CCTV Camera Market Synopsis

CCTV Camera Market Size Was Valued at USD  44.31 Billion in 2023, and is Projected to Reach USD  195.06 Billion by 2032, Growing at a CAGR of 17.90% From 2024-2032.

CCTV camera is a video camera first used for security purposes and is now widely deployed across the world. It is used in capturing video image of the allocated area or space through the use of camera lens and imagery sensor. Unlike broadcast television, CCTV does not proceed through the air and sends pictures through cables directly to a particular screen or recorder. This affords the private viewing or recording of the video feed when needed by those who should access it. Security is a vital aspect in different areas like the public domain, workplaces, and homes among others and CCTV cameras play an important role of discouraging any acts of insecurity and complement the effort of containing and minimizing occurrences of insecurity.

• The CCTV camera market has over the recent past undergone massive growth and has undergone a dramatical change due to the growth of technology, rise in security matters as well as enhancing uses in different fields. According to recent statistics as of 2020, the global CCTV camera market has been valued at over USD 23 billion and has been on an upward trend.
• Some of the factors that have created the growth of the CCTV camera market include the growing demand for better security necessitation for many places and building across the globe. As the cases of crime and terrorisms rise around the world, such entities as governments, businesses, and people are embracing surveillance as a way of enhancing security on their property.
• Factors such as technological development have therefore played a crucial role in influencing the growth profile of the CCTV camera market. This change from analog to digital systems, and from standard definition (SD) to high definition (HD) and ultra-high definition (UHD) cameras has brought about many enhancement in the quality in videos and surveillance. In addition, the use of artificial intelligence and deep learning algorithm has improved the CCTV reliability through the inclusion of features like d facial recognition, objects detection and observation of individuals’ behaviours, therefore improving security efficiency.
• The global market is divided into categories of CCTV cameras such as dome cameras, bullet cameras, PTZ (Pan-tilt-zoom) cameras, and others which have applications in various sectors. Furthermore, society’s appetite for wireless UTC cameras and IP systems has grown due to factors such as adaptability, modular structure, and quick deployment over wired systems.
• On the geographical front, the Asia-Pacific has taken prominence in the consumption of CCTV cameras due to increased urbanization, infrastructure development, and rising government efforts to upgrade the surveillance system that exists in the region. North America and Europe also key markets supported by extension supported by increased security policies and innovation in this sector.
• Furthermore, the effect of the COVID-19 pandemic has also led to the increased use of CCTV camera especially in health centers, shops, and school to ensure that individuals adhere to social physical distancing and adherence of other health regulatory measures.
• In the future, the CCTV camera market expects to expand under the advancement of the technological integration, rising in smart city projects, and the development of the IoT devices opportunities for improved connectivity and big data support. Nonetheless, issues including privacy and data security and legal hurdles and issues concerning surveillance are still relevant and expectations should be appropriately managed by stakeholders.
• In conclusion, CCTV camera market is burgeoning and is estimated to be evolving unprecedentedly due to the technology, need for security and application of these cameras across sectors. The market will continue to grow and adjust the offer on the market and consumer needs related to modern surveillance and security systems will become increasingly diverse.

CCTV Camera Market Trend Analysis

Transition to IP-Based Cameras

• The change from conventional CCTV cameras to IP-based cameras is one of the developments in the CCTV camera market motivated by tech relay and changing security requirements. IP cameras have many advantages over traditional analog cameras, for instance, improved image quality, improved quality of the recorded images, and improved flexibility when installing and connecting electronics security systems to the IP cameras. These cameras are composed of lenses and digital signal processors that connect through Ethernet cables allowing the user to view the camera feed on smartphones and computers. An increase in size can then be done more efficiently because even though more cameras are connected to the system, it does not necessarily mean that wires need to be added in large amounts to make the IP system expand.
• Furthermore, IP cameras are normally equipped with most sophisticated features like analytics, motion detection, and facial recognition that makes them efficient in terms of surveillance and security. As a result, the independent use of modern IP-based CCTV systems finds a wide application for businesses, governments, and homeowners to improve the situational awareness, reduce the costs of operation, and enhance the overall capabilities of security management. This trend was seen as a shift to a broader industry-wide focus on technological and digital-based solutions that outperform and are more functional than the analog ones.

