Endpoint Protection Platform (EPP) Market Synopsis

Endpoint Protection Platform (EPP) Market Size Was Valued at USD 3.7 Billion in 2023, and is Projected to Reach USD 8.9 Billion by 2032, Growing at a CAGR of 10.2% From 2024-2032.

EPP stands for the Endpoint Protection Platform which means a broad layer of protection that protect the computers, laptops, mobile gadgets or any devices connected in a network from threats. It is known that EPP solutions are created with AV, AM and firewall, IP, and DLP features. When used, they help to safeguarding endpoints from diverse types of malware, unauthorized access, and other security threats. As a result, EPP solutions may leverage sophisticated technologies like AI, machine learning, and behavioral analysis to analyze threats and trigger the necessary security procedures instantly, protecting data, adhering to regulations, and bolstering security across organizations.

• The need and concerns of different verticals regarding devices protection and data security because of shifting to the new model of remote work are fundamental drivers. In detailing how this works, EPP can use methods such as sandboxing, static, allowlisting/denylisting, signature match and behavioral analysis. The increasing co-dependency of the verticals in the years to come for passive threat prevention measures has led to the growth in the EPP market. As for the case of the platform, it also helps in minimizing risk of data breaches in the early stages. They assist the client in the minimization of infections by malware, loss of data and other cyber threats.
• The need for an EPP can be attributed to users’ desires to fortify their endpoint devices against conventional risks such as ransomware, fileless attacks as well as zero-day risks in the future. Thus, the COVID-19 pandemic has a great impact on the market as it promoted the usage of the endpoint devices to perform the official tasks in case of remote work.
• In addition, the concept of BYOD is also seen as the main driver that is fueling the development of the endpoint protection platformmarket. Employees in various employment sectors have embraced the use of their personal gadgets while handling their working activities, making it more likely to affect optimum endpoint security. This has hastened the requirement among redistributors spanning various markets and sectors to address data security concerns and cybersecurity risks and attain a better understanding of every connected device by implementing EPP solutions.
• Although, the major drawback of endpoint protection platform in the market is the complexity of the product. Like most EPP solutions, Waveland EPP solutions are challenging to manage and implement, and one requires extensive IT knowledge. This can appears as a problem for the smaller organizations because the management of such solutions might entail the need for more resources or expertise.
• Further, the EPP may become more challenging as the number of apps and devices to manage increases. This may lead to increased expenses, longer time to complete the project, or even increased risk of making errors. Some of the related issues that are seen to complicate organization’s management include; Many EPP manufacturers are thus focusing on making interfaces easy to use so as to tackle such challenges.

Endpoint Protection Platform (EPP) Market Trend Analysis

Integration of AI and Machine Learning

• AI and Machine Learning are expected to create a considerable rise of demand for Endpoint Protection Platforms (EPP) in the next few years further strengthening the capabilities of detecting new types of threats. AI & ML incorporated in EPP solutions can generate patterns from large volumes of endpoint data in real-time that may pose threats, which a signature-based approach may fail to notice, thus adding proactivity to threat-detection and shorten outbreak time of the incidents hence lowering impacts. With organizations looking for more powerful and effective means of protecting themselves against increasingly complex attacks, the enhanced features of artificial intelligence-based EPP systems will, therefore, promote acceptance across sectors and industries, thus boosting the market.

Increasing presence and use of digital technologies

• The advancement and incorporation of digital technologies are creating the need for endpoint protection platforms –EPP – as corporations extend their digital presence. As such, with the adoption of the cloud computing technology, IoT devices, and remote working becoming commonplace, a new plane of cyber threats emerges. In such a context, EPP solutions are critical to address the complexity of endpoint protection and ensuring the effectiveness of defenses against malware, ransomware, and other modern threats. Also, the necessity for continuous threat identification, prescriptive endpoint control or prevention, and compliance to the protection of data requirements also are some factors that spur the demand for EPP. The EPP market will have further growth over the following years because organizations continue to focus on protecting their data and keeping their operations going during cyber threats.

Endpoint Protection Platform (EPP) Market Segment Analysis:

Endpoint Protection Platform (EPP) Market Segmented based on Solution, Deployment, Enterprise Size, Vertical.

