Cool Roof Market Synopsis

Cool Roof Market Size Was Valued at USD 24389.51 Million in 2023 and is Projected to Reach USD 39827.07 Million by 2032, Growing at a CAGR of 5.6% From 2024-2032.

• The term, 'cool roof' refers to the outer layer or exterior surface of the roof which acts as the key reflective surface. These roofs have higher solar reflectance than a typical roof surface. The term 'cool roof' encompasses an extensive array of roof types, colors, textures, paints, coatings, and slope applications. A cool roof reflects most of the incident sunlight and efficiently emits some of the absorbed radiation back into the atmosphere, instead of conducting it to the building below. As a result, the roof literally stays cooler, with lower surface temperatures, keeping the building at a cooler and more constant temperature.
• The two primary thermal properties that characterize roofs are solar reflectance and emittance. Surfaces with low solar reflectance, absorb a high fraction of the incoming solar energy. A fraction of this absorbed energy is conducted into ground and buildings, a fraction is convected to the ambient air, and a fraction (termed emissivity) is radiated back to the sky (see Figure 5). For equivalent conditions, the lower the emissivity of a surface, the higher will be its steady-state temperature. Surfaces with low emissivity cannot effectively radiate to the sky and, therefore, get hot.
• Cool roofs provide numerous benefits at the micro level as well as the community level. Cool roofs conserve energy and enhance thermal comfort because the interior of a building is subject to less thermal flux. They assist in mitigating the urban heat island effect, and when installed comprehensively, can result in lowered ambient air temperatures on an urban scale. Initial material costs are comparable with traditional roofing materials - some cool products cost less than traditional materials, and some cost up to 20% more. Cool protective coatings can be reapplied every 7-10 years, and increase the longevity of the roof structure under it. Combining these maintenance savings with an average 20 percent savings on air conditioning costs makes cool roofing a better bargain over the long term. 

Cool Roof Market Trend Analysis

Nanocoating and self-cleaning features boost demand.

• Advancements in cool roof technology, like high-tech reflective coatings incorporating nanotechnology and self-cleaning features, are enhancing energy efficiency and longevity. Utilizing nanoparticles, these coatings reflect UV and infrared rays, while self-cleaning coatings degrade organic material to uphold high reflectivity, reducing the need for frequent cleaning. TPO membranes improve longevity and performance by offering superior reflectivity and UV resistance. PVC membranes now contain cool pigments to enhance reflectivity and reduce heat, as well as offer greater flexibility and durability in severe weather conditions.
• Phase-change materials (PCMs) control the temperature of the roof by taking in, storing, and releasing heat as they go through phase changes. Incorporated in cool roof systems, they assist in regulating temperatures and decreasing the need for cooling, all while storing and maximizing energy efficiency. Reflective aggregates and granules are now being incorporated into asphalt shingles and built-up roofs to enhance their reflectivity and decrease heat absorption. Solar reflective photovoltaics utilize a combination of cool roof technology and solar panels to enhance efficiency by lowering roof temperature. Building-integrated photovoltaics incorporate solar panels into roofing materials, using reflective coatings to improve both photovoltaic efficiency and cool roof performance.
• Intelligent roof coatings use thermochromic materials that alter color depending on temperature, enhancing reflectivity during hotter temperatures to provide cooling advantages. Electric current-controlled electrochromic coatings alter reflectivity to help buildings enhance thermal performance. UV-resistant coatings improve longevity by extending the lifespan of reflective qualities. Coatings that are resistant to chemicals and weather help cool roofs last longer and be more cost-efficient. Employing reflective bio-based coatings and integrating recycled materials into cool roofs minimizes environmental footprint and waste. Advancements in cool roof technology like reflective coatings, membranes, and integrated photovoltaic systems improve effectiveness and eco-friendliness. Incorporating intelligent materials and eco-friendly methods enhances the effectiveness and environmental friendliness of cool roofs, leading to increased market demand for energy-efficient roofing options in various industries.

Technological progress, environmental focus, and economic benefits drive growth opportunities.