Rising Concerns about Security and Safety

• The market for CCTV camera is expanding through different sectors across the globe concern on security and safety has arisen. With an increase in theft cases, vandalism, and other forms of safety threats incidences, their is a boosting market for surveillance systems that can offer real time surveillance and control. Various civil sectors such as government organizations, commercial enterprises and residential premises are also going for CCTV to strengthen safety measures and for the protection of individuals, belongings and other valuable resources. New technologies like high definition cameras, AI-based model for analysis of behavior, and cloud solutions for storage are being implemented in the market to increase efficacy of the surveillance networks.
• In addition, privacy constraints and legal requirements on utilization of CCTV cameras are also exhibiting certain influence on the market, making manufacturers devise new solutions that allow addressing security concerns while still respecting an individual’s rights to privacy. Innovative developments of products and services have possibly made the CCTV camera market future looking very bright, given the fact more stakeholders are considering improving security given the unpredictable world.

CCTV Camera Market Segment Analysis:

CCTV Camera Market Segmented based on Model Type ,Technology , Camera Sensor Type, and Application.

By Model Type, Dome Cameras segment is expected to dominate the market during the forecast period

• In assessing the CCTV camera market by model type, several categories can be identified:The box type remains popular even to this day due to its flexibility in terms of lens and accessory compatibility, as well as dependence on scene and desired image capture resolution. Dome cameras, which are characterized by their discreet appearance and a 360-degree field of view, are installed in shops, offices, and the areas that are open for the public. PTZ (Pan-Tilt-Zoom) remain important because they can actively control their angle of coverage and focus on certain objects, which is useful for large-scale surveillance like parking lots and city squares. Stationary bullet cams are characterized by the waterproof housing and great capabilities to capture images from a long distance, which makes them appropriate to be installed outside the building.
• PTZ cameras, which enable accurate control of the position of the lenses, are useful in constantly monitored territories such as terminals and vital facilities. Older, on-board cameras are incorporated into other equipment or devices with specific uses in automobiles or particular equipment. Finally, there is the “Others” segment that captures new camera types such as thermal imaging cameras or 360-degree cameras, which are growing in popularity due to their abilities in distinct contexts of surveillance. These different models show how diverse the CCTV camera market is and also its capacity to meet the different demands of the different industries and purposes.

By Technology , IP/Network-based CCTV Systems segment held the largest share in 2023

• The market trend of CCTV cameras has been marked with hugely improved technology, mainly spearheaded in the shift from analog to IP/network cameras. The older forms of CCTV systems employing analog signaling of video feeds have been shifting to the newer era of IP /network based CCTV systems. The migration to IP cameras lies in several factors such as better image quality, flexibility in installation and expansion and other features that an IP camera provides. As opposed to traditional CCTV cameras, IP cameras broadcast data over local area networks which offer better quality images, compatibility with other security units, and the possibility to monitor through the internet.
•  In addition, the use of video analytics/ artificial intelligence-based application and cloud storage services signifies the other growing factor of IP/network-based CCTV systems. These opens up such features such as face identification, object identification and notifications among others that improve the security efficiency. Hence, the market for the IP/network based CCTV systems is rapidly growing due to higher prominence of security issues in retail, commercial and industrial segments. However, there are still many applications today where analog CCTV systems are employed because of their higher economy and integration of other structure systems. However, their market share is decrease in recent years due to the fast-growing concern of IP/non-PTZ based CCTV systems.

