Global Baobab Market Overview

Baobab Market size is projected to reach USD 5.22 Billion by 2028 from an estimated USD 2.93 Billion in 2021, growing at a CAGR of 8.6% globally.

Baobab (Adansonia digitata) is the largest tree species of the genus Adansonia, from which its fruits are obtained. Baobab is native to the African continent, typically observed in sub-Saharan African countries. The baobab tree takes about 16–23 years to mature and produce its flowers. Baobab is a multi-purpose tree; its fruit pulp, roots, seeds, leaves, flowers, and bark can be utilized for human consumption. Baobab is rich in vitamin C, calcium, protein, phosphorus, fiber, carbohydrates, potassium, and lipids. Furthermore, the powder is made of baobab fruit, which is a prominent ingredient on the European market. Baobab has an extensive range of active properties, such as anti-inflammatory, anti-malarial, antioxidant, and anti-microbial. The seeds are used as a thickener for meals, while its leaves are eaten as a vegetable. Baobab leaves, roots, bark, fruits, and seeds can also be used to treat diarrhea, asthma, anemia, infections, and skin issues. Furthermore, baobab fruit is a wholesome nutrient fruit that has different uses as per its form. Baobab is gaining popularity in various sectors such as functional foods, beverages, nutraceuticals, cosmetics, sauces & seasonings, and others, which is triggering the growth of the market. The high shelf life of the product is having a positive impact on the growth of the market. Growing consciousness of the baobab in various regions is anticipated to surge the growth of the market. In addition, continuous R&D is probably to lubricate the growth of the baobab market with various innovations worldwide.

Market Dynamics And Key Factors For Baobab Market:

Drivers:

For the consumers, quality and contamination are two major concerns. The processing and storage methods do not meet standards. In addition, during its production process, baobab powder can be contaminated by dirt, stones, nuts, and other foreign matter. Furthermore, inappropriate storage facilities can lead to infection by pests and insects along with causing mould growth. Consequently, buyers are increasingly demanding certified organic baobab, as it is a sign of quality and trustability. At the same time, there is also a rising market for organic products, and trends are anticipated to continue. Organic product sales in the market have been rising since the COVID-19 outbreak; consumers are buying organic products as they look to improve their immunity.
Baobab market from cosmetic & personal care has observed a crucial growth in last few years, due to its health beneficial properties and rising demand for organic personal care products. The baobab-based cosmetic products have nutritive compounds which assist in dermis protection and soothing of the skin. It contributes to restoring smoothness of hair and skin to assure defense against the inflammatory phenomenon. It is appropriate for moisturizing skin, after-sun skin care, anti-aging skincare, and restructuring hair care. Rising demand for organic cosmetics & personal care products would grow the market growth in the forecast period.

Restraints:

Low awareness and poor scientific evidence of baobab is an obstacle for baobab exporters in emerging economies. Nevertheless, the consciousness of baobab is anticipated to increase in the coming years. Following this, exporters should target countries with the most sophisticated consumer markets along with those with high levels of baobab consumer awareness. It is expected that the awareness of baobab products will slowly increase in the future, as new product launches continue to enter the market.

Opportunities:

Growing Demand for Immune Uplifting Supplements
From spring 2020, there has been rising consumer demand for health products around the globe, in particular supplements enhancing immunity. This is a trend that is anticipated to continue in the forecast period. The global coronavirus pandemic is driving this trend, as consumers are looking to improve their immune systems. Following the outbreak of COVID-19, consumers have begun to pay greater attention to their diets and health as they try to grow their immunity. Consumers are therefore switching towards vitamins and supplements. Natural ingredients for health products such as baobab contain beneficial health properties that can assist to improve levels of immunity as well as strengthen it. For instance, baobab's high vitamin C content helps the body fight infections. To maximize this opportunity, exporters of baobab in emerging economies should ensure their products contain the highest levels of active nutrients, as well as be prepared to send high-quality samples to prospective buyers. To further maximize this opportunity, exporters should inform prospective buyers about their products' beneficial health properties, particularly baobab's high vitamin C content. In addition, this should also be highlighted on marketing materials and the company website.

Market Segmentation

Based on the form, the powder form segment is expected to register the highest market share during the forecast period. The baobab powder, which is made out of the dry baobab fruit pulp, is good for skin, hair, and metabolism. Traditionally it stands for a natural source of health and wellbeing. The beverage industry highly utilizes powder form for making nutritional and brewing beverages. Hence, switching trends over the countries for the adoption of nutritional beverages is another factor that has driven the powder form's growth.

Based on the source, the organic segment is expected to register the maximum market growth during the forecast period. Increasing demand for organic cosmetics & personal care products would upsurge the market growth in the projected period. Baobab market from cosmetic & personal care has observed a crucial growth in the last couple of years, due to its health beneficial properties and rising demand for organic personal care products. The baobab-based cosmetic products have nutritive compounds which provide dermis protection and soothing of the skin.

