Laptops Market Synopsis

Laptops Market Size Was Valued at USD 146.5 Billion in 2023, and is Projected to Reach USD 192.8 Billion by 2032, Growing at a CAGR of 3.1% From 2024-2032.

A laptop or notebook computer is a portable electronic computer device used for personal or business purpose . It incorporates all the facilities that a desktop has into a logically shaped body, which can be carried around and is portable. Laptops are portable communication devices that include a keyboard incorporated into the body for data input, a display screen used to view data and execute operations, and a track ball or pointing stick for tracking data input. Laptops have internal whereas external includes display screen, keyboard, touchpad, trackpad, speakers, microphones, webcam, a power outlet, a charging port, and docking ports among others. These components together allow users to perform simple operations such as browsing through the internet, writing documents, and listening to music, reading books or watching videos through to highly computational tasks, through programming, design, analysis, among others.

• The portable nature of laptops and the need for productive use of time on the move has been another factor that has fuelled the laptops market. Laptops allow the user to compute, learn, and relate from nearly any location which makes these devices indispensable to contemporary livelihoods.
• Furthermore, uncertain market conditions, coupled with the increased use of laptops, especially due to the work from home concept and the use of laptops in business process transformation in several industries has boosted demand. Many workers, companies, and consumers desperately need portable computers that allow for efficient work from anywhere as well as virtual meetings and access to applications in the cloud. Apart from that, laptops have almost become a necessity in education due to the ever-rising use of e-learning and digital classes. Laptops are used by the students and the educators for attending online classes, research and consumption of educational contents. Apart from this, with the growth of the gaming community, there is a primitive need for graphics performances laptops to play games.
• Furthermore, laptops are also used for playing movies, music and other multimedia files such as games. Consequently, this has brought what is known as flexible work arrangements which has seen many organizations embrace the use of laptops. Employers appreciate the possibility to supply the staff with gadgets that are usable for working both in the office and from home. In addition to these factors, people engage in thriving activities like digital nomadism whereby they work while they travel, hence the need to acquire laptops that are not only performing but also durable and efficient enough to support work requirements irrespective of the geographical location.
• Also, the increasing use of laptops makes the consumer replace the product as the technologies continue to advance which points to replacement sales. Furthermore, an innovation in the technical features such as process, graphic, lasting, and lightweight of laptops retains consumers attention and they keep on searching for an upgraded version.

Laptops Market Trend Analysis

Rapid Expansion in the Education Sector

• Laptops are crucial to learners and educators since e-learning and virtual classes are now the mainstream of education since the development of digital classrooms. Laptops are a form of personalized learning as the student will go through content at his/her own pace. Furthermore, the educational facilities have adapted the laptops as the learning tools to teach the modern professional requirements skills among students. With constant changes in the learning approaches, the laptops market keeps on fulfilling this sector with products that are cheap, powerful and built to last. It is evident that the available laptops options have a tremendous impact on the market of education, so, not only it is the trend of the present days but also it is going to determine the future of learning and knowledge distribution.

Widespread Adoption of Remote Work and Digital Transformation

• Organizations are turning to laptops to guarantee their workforces can communicate and meet virtually, conduct business, and work in the cloud from home or elsewhere. These changes in working characteristics have posed the need for companies to seek laptops that are highly portable and secure to prevent data leakage. The laptops market is addressing this demand with laptops with good quality pre-installed peripherals such as Webcams, good microphones and form factors that can support the modern user whose exposure is likely to be more Online than offline. Although the working from home culture may have originally emerged as a temporary phenomenon caused by the coronavirus pandemic, laptops are poised to stay as an essential device for communication and work execution.

Laptops Market Segment Analysis:

Laptops Market Segmented based on Type, Screen Size, Price and End Use.

By Price, USD 501 to USD 1000 segment is expected to dominate the market during the forecast period

• This price segment is targeting mid-range customers who are on the lookout for laptops that are reasonably powerful without breaking the bank account. The segment that considers Dell as a brand best suited to its needs is the consumer who wants a reliable computing experience, which is imbued with contemporary features and reasonable performance levels. Portable computers in this segment can consist of a strong number of parameters, such as higher performace, sufficient amount of memory and Web space for effective multitasking and for performing work or entertainment functions satisfyingly. Also, as the prices for technologies gradually decrease, the laptops for the price range of USD 501 to USD 1000 offer higher resolution displays, better connectivity options, and longer battery life. Thus, this correlation of performance and price is satisfying the professional who looks for effective work instruments and the populi whose aim is to have all-encompassing devices for entertainment and work productivity.