CCTV Camera Market Regional Insights:

Asia Pacific  is Expected to Dominate the Market Over the Forecast period

• The Asia Pacific region in particular will be the most prominent in the CCTV camera market within the mentioned timeframe due to several reasons. It comprises all types of economies from emerging ones to the advanced, technological ones such as China, Japan, South Korea, and India as the largest and most populous region globally. All these countries are experiencing high growth of urban areas, more development of structures, and a rising concern for safety and security which has led to demand of surveillance systems such as Closed Circuit Television or CCTV.
• Also, technological developments like incorporating AI and video analytic in CCTV systems are improving their performance, and capabilities, contributing towards increased usage across different industries including retail, transportation, healthcare and residential. Other factors that are driving the market growth are government undertakings to up the safety measures for the public and other development projects in the region. The Asia Pacific CCTV camera market is expected to maintain its dominance due to growing investments on smart city projects and a heightened requirement for monitoring and surveillance, presenting substantial growth for the CCTV manufacturers and service providers in the upcoming years.

Active Key Players in the CCTV Camera Market

• Hangzhou Hikvision Digital Technology Co Ltd (China)
• Canon Inc. (Japan)
• Bosch Security Systems Inc. (Germany)
• Honeywell International Inc. (United States)
• Panasonic Corporation (Japan)
• Dahua Technology Co. Ltd (China)
• Pelco (United States)
• Sony Corporation (Japan)
• Samsung (South Korea)
• Cisco Systems (United States) and Other Active Key Players

Key Industry Developments in the CCTV Camera Market

• In September 2021, Johnson Controls announced the launch of its new IP cameras, which are in the dome camera format. Tyco Illustra Pro Gen4 has been launched in 2 MP, 4 MP, and 8 MP configurations. These mini-dome cameras are inclusive of the increasing IP camera portfolio of Johnson Controls focussed on Edge AI classifications.
• In February 2022, Hangzhou Hikvision Digital Technology Co., Ltd. introduced the TandemVu PTZ system, which combines bullet monitoring system characteristics in one device. These can zoom in on certain security incidences.
• In June 2022, At its full-color online release, Dahua Technology formally unveiled the full-color smart twin illuminators camera series. The most recent series combines two illuminators, warm light, and infrared light, with three additional light options to produce sharp and vibrant full-color pictures while eliminating constant usage of warm light, making it a versatile option for different night and low-light monitoring settings.

Chapter 1: Introduction
 1.1 Scope and Coverage

Chapter 2:Executive Summary

Chapter 3: Market Landscape
 3.1 Market Dynamics
  3.1.1 Drivers
  3.1.2 Restraints
  3.1.3 Opportunities
  3.1.4 Challenges
 3.2 Market Trend Analysis
 3.3 PESTLE Analysis
 3.4 Porter's Five Forces Analysis
 3.5 Industry Value Chain Analysis
 3.6 Ecosystem
 3.7 Regulatory Landscape
 3.8 Price Trend Analysis
 3.9 Patent Analysis
 3.10 Technology Evolution
 3.11 Investment Pockets
 3.12 Import-Export Analysis

Chapter 4: CCTV Camera Market by Model Type
 4.1 CCTV Camera Market Snapshot and Growth Engine
 4.2 CCTV Camera Market Overview
 4.3 Box Cameras
  4.3.1 Introduction and Market Overview
  4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.3.3 Key Market Trends, Growth Factors and Opportunities
  4.3.4 Box Cameras: Geographic Segmentation Analysis
 4.4 Dome Cameras
  4.4.1 Introduction and Market Overview
  4.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.4.3 Key Market Trends, Growth Factors and Opportunities
  4.4.4 Dome Cameras: Geographic Segmentation Analysis
 4.5 PTZ Cameras
  4.5.1 Introduction and Market Overview
  4.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.5.3 Key Market Trends, Growth Factors and Opportunities
  4.5.4 PTZ Cameras: Geographic Segmentation Analysis
 4.6 Fixed Bullet Cameras
  4.6.1 Introduction and Market Overview
  4.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.6.3 Key Market Trends, Growth Factors and Opportunities
  4.6.4 Fixed Bullet Cameras: Geographic Segmentation Analysis
 4.7 Positioning Cameras
  4.7.1 Introduction and Market Overview
  4.7.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.7.3 Key Market Trends, Growth Factors and Opportunities
  4.7.4 Positioning Cameras: Geographic Segmentation Analysis
 4.8 On-board Cameras Others
  4.8.1 Introduction and Market Overview
  4.8.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.8.3 Key Market Trends, Growth Factors and Opportunities
  4.8.4 On-board Cameras Others: Geographic Segmentation Analysis