By Solution, software segment is expected to dominate the market during the forecast period

• In 2022, the software segment was found to dominate with a market share of . Other protection features offered by EPP software includes the highest level of Data Loss Protection (DLP), Protection from Email threats, Exploits, Malicious Web Downloads, Behavioral Monitoring, Rapid Detection include. This means that the IT organizational structure has to develop and implement security measures to ensure all end-point devices are secure.
• In addition, this solution also assists organizations in meeting compliance with the GDPR, HIPAA, PCI DSS regulations through policy management, enforcement and offering audit trails as well. This way, enterprises do not experience consequences and lose their reputation due to non-fulfillment of these requirements.
• The service segment is also expected to showcase a healthy CAGR during the forecast period. The EPP services provided are extensive and provide a professional approach to provide advice as well as the risk mapping of potential threats; the execution of solutions; and the ability to protect endpoint devices against potential threats in the future securely. The segment, namely, professional services is anticipated to be the most rapidly growing one due to the increasing need of organizations to restore vulnerabilities, minimize other data loss, and carry out steps to prevent threats.

By Enterprise Size, large enterprise segment held the largest share in 2023

• The market size for the large enterprise segment was the largest in the year 2023. Large numbers of businessmen have started fixing their business organization’s devices at threat from internet by implementing EPP solutions. Multi-tired organizations have numerous benefits of large scale such as high production, enhanced security and efficiency in expenses among others. They provide explicit insight into virtually all the processes performed on many servers, PCs, and laptops. As a result that EPP solutions allow to organize and protect the devices of such organizations with the compliance of all requirements Stiennon Large companies thus seek EPP solutions.
• Among these, SMEs is expected to be the fastest growing segment in the forex trading software market throughout the forecast period. SMEs need to allocate more funds for IT and face difficulties to allocate adequate funds to ensure total protection and integrate devices with real-time threat detection. It can help in minimizing threats, in making sure that devices are protected at an early stage, reducing the burden of managing multiple devices to the IT team, and making sure that devices are regularly updated and maintained so that userlife can be prolonged.

Endpoint Protection Platform (EPP) Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast period

• The expansion of endpoint devices, BYOD trend, and necessity for protection of data represents some of the growth factors in the North American EPP market. Because of continuously increasing use of these devices and existing major EPP vendors, it is expected that the United States will maintain the largest market share up to the end of the projection period.
• The level of growth observed in the region, according to the benchmark, can be associated with robust advancements in the endpoint security market. Apart from this, the market is forecasted to derive immense benefits through acquisitions and mergers of key market participants existing across the region.
• In North America, the highly increasing demand for EPP solutions is attributed to higher rates of automation and behavioral study for detection, high volume of data across different sectors and organizations, and higher investments by organization in real time security systems.
• SMEs based in the United States are also beginning to adopt cybersecurity through cloud models of deployment, in order to access more sophisticated solutions at more optimal prices. In addition, presence of some large companies is driving the market, as mentioned above in the market analysis section.

Active Key Players in the Endpoint Protection Platform (EPP) Market

• Bitdefender
• Broadcom, Inc.
• Cisco Systems
• CrowdStrike
• ESET
• Fortinet
• Kaspersky
• McAfee
• Microsoft Corporation
• Palo Alto Networks
• SentinelOne
• Sophos
• Trellix
• Trend Micro
• VMware Carbon Black, and Other Key Players.

Chapter 1: Introduction
 1.1 Scope and Coverage

Chapter 2:Executive Summary

Chapter 3: Market Landscape
 3.1 Market Dynamics
  3.1.1 Drivers
  3.1.2 Restraints
  3.1.3 Opportunities
  3.1.4 Challenges
 3.2 Market Trend Analysis
 3.3 PESTLE Analysis
 3.4 Porter's Five Forces Analysis
 3.5 Industry Value Chain Analysis
 3.6 Ecosystem
 3.7 Regulatory Landscape
 3.8 Price Trend Analysis
 3.9 Patent Analysis
 3.10 Technology Evolution
 3.11 Investment Pockets
 3.12 Import-Export Analysis

Chapter 4: Endpoint Protection Platform (EPP) Market by Solution
 4.1 Endpoint Protection Platform (EPP) Market Snapshot and Growth Engine
 4.2 Endpoint Protection Platform (EPP) Market Overview
 4.3 Software
  4.3.1 Introduction and Market Overview
  4.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.3.3 Key Market Trends, Growth Factors and Opportunities
  4.3.4 Software: Geographic Segmentation Analysis
 4.4 Service
  4.4.1 Introduction and Market Overview
  4.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  4.4.3 Key Market Trends, Growth Factors and Opportunities
  4.4.4 Service: Geographic Segmentation Analysis

Chapter 5: Endpoint Protection Platform (EPP) Market by Deployment
 5.1 Endpoint Protection Platform (EPP) Market Snapshot and Growth Engine
 5.2 Endpoint Protection Platform (EPP) Market Overview
 5.3 Cloud
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Cloud: Geographic Segmentation Analysis
 5.4 On-premise
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 On-premise: Geographic Segmentation Analysis

