Background Music Market Synopsis
Background Music Market Size Was Valued at USD 1.50 Billion in 2023, and is Projected to Reach USD 2.34 Billion by 2032, Growing at a CAGR of 5.10% From 2024-2032.
The Background Music Market means the business about the background music for the commercial use, retail space, public area, corporate and other working environments to enrich customer experience and establish corporate image. The market embraces both legal and piracy; songs or compositions can be obtained through platforms such as streaming, satellite subscription and download services, exclusive business services inclusive. It spans across multiple sectors with the goal of changing customer’s behavior, promoting positive environment, and provide desirable experience in various business settings.
- The stimulating factor for background music is increasing the need for differentiated products and services to customers from different sectors such as retail, hospitality, and corporate business. Many business establishments have realised that music plays a big role in how customers interact with their environment and as such have sought to use background music solutions to change the mood, create brand image and make the environment more suitable. This trend is particularly important in fields such as the sphere of retail, as music interferes with purchase decisions.
- The market is also benefitting from the enhanced music streaming technologies and digital solutions that have also developed rapidly. The increase of strangely low-ticket, high-quality background music from streaming platforms has made it easier even for small businesses. This technology has made the installation and maintenance charges lesser for all the companies that are involved in the background music solutions market, thus enabling them to afford it more and lead to increased market size.
Background Music Market Trend Analysis
Technological Advancements
- The AI and machine learning are effectively used in the background music market for curating music. Most current AI applications are in creating individual customer playlists for music according to the time and region within the store. This means businesses can better the chances of offering the right kind of music that will in the long run help meet clients’ expectations, thereby increasing revenue through more time spent in businesses such as restaurants. Additionally, smart speakers and IoT devices permanently entered background music systems implying further convenience for business to control their music background.
- Another major trend is for background music services to use the subscription services model The reason for this is that there is constant competition for customers between cafes and other establishments. Some companies are confirming that most providers are now providing SaaS (Software-as-a-Service) solutions that give businesses the opportunity to regularly use music playlists for a fee, in this case on a monthly or yearly basis, so that subscribers can always receive updated versions of the playlists. This model makes many pricing strategies available to business, thus avoided a huge investment in music libraries and other hardware. The defined model even fulfills the desires of the S and M sized enterprises regarding convenience as well as cost utility.
Globalisation and Emerging Economies
- One of the key opportunities in background music market is still the introduction of background music solutions in newly related fields, including healthcare and public areas. Health-care providers, such as hospitals, clinics, and wellness centres, are beginning to understand the positive of using background music for stress-relief, patient satisfaction and general atmosphere of an environment. Other over avenues such as airports, malls, transport stations to name but a few, have also embraced using music depending on the preferences of the travelers and visitors, which is new growth avenue.
- The second key opportunity that can be drive the audio market is the further development of background music services in new economies. With growing economy within Asia Pacific, Latin America, Middle Eastern countries, their demand for commercial music solutions is escalating. While in these zones, people are opening up to using music to set a good mood and to stand out from the competition. These and other related factors should the continue to fuel growth in the international background music environment and especially in those countries whose commercial segments are fast developing.
Background Music Market Segment Analysis:
Background Music Market is segmented on the basis of type, application, end-user, and region
By Type, Licensed Music segment is expected to dominate the market during the forecast period
- The background music market is segmented into two primary types: licensed music, and non-licensed music. copy-licensed music is the music playing track that is usually authorized for commercial purposes, normally making the businessperson pay some amount of money to the copyright owners. Royalty-free music, for its part, or otherwise known as free music for commercial use, is music that businesses may employ without acquiring a license and paying for it periodically. An example of licensed music is the usual songs that we may download from our favourite music download stores and mainstream ones that can be downloaded from stores such as iTunes library. On the other hand, non-licensed music can be music produced by the business itself or purchased in large quantities from music production companies that supply businesses with cheap music.