Chapter 5: CCTV Camera Market by Technology
 5.1 CCTV Camera Market Snapshot and Growth Engine
 5.2 CCTV Camera Market Overview
 5.3 Analog CCTV Systems
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Analog CCTV Systems: Geographic Segmentation Analysis
 5.4 IP/Network-based CCTV Systems)
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 IP/Network-based CCTV Systems): Geographic Segmentation Analysis
 5.5 Camera Sensor Type (CCD Sensor-based Cameras
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Camera Sensor Type (CCD Sensor-based Cameras: Geographic Segmentation Analysis
 5.6 CMOS Sensor-based Cameras
  5.6.1 Introduction and Market Overview
  5.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.6.3 Key Market Trends, Growth Factors and Opportunities
  5.6.4 CMOS Sensor-based Cameras: Geographic Segmentation Analysis

Chapter 6: CCTV Camera Market by Application
 6.1 CCTV Camera Market Snapshot and Growth Engine
 6.2 CCTV Camera Market Overview
 6.3 Residential
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Residential: Geographic Segmentation Analysis
 6.4 Commercial
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Commercial: Geographic Segmentation Analysis
 6.5 Industrial
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Industrial: Geographic Segmentation Analysis
 6.6 Government
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Government: Geographic Segmentation Analysis

Chapter 7: Company Profiles and Competitive Analysis
 7.1 Competitive Landscape
  7.1.1 Competitive Benchmarking
  7.1.2 CCTV Camera Market Share by Manufacturer (2023)
  7.1.3 Industry BCG Matrix
  7.1.4 Heat Map Analysis
  7.1.5 Mergers and Acquisitions
  
 7.2 HANGZHOU HIKVISION DIGITAL TECHNOLOGY CO LTD (CHINA)
  7.2.1 Company Overview
  7.2.2 Key Executives
  7.2.3 Company Snapshot
  7.2.4 Role of the Company in the Market
  7.2.5 Sustainability and Social Responsibility
  7.2.6 Operating Business Segments
  7.2.7 Product Portfolio
  7.2.8 Business Performance
  7.2.9 Key Strategic Moves and Recent Developments
  7.2.10 SWOT Analysis
 7.3 CANON INC. (JAPAN)
 7.4 BOSCH SECURITY SYSTEMS INC. (GERMANY)
 7.5 HONEYWELL INTERNATIONAL INC. (UNITED STATES)
 7.6 PANASONIC CORPORATION (JAPAN)
 7.7 DAHUA TECHNOLOGY CO. LTD (CHINA)
 7.8 PELCO (UNITED STATES)
 7.9 SONY CORPORATION (JAPAN)
 7.10 SAMSUNG (SOUTH KOREA)
 7.11 CISCO SYSTEMS (UNITED STATES)
 7.12 OTHER ACTIVE KEY PLAYERS