Based on the species, the baobab market is segmented into Adansonia Digitata, Kilima, Grandidieri, Madagascariensis, and others. Among all, the Digitata is the most commonly accessible source for baobab, which cultivate in various parts of Africa and the Middle East including Yemen, Oman, and Ghana.

Based on the application, the food and beverage segment is anticipated to dominate the market share during the forecast period. Food and beverage are observed to grow at a higher CAGR in the market over the forecast period. Growing health benefits from baobab are attracting major stakeholders to incorporate it in baking, confectionery, and flavoring applications. Baobab powder requirements are anticipated to raise as it helps to overcome risks for chronic diseases, leading to the highest adoption rate of the product in the food and beverage industry.

Based on the distribution channel, the online segment is projected to dominate the market during the forecast period. Due to the ease of accessibility of a wide selection of products in different forms and applications as in various flavoring ingredients given by all brands at reasonable discounts. Moreover, the rising number of smartphone and internet users is the primary driver of sector growth. These businesses offer cashback and home delivery services, which contribute to the market's growth. Customers frequently purchase Baobab products for various applications from online websites to save time owing to the growing hectic lifestyle of the consumers.

Players Covered In Baobab Market are:

Regional Analysis For Baobab Market:

Europe has an attractive market for baobab since there is a rising demand for supplements as well as ingredients with high nutrient content and antioxidant properties. The growing number of consumers toward functional food and beverages, which is turning the growth of the market in the region. The European market for baobab ingredients is anticipated to rise by about 4% in the upcoming years. Moreover, the UK, Germany, France, the Netherlands, and Austria are the European countries providing the most opportunities to baobab exporters in emerging economies. These countries have a prominent natural health product industry, as well as having some of the largest consumer markets in Europe. The UK and Germany are home to different producers of baobab products.
North America is expected to capture a significant market share in the baobab market due to the growing requirements for natural and healthy ingredients among the food producers is driving the market growth in the region.
Asia Pacific region is driving the baobab market due to its increasing application in the nutraceutical and food industry for its taste and texture. Additionally, rising health awareness and growing demand for plant-based and organic foods help to the growth of the market over the forecast period.

Key Industry Developments In Baobab Market:

  • January 2021 - Yeo Valley, a U.K.-based company, introduced a yogurt made with baobab fruit. The product has been incorporated with vanilla. The company collaborated with the Organic Herb Trading Company to source the fruit from Zimbabwe.
  • In 2020, B'Ayoba in partnered with Eco-Products has introduced baobab paste and red Baobab tea, which has earned its place in the market soon after the introduction.

COVID-19 Impact on Baobab Market:

The COVID19 outbreak had a major impact on various sectors on different levels. Some of these were border restrictions, transportation, and logistics limitations, and global bans. It also created economic uncertainty as the outbreak created a situation where both production and service industries were kept shut for a very long period. The scarcity of availability of solutions and the rising number of people infected with COVID and the uncertainty about the end of the pandemic is much greater than with previous outbreaks. The pandemic has resulted in the closure of regions, border restrictions, and the breakdown of transport networks which leads to an effect on the baobab market during the forecast period.

Global Baobab Market

Base Year:

2021

Forecast Period:

2022-2028

Historical Data:

2016 to 2020

Market Size in 2021:

USD 2.93 Bn.

Forecast Period 2022-28 CAGR:

8.6%

Market Size in 2028:

USD 5.22 Bn.

Segments Covered:

By Type

  • Oil
  • Powder
  • Pulp
  • Others

By Species

  • Adansonia Digitata
  • Kilima
  • Grandidieri
  • Madagascariensis
  • Others

By Application

  • Food & Beverages
  • Personal Care
  • Nutraceuticals
  • Others

By Distribution Channels

  • Assemblers
  • Rural Wholesalers
  • Urban Buyers
  • Online

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Rising Demand for Organic Personal Care Products

Key Market Restraints:

  • Low Awareness and Poor Scientific Evidence of Baobab

Key Opportunities:

  • Growing Demand for Immune Uplifting Supplements

Companies Covered in the report:

  • Soaring Free Superfoods, Ecuadorian Rainforest LLC, Woodland Foods, Mighty Baobab Limited, ADUNA Ltd., and Other major players.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Type
 3.2 By Species
 3.3 By Application
 3.4 By Distribution Channels

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Baobab Market by Type
 5.1 Baobab Market Overview Snapshot and Growth Engine
 5.2 Baobab Market Overview
 5.3 Oil
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Oil: Grographic Segmentation
 5.4 Powder
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Powder: Grographic Segmentation
 5.5 Pulp
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2016-2028F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Pulp: Grographic Segmentation
 5.6 Others
  5.6.1 Introduction and Market Overview
  5.6.2 Historic and Forecasted Market Size (2016-2028F)
  5.6.3 Key Market Trends, Growth Factors and Opportunities
  5.6.4 Others: Grographic Segmentation