By Screen Size, 15.0” to 16.9” segment held the largest share in 2023

• The range caters for a wide spectrum of user requirement, without compromising on space for working, entertainment, and content viewing. Laptops with a screen size between the 15.0” and 16.9” are the highlighted size features that appeal to the business professionals, students and frequent users who are in search for a versatile device. This is attributed to presence of larger screen space to that of a traditional laptop that enables split screen and easy handling of different applications.
• Moreover, it offers a more convenient setting for work that may require reactiveness such as video editing, graphic designing and data analysis. Moreover, this range of screen size fits in with the general through for even thinner bezels and more compact laptops which can occupy even more display space while remaining highly portable. Users agreed with both concerns of attaining comfortable visuals without compromising the portability of the device to 15.0”. From the 15.0” to 16. 9” segment as the natural standard choice for segments of users who need highly functional computing experience, but not necessarily portable devices.

Laptops Market Regional Insights:

Asia Pacific is Expected to Dominate the Market Over the Forecast period

• The APAC region proves to be a crucial force in the worldwide demand for laptops due to the population growth in urban areas, growing incomes, extension of schooling, and other commercialization. Laptops remain popular and its market leaders are the countries like China, India or Japan which experienced high demand due to the new work from home opportunities, distance education or digital turn in people’s lives. Different products are offered to the diverse population with different price ranges and bracket to suit their needs. The changes in the Asia Pacific region’s technology market, the need for mobility and increased productivity also guarantees the segment’s relevance in laptops market.
• Laptops have gone to the central part of people’s lives and are needed by various populations of North America, working, studying, creating, and gaming people. Thus, the focus on innovation and technology provides a constant stream of demand for novel notebooks that meet clients’ changing requirements. Seasonal trends of remote working and a active education system drives the laptop business. The market is also dependent on the demand from the gaming community, or in other words, their desire for more powerful equipment. A shift in the trend has been noticed in the North American consumers’ focus that seeks best performing, durable, and connected devices keeping the manufactures on their toes. As the computer and trend of other electronics increase, North America is one of the primary pointed locations in the market for laptops.

Active Key Players in the Laptops Market

• Acer Inc
• Apple Inc
• ASUSTeK Computer Inc
• Dell Technologies Inc
• Hewlett-Packard Development Company L P
• Lenovo Group Limited
• Microsoft Corporation
• Micro-Star International Co Ltd
• Razer Inc
• Samsung Electronics Co Ltd
• Sony Group Corporation
• Xiaomi Inc and Other Active Players

Chapter 1: Introduction
 1.1 Scope and Coverage

Chapter 2:Executive Summary

Chapter 3: Market Landscape
 3.1 Market Dynamics
  3.1.1 Drivers
  3.1.2 Restraints
  3.1.3 Opportunities
  3.1.4 Challenges
 3.2 Market Trend Analysis
 3.3 PESTLE Analysis
 3.4 Porter's Five Forces Analysis
 3.5 Industry Value Chain Analysis
 3.6 Ecosystem
 3.7 Regulatory Landscape
 3.8 Price Trend Analysis
 3.9 Patent Analysis
 3.10 Technology Evolution
 3.11 Investment Pockets
 3.12 Import-Export Analysis

Chapter 4: Laptops Market by Type

 4.1 Laptops Market Snapshot and Growth Engine
 4.2 Laptops Market Overview
 4.3 Traditional Laptop
  4.3.1 Introduction and Market Overview
  4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.3.3 Key Market Trends, Growth Factors and Opportunities
  4.3.4 Traditional Laptop: Geographic Segmentation Analysis
 4.4 2-in-1 Laptop
  4.4.1 Introduction and Market Overview
  4.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.4.3 Key Market Trends, Growth Factors and Opportunities
  4.4.4 2-in-1 Laptop: Geographic Segmentation Analysis

Chapter 5: Laptops Market by Screen Size, Price
 5.1 Laptops Market Snapshot and Growth Engine
 5.2 Laptops Market Overview
 5.3 Upto USD 500
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Upto USD 500: Geographic Segmentation Analysis
 5.4 USD 501 to USD 1000
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 USD 501 to USD 1000: Geographic Segmentation Analysis
 5.5 USD 1001 to USD 1500
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 USD 1001 to USD 1500: Geographic Segmentation Analysis
 5.6 USD 1501 to USD 2000
  5.6.1 Introduction and Market Overview
  5.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.6.3 Key Market Trends, Growth Factors and Opportunities
  5.6.4 USD 1501 to USD 2000: Geographic Segmentation Analysis
 5.7 Above USD 2001
  5.7.1 Introduction and Market Overview
  5.7.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.7.3 Key Market Trends, Growth Factors and Opportunities
  5.7.4 Above USD 2001: Geographic Segmentation Analysis

Chapter 6: Laptops Market by End Use
 6.1 Laptops Market Snapshot and Growth Engine
 6.2 Laptops Market Overview
 6.3 Personal
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Personal: Geographic Segmentation Analysis
 6.4 Business
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Business: Geographic Segmentation Analysis
 6.5 Gaming
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Gaming: Geographic Segmentation Analysis
 6.6 Others
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Others: Geographic Segmentation Analysis

Chapter 7: Company Profiles and Competitive Analysis
 7.1 Competitive Landscape
  7.1.1 Competitive Benchmarking
  7.1.2 Laptops Market Share by Manufacturer (2023)
  7.1.3 Industry BCG Matrix
  7.1.4 Heat Map Analysis
  7.1.5 Mergers and Acquisitions
  
 7.2 ACER INC
  7.2.1 Company Overview
  7.2.2 Key Executives
  7.2.3 Company Snapshot
  7.2.4 Role of the Company in the Market
  7.2.5 Sustainability and Social Responsibility
  7.2.6 Operating Business Segments
  7.2.7 Product Portfolio
  7.2.8 Business Performance
  7.2.9 Key Strategic Moves and Recent Developments
  7.2.10 SWOT Analysis
 7.3 APPLE INC
 7.4 ASUSTEK COMPUTER INC
 7.5 DELL TECHNOLOGIES INC
 7.6 HEWLETT-PACKARD DEVELOPMENT COMPANY L P
 7.7 LENOVO GROUP LIMITED
 7.8 MICROSOFT CORPORATION
 7.9 MICRO-STAR INTERNATIONAL CO LTD
 7.10 RAZER INC
 7.11 SAMSUNG ELECTRONICS CO LTD
 7.12 SONY GROUP CORPORATION
 7.13 XIAOMI INC
 7.14 OTHER MAJOR PLAYERS.

Chapter 8: Global Laptops Market By Region
 8.1 Overview
 8.2. North America Laptops Market
  8.2.1 Key Market Trends, Growth Factors and Opportunities
  8.2.2 Top Key Companies
  8.2.3 Historic and Forecasted Market Size by Segments
  8.2.4 Historic and Forecasted Market Size By Type
   8.2.4.1 Traditional Laptop
   8.2.4.2 2-in-1 Laptop
  8.2.5 Historic and Forecasted Market Size By Screen Size, Price
   8.2.5.1 Upto USD 500
   8.2.5.2 USD 501 to USD 1000
   8.2.5.3 USD 1001 to USD 1500
   8.2.5.4 USD 1501 to USD 2000
   8.2.5.5 Above USD 2001
  8.2.6 Historic and Forecasted Market Size By End Use
   8.2.6.1 Personal
   8.2.6.2 Business
   8.2.6.3 Gaming
   8.2.6.4 Others
  8.2.7 Historic and Forecast Market Size by Country
   8.2.7.1 US
   8.2.7.2 Canada
   8.2.7.3 Mexico
 8.3. Eastern Europe Laptops Market
  8.3.1 Key Market Trends, Growth Factors and Opportunities
  8.3.2 Top Key Companies
  8.3.3 Historic and Forecasted Market Size by Segments
  8.3.4 Historic and Forecasted Market Size By Type
   8.3.4.1 Traditional Laptop
   8.3.4.2 2-in-1 Laptop
  8.3.5 Historic and Forecasted Market Size By Screen Size, Price
   8.3.5.1 Upto USD 500
   8.3.5.2 USD 501 to USD 1000
   8.3.5.3 USD 1001 to USD 1500
   8.3.5.4 USD 1501 to USD 2000
   8.3.5.5 Above USD 2001
  8.3.6 Historic and Forecasted Market Size By End Use
   8.3.6.1 Personal
   8.3.6.2 Business
   8.3.6.3 Gaming
   8.3.6.4 Others
  8.3.7 Historic and Forecast Market Size by Country
   8.3.7.1 Bulgaria
   8.3.7.2 The Czech Republic
   8.3.7.3 Hungary
   8.3.7.4 Poland
   8.3.7.5 Romania
   8.3.7.6 Rest of Eastern Europe
 8.4. Western Europe Laptops Market
  8.4.1 Key Market Trends, Growth Factors and Opportunities
  8.4.2 Top Key Companies
  8.4.3 Historic and Forecasted Market Size by Segments
  8.4.4 Historic and Forecasted Market Size By Type
   8.4.4.1 Traditional Laptop
   8.4.4.2 2-in-1 Laptop
  8.4.5 Historic and Forecasted Market Size By Screen Size, Price
   8.4.5.1 Upto USD 500
   8.4.5.2 USD 501 to USD 1000
   8.4.5.3 USD 1001 to USD 1500
   8.4.5.4 USD 1501 to USD 2000
   8.4.5.5 Above USD 2001
  8.4.6 Historic and Forecasted Market Size By End Use
   8.4.6.1 Personal
   8.4.6.2 Business
   8.4.6.3 Gaming
   8.4.6.4 Others
  8.4.7 Historic and Forecast Market Size by Country
   8.4.7.1 Germany
   8.4.7.2 UK
   8.4.7.3 France
   8.4.7.4 Netherlands
   8.4.7.5 Italy
   8.4.7.6 Russia
   8.4.7.7 Spain
   8.4.7.8 Rest of Western Europe
 8.5. Asia Pacific Laptops Market
  8.5.1 Key Market Trends, Growth Factors and Opportunities
  8.5.2 Top Key Companies
  8.5.3 Historic and Forecasted Market Size by Segments
  8.5.4 Historic and Forecasted Market Size By Type
   8.5.4.1 Traditional Laptop
   8.5.4.2 2-in-1 Laptop
  8.5.5 Historic and Forecasted Market Size By Screen Size, Price
   8.5.5.1 Upto USD 500
   8.5.5.2 USD 501 to USD 1000
   8.5.5.3 USD 1001 to USD 1500
   8.5.5.4 USD 1501 to USD 2000
   8.5.5.5 Above USD 2001
  8.5.6 Historic and Forecasted Market Size By End Use
   8.5.6.1 Personal
   8.5.6.2 Business
   8.5.6.3 Gaming
   8.5.6.4 Others
  8.5.7 Historic and Forecast Market Size by Country
   8.5.7.1 China
   8.5.7.2 India
   8.5.7.3 Japan
   8.5.7.4 South Korea
   8.5.7.5 Malaysia
   8.5.7.6 Thailand
   8.5.7.7 Vietnam
   8.5.7.8 The Philippines
   8.5.7.9 Australia
   8.5.7.10 New Zealand
   8.5.7.11 Rest of APAC
 8.6. Middle East & Africa Laptops Market
  8.6.1 Key Market Trends, Growth Factors and Opportunities
  8.6.2 Top Key Companies
  8.6.3 Historic and Forecasted Market Size by Segments
  8.6.4 Historic and Forecasted Market Size By Type
   8.6.4.1 Traditional Laptop
   8.6.4.2 2-in-1 Laptop
  8.6.5 Historic and Forecasted Market Size By Screen Size, Price
   8.6.5.1 Upto USD 500
   8.6.5.2 USD 501 to USD 1000
   8.6.5.3 USD 1001 to USD 1500
   8.6.5.4 USD 1501 to USD 2000
   8.6.5.5 Above USD 2001
  8.6.6 Historic and Forecasted Market Size By End Use
   8.6.6.1 Personal
   8.6.6.2 Business
   8.6.6.3 Gaming
   8.6.6.4 Others
  8.6.7 Historic and Forecast Market Size by Country
   8.6.7.1 Turkey
   8.6.7.2 Bahrain
   8.6.7.3 Kuwait
   8.6.7.4 Saudi Arabia
   8.6.7.5 Qatar
   8.6.7.6 UAE
   8.6.7.7 Israel
   8.6.7.8 South Africa
 8.7. South America Laptops Market
  8.7.1 Key Market Trends, Growth Factors and Opportunities
  8.7.2 Top Key Companies
  8.7.3 Historic and Forecasted Market Size by Segments
  8.7.4 Historic and Forecasted Market Size By Type
   8.7.4.1 Traditional Laptop
   8.7.4.2 2-in-1 Laptop
  8.7.5 Historic and Forecasted Market Size By Screen Size, Price
   8.7.5.1 Upto USD 500
   8.7.5.2 USD 501 to USD 1000
   8.7.5.3 USD 1001 to USD 1500
   8.7.5.4 USD 1501 to USD 2000
   8.7.5.5 Above USD 2001
  8.7.6 Historic and Forecasted Market Size By End Use
   8.7.6.1 Personal
   8.7.6.2 Business
   8.7.6.3 Gaming
   8.7.6.4 Others
  8.7.7 Historic and Forecast Market Size by Country
   8.7.7.1 Brazil
   8.7.7.2 Argentina
   8.7.7.3 Rest of SA

Chapter 9 Analyst Viewpoint and Conclusion
9.1 Recommendations and Concluding Analysis
9.2 Potential Market Strategies

Chapter 10 Research Methodology
10.1 Research Process
10.2 Primary Research
10.3 Secondary Research