Chapter 8: Global CCTV Camera Market By Region
 8.1 Overview
 8.2. North America CCTV Camera Market
  8.2.1 Key Market Trends, Growth Factors and Opportunities
  8.2.2 Top Key Companies
  8.2.3 Historic and Forecasted Market Size by Segments
  8.2.4 Historic and Forecasted Market Size By Model Type
   8.2.4.1 Box Cameras
   8.2.4.2 Dome Cameras
   8.2.4.3 PTZ Cameras
   8.2.4.4 Fixed Bullet Cameras
   8.2.4.5 Positioning Cameras
   8.2.4.6 On-board Cameras Others
  8.2.5 Historic and Forecasted Market Size By Technology
   8.2.5.1 Analog CCTV Systems
   8.2.5.2 IP/Network-based CCTV Systems)
   8.2.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.2.5.4 CMOS Sensor-based Cameras
  8.2.6 Historic and Forecasted Market Size By Application
   8.2.6.1 Residential
   8.2.6.2 Commercial
   8.2.6.3 Industrial
   8.2.6.4 Government
  8.2.7 Historic and Forecast Market Size by Country
   8.2.7.1 US
   8.2.7.2 Canada
   8.2.7.3 Mexico
 8.3. Eastern Europe CCTV Camera Market
  8.3.1 Key Market Trends, Growth Factors and Opportunities
  8.3.2 Top Key Companies
  8.3.3 Historic and Forecasted Market Size by Segments
  8.3.4 Historic and Forecasted Market Size By Model Type
   8.3.4.1 Box Cameras
   8.3.4.2 Dome Cameras
   8.3.4.3 PTZ Cameras
   8.3.4.4 Fixed Bullet Cameras
   8.3.4.5 Positioning Cameras
   8.3.4.6 On-board Cameras Others
  8.3.5 Historic and Forecasted Market Size By Technology
   8.3.5.1 Analog CCTV Systems
   8.3.5.2 IP/Network-based CCTV Systems)
   8.3.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.3.5.4 CMOS Sensor-based Cameras
  8.3.6 Historic and Forecasted Market Size By Application
   8.3.6.1 Residential
   8.3.6.2 Commercial
   8.3.6.3 Industrial
   8.3.6.4 Government
  8.3.7 Historic and Forecast Market Size by Country
   8.3.7.1 Bulgaria
   8.3.7.2 The Czech Republic
   8.3.7.3 Hungary
   8.3.7.4 Poland
   8.3.7.5 Romania
   8.3.7.6 Rest of Eastern Europe
 8.4. Western Europe CCTV Camera Market
  8.4.1 Key Market Trends, Growth Factors and Opportunities
  8.4.2 Top Key Companies
  8.4.3 Historic and Forecasted Market Size by Segments
  8.4.4 Historic and Forecasted Market Size By Model Type
   8.4.4.1 Box Cameras
   8.4.4.2 Dome Cameras
   8.4.4.3 PTZ Cameras
   8.4.4.4 Fixed Bullet Cameras
   8.4.4.5 Positioning Cameras
   8.4.4.6 On-board Cameras Others
  8.4.5 Historic and Forecasted Market Size By Technology
   8.4.5.1 Analog CCTV Systems
   8.4.5.2 IP/Network-based CCTV Systems)
   8.4.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.4.5.4 CMOS Sensor-based Cameras
  8.4.6 Historic and Forecasted Market Size By Application
   8.4.6.1 Residential
   8.4.6.2 Commercial
   8.4.6.3 Industrial
   8.4.6.4 Government
  8.4.7 Historic and Forecast Market Size by Country
   8.4.7.1 Germany
   8.4.7.2 UK
   8.4.7.3 France
   8.4.7.4 Netherlands
   8.4.7.5 Italy
   8.4.7.6 Russia
   8.4.7.7 Spain
   8.4.7.8 Rest of Western Europe
 8.5. Asia Pacific CCTV Camera Market
  8.5.1 Key Market Trends, Growth Factors and Opportunities
  8.5.2 Top Key Companies