• The cool roof market is poised for significant growth due to support from regulations, rising environmental consciousness, advancements in technology, and economic benefits. Its appeal is heightened by the benefits of energy conservation, urban heat island reduction, and health improvements. New opportunities for global expansion arise from emerging markets and retrofitting projects. Governments around the globe are enforcing more stringent energy efficiency requirements for buildings, such as cool roofs, which are leading to new market prospects. Incentives such as rebates and tax credits encourage people to adopt energy-efficient upgrades. Increasing recognition of environmental concerns is causing a request for sustainable construction methods and environmentally friendly options such as cool roofs. Accreditations such as LEED frequently mandate energy-saving technologies, promoting expansion of the market for cool roofs.
• Growing knowledge about environmental concerns is fueling the need for sustainable construction methods, such as cool roofs. Obtaining green building certifications often entails incorporating energy-saving technologies such as cool roofs, which help drive market expansion. Several cities are implementing programs to address the urban heat island phenomenon, in which urban environments experience much higher temperatures than their rural counterparts, with cool roofs being a key factor. Improvements in materials science and collaboration with renewable energy systems are boosting the effectiveness and longevity of cool roofs, making them a more appealing option for property owners.
• With the rise in energy prices, the financial benefits of installing cool roofs to reduce the need for cooling are more noticeable, leading building owners to choose them for energy and cost efficiency. In developing countries, the expanding building sector provides a great chance for cool roof technologies as there is little competition and a emphasis on energy-efficient methods. Installing cool roofs on older buildings in regions with outdated infrastructure can be a profitable sector, providing fast payback on initial costs. Cool roofs also enhance indoor comfort and promote healthier living spaces by decreasing heat absorption, making them attractive for residential and commercial structures.

Cool Roof Market Segment Analysis:

Cool Roof Market Segmented on the basis of Type, Nature, Form, Technology, Application, And Segment6.

By Type, Low Slope Roofs Segment Is Expected to Dominate the Market During the Forecast Period

• Low slope roofs are mainly found in commercial and industrial buildings within the cool roof market. Buildings like office buildings, warehouses, factories, and shopping centers utilize the cost-efficient and structurally sound design of low-slope roofs. Low-slope roofs are the top selection for large-scale facilities because they can economically cover vast areas, ultimately cutting down on construction and maintenance costs in comparison to steep-slope roofs.
• Low-pitched roofs are optimal for utility infrastructure such as heating, ventilation, and air conditioning (HVAC) systems and solar panels, which makes them well-suited for commercial and industrial purposes. Cool roof technologies can also save energy and reduce costs by reflecting heat. Reflective coatings and membranes help decrease heat absorption on low slope roofs, thus reducing cooling requirements and promoting energy efficiency and cost savings.
• Cool roofs help to lower indoor temperatures and reduce energy consumption for air conditioning by reflecting sunlight and absorbing less heat, thus decreasing cooling costs. This results in considerable cost reductions in big commercial and industrial facilities. Furthermore, cool roofs increase the longevity of roofing materials by shielding them from thermal stress, lowering the expenses for upkeep and replacement. They help reduce the carbon emissions of structures, complying with laws and environmental objectives, pushing for the use of cool roof technologies.
• Low-angled roofs are perfect for cool roof technologies because of their extensive surface area and substantial influence on saving energy. Costs can be reduced by achieving economies of scale when implementing these technologies on large roofs. They are perfect for adding on later, creating a large market for energy efficiency upgrades. Moreover, they also aid in incorporating other energy-efficient technologies such as solar panels, which can contribute to more savings on energy and promote sustainable construction methods. The widespread use of low slope roofs in commercial and industrial environments makes them well-suited for cool roof technologies because of their cost-effectiveness, energy conservation benefits, and capacity to accommodate utility systems. The dominant presence in the market is due to the substantial advantages of lower cooling expenses, prolonging roof durability, and enhancing energy efficiency.