Chapter 6: Endpoint Protection Platform (EPP) Market by Enterprise Size
 6.1 Endpoint Protection Platform (EPP) Market Snapshot and Growth Engine
 6.2 Endpoint Protection Platform (EPP) Market Overview
 6.3 Small & Medium-sized Enterprises
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Small & Medium-sized Enterprises: Geographic Segmentation Analysis
 6.4 Large Enterprises
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Large Enterprises: Geographic Segmentation Analysis

Chapter 7: Endpoint Protection Platform (EPP) Market by Vertical
 7.1 Endpoint Protection Platform (EPP) Market Snapshot and Growth Engine
 7.2 Endpoint Protection Platform (EPP) Market Overview
 7.3 Banking
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Banking: Geographic Segmentation Analysis
 7.4 Financial Services
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Financial Services: Geographic Segmentation Analysis
 7.5 & Insurance (BFSI)
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 & Insurance (BFSI): Geographic Segmentation Analysis
 7.6 Healthcare and Life Sciences
  7.6.1 Introduction and Market Overview
  7.6.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.6.3 Key Market Trends, Growth Factors and Opportunities
  7.6.4 Healthcare and Life Sciences: Geographic Segmentation Analysis
 7.7 Government & Defense
  7.7.1 Introduction and Market Overview
  7.7.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.7.3 Key Market Trends, Growth Factors and Opportunities
  7.7.4 Government & Defense: Geographic Segmentation Analysis
 7.8 Retail & eCommerce
  7.8.1 Introduction and Market Overview
  7.8.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.8.3 Key Market Trends, Growth Factors and Opportunities
  7.8.4 Retail & eCommerce: Geographic Segmentation Analysis
 7.9 IT & Telecom
  7.9.1 Introduction and Market Overview
  7.9.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.9.3 Key Market Trends, Growth Factors and Opportunities
  7.9.4 IT & Telecom: Geographic Segmentation Analysis
 7.10 Energy & Utilities
  7.10.1 Introduction and Market Overview
  7.10.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.10.3 Key Market Trends, Growth Factors and Opportunities
  7.10.4 Energy & Utilities: Geographic Segmentation Analysis
 7.11 Manufacturing
  7.11.1 Introduction and Market Overview
  7.11.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.11.3 Key Market Trends, Growth Factors and Opportunities
  7.11.4 Manufacturing: Geographic Segmentation Analysis
 7.12 Others
  7.12.1 Introduction and Market Overview
  7.12.2 Historic and Forecasted Market Size in Value USD and Volume Units (2017-2032F)
  7.12.3 Key Market Trends, Growth Factors and Opportunities
  7.12.4 Others: Geographic Segmentation Analysis

Chapter 8: Company Profiles and Competitive Analysis
 8.1 Competitive Landscape
  8.1.1 Competitive Benchmarking
  8.1.2 Endpoint Protection Platform (EPP) Market Share by Manufacturer (2023)
  8.1.3 Industry BCG Matrix
  8.1.4 Heat Map Analysis
  8.1.5 Mergers and Acquisitions
  
 8.2 ACER INC (TAIWAN)
  8.2.1 Company Overview
  8.2.2 Key Executives
  8.2.3 Company Snapshot
  8.2.4 Role of the Company in the Market
  8.2.5 Sustainability and Social Responsibility
  8.2.6 Operating Business Segments
  8.2.7 Product Portfolio
  8.2.8 Business Performance
  8.2.9 Key Strategic Moves and Recent Developments
  8.2.10 SWOT Analysis
 8.3 ALIENWARE (UNITED STATES)
 8.4 AMD (UNITED STATES)
 8.5 ASUS (TAIWAN)
 8.6 CORSAIR GAMING INC (UNITED STATES)
 8.7 GIGABYTE TECHNOLOGY CO LTD (TAIWAN)
 8.8 HTC CORPORATION (TAIWAN)
 8.9 INTEL CORPORATION (UNITED STATES)
 8.10 LOGITECH INTERNATIONAL S A (SWITZERLAND)
 8.11 MICROSOFT CORPORATION (UNITED STATES)
 8.12 MSI (MICRO-STAR INTERNATIONAL) (TAIWAN)
 8.13 NINTENDO CO LTD (JAPAN)
 8.14 NVIDIA CORPORATION (UNITED STATES)
 8.15 RAZER INC (UNITED STATES)
 8.16 SONY INTERACTIVE ENTERTAINMENT (JAPAN)
 8.17 OTHER ACTIVE PLAYERS

