  9.1.4 Heat Map Analysis
  9.1.5 Mergers and Acquisitions  
 9.2 BITRIX INC.
  9.2.1 Company Overview
  9.2.2 Key Executives
  9.2.3 Company Snapshot
  9.2.4 Role of the Company in the Market
  9.2.5 Sustainability and Social Responsibility
  9.2.6 Operating Business Segments
  9.2.7 Product Portfolio
  9.2.8 Business Performance
  9.2.9 Key Strategic Moves and Recent Developments
  9.2.10 SWOT Analysis
 9.3 CELERITY SYSTEMS (PTY) LTD
 9.4 CLICKSEND
 9.5 DIRECTSMS
 9.6 DOVE SOFT PVT LTD.
 9.7 EXOTEL TECHCOM PVT. LTD
 9.8 IMIMOBILE
 9.9 KING DIGITAL PVT. LTD.
 9.10 MESSAGEBIRD
 9.11 OSUMARE
 9.12 SENDPULSE
 9.13 TEXT ER
 9.14 TEXTMAGIC LTD
 9.15 OTHER ACTIVE PLAYERS

Chapter 10: Global Missed Call Services Market By Region
 10.1 Overview
10.2. North America Missed Call Services Market
  10.2.1 Key Market Trends, Growth Factors and Opportunities
  10.2.2 Top Key Companies
  10.2.3 Historic and Forecasted Market Size by Segments
  10.2.4 Historic and Forecasted Market Size By Component
  10.2.4.1 Software and Services
  10.2.5 Historic and Forecasted Market Size By Deployment Type,
  10.2.5.1 On-premise and Cloud
  10.2.6 Historic and Forecasted Market Size By Enterprise Size
  10.2.6.1 SMEs and Large Enterprises
  10.2.7 Historic and Forecasted Market Size By Function
  10.2.7.1 Lead Generation
  10.2.7.2 Survey and Feedbacks
  10.2.7.3 New User Activations
  10.2.7.4 Run Contests & Content on Demand
  10.2.8 Historic and Forecasted Market Size By End User
  10.2.8.1 Advertising & Event Management
  10.2.8.2 Banking Industry
  10.2.8.3 Ecommerce
  10.2.8.4 IT & Telecom
  10.2.8.5 Cab Aggregator
  10.2.8.6 Media & Entertainment
  10.2.8.7 Retail
  10.2.8.8 Others
  10.2.9 Historic and Forecast Market Size by Country
  10.2.9.1 US
  10.2.9.2 Canada
  10.2.9.3 Mexico
10.3. Eastern Europe Missed Call Services Market
  10.3.1 Key Market Trends, Growth Factors and Opportunities
  10.3.2 Top Key Companies
  10.3.3 Historic and Forecasted Market Size by Segments
  10.3.4 Historic and Forecasted Market Size By Component
  10.3.4.1 Software and Services
  10.3.5 Historic and Forecasted Market Size By Deployment Type,
  10.3.5.1 On-premise and Cloud
  10.3.6 Historic and Forecasted Market Size By Enterprise Size
  10.3.6.1 SMEs and Large Enterprises
  10.3.7 Historic and Forecasted Market Size By Function
  10.3.7.1 Lead Generation
  10.3.7.2 Survey and Feedbacks
  10.3.7.3 New User Activations
  10.3.7.4 Run Contests & Content on Demand
  10.3.8 Historic and Forecasted Market Size By End User
  10.3.8.1 Advertising & Event Management
  10.3.8.2 Banking Industry
  10.3.8.3 Ecommerce
  10.3.8.4 IT & Telecom
  10.3.8.5 Cab Aggregator
  10.3.8.6 Media & Entertainment
  10.3.8.7 Retail
  10.3.8.8 Others
  10.3.9 Historic and Forecast Market Size by Country
  10.3.9.1 Russia
  10.3.9.2 Bulgaria
  10.3.9.3 The Czech Republic
  10.3.9.4 Hungary
  10.3.9.5 Poland
  10.3.9.6 Romania
  10.3.9.7 Rest of Eastern Europe
10.4. Western Europe Missed Call Services Market
  10.4.1 Key Market Trends, Growth Factors and Opportunities
  10.4.2 Top Key Companies
  10.4.3 Historic and Forecasted Market Size by Segments
  10.4.4 Historic and Forecasted Market Size By Component
  10.4.4.1 Software and Services
  10.4.5 Historic and Forecasted Market Size By Deployment Type,
  10.4.5.1 On-premise and Cloud
  10.4.6 Historic and Forecasted Market Size By Enterprise Size
  10.4.6.1 SMEs and Large Enterprises
  10.4.7 Historic and Forecasted Market Size By Function
  10.4.7.1 Lead Generation
  10.4.7.2 Survey and Feedbacks
  10.4.7.3 New User Activations
  10.4.7.4 Run Contests & Content on Demand
  10.4.8 Historic and Forecasted Market Size By End User
  10.4.8.1 Advertising & Event Management
  10.4.8.2 Banking Industry
  10.4.8.3 Ecommerce