By Nature, Reflective Coatings Segment Held the Largest Share In 2023

• Reflective coatings are highly versatile in the cool roof market for new construction and retrofit projects. They are compatible with various roofing materials like asphalt, metal, single-ply membranes, and concrete. These coatings can be applied over existing roofs, saving costs and minimizing downtime. This flexibility makes them a popular choice for building owners. Personalized reflective coatings offer affordable options for enhancing the energy efficiency of structures. They can be customized to cater to specific requirements like longevity, water resistance, and heat retention, tackling distinct obstacles of various roofing tasks. Reflective coatings provide building owners with a speedy ROI by offering lower initial costs and lower energy bills from reduced heat absorption.
• Reflective coatings prolong the lifespan of roofs by guarding against UV radiation and thermal stress, subsequently lowering expenses for repairs and replacements. Applying them is simple, with an uncomplicated process using basic tools. Setting up the system is easy for contractors working on new roofs or as a retrofit option, with minimal interruption to building occupants, crucial for commercial and industrial buildings with restricted operational hours.
• Reflective coatings dry rapidly and cure fast, speeding up project finishing. This is advantageous for projects with limited timeframes. Instant advantages consist of improved reflectivity, which decreases heat absorption by the roof and maintains cooler temperatures, resulting in energy savings by reducing the cooling load on HVAC systems. Reduced roof temperatures also enhance indoor comfort, especially important in buildings lacking insulation or in hotter regions. Reflective coatings are the top choice in the cool roof industry due to their flexibility, cost-effectiveness, and simplicity. They are effective on different types of roofs in both new and old buildings, offering immediate advantages like enhanced reflectivity and energy efficiency. Reflective coatings are still a common option for building owners and contractors due to their longer roof lifespan and environmental benefits, which fuel the increased use of cool roof technologies.

Cool Roof Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast Period

• Regulatory support, environmental awareness, technology advancements, and a favorable climate have enabled North America, led by the United States, to lead the cool roof market. The area excels in combining cool roofs with other energy-saving technologies such as solar panels, increasing both energy efficiency and environmental advantages. The warm and varied climates found in North America, particularly in the southern and western states, demonstrate the worth of cool roofs for saving energy. Cool roofs that reflect sunlight and decrease heat absorption can help reduce the urban heat island effect in large cities, resulting in notable cost savings for cooling expenses.
• The strong construction market in North America and emphasis on green building are propelling the use of cool roof technologies. Investing in sustainable methods, such as obtaining LEED certifications, promotes the implementation of cool roofs in both new construction and renovations, in order to support eco-friendly building practices. Key players in North America's cool roof market include Owens Corning, GAF Materials Corporation, and CertainTeed Corporation. These top firms achieve expansion by focusing on innovation, promotion, and wide-reaching distribution channels to ensure broad availability and boost acceptance among building owners and contractors.
• North America is the forefront of the cool roof industry because of regulations, eco-awareness, technology, and weather conditions. The robust construction industry, key market participants, and backing for sustainable building projects contribute to this. Predictions suggest that North America's cool roof market will continue to lead, driving innovation and adoption as energy efficiency and sustainability become more significant.

Cool Roof Market Active Players

• Owens Corning (USA)
• GAF (USA)
• CertainTeed Corporation (USA)
• Tamko Building Products, Inc. (USA)
• IKO Industries Ltd. (Canada)
• ATAS International Inc. (USA)
• Henry Company (USA)
• Dupont (USA)
• PABCO Building Products, LLC (USA)
• Malarkey Roofing (USA)
• DAIKIN (Japan)
• Dow (USA)
• Freudenberg SE (Germany)
• The Chemours Company (USA)
• BASF SE (Germany)
• Rogers Corporation (USA)
• 3M (USA)
• H.B. Fuller Company (USA)
• Henkel AG & Co. KGaA (Germany)
• Mapei S.p.A (Italy)
• CHRYSO GROUP (France)
• SOLVAY (Belgium)
• Polyglass S.p.A (Italy)
• KST Coatings (USA)
• BASF SE (Germany)
• Huntsman International LLC (USA)
• Indian Insulation & Engineering (India)
• Monarch Industrial Products India Private Limited (India)
• Nippon Paint (M) Sdn. Bhd. (Malaysia)
• NuTech Paint (Australia)
• PPG Industries, Inc. (USA)
• Sika AG (Switzerland)
• Valspar (USA) and Other Active Players