By Application, Retail segment expected to held the largest share
- The background music market has different purposes in different fields. In retail, background music is used to manipulate or facilitate behavior change because it has been known to make shoppers comfortable. In the context of the present thesis, technology has a central part in the management and delivery of hospitality services, from accommodation to foodservice. Offices of many companies incorporate background music to increase performance levels and enhance the workplace atmosphere. In commercial places such as malls and airport, background music is used to enhance the experience of persons in those places. Hospitals and other institutions apply it in an effort to produce a serene environment for their patients and workers. Other areas which can also benefit from customized music include: entertainment joints and eateries, learning institutions and gyms, among others.
Background Music Market Regional Insights:
North America is Expected to Dominate the Market Over the Forecast period
- The current market for background music to a large extent is held by North America partially because of a highly developed commercial framework and a keen interest in using music as an effective instrument with consumers. Businesses in the United States of America are among the largest consumers of background music solution; the solution is used across industry sectors. There are also several big players from the market from the region and high R&D intensity in music technology has also made North America the largest market.
- Moreover, due to the cultural impact of music in North America, the background music is popular among small and large companies. The technological adoption of the region is high and facilitates listing of music services with other digital platforms, thus a boost to the market. Subsequently, North America is assumed to remain in a position of leadership in the market for background music in the near future.
Active Key Players in the Background Music Market
- Apple Music for Business (USA)
- Cloud Cover Music (USA)
- Mood Media (Canada)
- PlayNetwork (USA)
- Qsic (Australia)
- Rockbot (USA)
- SiriusXM (USA)
- Sonos (USA)
- Soundtrack Your Brand (Sweden)
- Xtreme Music (USA)
- Other Active Players
Key Industry Development in the Background Music Market:
- In September 2023, USEN Corporation, a leading Japanese media and telecommunications company, will partner with TTNE Co., Ltd., a manufacturer of saunas and sauna-related products, to begin distributing three original music channels targeting sauna facilities and home sauna rooms. The channels will be themed Sauna Tomote 1 Music providing curated musical content to enhance the sauna experience for users.
- In March 2023, Mood Media, the world’s premiere on-premise experiential technology and media company, has acquired Vibenomics, the leading instore digital advertising solution provider. Financial terms of the transaction were not disclosed.
- In January 2023, Apple Music launched Rihanna’s Road to Halftime. Rihanna’s music with the deeply enriched multidimensional sound of Apple Music, subscribers can access the megastar’s songs with Spatial Audio in Dolby Atmos, showcasing her heart-pumping anthems throughout her career mixing pop, rap, R&B, and EDM sounds under her ever-expanding umbrella
Global Background Music Market |
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Base Year: |
2023 |
Forecast Period: |
2024-2032 |
Historical Data: |
2017 to 2023 |
Market Size in 2023: |
USD 1.50 Billion |
Forecast Period 2024-32 CAGR: |
5.10% |
Market Size in 2032: |
USD 2.34 Billion |
Segments Covered: |
By Type |
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By Application |