Chapter 6: Baobab Market by Species
 6.1 Baobab Market Overview Snapshot and Growth Engine
 6.2 Baobab Market Overview
 6.3 Adansonia Digitata
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Adansonia Digitata: Grographic Segmentation
 6.4 Kilima
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Kilima: Grographic Segmentation
 6.5 Grandidieri
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Grandidieri: Grographic Segmentation
 6.6 Madagascariensis
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size (2016-2028F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Madagascariensis: Grographic Segmentation
 6.7 Others
  6.7.1 Introduction and Market Overview
  6.7.2 Historic and Forecasted Market Size (2016-2028F)
  6.7.3 Key Market Trends, Growth Factors and Opportunities
  6.7.4 Others: Grographic Segmentation

Chapter 7: Baobab Market by Application
 7.1 Baobab Market Overview Snapshot and Growth Engine
 7.2 Baobab Market Overview
 7.3 Food & Beverages
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2016-2028F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Food & Beverages: Grographic Segmentation
 7.4 Personal Care
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2016-2028F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Personal Care: Grographic Segmentation
 7.5 Nutraceuticals
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size (2016-2028F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 Nutraceuticals: Grographic Segmentation
 7.6 Others
  7.6.1 Introduction and Market Overview
  7.6.2 Historic and Forecasted Market Size (2016-2028F)
  7.6.3 Key Market Trends, Growth Factors and Opportunities
  7.6.4 Others: Grographic Segmentation

Chapter 8: Baobab Market by Distribution Channels
 8.1 Baobab Market Overview Snapshot and Growth Engine
 8.2 Baobab Market Overview
 8.3 Assemblers
  8.3.1 Introduction and Market Overview
  8.3.2 Historic and Forecasted Market Size (2016-2028F)
  8.3.3 Key Market Trends, Growth Factors and Opportunities
  8.3.4 Assemblers: Grographic Segmentation
 8.4 Rural Wholesalers
  8.4.1 Introduction and Market Overview
  8.4.2 Historic and Forecasted Market Size (2016-2028F)
  8.4.3 Key Market Trends, Growth Factors and Opportunities
  8.4.4 Rural Wholesalers: Grographic Segmentation
 8.5 Urban Buyers
  8.5.1 Introduction and Market Overview
  8.5.2 Historic and Forecasted Market Size (2016-2028F)
  8.5.3 Key Market Trends, Growth Factors and Opportunities
  8.5.4 Urban Buyers: Grographic Segmentation
 8.6 Online
  8.6.1 Introduction and Market Overview
  8.6.2 Historic and Forecasted Market Size (2016-2028F)
  8.6.3 Key Market Trends, Growth Factors and Opportunities
  8.6.4 Online: Grographic Segmentation

Chapter 9: Company Profiles and Competitive Analysis
 9.1 Competitive Landscape
  9.1.1 Competitive Positioning
  9.1.2 Baobab Sales and Market Share By Players
  9.1.3 Industry BCG Matrix
  9.1.4 Ansoff Matrix
  9.1.5 Baobab Industry Concentration Ratio (CR5 and HHI)
  9.1.6 Top 5 Baobab Players Market Share
  9.1.7 Mergers and Acquisitions
  9.1.8 Business Strategies By Top Players
 9.2 SOARING FREE SUPERFOODS
  9.2.1 Company Overview
  9.2.2 Key Executives
  9.2.3 Company Snapshot
  9.2.4 Operating Business Segments
  9.2.5 Product Portfolio
  9.2.6 Business Performance
  9.2.7 Key Strategic Moves and Recent Developments
  9.2.8 SWOT Analysis
 9.3 ECUADORIAN RAINFOREST LLC
 9.4 WOODLAND FOODS
 9.5 MIGHTY BAOBAB LIMITED
 9.6 ADUNA LTD.
 9.7 ORGANIC AFRICA
 9.8 ALAFFIA
 9.9 ATACORA ESSENTIAL INC.
 9.10 BAOBAB FOODS INC.
 9.11 ORGANIC HERB TRADING COMPANY
 9.12 AFRIPLEX (PTY)
 9.13 SUPERFRUIT SCANDINAVIA AB
 9.14 BAOBAB FRUIT COMPANY SENEGAL
 9.15 B'AYOBA (PVT) LTD.
 9.16 ECOPRODUCTS
 9.17 FARAFENA
 9.18 HOLLAND & BARRETT RETAIL LTD.
 9.19 SOARING FREE SUPERFOODS
 9.20 INDIGO HERBS LTD.
 9.21 KIKI LTD.
 9.22 ORGANIC BURST UK LTD.
 9.23 POWBAB INC.
 9.24 STERN INGREDIENTS INC.
 9.25 Z NATURAL FOODS LLC
 9.26 OTHER MAJOR PLAYERS