Key Industry Developments in the Cool Roof Market:

• In Mar 2023, The main product from NanoTech, Nano Shield, was unveiled with a focus on commercial roofing. This speciality coating can reduce a building's HVAC use by 30–40%. This large reduction contributes significantly to the reduction of scope one carbon emissions and results in significant energy cost reductions.
• In Jun 2022, Owens Corning successfully acquired WearDeck® which is located at Ocala, Florida- a manufacturer of quality composite decking and structural lumber. WearDeck® solutions will allow Owens Corning to reposition its composites business to focus on high-value material solutions in the building and construction industry. This acquisition will benefit Owens Corning to achieve revenue worth USD 10 billion by the year 2024, thus fueling the market growth

1. INTRODUCTION
   1. RESEARCH OBJECTIVES
   2. RESEARCH METHODOLOGY
   3. RESEARCH PROCESS
   4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
   5. MARKET SEGMENTATION
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW
4. GROWTH OPPORTUNITIES BY SEGMENT
5. MARKET LANDSCAPE
   1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
   2. INDUSTRY VALUE CHAIN ANALYSIS
   3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   4. MARKET TREND ANALYSIS
   5. REGULATORY LANDSCAPE
   6. PESTLE ANALYSIS
   7. PRICE TREND ANALYSIS
   8. PATENT ANALYSIS
   9. TECHNOLOGY EVALUATION
   10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
       1. Geopolitical Market Disruptions
       2. Supply Chain Disruptions
       3. Instability in Emerging Markets
   11. ECOSYSTEM
6. COOL ROOF MARKET BY TYPE (2017-2032)
   1. COOL ROOF MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. STEEP SLOPE ROOFS
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors and Opportunities
      5. Geographic Segmentation Analysis
   4. LOW SLOPE ROOFS
7. COOL ROOF MARKET BY NATURE (2017-2032)
   1. COOL ROOF MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. REFLECTIVE COATINGS
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. SINGLE-PLY MEMBRANES
   5. METAL ROOFS
   6. TILES AND SHINGLES
8. COOL ROOF MARKET BY FORM (2017-2032)
   1. COOL ROOF MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. LIQUID-APPLIED COATINGS
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. PRE-FORMED PRODUCTS
   5. SPRAY-APPLIED COATINGS
9. COOL ROOF MARKET BY TECHNOLOGY (2017-2032)
   1. COOL ROOF MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. THERMOPLASTIC OLEFIN {TPO}
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017-2032F)
      3. Historic And Forecasted Market Size in Volume (2017-2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. ETHYLENE PROPYLENE DIENE MONOMER {EPDM}
   5. POLYVINYL CHLORIDE {PVC}
   6. OTHERS {BITUMEN, POLYURETHANES}
10. COOL ROOF MARKET BY APPLICATION (2017-2032)
    1. COOL ROOF MARKET SNAPSHOT AND GROWTH ENGINE
    2. MARKET OVERVIEW
    3. RESIDENTIAL BUILDINGS
       1. Introduction And Market Overview
       2. Historic And Forecasted Market Size in Value (2017-2032F)
       3. Historic And Forecasted Market Size in Volume (2017-2032F)
       4. Key Market Trends, Growth Factors And Opportunities
       5. Geographic Segmentation Analysis
    4. COMMERCIAL BUILDINGS
    5. INDUSTRIAL BUILDINGS
11. COMPANY PROFILES AND COMPETITIVE ANALYSIS
    1. COMPETITIVE LANDSCAPE
       1. Competitive Benchmarking
       2. Cool Roof Market Share By Manufacturer (2023)
       3. Industry BCG Matrix
       4. Heat Map Analysis
       5. Mergers & Acquisitions
    2. OWENS CORNING (USA)
       1. Company Overview
       2. Key Executives
       3. Company Snapshot
