Video on Demand Market Overview

The Global Video On-demand market was valued at USD 65.05 billion in 2021 and is expected to reach USD 171.77 billion by the year 2028, at a CAGR of 14.88%

Video on demand is a technology that is used to deliver online graphic content such as videos, movies, and television shows directly to individual customers for immediate viewing. Video on demand comprises of free and programs that are paid for from different devices such as smartphones, tablets, television, and many others.

According to the analyst, the online platform and real-time video streaming of ultra-high-quality using smartphones, televisions and other devices are generating high revenue for the Video on demand market. The increase in the viewers getting attracted to such platforms and at their own convenience without depending on any broadcast channel is a major driver for the growth of Video on demand market.

Video on demand providers such as Amazon, Netflix, Hulu, Holster, and many others are collaborating with Artificial Intelligence to analyse the type of content consumers are attracted to. The major industry giants are investing in big data science and artificial intelligence to review the customer's history, to give a personalized experience, and recommend more shows that they are like to view.

By the end of 2027, the Video on Demand market size is estimated to be at USD 148.70 billion. The Pay-tv Video on demand is expected to increase the market in South Africa as the providers are focusing on the price strategy to attract the target audience. The MEA region is expanding their Video on demand market as the African country has lower internet subscribers which are increasing the segment for the Pay-Tv. The increasing usage of smartphones and smart tv is propelling the growth drastically and is expected to increase more in the forecast period. 

The Video on Demand market is segmented by Type (Internet Protocol Television (IP TV), Over-The-Top (OTT), Pay television (Pay-Tv)), by Revenue Model (Advertisement, Hybrid, Subscription, Transactional), By Application (Education & Training, Health & Fitness, Media & Entertainment). The Video on demand market is further analysed on the basis of regional analysis and divided into major regions like North-America, Latin America, Asia-Pacific, Europe, and MEA.

Impact of COVID-19 on Video on Demand Market

The Pandemic has positively impacted the Video on demand market as the theatres and the other public platforms were closed during the lockdown. Consumers are accessing the Video on demand more through smartphones, smart-tv, tablets, and other devices which are helping the industry players to expand their market more digitally. Due to the lockdown, the biggest industry players Netflix and Amazon Prime gained more than 15 million new subscribers at the start of the year 2020. The Video on demand market is expected to grow more as there are still a few lockdown restrictions and the audience has become more acquainted with the convenient setting of their own devices.   

Market Segmentation

Segmentation Analysis of Video on Demand Market:

By application, Video on demand market is segmented into Education & Training, Health & Fitness, Media & Entertainment. In this segment, Media & Entertainment segment is accounted for the largest Video on demand market segment with a market share of 55.12% and estimated to have a market size of USD 69.38 billion in the year 2026 with a CAGR of 14.56%. The increasing demand from the viewers for the original movies on the OTT platform is increasing Video on demand market size of this segment.

By Revenue Model, Video on demand market is segmented into Advertisement, Hybrid, Subscription, Transactional. In this segment, the Subscription segment is accounted for the largest segment with a market share of 38.04% and estimated to have a market size of USD 49.16 billion in the year 2026 with a CAGR of 14.91%. Amazon Prime, Netflix, and Hulu are the prime examples of the subscription type revenue model which are flourishing in Video on demand market after 2019. This segment is high in demand as it gives easy access to the viewer for whatever content they want to watch which is garnering a lot of audiences increasing its growth.

Major Key Players Considered in the Market

• Amazon.com
• Apple.
• Comcast Corporation
• Facebook Inc.
• Google LLC
• Home Box Office
• Iflix
• Microsoft Corporation
• Netflix Inc.
• Rakuten Inc.
• Sony Corporation
• The British Broadcasting Corporation
• The Walt Disney Company (Hulu
  Hotstar)
• Viacom CBS
• Zee Media Corporation (Essel Group).

The salient feature of the Video on Demand Market

The approximate expected value for the Video on Demand was USD 49.29 billion in 2019, and it is expected to reach USD 128.94 billion by 2026.