Chapter 10: Global Baobab Market Analysis, Insights and Forecast, 2016-2028
 10.1 Market Overview
 10.2 Historic and Forecasted Market Size By Type
  10.2.1 Oil
  10.2.2 Powder
  10.2.3 Pulp
  10.2.4 Others
 10.3 Historic and Forecasted Market Size By Species
  10.3.1 Adansonia Digitata
  10.3.2 Kilima
  10.3.3 Grandidieri
  10.3.4 Madagascariensis
  10.3.5 Others
 10.4 Historic and Forecasted Market Size By Application
  10.4.1 Food & Beverages
  10.4.2 Personal Care
  10.4.3 Nutraceuticals
  10.4.4 Others
 10.5 Historic and Forecasted Market Size By Distribution Channels
  10.5.1 Assemblers
  10.5.2 Rural Wholesalers
  10.5.3 Urban Buyers
  10.5.4 Online

Chapter 11: North America Baobab Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Type
  11.4.1 Oil
  11.4.2 Powder
  11.4.3 Pulp
  11.4.4 Others
 11.5 Historic and Forecasted Market Size By Species
  11.5.1 Adansonia Digitata
  11.5.2 Kilima
  11.5.3 Grandidieri
  11.5.4 Madagascariensis
  11.5.5 Others
 11.6 Historic and Forecasted Market Size By Application
  11.6.1 Food & Beverages
  11.6.2 Personal Care
  11.6.3 Nutraceuticals
  11.6.4 Others
 11.7 Historic and Forecasted Market Size By Distribution Channels
  11.7.1 Assemblers
  11.7.2 Rural Wholesalers
  11.7.3 Urban Buyers
  11.7.4 Online
 11.8 Historic and Forecast Market Size by Country
  11.8.1 U.S.
  11.8.2 Canada
  11.8.3 Mexico

Chapter 12: Europe Baobab Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Type
  12.4.1 Oil
  12.4.2 Powder
  12.4.3 Pulp
  12.4.4 Others
 12.5 Historic and Forecasted Market Size By Species
  12.5.1 Adansonia Digitata
  12.5.2 Kilima
  12.5.3 Grandidieri
  12.5.4 Madagascariensis
  12.5.5 Others
 12.6 Historic and Forecasted Market Size By Application
  12.6.1 Food & Beverages
  12.6.2 Personal Care
  12.6.3 Nutraceuticals
  12.6.4 Others
 12.7 Historic and Forecasted Market Size By Distribution Channels
  12.7.1 Assemblers
  12.7.2 Rural Wholesalers
  12.7.3 Urban Buyers
  12.7.4 Online
 12.8 Historic and Forecast Market Size by Country
  12.8.1 Germany
  12.8.2 U.K.
  12.8.3 France
  12.8.4 Italy
  12.8.5 Russia
  12.8.6 Spain
  12.8.7 Rest of Europe

Chapter 13: Asia-Pacific Baobab Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Type
  13.4.1 Oil
  13.4.2 Powder
  13.4.3 Pulp
  13.4.4 Others
 13.5 Historic and Forecasted Market Size By Species
  13.5.1 Adansonia Digitata
  13.5.2 Kilima
  13.5.3 Grandidieri
  13.5.4 Madagascariensis
  13.5.5 Others
 13.6 Historic and Forecasted Market Size By Application
  13.6.1 Food & Beverages
  13.6.2 Personal Care
  13.6.3 Nutraceuticals
  13.6.4 Others
 13.7 Historic and Forecasted Market Size By Distribution Channels
  13.7.1 Assemblers
  13.7.2 Rural Wholesalers
  13.7.3 Urban Buyers
  13.7.4 Online
 13.8 Historic and Forecast Market Size by Country
  13.8.1 China
  13.8.2 India
  13.8.3 Japan
  13.8.4 Singapore
  13.8.5 Australia
  13.8.6 New Zealand
  13.8.7 Rest of APAC

Chapter 14: Middle East & Africa Baobab Market Analysis, Insights and Forecast, 2016-2028
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Type
  14.4.1 Oil
  14.4.2 Powder
  14.4.3 Pulp
  14.4.4 Others
 14.5 Historic and Forecasted Market Size By Species
  14.5.1 Adansonia Digitata
  14.5.2 Kilima
  14.5.3 Grandidieri
  14.5.4 Madagascariensis
  14.5.5 Others
 14.6 Historic and Forecasted Market Size By Application
  14.6.1 Food & Beverages
  14.6.2 Personal Care
  14.6.3 Nutraceuticals
  14.6.4 Others
 14.7 Historic and Forecasted Market Size By Distribution Channels
  14.7.1 Assemblers
  14.7.2 Rural Wholesalers
  14.7.3 Urban Buyers
  14.7.4 Online
 14.8 Historic and Forecast Market Size by Country
  14.8.1 Turkey
  14.8.2 Saudi Arabia
  14.8.3 Iran
  14.8.4 UAE
  14.8.5 Africa
  14.8.6 Rest of MEA