       4. Role of the Company in the Market
       5. Sustainability and Social Responsibility
       6. Operating Business Segments
       7. Product Portfolio
       8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
       9. Key Strategic Moves And Recent Developments
       10. SWOT Analysis
    3. GAF (USA)
    4. CERTAINTEED CORPORATION (USA)
    5. TAMKO BUILDING PRODUCTS, INC. (USA)
    6. IKO INDUSTRIES LTD. (CANADA)
    7. ATAS INTERNATIONAL INC. (USA)
    8. HENRY COMPANY (USA)
    9. DUPONT (USA)
    10. PABCO BUILDING PRODUCTS, LLC (USA)
    11. MALARKEY ROOFING (USA)
    12. DAIKIN (JAPAN)
    13. DOW (USA)
    14. FREUDENBERG SE (GERMANY)
    15. THE CHEMOURS COMPANY (USA)
    16. BASF SE (GERMANY)
    17. ROGERS CORPORATION (USA)
    18. 3M (USA)
    19. H.B. FULLER COMPANY (USA)
    20. HENKEL AG & CO. KGAA (GERMANY)
    21. MAPEI S.P.A (ITALY)
    22. CHRYSO GROUP (FRANCE)
    23. SOLVAY (BELGIUM)
    24. POLYGLASS S.P.A (ITALY)
    25. KST COATINGS (USA)
    26. BASF SE (GERMANY)
    27. HUNTSMAN INTERNATIONAL LLC (USA)
    28. INDIAN INSULATION & ENGINEERING (INDIA)
    29. MONARCH INDUSTRIAL PRODUCTS INDIA PRIVATE LIMITED (INDIA)
    30. NIPPON PAINT (M) SDN. BHD. (MALAYSIA)
    31. NUTECH PAINT (AUSTRALIA)
    32. PPG INDUSTRIES, INC. (USA)
    33. SIKA AG (SWITZERLAND)
    34. VALSPAR (USA) AND OTHER ACTIVE PLAYERS
12. GLOBAL COOL ROOF MARKET BY REGION
    1. OVERVIEW
    2. NORTH AMERICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Type
       4. Historic And Forecasted Market Size By Nature
       5. Historic And Forecasted Market Size By Form
       6. Historic And Forecasted Market Size By Technology
       7. Historic And Forecasted Market Size By Application
       8. Historic And Forecasted Market Size By Country
          1. USA
          2. Canada
          3. Mexico
    3. EASTERN EUROPE
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Russia
          2. Bulgaria
          3. The Czech Republic
          4. Hungary
          5. Poland
          6. Romania
          7. Rest Of Eastern Europe
    4. WESTERN EUROPE
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Germany
          2. United Kingdom
          3. France
          4. The Netherlands
          5. Italy
          6. Spain
          7. Rest Of Western Europe
    5. ASIA PACIFIC
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. China
          2. India
          3. Japan
          4. South Korea
          5. Malaysia
          6. Thailand
          7. Vietnam
          8. The Philippines
          9. Australia
          10. New-Zealand
          11. Rest Of APAC
    6. MIDDLE EAST & AFRICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Turkey
          2. Bahrain
          3. Kuwait
          4. Saudi Arabia
          5. Qatar
          6. UAE
          7. Israel
          8. South Africa
    7. SOUTH AMERICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Brazil
          2. Argentina
          3. Rest of South America
13. INVESTMENT ANALYSIS
14. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies
       1. 1. Thailand
          2. Vietnam
          3. The Philippines
          4. Australia
          5. New-Zealand
          6. Rest Of APAC
    3. MIDDLE EAST & AFRICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Turkey
          2. Bahrain
          3. Kuwait
          4. Saudi Arabia
          5. Qatar
          6. UAE
          7. Israel
          8. South Africa
    4. SOUTH AMERICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Brazil
          2. Argentina
          3. Rest of South America
15. INVESTMENT ANALYSIS
16. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies