GPS Bike Computer Market Synopsis

GPS Bike Computer Market Size is Valued at USD 604.39 Million in 2023, and is Projected to Reach USD 931.07 Million by 2032, Growing at a CAGR of 5.55%From 2024-2032.

There are great opportunities for growth in the GPS bike computers market, as more and more people from novice bicycle racers to professional ones turn to smart cycling solutions. These gadget incorporates GPS navigation which gives the cyclist details on speed, distance, location and direction making the cycling experience even better. Recent promotion of the use of health smart metrics and cycling as being an important form of exercising and as a sporting activity has tremendously boosted the use of the GPS bike computers. Popular brands in the market have incorporated new features such as a heart rate monitor, measurement of power output as well as compatibility with smart phones and other devices or smart devices making these computers more flexible to use.

• Further, today’s new stirring cycling competitions, races, and endurance activities, have led to heavy demand of high-end GPS bike computers with performance tracking and analysis. Cyclists are seeking devices that not only help with route planning but that also offer a full range of training-related information. In addition, continuous wireless connectivity, Bluetooth, and ANT+ technology let the users connect their riding experiences to online platforms and share cycling data besides receiving updates in real-time, which emphasis market attractiveness of GPS bike computers to consumers with a heightened awareness of technology among cyclists.
• However, high prices, availability of cheaper and as good or even better options such as Smartphones with already incorporated GPS may slightly slow this growth pattern. Nonetheless, the opportunities are profound when it comes to longer battery life improved product durability and new features that Arenas embraced such as waterproofing and compatibility with electric bicycles. The same drivers apply to the GPS bike computer market including increased cycling infrastructure investment and associated government call for cycling especially in the urban areas of North America and Europe.

GPS Bike Computer Market Trend Analysis

Integration of Advanced Fitness Tracking Features

• A Popular feature of integration in GPS bike computer is the presence of advanced fitness tracking features because of increased popularity among cyclists and sportspeople. Bicycles have evolved to list more parameters like heart rate, cadence and power output which help cyclists gain better insight in their riding. With accurate information updates on fundamental aspects of fitness, GPS bike computers have thus transformed from merely devices used for navigation. Athletes stand to benefit most from this shift to make their training efficient and put their best for the game.
• Also the fact that assessing one’s training and nutrition data over time has expanded the base of GPS bicycle computers from athletes to every ordinary citizen concerned about his or her basic health. The existence of features such as VO2 max estimation, the recovery time, and performance information augments the functionality of these devices making them indispensable for anyone who wants to improve their fitness via cycling.

Increased Connectivity and Smart Features

• Bike computer GPS in particular, are moving upward in innovation engineering, in a manner that is aimed at connecting smart tech from cyclists. With Bluetooth and ANT+ technologies, GPS bike computers have been complemented with the opportunity to connect with smartphones and fitness applications. Integrated, it allows the evaluation of performance during the ride, sharing information with friends or other communities and match the data with shared platforms like Strava or TrainingPeaks. It also improves the usability and creates a cycle community of cyclist who are passionate about performance data.
• Finally, smart features are navigation systems, real-time tracking, and call/ message notifications, which makes them not only assistant devices. Currently, some models of GPS bike computers integrate with smart wearables, which gives the cyclist all the necessary information on their health and fitness. As these innovations progress the GPS bike computers market is going to gain more and more consumers especially those who are technologically aware cycle enthusiasts who value the ability to be connected and informed on their cycling experience.

GPS Bike Computer Market Segment Analysis:

GPS Bike Computer Market Segmented on the basis of By Product Type, and By Application

By Product Type, Non-Mapping segment is expected to dominate the market during the forecast period

• The GPS bike computer market can be categorized into two main product types: non-mapping and mapping devices. Many non-mapping GPS bike computers for the most part concentrate on displaying the simplest and basic data like pace, distance, cadence and heart rate among other metrics. These gadgets are more or less common with those cyclists who do not need a GPS navigation assistance and include recreational and occasional athletes. Social media apps often have simpler layouts and tend to be less expensive than many of their competitors, factors that have helped them to capture a large amount of the total market.
• While on the other hand mapping GPS bike computers has GPS navigation, route planning and have topographic maps. These device targets more serious cyclists such as the tourers and the mountain bikers who need more information about the path they are taking or the new trails to follow. The long distance, touring, and cycling adventure usage as well as the movement related with cycling have stimulated the mapping GPS bike computer market to grow, further fostering innovation and improved performance of this segment, based on the competition of the manufacturers.

By Application, Flavour and Fragrance segment held the largest share in 2023

• GPS Bike computers available in the market can be used in athletics /sports, fitness/ commuting, recreational or leisure cycling. In athletics and sports, cyclists, athletes use these devices to record output data, monitor speed, distance and heart rate and study the data to improve on the training regime. Other features include power and a capacity to track and navigate routes and they are so vital in boosting performances and achieving competitiveness goals. This segment owes its existence to the need for top-shelf devices that offer detailed analysis and insight into cycling and subsequent efficiency gain among cyclists.
• GPS bike computers are perfect for the everyday and commuting cyclist who wants to get fit and track their route. It assist its users in determining the best route to take, record their daily physical activities and promote a healthy lifestyle through cycling through its devices. For leisure and mountain biking, GPS bike computers are endowed with an interface that makes cycling enjoyable, including suggestions for beautiful and interesting roads and connectivity with social networks. This application segment is growing with increasing use of cycling as an effective means of transportation or physical activity by many people resulting to high demand for convenient and easy-to-use GPS bike computers.