Chapter 15: South America Baobab Market Analysis, Insights and Forecast, 2016-2028
 15.1 Key Market Trends, Growth Factors and Opportunities
 15.2 Impact of Covid-19
 15.3 Key Players
 15.4 Key Market Trends, Growth Factors and Opportunities
 15.4 Historic and Forecasted Market Size By Type
  15.4.1 Oil
  15.4.2 Powder
  15.4.3 Pulp
  15.4.4 Others
 15.5 Historic and Forecasted Market Size By Species
  15.5.1 Adansonia Digitata
  15.5.2 Kilima
  15.5.3 Grandidieri
  15.5.4 Madagascariensis
  15.5.5 Others
 15.6 Historic and Forecasted Market Size By Application
  15.6.1 Food & Beverages
  15.6.2 Personal Care
  15.6.3 Nutraceuticals
  15.6.4 Others
 15.7 Historic and Forecasted Market Size By Distribution Channels
  15.7.1 Assemblers
  15.7.2 Rural Wholesalers
  15.7.3 Urban Buyers
  15.7.4 Online
 15.8 Historic and Forecast Market Size by Country
  15.8.1 Brazil
  15.8.2 Argentina
  15.8.3 Rest of SA

Chapter 16 Investment Analysis

Chapter 17 Analyst Viewpoint and Conclusion

Global Baobab Market

Base Year:

2021

Forecast Period:

2022-2028

Historical Data:

2016 to 2020

Market Size in 2021:

USD 2.93 Bn.

Forecast Period 2022-28 CAGR:

8.6%

Market Size in 2028:

USD 5.22 Bn.

Segments Covered:

By Type

  • Oil
  • Powder
  • Pulp
  • Others

By Species

  • Adansonia Digitata
  • Kilima
  • Grandidieri
  • Madagascariensis
  • Others

By Application

  • Food & Beverages
  • Personal Care
  • Nutraceuticals
  • Others

By Distribution Channels

  • Assemblers
  • Rural Wholesalers
  • Urban Buyers
  • Online

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Rising Demand for Organic Personal Care Products

Key Market Restraints:

  • Low Awareness and Poor Scientific Evidence of Baobab

Key Opportunities:

  • Growing Demand for Immune Uplifting Supplements

Companies Covered in the report:

  • Soaring Free Superfoods, Ecuadorian Rainforest LLC, Woodland Foods, Mighty Baobab Limited, ADUNA Ltd., and Other major players.