  10.4.8.4 IT & Telecom
  10.4.8.5 Cab Aggregator
  10.4.8.6 Media & Entertainment
  10.4.8.7 Retail
  10.4.8.8 Others
  10.4.9 Historic and Forecast Market Size by Country
  10.4.9.1 Germany
  10.4.9.2 UK
  10.4.9.3 France
  10.4.9.4 The Netherlands
  10.4.9.5 Italy
  10.4.9.6 Spain
  10.4.9.7 Rest of Western Europe
10.5. Asia Pacific Missed Call Services Market
  10.5.1 Key Market Trends, Growth Factors and Opportunities
  10.5.2 Top Key Companies
  10.5.3 Historic and Forecasted Market Size by Segments
  10.5.4 Historic and Forecasted Market Size By Component
  10.5.4.1 Software and Services
  10.5.5 Historic and Forecasted Market Size By Deployment Type,
  10.5.5.1 On-premise and Cloud
  10.5.6 Historic and Forecasted Market Size By Enterprise Size
  10.5.6.1 SMEs and Large Enterprises
  10.5.7 Historic and Forecasted Market Size By Function
  10.5.7.1 Lead Generation
  10.5.7.2 Survey and Feedbacks
  10.5.7.3 New User Activations
  10.5.7.4 Run Contests & Content on Demand
  10.5.8 Historic and Forecasted Market Size By End User
  10.5.8.1 Advertising & Event Management
  10.5.8.2 Banking Industry
  10.5.8.3 Ecommerce
  10.5.8.4 IT & Telecom
  10.5.8.5 Cab Aggregator
  10.5.8.6 Media & Entertainment
  10.5.8.7 Retail
  10.5.8.8 Others
  10.5.9 Historic and Forecast Market Size by Country
  10.5.9.1 China
  10.5.9.2 India
  10.5.9.3 Japan
  10.5.9.4 South Korea
  10.5.9.5 Malaysia
  10.5.9.6 Thailand
  10.5.9.7 Vietnam
  10.5.9.8 The Philippines
  10.5.9.9 Australia
  10.5.9.10 New Zealand
  10.5.9.11 Rest of APAC
10.6. Middle East & Africa Missed Call Services Market
  10.6.1 Key Market Trends, Growth Factors and Opportunities
  10.6.2 Top Key Companies
  10.6.3 Historic and Forecasted Market Size by Segments
  10.6.4 Historic and Forecasted Market Size By Component
  10.6.4.1 Software and Services
  10.6.5 Historic and Forecasted Market Size By Deployment Type,
  10.6.5.1 On-premise and Cloud
  10.6.6 Historic and Forecasted Market Size By Enterprise Size
  10.6.6.1 SMEs and Large Enterprises
  10.6.7 Historic and Forecasted Market Size By Function
  10.6.7.1 Lead Generation
  10.6.7.2 Survey and Feedbacks
  10.6.7.3 New User Activations
  10.6.7.4 Run Contests & Content on Demand
  10.6.8 Historic and Forecasted Market Size By End User
  10.6.8.1 Advertising & Event Management
  10.6.8.2 Banking Industry
  10.6.8.3 Ecommerce
  10.6.8.4 IT & Telecom
  10.6.8.5 Cab Aggregator
  10.6.8.6 Media & Entertainment
  10.6.8.7 Retail
  10.6.8.8 Others
  10.6.9 Historic and Forecast Market Size by Country
  10.6.9.1 Turkiye
  10.6.9.2 Bahrain
  10.6.9.3 Kuwait
  10.6.9.4 Saudi Arabia
  10.6.9.5 Qatar
  10.6.9.6 UAE
  10.6.9.7 Israel
  10.6.9.8 South Africa
10.7. South America Missed Call Services Market
  10.7.1 Key Market Trends, Growth Factors and Opportunities
  10.7.2 Top Key Companies
  10.7.3 Historic and Forecasted Market Size by Segments
  10.7.4 Historic and Forecasted Market Size By Component
  10.7.4.1 Software and Services
  10.7.5 Historic and Forecasted Market Size By Deployment Type,
  10.7.5.1 On-premise and Cloud
  10.7.6 Historic and Forecasted Market Size By Enterprise Size
  10.7.6.1 SMEs and Large Enterprises
  10.7.7 Historic and Forecasted Market Size By Function
  10.7.7.1 Lead Generation
  10.7.7.2 Survey and Feedbacks
  10.7.7.3 New User Activations
  10.7.7.4 Run Contests & Content on Demand
  10.7.8 Historic and Forecasted Market Size By End User
  10.7.8.1 Advertising & Event Management
  10.7.8.2 Banking Industry
  10.7.8.3 Ecommerce
  10.7.8.4 IT & Telecom
  10.7.8.5 Cab Aggregator
  10.7.8.6 Media & Entertainment
  10.7.8.7 Retail
  10.7.8.8 Others
  10.7.9 Historic and Forecast Market Size by Country
  10.7.9.1 Brazil
  10.7.9.2 Argentina
  10.7.9.3 Rest of SA