• Several Industry players are focusing on international business expansion for the branding and to increase the customer base because of the heavy competition in Video on demand market.
• Roku Inc., in January 2020 announced its new launch in Brazil for easy access to the international consumers across the globe expanding their Video on demand market.
• In 2019, Netflix Inc. collaborated with OnePlus, another industry giant, to expand the customer base and they announced a sharp ultra-high-quality display for the users of the smartphone.
• Several Video on demand market players are strengthening their position by providing low subscription fees and better-quality content to the consumers.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Type
 3.2 By Revenue Model
 3.3 By Application

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Video On demand Market by Type
 5.1 Video On demand Market Overview Snapshot and Growth Engine
 5.2 Video On demand Market Overview
 5.3 Internet Protocol Television (IP TV)
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Internet Protocol Television (IP TV): Grographic Segmentation
 5.4 Over-The-Top (OTT)
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Over-The-Top (OTT): Grographic Segmentation
 5.5 Pay Television (Pay-Tv)
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2016-2028F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Pay Television (Pay-Tv): Grographic Segmentation

Chapter 6: Video On demand Market by Revenue Model
 6.1 Video On demand Market Overview Snapshot and Growth Engine
 6.2 Video On demand Market Overview
 6.3 Advertisement
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Advertisement: Grographic Segmentation
 6.4 Hybrid
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Hybrid: Grographic Segmentation
 6.5 Subscription
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Subscription: Grographic Segmentation
 6.6 Transactional
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size (2016-2028F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Transactional: Grographic Segmentation

Chapter 7: Video On demand Market by Application
 7.1 Video On demand Market Overview Snapshot and Growth Engine
 7.2 Video On demand Market Overview
 7.3 Education & Training
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2016-2028F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Education & Training: Grographic Segmentation
 7.4 Health & Fitness
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2016-2028F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Health & Fitness: Grographic Segmentation
 7.5 Media & Entertainment
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size (2016-2028F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 Media & Entertainment: Grographic Segmentation

Chapter 8: Company Profiles and Competitive Analysis
 8.1 Competitive Landscape
  8.1.1 Competitive Positioning
  8.1.2 Video On demand Sales and Market Share By Players
  8.1.3 Industry BCG Matrix
  8.1.4 Ansoff Matrix
  8.1.5 Video On demand Industry Concentration Ratio (CR5 and HHI)
  8.1.6 Top 5 Video On demand Players Market Share
  8.1.7 Mergers and Acquisitions
  8.1.8 Business Strategies By Top Players
 8.2 AMAZON.COM
  8.2.1 Company Overview
  8.2.2 Key Executives
  8.2.3 Company Snapshot
  8.2.4 Operating Business Segments
  8.2.5 Product Portfolio
  8.2.6 Business Performance
  8.2.7 Key Strategic Moves and Recent Developments
  8.2.8 SWOT Analysis
 8.3 APPLE.
 8.4 COMCAST CORPORATION
 8.5 FACEBOOK INC.
 8.6 GOOGLE LLC
 8.7 HOME BOX OFFICE
 8.8 IFLIX
 8.9 MICROSOFT CORPORATION
 8.10 NETFLIX INC.
 8.11 RAKUTEN INC.
 8.12 SONY CORPORATION
 8.13 THE BRITISH BROADCASTING CORPORATION
 8.14 THE WALT DISNEY COMPANY (HULU
 8.15 HOTSTAR)
 8.16 VIACOM CBS
 8.17 ZEE MEDIA CORPORATION (ESSEL GROUP)
 8.18 OTHER MAJOR PLAYERS

Chapter 9: Global Video On demand Market Analysis, Insights and Forecast, 2016-2028
 9.1 Market Overview
 9.2 Historic and Forecasted Market Size By Type
  9.2.1 Internet Protocol Television (IP TV)
  9.2.2 Over-The-Top (OTT)
  9.2.3 Pay Television (Pay-Tv)
 9.3 Historic and Forecasted Market Size By Revenue Model
  9.3.1 Advertisement
  9.3.2 Hybrid
  9.3.3 Subscription
  9.3.4 Transactional
 9.4 Historic and Forecasted Market Size By Application
  9.4.1 Education & Training
  9.4.2 Health & Fitness
  9.4.3 Media & Entertainment