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By End-user |
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By Region |
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Key Market Drivers: |
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Key Market Restraints: |
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Key Opportunities: |
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Companies Covered in the report: |
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Chapter 1: Introduction
1.1 Scope and Coverage
Chapter 2:Executive Summary
Chapter 3: Market Landscape
3.1 Market Dynamics
3.1.1 Drivers
3.1.2 Restraints
3.1.3 Opportunities
3.1.4 Challenges
3.2 Market Trend Analysis
3.3 PESTLE Analysis
3.4 Porter's Five Forces Analysis
3.5 Industry Value Chain Analysis
3.6 Ecosystem
3.7 Regulatory Landscape
3.8 Price Trend Analysis
3.9 Patent Analysis
3.10 Technology Evolution
3.11 Investment Pockets
3.12 Import-Export Analysis
Chapter 4: Background Music Market by Type
4.1 Background Music Market Snapshot and Growth Engine
4.2 Background Music Market Overview
4.3 Licensed Music
4.3.1 Introduction and Market Overview
4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
4.3.3 Key Market Trends, Growth Factors and Opportunities
4.3.4 Licensed Music: Geographic Segmentation Analysis
4.4 Non-licensed Music
4.4.1 Introduction and Market Overview
4.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
4.4.3 Key Market Trends, Growth Factors and Opportunities
4.4.4 Non-licensed Music: Geographic Segmentation Analysis
Chapter 5: Background Music Market by Application
5.1 Background Music Market Snapshot and Growth Engine
5.2 Background Music Market Overview
5.3 Retail
5.3.1 Introduction and Market Overview
5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.3.3 Key Market Trends, Growth Factors and Opportunities
5.3.4 Retail: Geographic Segmentation Analysis
5.4 Hospitality
5.4.1 Introduction and Market Overview
5.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.4.3 Key Market Trends, Growth Factors and Opportunities
5.4.4 Hospitality: Geographic Segmentation Analysis
5.5 Corporate Offices
5.5.1 Introduction and Market Overview
5.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.5.3 Key Market Trends, Growth Factors and Opportunities
5.5.4 Corporate Offices: Geographic Segmentation Analysis
5.6 Public Spaces
5.6.1 Introduction and Market Overview
5.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.6.3 Key Market Trends, Growth Factors and Opportunities
5.6.4 Public Spaces: Geographic Segmentation Analysis
5.7 Healthcare
5.7.1 Introduction and Market Overview
5.7.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.7.3 Key Market Trends, Growth Factors and Opportunities
5.7.4 Healthcare: Geographic Segmentation Analysis
5.8 Others
5.8.1 Introduction and Market Overview
5.8.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
5.8.3 Key Market Trends, Growth Factors and Opportunities
5.8.4 Others: Geographic Segmentation Analysis
Chapter 6: Background Music Market by End-User
6.1 Background Music Market Snapshot and Growth Engine
6.2 Background Music Market Overview
6.3 Commercial
6.3.1 Introduction and Market Overview
6.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
6.3.3 Key Market Trends, Growth Factors and Opportunities
6.3.4 Commercial: Geographic Segmentation Analysis
6.4 Residential
6.4.1 Introduction and Market Overview
6.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
6.4.3 Key Market Trends, Growth Factors and Opportunities
6.4.4 Residential: Geographic Segmentation Analysis
Chapter 7: Company Profiles and Competitive Analysis
7.1 Competitive Landscape
7.1.1 Competitive Benchmarking
7.1.2 Background Music Market Share by Manufacturer (2023)
7.1.3 Industry BCG Matrix
7.1.4 Heat Map Analysis
7.1.5 Mergers and Acquisitions
7.2 MOOD MEDIA (CANADA)
7.2.1 Company Overview
7.2.2 Key Executives
7.2.3 Company Snapshot
7.2.4 Role of the Company in the Market
7.2.5 Sustainability and Social Responsibility
7.2.6 Operating Business Segments
7.2.7 Product Portfolio
7.2.8 Business Performance
7.2.9 Key Strategic Moves and Recent Developments
7.2.10 SWOT Analysis
7.3 PLAYNETWORK (USA)
7.4 SOUNDTRACK YOUR BRAND (SWEDEN)
7.5 SIRIUSXM (USA)
7.6 CLOUD COVER MUSIC (USA)
7.7 QSIC (AUSTRALIA)
7.8 XTREME MUSIC (USA)
7.9 SONOS (USA)
7.10 APPLE MUSIC FOR BUSINESS (USA)
7.11 ROCKBOT (USA)
7.12 OTHER ACTIVE PLAYERS
Chapter 8: Global Background Music Market By Region
8.1 Overview
8.2. North America Background Music Market
8.2.1 Key Market Trends, Growth Factors and Opportunities
8.2.2 Top Key Companies
8.2.3 Historic and Forecasted Market Size by Segments
8.2.4 Historic and Forecasted Market Size By Type
8.2.4.1 Licensed Music
8.2.4.2 Non-licensed Music
8.2.5 Historic and Forecasted Market Size By Application
8.2.5.1 Retail
8.2.5.2 Hospitality
8.2.5.3 Corporate Offices
8.2.5.4 Public Spaces
8.2.5.5 Healthcare
8.2.5.6 Others
8.2.6 Historic and Forecasted Market Size By End-User
8.2.6.1 Commercial
8.2.6.2 Residential
8.2.7 Historic and Forecast Market Size by Country
8.2.7.1 US
8.2.7.2 Canada
8.2.7.3 Mexico
8.3. Eastern Europe Background Music Market
8.3.1 Key Market Trends, Growth Factors and Opportunities
8.3.2 Top Key Companies
8.3.3 Historic and Forecasted Market Size by Segments
8.3.4 Historic and Forecasted Market Size By Type
8.3.4.1 Licensed Music
8.3.4.2 Non-licensed Music
8.3.5 Historic and Forecasted Market Size By Application
8.3.5.1 Retail
8.3.5.2 Hospitality
8.3.5.3 Corporate Offices
8.3.5.4 Public Spaces
8.3.5.5 Healthcare
8.3.5.6 Others
8.3.6 Historic and Forecasted Market Size By End-User
8.3.6.1 Commercial
8.3.6.2 Residential
8.3.7 Historic and Forecast Market Size by Country
8.3.7.1 Bulgaria
8.3.7.2 The Czech Republic
8.3.7.3 Hungary
8.3.7.4 Poland
8.3.7.5 Romania
8.3.7.6 Rest of Eastern Europe
8.4. Western Europe Background Music Market
8.4.1 Key Market Trends, Growth Factors and Opportunities
8.4.2 Top Key Companies
8.4.3 Historic and Forecasted Market Size by Segments
8.4.4 Historic and Forecasted Market Size By Type
8.4.4.1 Licensed Music
8.4.4.2 Non-licensed Music
8.4.5 Historic and Forecasted Market Size By Application
8.4.5.1 Retail
8.4.5.2 Hospitality
8.4.5.3 Corporate Offices
8.4.5.4 Public Spaces
8.4.5.5 Healthcare
8.4.5.6 Others
8.4.6 Historic and Forecasted Market Size By End-User
8.4.6.1 Commercial
8.4.6.2 Residential
8.4.7 Historic and Forecast Market Size by Country
8.4.7.1 Germany
8.4.7.2 UK
8.4.7.3 France
8.4.7.4 Netherlands
8.4.7.5 Italy
8.4.7.6 Russia
8.4.7.7 Spain
8.4.7.8 Rest of Western Europe
8.5. Asia Pacific Background Music Market
8.5.1 Key Market Trends, Growth Factors and Opportunities
8.5.2 Top Key Companies
8.5.3 Historic and Forecasted Market Size by Segments
8.5.4 Historic and Forecasted Market Size By Type
8.5.4.1 Licensed Music
8.5.4.2 Non-licensed Music
8.5.5 Historic and Forecasted Market Size By Application
8.5.5.1 Retail
8.5.5.2 Hospitality
8.5.5.3 Corporate Offices
8.5.5.4 Public Spaces
8.5.5.5 Healthcare
8.5.5.6 Others
8.5.6 Historic and Forecasted Market Size By End-User
8.5.6.1 Commercial
8.5.6.2 Residential
8.5.7 Historic and Forecast Market Size by Country
8.5.7.1 China
8.5.7.2 India
8.5.7.3 Japan
8.5.7.4 South Korea
8.5.7.5 Malaysia
8.5.7.6 Thailand
8.5.7.7 Vietnam
8.5.7.8 The Philippines
8.5.7.9 Australia
8.5.7.10 New Zealand
8.5.7.11 Rest of APAC
8.6. Middle East & Africa Background Music Market
8.6.1 Key Market Trends, Growth Factors and Opportunities
8.6.2 Top Key Companies
8.6.3 Historic and Forecasted Market Size by Segments