Chapter 9: Global Endpoint Protection Platform (EPP) Market By Region
 9.1 Overview
 9.2. North America Endpoint Protection Platform (EPP) Market
  9.2.1 Key Market Trends, Growth Factors and Opportunities
  9.2.2 Top Key Companies
  9.2.3 Historic and Forecasted Market Size by Segments
  9.2.4 Historic and Forecasted Market Size By Solution
   9.2.4.1 Software
   9.2.4.2 Service
  9.2.5 Historic and Forecasted Market Size By Deployment
   9.2.5.1 Cloud
   9.2.5.2 On-premise
  9.2.6 Historic and Forecasted Market Size By Enterprise Size
   9.2.6.1 Small & Medium-sized Enterprises
   9.2.6.2 Large Enterprises
  9.2.7 Historic and Forecasted Market Size By Vertical
   9.2.7.1 Banking
   9.2.7.2 Financial Services
   9.2.7.3 & Insurance (BFSI)
   9.2.7.4 Healthcare and Life Sciences
   9.2.7.5 Government & Defense
   9.2.7.6 Retail & eCommerce
   9.2.7.7 IT & Telecom
   9.2.7.8 Energy & Utilities
   9.2.7.9 Manufacturing
   9.2.7.10 Others
  9.2.8 Historic and Forecast Market Size by Country
   9.2.8.1 US
   9.2.8.2 Canada
   9.2.8.3 Mexico
 9.3. Eastern Europe Endpoint Protection Platform (EPP) Market
  9.3.1 Key Market Trends, Growth Factors and Opportunities
  9.3.2 Top Key Companies
  9.3.3 Historic and Forecasted Market Size by Segments
  9.3.4 Historic and Forecasted Market Size By Solution
   9.3.4.1 Software
   9.3.4.2 Service
  9.3.5 Historic and Forecasted Market Size By Deployment
   9.3.5.1 Cloud
   9.3.5.2 On-premise
  9.3.6 Historic and Forecasted Market Size By Enterprise Size
   9.3.6.1 Small & Medium-sized Enterprises
   9.3.6.2 Large Enterprises
  9.3.7 Historic and Forecasted Market Size By Vertical
   9.3.7.1 Banking
   9.3.7.2 Financial Services
   9.3.7.3 & Insurance (BFSI)
   9.3.7.4 Healthcare and Life Sciences
   9.3.7.5 Government & Defense
   9.3.7.6 Retail & eCommerce
   9.3.7.7 IT & Telecom
   9.3.7.8 Energy & Utilities
   9.3.7.9 Manufacturing
   9.3.7.10 Others
  9.3.8 Historic and Forecast Market Size by Country
   9.3.8.1 Bulgaria
   9.3.8.2 The Czech Republic
   9.3.8.3 Hungary
   9.3.8.4 Poland
   9.3.8.5 Romania
   9.3.8.6 Rest of Eastern Europe
 9.4. Western Europe Endpoint Protection Platform (EPP) Market
  9.4.1 Key Market Trends, Growth Factors and Opportunities
  9.4.2 Top Key Companies
  9.4.3 Historic and Forecasted Market Size by Segments
  9.4.4 Historic and Forecasted Market Size By Solution
   9.4.4.1 Software
   9.4.4.2 Service
  9.4.5 Historic and Forecasted Market Size By Deployment
   9.4.5.1 Cloud
   9.4.5.2 On-premise
  9.4.6 Historic and Forecasted Market Size By Enterprise Size
   9.4.6.1 Small & Medium-sized Enterprises
   9.4.6.2 Large Enterprises
  9.4.7 Historic and Forecasted Market Size By Vertical
   9.4.7.1 Banking
   9.4.7.2 Financial Services
   9.4.7.3 & Insurance (BFSI)
   9.4.7.4 Healthcare and Life Sciences
   9.4.7.5 Government & Defense
   9.4.7.6 Retail & eCommerce
   9.4.7.7 IT & Telecom
   9.4.7.8 Energy & Utilities
   9.4.7.9 Manufacturing
   9.4.7.10 Others
  9.4.8 Historic and Forecast Market Size by Country
   9.4.8.1 Germany
   9.4.8.2 UK
   9.4.8.3 France
   9.4.8.4 Netherlands
   9.4.8.5 Italy
   9.4.8.6 Russia
   9.4.8.7 Spain
   9.4.8.8 Rest of Western Europe
 9.5. Asia Pacific Endpoint Protection Platform (EPP) Market
  9.5.1 Key Market Trends, Growth Factors and Opportunities