GPS Bike Computer Market Regional Insights:

North America is expected to dominate the GPS Bike Computer Market 

• North America is expected to lead the GPS bike computer market because of the strong cycling culture, growing health awareness and increasing inclination towards outdoor recreation activities. Consumers are now choosing GPS bike computers in the United States due to improvements in cycling infrastructure as well as government support of cycling as an eco-friendly mode of transportation. Due to many cycling activities such as contests and recreational ones, the need for improved bicycle technology, which enforces information monitoring and analysis on the cyclist’s or racer’s performance, transmits real time information.
• Besides, the fact that many global market players are located in North America combined with the constant introduction of novelties in the GPS field also helps to lead to the region’s domination. Nevertheless, manufacturers are making the product smarter by incorporating aspects like compatibility with smart phones, flexible training options and real-time analysis of cyclist’s needs. Consequently, North America is expected to continue to dominate the GPS bike computer market and thus propel the advancements and expansion of the GPS bike computer market.

Active Key Players in the GPS Bike Computer Market

• SIGMA-ELEKTRO GmbH (Germany)
• Bryton Inc. (Taiwan)
• Garmin Ltd. (U.S.)
• Pioneer Electronics (USA) Inc. (U.S.)
• CATEYE Co.,Ltd. (Japan)
• Wahoo Fitness (U.S.)
• acer Gadget. (Taiwan)
• MiTAC Digital Technology Corporation (Taiwan)
• Lezyne USA, Inc. (U.S.)
• Polar Electro (Finland)
• others

Chapter 1: Introduction
 1.1 Scope and Coverage

Chapter 2:Executive Summary

Chapter 3: Market Landscape
 3.1 Market Dynamics
  3.1.1 Drivers
  3.1.2 Restraints
  3.1.3 Opportunities
  3.1.4 Challenges
 3.2 Market Trend Analysis
 3.3 PESTLE Analysis
 3.4 Porter's Five Forces Analysis
 3.5 Industry Value Chain Analysis
 3.6 Ecosystem
 3.7 Regulatory Landscape
 3.8 Price Trend Analysis
 3.9 Patent Analysis
 3.10 Technology Evolution
 3.11 Investment Pockets
 3.12 Import-Export Analysis

Chapter 4: GPS Bike Computer Market by Product Type
 4.1 GPS Bike Computer Market Snapshot and Growth Engine
 4.2 GPS Bike Computer Market Overview
 4.3 Non-Mapping and Mapping
  4.3.1 Introduction and Market Overview
  4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.3.3 Key Market Trends, Growth Factors and Opportunities
  4.3.4 Non-Mapping and Mapping: Geographic Segmentation Analysis

Chapter 5: GPS Bike Computer Market by Application
 5.1 GPS Bike Computer Market Snapshot and Growth Engine
 5.2 GPS Bike Computer Market Overview
 5.3 Athletics & Sports
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Athletics & Sports: Geographic Segmentation Analysis
 5.4 Fitness & Commuting
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Fitness & Commuting: Geographic Segmentation Analysis
 5.5 Recreational
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Recreational: Geographic Segmentation Analysis

Chapter 6: Company Profiles and Competitive Analysis
 6.1 Competitive Landscape
  6.1.1 Competitive Benchmarking
  6.1.2 GPS Bike Computer Market Share by Manufacturer (2023)
  6.1.3 Industry BCG Matrix
  6.1.4 Heat Map Analysis
  6.1.5 Mergers and Acquisitions
  
 6.2 SIGMA-ELEKTRO GMBH (GERMANY)
  6.2.1 Company Overview
  6.2.2 Key Executives
  6.2.3 Company Snapshot
  6.2.4 Role of the Company in the Market
  6.2.5 Sustainability and Social Responsibility
  6.2.6 Operating Business Segments
  6.2.7 Product Portfolio
  6.2.8 Business Performance
  6.2.9 Key Strategic Moves and Recent Developments
  6.2.10 SWOT Analysis
 6.3 BRYTON INC (TAIWAN)
 6.4 GARMIN LTD (U.S.)
 6.5 PIONEER ELECTRONICS INC (U.S.)
 6.6 CATEYE CO LTD (JAPAN)
 6.7 WAHOO FITNESS (U.S.)
 6.8 ACER GADGET (TAIWAN)
 6.9 MITAC DIGITAL TECHNOLOGY CORPORATION (TAIWAN)
 6.10 LEZYNE USA INC (U.S.)
 6.11 POLAR ELECTRO (FINLAND)
 6.12 OTHER ACTIVE PLAYERS

Chapter 7: Global GPS Bike Computer Market By Region
 7.1 Overview
 7.2. North America GPS Bike Computer Market
  7.2.1 Key Market Trends, Growth Factors and Opportunities
  7.2.2 Top Key Companies
  7.2.3 Historic and Forecasted Market Size by Segments
  7.2.4 Historic and Forecasted Market Size By Product Type
  7.2.4.1 Non-Mapping and Mapping
  7.2.5 Historic and Forecasted Market Size By Application
  7.2.5.1 Athletics & Sports
  7.2.5.2 Fitness & Commuting
  7.2.5.3 Recreational
  7.2.6 Historic and Forecast Market Size by Country
  7.2.6.1 US
  7.2.6.2 Canada
  7.2.6.3 Mexico
 7.3. Eastern Europe GPS Bike Computer Market
  7.3.1 Key Market Trends, Growth Factors and Opportunities
  7.3.2 Top Key Companies
  7.3.3 Historic and Forecasted Market Size by Segments
  7.3.4 Historic and Forecasted Market Size By Product Type
  7.3.4.1 Non-Mapping and Mapping
  7.3.5 Historic and Forecasted Market Size By Application
  7.3.5.1 Athletics & Sports
  7.3.5.2 Fitness & Commuting
  7.3.5.3 Recreational
  7.3.6 Historic and Forecast Market Size by Country
  7.3.6.1 Bulgaria
  7.3.6.2 The Czech Republic
  7.3.6.3 Hungary
  7.3.6.4 Poland
  7.3.6.5 Romania
  7.3.6.6 Rest of Eastern Europe
 7.4. Western Europe GPS Bike Computer Market
  7.4.1 Key Market Trends, Growth Factors and Opportunities
  7.4.2 Top Key Companies
  7.4.3 Historic and Forecasted Market Size by Segments
  7.4.4 Historic and Forecasted Market Size By Product Type
  7.4.4.1 Non-Mapping and Mapping
  7.4.5 Historic and Forecasted Market Size By Application
  7.4.5.1 Athletics & Sports
  7.4.5.2 Fitness & Commuting
  7.4.5.3 Recreational
  7.4.6 Historic and Forecast Market Size by Country
  7.4.6.1 Germany
  7.4.6.2 UK
  7.4.6.3 France
  7.4.6.4 Netherlands
  7.4.6.5 Italy
  7.4.6.6 Russia
  7.4.6.7 Spain
  7.4.6.8 Rest of Western Europe
 7.5. Asia Pacific GPS Bike Computer Market
  7.5.1 Key Market Trends, Growth Factors and Opportunities
  7.5.2 Top Key Companies
  7.5.3 Historic and Forecasted Market Size by Segments
  7.5.4 Historic and Forecasted Market Size By Product Type
  7.5.4.1 Non-Mapping and Mapping
  7.5.5 Historic and Forecasted Market Size By Application
  7.5.5.1 Athletics & Sports
  7.5.5.2 Fitness & Commuting
  7.5.5.3 Recreational
  7.5.6 Historic and Forecast Market Size by Country
  7.5.6.1 China
  7.5.6.2 India
  7.5.6.3 Japan
  7.5.6.4 South Korea
  7.5.6.5 Malaysia
  7.5.6.6 Thailand
  7.5.6.7 Vietnam
  7.5.6.8 The Philippines
  7.5.6.9 Australia
  7.5.6.10 New Zealand
  7.5.6.11 Rest of APAC
 7.6. Middle East & Africa GPS Bike Computer Market
  7.6.1 Key Market Trends, Growth Factors and Opportunities
  7.6.2 Top Key Companies
  7.6.3 Historic and Forecasted Market Size by Segments
  7.6.4 Historic and Forecasted Market Size By Product Type
  7.6.4.1 Non-Mapping and Mapping
  7.6.5 Historic and Forecasted Market Size By Application
  7.6.5.1 Athletics & Sports
  7.6.5.2 Fitness & Commuting
  7.6.5.3 Recreational
  7.6.6 Historic and Forecast Market Size by Country
  7.6.6.1 Turkey
  7.6.6.2 Bahrain
  7.6.6.3 Kuwait
  7.6.6.4 Saudi Arabia
  7.6.6.5 Qatar
  7.6.6.6 UAE
  7.6.6.7 Israel
  7.6.6.8 South Africa
 7.7. South America GPS Bike Computer Market
  7.7.1 Key Market Trends, Growth Factors and Opportunities
  7.7.2 Top Key Companies
  7.7.3 Historic and Forecasted Market Size by Segments
  7.7.4 Historic and Forecasted Market Size By Product Type
  7.7.4.1 Non-Mapping and Mapping
  7.7.5 Historic and Forecasted Market Size By Application
  7.7.5.1 Athletics & Sports
  7.7.5.2 Fitness & Commuting
  7.7.5.3 Recreational
  7.7.6 Historic and Forecast Market Size by Country
  7.7.6.1 Brazil
  7.7.6.2 Argentina
  7.7.6.3 Rest of SA

Chapter 8 Analyst Viewpoint and Conclusion
8.1 Recommendations and Concluding Analysis
8.2 Potential Market Strategies

Chapter 9 Research Methodology
9.1 Research Process
9.2 Primary Research
9.3 Secondary Research