8.6.4 Historic and Forecasted Market Size By Type
8.6.4.1 Licensed Music
8.6.4.2 Non-licensed Music
8.6.5 Historic and Forecasted Market Size By Application
8.6.5.1 Retail
8.6.5.2 Hospitality
8.6.5.3 Corporate Offices
8.6.5.4 Public Spaces
8.6.5.5 Healthcare
8.6.5.6 Others
8.6.6 Historic and Forecasted Market Size By End-User
8.6.6.1 Commercial
8.6.6.2 Residential
8.6.7 Historic and Forecast Market Size by Country
8.6.7.1 Turkey
8.6.7.2 Bahrain
8.6.7.3 Kuwait
8.6.7.4 Saudi Arabia
8.6.7.5 Qatar
8.6.7.6 UAE
8.6.7.7 Israel
8.6.7.8 South Africa
8.7. South America Background Music Market
8.7.1 Key Market Trends, Growth Factors and Opportunities
8.7.2 Top Key Companies
8.7.3 Historic and Forecasted Market Size by Segments
8.7.4 Historic and Forecasted Market Size By Type
8.7.4.1 Licensed Music
8.7.4.2 Non-licensed Music
8.7.5 Historic and Forecasted Market Size By Application
8.7.5.1 Retail
8.7.5.2 Hospitality
8.7.5.3 Corporate Offices
8.7.5.4 Public Spaces
8.7.5.5 Healthcare
8.7.5.6 Others
8.7.6 Historic and Forecasted Market Size By End-User
8.7.6.1 Commercial
8.7.6.2 Residential
8.7.7 Historic and Forecast Market Size by Country
8.7.7.1 Brazil
8.7.7.2 Argentina
8.7.7.3 Rest of SA
Chapter 9 Analyst Viewpoint and Conclusion
9.1 Recommendations and Concluding Analysis
9.2 Potential Market Strategies
Chapter 10 Research Methodology
10.1 Research Process
10.2 Primary Research
10.3 Secondary Research
Global Background Music Market |
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Base Year: |
2023 |
Forecast Period: |
2024-2032 |
Historical Data: |
2017 to 2023 |
Market Size in 2023: |
USD 1.50 Billion |
Forecast Period 2024-32 CAGR: |
5.10% |
Market Size in 2032: |
USD 2.34 Billion |
Segments Covered: |
By Type |
|
|
By Application |
|
||
By End-user |
|
||
By Region |
|
||
Key Market Drivers: |
|
||
Key Market Restraints: |
|
||
Key Opportunities: |
|
||
Companies Covered in the report: |
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Frequently Asked Questions :
The forecast period in the Background Music Market research report is 2024-2032.
Mood Media (Canada), PlayNetwork (USA), Soundtrack Your Brand (Sweden), SiriusXM (USA), Cloud Cover Music (USA), Qsic (Australia), Xtreme Music (USA), Sonos (USA), Apple Music for Business (USA), Rockbot (USA), and Other Active Players.
The Background Music Market is segmented into By Type, By Application, By End-user and region. By Type, the market is categorized into Licensed Music, Non-licensed Music. By Application, the market is categorized into Retail, Hospitality, Corporate Offices, Public Spaces, Healthcare, Others. By End-user, the market is categorized into Commercial, Residential. By region, it is analyzed across North America (U.S.; Canada; Mexico), Eastern Europe (Bulgaria; The Czech Republic; Hungary; Poland; Romania; Rest of Eastern Europe), Western Europe (Germany; UK; France; Netherlands; Italy; Russia; Spain; Rest of Western Europe), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).
The Background Music Market means the business about the background music for the commercial use, retail space, public area, corporate and other working environments to enrich customer experience and establish corporate image. The market embraces both legal and piracy; songs or compositions can be obtained through platforms such as streaming, satellite subscription and download services, exclusive business services inclusive. It spans across multiple sectors to change customer’s behavior, promoting positive environment, and provide desirable experience in various business settings.
Background Music Market Size Was Valued at USD 1.50 Billion in 2023, and is Projected to Reach USD 2.34 Billion by 2032, Growing at a CAGR of 5.10% From 2024-2032.