Chapter 11 Analyst Viewpoint and Conclusion
11.1 Recommendations and Concluding Analysis
11.2 Potential Market Strategies

Chapter 12 Research Methodology
12.1 Research Process
12.2 Primary Research
12.3 Secondary Research

Global Missed Call Services Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 170.19 Billion

Forecast Period 2024-32 CAGR:

 6.2%

Market Size in 2032:

USD 292.45 Billion

 

By Component

  • Software
  • Services

By Deployment Type

  • On-premise
  • Cloud

By Enterprise Size

  • SMEs
  • Large Enterprises

By Function

  • Lead Generation,
  • Survey and Feedbacks
  • New User Activations,
  • Run Contests & Content on Demand

By End User

  • Advertising & Event Management,
  • Banking Industry,
  • Ecommerce,
  • IT & Telecom,
  • Cab Aggregator,
  • Media & Entertainment,
  • Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Russia, Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkiye, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Cost-Effective Communication Solution

Key Market Restraints:

  • Limited Internet-Based Interaction

Key Opportunities:

  • Integration with IoT and Smart Devices

Companies Covered in the report:

  • Bitrix, Inc., Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd, and Other Active Players.

Global Missed Call Services Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 170.19 Billion

Forecast Period 2024-32 CAGR:

 6.2%

Market Size in 2032:

USD 292.45 Billion

 

By Component

  • Software
  • Services

By Deployment Type

  • On-premise
  • Cloud

By Enterprise Size

  • SMEs
  • Large Enterprises

By Function

  • Lead Generation,
  • Survey and Feedbacks
  • New User Activations,
  • Run Contests & Content on Demand

By End User

  • Advertising & Event Management,
  • Banking Industry,
  • Ecommerce,
  • IT & Telecom,
  • Cab Aggregator,
  • Media & Entertainment,
  • Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Russia, Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkiye, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Cost-Effective Communication Solution

Key Market Restraints:

  • Limited Internet-Based Interaction

Key Opportunities:

  • Integration with IoT and Smart Devices

Companies Covered in the report:

  • Bitrix, Inc., Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd, and Other Active Players.

Frequently Asked Questions :

What would be the forecast period in the Missed Call Services Market research report?
The forecast period in the Market research report is 2024-2032.
Who are the key players in the Missed Call Services Market?
Bitrix, Inc., Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd., Exotel Techcom Pvt. Ltd, IMImobile, King Digital Pvt. Ltd., MessageBird, Osumare, SendPulse, Text Marketer, TextMagic Ltd, and Other Active Players.
What are the segments of the Missed Call Services Market?
The Missed Call Services Market is segmented into By Component, By Deployment Type, By Enterprise Size, By Function, By End User and region. By Component, the market is categorized into Software and Services. By Deployment Type, the market is categorized into On-premise and Cloud. By Enterprise Size, the market is categorized into SMEs and Large Enterprises. By Function, the market is categorized into Lead Generation, Survey and Feedbacks, New User Activations, Run Contests & Content on Demand. By End User, the market is categorized into Advertising & Event Management, Banking Industry, Ecommerce, IT & Telecom, Cab Aggregator, Media & Entertainment, Retail, Others. By region, it is analyzed across North America (U.S., Canada, Mexico), Eastern Europe (Russia, Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe), Western Europe (Germany, UK, France, Netherlands, Italy, Spain, Rest of Western Europe), Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC), Middle East & Africa (Turkiye, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa), South America (Brazil, Argentina, Rest of SA).
What is the Missed Call Services Market?
The missed call services market refers to a communication service where users make a call and intentionally let it ring once or a few times, allowing the recipient to view the missed call without incurring any charges. This service is commonly used in countries with high mobile penetration and lower data or call costs. It is often used for various purposes, such as advertising, customer feedback, bill payments, or to access content such as promotional offers and services. The missed call service is particularly popular in regions like Asia, where it offers a cost-effective way to engage users and gather responses or information without financial barriers.
How big is the Missed Call Services Market?
Missed Call Services Market Size Was Valued at USD 170.19 Billion in 2023 and is Projected to Reach USD 292.45 Billion by 2032, Growing at a CAGR of 6.2% From 2024-2032.