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. BAOBAB MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. BAOBAB MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. BAOBAB MARKET COMPETITIVE RIVALRY
TABLE 005. BAOBAB MARKET THREAT OF NEW ENTRANTS
TABLE 006. BAOBAB MARKET THREAT OF SUBSTITUTES
TABLE 007. BAOBAB MARKET BY TYPE
TABLE 008. OIL MARKET OVERVIEW (2016-2028)
TABLE 009. POWDER MARKET OVERVIEW (2016-2028)
TABLE 010. PULP MARKET OVERVIEW (2016-2028)
TABLE 011. OTHERS MARKET OVERVIEW (2016-2028)
TABLE 012. BAOBAB MARKET BY SPECIES
TABLE 013. ADANSONIA DIGITATA MARKET OVERVIEW (2016-2028)
TABLE 014. KILIMA MARKET OVERVIEW (2016-2028)
TABLE 015. GRANDIDIERI MARKET OVERVIEW (2016-2028)
TABLE 016. MADAGASCARIENSIS MARKET OVERVIEW (2016-2028)
TABLE 017. OTHERS MARKET OVERVIEW (2016-2028)
TABLE 018. BAOBAB MARKET BY APPLICATION
TABLE 019. FOOD & BEVERAGES MARKET OVERVIEW (2016-2028)
TABLE 020. PERSONAL CARE MARKET OVERVIEW (2016-2028)
TABLE 021. NUTRACEUTICALS MARKET OVERVIEW (2016-2028)
TABLE 022. OTHERS MARKET OVERVIEW (2016-2028)
TABLE 023. BAOBAB MARKET BY DISTRIBUTION CHANNELS
TABLE 024. ASSEMBLERS MARKET OVERVIEW (2016-2028)
TABLE 025. RURAL WHOLESALERS MARKET OVERVIEW (2016-2028)
TABLE 026. URBAN BUYERS MARKET OVERVIEW (2016-2028)
TABLE 027. ONLINE MARKET OVERVIEW (2016-2028)
TABLE 028. NORTH AMERICA BAOBAB MARKET, BY TYPE (2016-2028)
TABLE 029. NORTH AMERICA BAOBAB MARKET, BY SPECIES (2016-2028)
TABLE 030. NORTH AMERICA BAOBAB MARKET, BY APPLICATION (2016-2028)
TABLE 031. NORTH AMERICA BAOBAB MARKET, BY DISTRIBUTION CHANNELS (2016-2028)
TABLE 032. N BAOBAB MARKET, BY COUNTRY (2016-2028)
TABLE 033. EUROPE BAOBAB MARKET, BY TYPE (2016-2028)
TABLE 034. EUROPE BAOBAB MARKET, BY SPECIES (2016-2028)
TABLE 035. EUROPE BAOBAB MARKET, BY APPLICATION (2016-2028)
TABLE 036. EUROPE BAOBAB MARKET, BY DISTRIBUTION CHANNELS (2016-2028)
TABLE 037. BAOBAB MARKET, BY COUNTRY (2016-2028)
TABLE 038. ASIA PACIFIC BAOBAB MARKET, BY TYPE (2016-2028)
TABLE 039. ASIA PACIFIC BAOBAB MARKET, BY SPECIES (2016-2028)
TABLE 040. ASIA PACIFIC BAOBAB MARKET, BY APPLICATION (2016-2028)
TABLE 041. ASIA PACIFIC BAOBAB MARKET, BY DISTRIBUTION CHANNELS (2016-2028)
TABLE 042. BAOBAB MARKET, BY COUNTRY (2016-2028)
TABLE 043. MIDDLE EAST & AFRICA BAOBAB MARKET, BY TYPE (2016-2028)
TABLE 044. MIDDLE EAST & AFRICA BAOBAB MARKET, BY SPECIES (2016-2028)
TABLE 045. MIDDLE EAST & AFRICA BAOBAB MARKET, BY APPLICATION (2016-2028)
TABLE 046. MIDDLE EAST & AFRICA BAOBAB MARKET, BY DISTRIBUTION CHANNELS (2016-2028)
TABLE 047. BAOBAB MARKET, BY COUNTRY (2016-2028)
TABLE 048. SOUTH AMERICA BAOBAB MARKET, BY TYPE (2016-2028)
TABLE 049. SOUTH AMERICA BAOBAB MARKET, BY SPECIES (2016-2028)
TABLE 050. SOUTH AMERICA BAOBAB MARKET, BY APPLICATION (2016-2028)
TABLE 051. SOUTH AMERICA BAOBAB MARKET, BY DISTRIBUTION CHANNELS (2016-2028)
TABLE 052. BAOBAB MARKET, BY COUNTRY (2016-2028)
TABLE 053. SOARING FREE SUPERFOODS: SNAPSHOT
TABLE 054. SOARING FREE SUPERFOODS: BUSINESS PERFORMANCE
TABLE 055. SOARING FREE SUPERFOODS: PRODUCT PORTFOLIO
TABLE 056. SOARING FREE SUPERFOODS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 056. ECUADORIAN RAINFOREST LLC: SNAPSHOT
TABLE 057. ECUADORIAN RAINFOREST LLC: BUSINESS PERFORMANCE
TABLE 058. ECUADORIAN RAINFOREST LLC: PRODUCT PORTFOLIO
TABLE 059. ECUADORIAN RAINFOREST LLC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 059. WOODLAND FOODS: SNAPSHOT
TABLE 060. WOODLAND FOODS: BUSINESS PERFORMANCE
TABLE 061. WOODLAND FOODS: PRODUCT PORTFOLIO
TABLE 062. WOODLAND FOODS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 062. MIGHTY BAOBAB LIMITED: SNAPSHOT
TABLE 063. MIGHTY BAOBAB LIMITED: BUSINESS PERFORMANCE
TABLE 064. MIGHTY BAOBAB LIMITED: PRODUCT PORTFOLIO
TABLE 065. MIGHTY BAOBAB LIMITED: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 065. ADUNA LTD.: SNAPSHOT
TABLE 066. ADUNA LTD.: BUSINESS PERFORMANCE
TABLE 067. ADUNA LTD.: PRODUCT PORTFOLIO
TABLE 068. ADUNA LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 068. ORGANIC AFRICA: SNAPSHOT
TABLE 069. ORGANIC AFRICA: BUSINESS PERFORMANCE
TABLE 070. ORGANIC AFRICA: PRODUCT PORTFOLIO
TABLE 071. ORGANIC AFRICA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 071. ALAFFIA: SNAPSHOT
TABLE 072. ALAFFIA: BUSINESS PERFORMANCE
TABLE 073. ALAFFIA: PRODUCT PORTFOLIO
TABLE 074. ALAFFIA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 074. ATACORA ESSENTIAL INC.: SNAPSHOT
TABLE 075. ATACORA ESSENTIAL INC.: BUSINESS PERFORMANCE
TABLE 076. ATACORA ESSENTIAL INC.: PRODUCT PORTFOLIO
TABLE 077. ATACORA ESSENTIAL INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 077. BAOBAB FOODS INC.: SNAPSHOT
TABLE 078. BAOBAB FOODS INC.: BUSINESS PERFORMANCE
TABLE 079. BAOBAB FOODS INC.: PRODUCT PORTFOLIO
TABLE 080. BAOBAB FOODS INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 080. ORGANIC HERB TRADING COMPANY: SNAPSHOT
TABLE 081. ORGANIC HERB TRADING COMPANY: BUSINESS PERFORMANCE