  8.5.3 Historic and Forecasted Market Size by Segments
  8.5.4 Historic and Forecasted Market Size By Model Type
   8.5.4.1 Box Cameras
   8.5.4.2 Dome Cameras
   8.5.4.3 PTZ Cameras
   8.5.4.4 Fixed Bullet Cameras
   8.5.4.5 Positioning Cameras
   8.5.4.6 On-board Cameras Others
  8.5.5 Historic and Forecasted Market Size By Technology
   8.5.5.1 Analog CCTV Systems
   8.5.5.2 IP/Network-based CCTV Systems)
   8.5.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.5.5.4 CMOS Sensor-based Cameras
  8.5.6 Historic and Forecasted Market Size By Application
   8.5.6.1 Residential
   8.5.6.2 Commercial
   8.5.6.3 Industrial
   8.5.6.4 Government
  8.5.7 Historic and Forecast Market Size by Country
   8.5.7.1 China
   8.5.7.2 India
   8.5.7.3 Japan
   8.5.7.4 South Korea
   8.5.7.5 Malaysia
   8.5.7.6 Thailand
   8.5.7.7 Vietnam
   8.5.7.8 The Philippines
   8.5.7.9 Australia
   8.5.7.10 New Zealand
   8.5.7.11 Rest of APAC
 8.6. Middle East & Africa CCTV Camera Market
  8.6.1 Key Market Trends, Growth Factors and Opportunities
  8.6.2 Top Key Companies
  8.6.3 Historic and Forecasted Market Size by Segments
  8.6.4 Historic and Forecasted Market Size By Model Type
   8.6.4.1 Box Cameras
   8.6.4.2 Dome Cameras
   8.6.4.3 PTZ Cameras
   8.6.4.4 Fixed Bullet Cameras
   8.6.4.5 Positioning Cameras
   8.6.4.6 On-board Cameras Others
  8.6.5 Historic and Forecasted Market Size By Technology
   8.6.5.1 Analog CCTV Systems
   8.6.5.2 IP/Network-based CCTV Systems)
   8.6.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.6.5.4 CMOS Sensor-based Cameras
  8.6.6 Historic and Forecasted Market Size By Application
   8.6.6.1 Residential
   8.6.6.2 Commercial
   8.6.6.3 Industrial
   8.6.6.4 Government
  8.6.7 Historic and Forecast Market Size by Country
   8.6.7.1 Turkey
   8.6.7.2 Bahrain
   8.6.7.3 Kuwait
   8.6.7.4 Saudi Arabia
   8.6.7.5 Qatar
   8.6.7.6 UAE
   8.6.7.7 Israel
   8.6.7.8 South Africa
 8.7. South America CCTV Camera Market
  8.7.1 Key Market Trends, Growth Factors and Opportunities
  8.7.2 Top Key Companies
  8.7.3 Historic and Forecasted Market Size by Segments
  8.7.4 Historic and Forecasted Market Size By Model Type
   8.7.4.1 Box Cameras
   8.7.4.2 Dome Cameras
   8.7.4.3 PTZ Cameras
   8.7.4.4 Fixed Bullet Cameras
   8.7.4.5 Positioning Cameras
   8.7.4.6 On-board Cameras Others
  8.7.5 Historic and Forecasted Market Size By Technology
   8.7.5.1 Analog CCTV Systems
   8.7.5.2 IP/Network-based CCTV Systems)
   8.7.5.3 Camera Sensor Type (CCD Sensor-based Cameras
   8.7.5.4 CMOS Sensor-based Cameras
  8.7.6 Historic and Forecasted Market Size By Application
   8.7.6.1 Residential
   8.7.6.2 Commercial
   8.7.6.3 Industrial
   8.7.6.4 Government
  8.7.7 Historic and Forecast Market Size by Country
   8.7.7.1 Brazil
   8.7.7.2 Argentina
   8.7.7.3 Rest of SA

Chapter 9 Analyst Viewpoint and Conclusion
9.1 Recommendations and Concluding Analysis
9.2 Potential Market Strategies

Chapter 10 Research Methodology
10.1 Research Process
10.2 Primary Research
10.3 Secondary Research