  9.5.2 Top Key Companies
  9.5.3 Historic and Forecasted Market Size by Segments
  9.5.4 Historic and Forecasted Market Size By Solution
   9.5.4.1 Software
   9.5.4.2 Service
  9.5.5 Historic and Forecasted Market Size By Deployment
   9.5.5.1 Cloud
   9.5.5.2 On-premise
  9.5.6 Historic and Forecasted Market Size By Enterprise Size
   9.5.6.1 Small & Medium-sized Enterprises
   9.5.6.2 Large Enterprises
  9.5.7 Historic and Forecasted Market Size By Vertical
   9.5.7.1 Banking
   9.5.7.2 Financial Services
   9.5.7.3 & Insurance (BFSI)
   9.5.7.4 Healthcare and Life Sciences
   9.5.7.5 Government & Defense
   9.5.7.6 Retail & eCommerce
   9.5.7.7 IT & Telecom
   9.5.7.8 Energy & Utilities
   9.5.7.9 Manufacturing
   9.5.7.10 Others
  9.5.8 Historic and Forecast Market Size by Country
   9.5.8.1 China
   9.5.8.2 India
   9.5.8.3 Japan
   9.5.8.4 South Korea
   9.5.8.5 Malaysia
   9.5.8.6 Thailand
   9.5.8.7 Vietnam
   9.5.8.8 The Philippines
   9.5.8.9 Australia
   9.5.8.10 New Zealand
   9.5.8.11 Rest of APAC
 9.6. Middle East & Africa Endpoint Protection Platform (EPP) Market
  9.6.1 Key Market Trends, Growth Factors and Opportunities
  9.6.2 Top Key Companies
  9.6.3 Historic and Forecasted Market Size by Segments
  9.6.4 Historic and Forecasted Market Size By Solution
   9.6.4.1 Software
   9.6.4.2 Service
  9.6.5 Historic and Forecasted Market Size By Deployment
   9.6.5.1 Cloud
   9.6.5.2 On-premise
  9.6.6 Historic and Forecasted Market Size By Enterprise Size
   9.6.6.1 Small & Medium-sized Enterprises
   9.6.6.2 Large Enterprises
  9.6.7 Historic and Forecasted Market Size By Vertical
   9.6.7.1 Banking
   9.6.7.2 Financial Services
   9.6.7.3 & Insurance (BFSI)
   9.6.7.4 Healthcare and Life Sciences
   9.6.7.5 Government & Defense
   9.6.7.6 Retail & eCommerce
   9.6.7.7 IT & Telecom
   9.6.7.8 Energy & Utilities
   9.6.7.9 Manufacturing
   9.6.7.10 Others
  9.6.8 Historic and Forecast Market Size by Country
   9.6.8.1 Turkey
   9.6.8.2 Bahrain
   9.6.8.3 Kuwait
   9.6.8.4 Saudi Arabia
   9.6.8.5 Qatar
   9.6.8.6 UAE
   9.6.8.7 Israel
   9.6.8.8 South Africa
 9.7. South America Endpoint Protection Platform (EPP) Market
  9.7.1 Key Market Trends, Growth Factors and Opportunities
  9.7.2 Top Key Companies
  9.7.3 Historic and Forecasted Market Size by Segments
  9.7.4 Historic and Forecasted Market Size By Solution
   9.7.4.1 Software
   9.7.4.2 Service
  9.7.5 Historic and Forecasted Market Size By Deployment
   9.7.5.1 Cloud
   9.7.5.2 On-premise
  9.7.6 Historic and Forecasted Market Size By Enterprise Size
   9.7.6.1 Small & Medium-sized Enterprises
   9.7.6.2 Large Enterprises
  9.7.7 Historic and Forecasted Market Size By Vertical
   9.7.7.1 Banking
   9.7.7.2 Financial Services
   9.7.7.3 & Insurance (BFSI)
   9.7.7.4 Healthcare and Life Sciences
   9.7.7.5 Government & Defense
   9.7.7.6 Retail & eCommerce
   9.7.7.7 IT & Telecom
   9.7.7.8 Energy & Utilities
   9.7.7.9 Manufacturing
   9.7.7.10 Others
  9.7.8 Historic and Forecast Market Size by Country
   9.7.8.1 Brazil
   9.7.8.2 Argentina
   9.7.8.3 Rest of SA

Chapter 10 Analyst Viewpoint and Conclusion
10.1 Recommendations and Concluding Analysis
10.2 Potential Market Strategies

Chapter 11 Research Methodology
11.1 Research Process
11.2 Primary Research
11.3 Secondary Research