TABLE 082. ORGANIC HERB TRADING COMPANY: PRODUCT PORTFOLIO
TABLE 083. ORGANIC HERB TRADING COMPANY: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 083. AFRIPLEX (PTY): SNAPSHOT
TABLE 084. AFRIPLEX (PTY): BUSINESS PERFORMANCE
TABLE 085. AFRIPLEX (PTY): PRODUCT PORTFOLIO
TABLE 086. AFRIPLEX (PTY): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 086. SUPERFRUIT SCANDINAVIA AB: SNAPSHOT
TABLE 087. SUPERFRUIT SCANDINAVIA AB: BUSINESS PERFORMANCE
TABLE 088. SUPERFRUIT SCANDINAVIA AB: PRODUCT PORTFOLIO
TABLE 089. SUPERFRUIT SCANDINAVIA AB: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 089. BAOBAB FRUIT COMPANY SENEGAL: SNAPSHOT
TABLE 090. BAOBAB FRUIT COMPANY SENEGAL: BUSINESS PERFORMANCE
TABLE 091. BAOBAB FRUIT COMPANY SENEGAL: PRODUCT PORTFOLIO
TABLE 092. BAOBAB FRUIT COMPANY SENEGAL: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 092. B'AYOBA (PVT) LTD.: SNAPSHOT
TABLE 093. B'AYOBA (PVT) LTD.: BUSINESS PERFORMANCE
TABLE 094. B'AYOBA (PVT) LTD.: PRODUCT PORTFOLIO
TABLE 095. B'AYOBA (PVT) LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 095. ECOPRODUCTS: SNAPSHOT
TABLE 096. ECOPRODUCTS: BUSINESS PERFORMANCE
TABLE 097. ECOPRODUCTS: PRODUCT PORTFOLIO
TABLE 098. ECOPRODUCTS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 098. FARAFENA: SNAPSHOT
TABLE 099. FARAFENA: BUSINESS PERFORMANCE
TABLE 100. FARAFENA: PRODUCT PORTFOLIO
TABLE 101. FARAFENA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 101. HOLLAND & BARRETT RETAIL LTD.: SNAPSHOT
TABLE 102. HOLLAND & BARRETT RETAIL LTD.: BUSINESS PERFORMANCE
TABLE 103. HOLLAND & BARRETT RETAIL LTD.: PRODUCT PORTFOLIO
TABLE 104. HOLLAND & BARRETT RETAIL LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 104. SOARING FREE SUPERFOODS: SNAPSHOT
TABLE 105. SOARING FREE SUPERFOODS: BUSINESS PERFORMANCE
TABLE 106. SOARING FREE SUPERFOODS: PRODUCT PORTFOLIO
TABLE 107. SOARING FREE SUPERFOODS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 107. INDIGO HERBS LTD.: SNAPSHOT
TABLE 108. INDIGO HERBS LTD.: BUSINESS PERFORMANCE
TABLE 109. INDIGO HERBS LTD.: PRODUCT PORTFOLIO
TABLE 110. INDIGO HERBS LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 110. KIKI LTD.: SNAPSHOT
TABLE 111. KIKI LTD.: BUSINESS PERFORMANCE
TABLE 112. KIKI LTD.: PRODUCT PORTFOLIO
TABLE 113. KIKI LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 113. ORGANIC BURST UK LTD.: SNAPSHOT
TABLE 114. ORGANIC BURST UK LTD.: BUSINESS PERFORMANCE
TABLE 115. ORGANIC BURST UK LTD.: PRODUCT PORTFOLIO
TABLE 116. ORGANIC BURST UK LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 116. POWBAB INC.: SNAPSHOT
TABLE 117. POWBAB INC.: BUSINESS PERFORMANCE
TABLE 118. POWBAB INC.: PRODUCT PORTFOLIO
TABLE 119. POWBAB INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 119. STERN INGREDIENTS INC.: SNAPSHOT
TABLE 120. STERN INGREDIENTS INC.: BUSINESS PERFORMANCE
TABLE 121. STERN INGREDIENTS INC.: PRODUCT PORTFOLIO
TABLE 122. STERN INGREDIENTS INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 122. Z NATURAL FOODS LLC: SNAPSHOT
TABLE 123. Z NATURAL FOODS LLC: BUSINESS PERFORMANCE
TABLE 124. Z NATURAL FOODS LLC: PRODUCT PORTFOLIO
TABLE 125. Z NATURAL FOODS LLC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 125. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 126. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 127. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 128. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. BAOBAB MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. BAOBAB MARKET OVERVIEW BY TYPE
FIGURE 012. OIL MARKET OVERVIEW (2016-2028)
FIGURE 013. POWDER MARKET OVERVIEW (2016-2028)
FIGURE 014. PULP MARKET OVERVIEW (2016-2028)
FIGURE 015. OTHERS MARKET OVERVIEW (2016-2028)
FIGURE 016. BAOBAB MARKET OVERVIEW BY SPECIES
FIGURE 017. ADANSONIA DIGITATA MARKET OVERVIEW (2016-2028)
FIGURE 018. KILIMA MARKET OVERVIEW (2016-2028)
FIGURE 019. GRANDIDIERI MARKET OVERVIEW (2016-2028)
FIGURE 020. MADAGASCARIENSIS MARKET OVERVIEW (2016-2028)
FIGURE 021. OTHERS MARKET OVERVIEW (2016-2028)
FIGURE 022. BAOBAB MARKET OVERVIEW BY APPLICATION
FIGURE 023. FOOD & BEVERAGES MARKET OVERVIEW (2016-2028)
FIGURE 024. PERSONAL CARE MARKET OVERVIEW (2016-2028)
FIGURE 025. NUTRACEUTICALS MARKET OVERVIEW (2016-2028)
FIGURE 026. OTHERS MARKET OVERVIEW (2016-2028)
FIGURE 027. BAOBAB MARKET OVERVIEW BY DISTRIBUTION CHANNELS
FIGURE 028. ASSEMBLERS MARKET OVERVIEW (2016-2028)
FIGURE 029. RURAL WHOLESALERS MARKET OVERVIEW (2016-2028)
FIGURE 030. URBAN BUYERS MARKET OVERVIEW (2016-2028)
FIGURE 031. ONLINE MARKET OVERVIEW (2016-2028)
FIGURE 032. NORTH AMERICA BAOBAB MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 033. EUROPE BAOBAB MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 034. ASIA PACIFIC BAOBAB MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 035. MIDDLE EAST & AFRICA BAOBAB MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 036. SOUTH AMERICA BAOBAB MARKET OVERVIEW BY COUNTRY (2016-2028)

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Frequently Asked Questions :

What would be the forecast period in the Baobab Market research report?

The forecast period in the Baobab Market research report is 2022-2028.

Who are the key players in Baobab Market?

Soaring Free Superfoods, Ecuadorian Rainforest LLC, Woodland Foods, Mighty Baobab Limited, ADUNA Ltd., Organic Africa, ALAFFIA, Atacora Essential Inc., Baobab Foods Inc., Organic Herb Trading Company, Afriplex (PTY), Superfruit Scandinavia AB, Baobab Fruit Company Senegal, B'Ayoba (Pvt) Ltd., EcoProducts, Farafena, Holland & Barrett Retail Ltd., Soaring Free Superfoods, Indigo Herbs Ltd., Kiki Ltd., Organic Burst UK Ltd., Powbab Inc., Stern Ingredients Inc., Z Natural Foods LLC., and other major players.

What are the segments of the Baobab Market?

The Baobab Market is segmented into type, species, application, distribution channels, and region. By Type, the market is categorized into Oil, Powder, Pulp, and Others. By Species, the market is categorized into Adansonia Digitata, Kilima, Grandidieri, Madagascariensis, and Others. By Application, the market is categorized into Food & Beverages, Personal Care, Nutraceuticals, and Others. By Distribution Channels, the market is categorized into Assemblers, Rural Wholesalers, Urban Buyers, and Online. By region, it is analyzed across North America (U.S.; Canada; Mexico), Europe (Germany; U.K.; France; Italy; Russia; Spain, etc.), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).

What is the Baobab Market?

Baobab (Adansonia digitata) is the largest tree species of the genus Adansonia, from which its fruits are obtained. Baobab is native to the African continent, typically observed in sub-Saharan African countries.

How big is the Baobab Market?

The Baobab Market was valued at USD 2.93 Billion in 2021 and is projected to reach USD 5.22 Billion by 2028, growing at a CAGR of 8.6% from 2022 to 2028.