Chapter 10: North America Video On demand Market Analysis, Insights and Forecast, 2016-2028
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Type
  10.4.1 Internet Protocol Television (IP TV)
  10.4.2 Over-The-Top (OTT)
  10.4.3 Pay Television (Pay-Tv)
 10.5 Historic and Forecasted Market Size By Revenue Model
  10.5.1 Advertisement
  10.5.2 Hybrid
  10.5.3 Subscription
  10.5.4 Transactional
 10.6 Historic and Forecasted Market Size By Application
  10.6.1 Education & Training
  10.6.2 Health & Fitness
  10.6.3 Media & Entertainment
 10.7 Historic and Forecast Market Size by Country
  10.7.1 U.S.
  10.7.2 Canada
  10.7.3 Mexico

Chapter 11: Europe Video On demand Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Type
  11.4.1 Internet Protocol Television (IP TV)
  11.4.2 Over-The-Top (OTT)
  11.4.3 Pay Television (Pay-Tv)
 11.5 Historic and Forecasted Market Size By Revenue Model
  11.5.1 Advertisement
  11.5.2 Hybrid
  11.5.3 Subscription
  11.5.4 Transactional
 11.6 Historic and Forecasted Market Size By Application
  11.6.1 Education & Training
  11.6.2 Health & Fitness
  11.6.3 Media & Entertainment
 11.7 Historic and Forecast Market Size by Country
  11.7.1 Germany
  11.7.2 U.K.
  11.7.3 France
  11.7.4 Italy
  11.7.5 Russia
  11.7.6 Spain
  11.7.7 Rest of Europe

Chapter 12: Asia-Pacific Video On demand Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Type
  12.4.1 Internet Protocol Television (IP TV)
  12.4.2 Over-The-Top (OTT)
  12.4.3 Pay Television (Pay-Tv)
 12.5 Historic and Forecasted Market Size By Revenue Model
  12.5.1 Advertisement
  12.5.2 Hybrid
  12.5.3 Subscription
  12.5.4 Transactional
 12.6 Historic and Forecasted Market Size By Application
  12.6.1 Education & Training
  12.6.2 Health & Fitness
  12.6.3 Media & Entertainment
 12.7 Historic and Forecast Market Size by Country
  12.7.1 China
  12.7.2 India
  12.7.3 Japan
  12.7.4 Singapore
  12.7.5 Australia
  12.7.6 New Zealand
  12.7.7 Rest of APAC

Chapter 13: Middle East & Africa Video On demand Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Type
  13.4.1 Internet Protocol Television (IP TV)
  13.4.2 Over-The-Top (OTT)
  13.4.3 Pay Television (Pay-Tv)
 13.5 Historic and Forecasted Market Size By Revenue Model
  13.5.1 Advertisement
  13.5.2 Hybrid
  13.5.3 Subscription
  13.5.4 Transactional
 13.6 Historic and Forecasted Market Size By Application
  13.6.1 Education & Training
  13.6.2 Health & Fitness
  13.6.3 Media & Entertainment
 13.7 Historic and Forecast Market Size by Country
  13.7.1 Turkey
  13.7.2 Saudi Arabia
  13.7.3 Iran
  13.7.4 UAE
  13.7.5 Africa
  13.7.6 Rest of MEA

Chapter 14: South America Video On demand Market Analysis, Insights and Forecast, 2016-2028
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Type
  14.4.1 Internet Protocol Television (IP TV)
  14.4.2 Over-The-Top (OTT)
  14.4.3 Pay Television (Pay-Tv)
 14.5 Historic and Forecasted Market Size By Revenue Model
  14.5.1 Advertisement
  14.5.2 Hybrid
  14.5.3 Subscription
  14.5.4 Transactional
 14.6 Historic and Forecasted Market Size By Application
  14.6.1 Education & Training
  14.6.2 Health & Fitness
  14.6.3 Media & Entertainment
 14.7 Historic and Forecast Market Size by Country
  14.7.1 Brazil
  14.7.2 Argentina
  14.7.3 Rest of SA

Chapter 15 Investment Analysis

Chapter 16 Analyst Viewpoint and Conclusion

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. VIDEO ON DEMAND MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. VIDEO ON DEMAND MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. VIDEO ON DEMAND MARKET COMPETITIVE RIVALRY
TABLE 005. VIDEO ON DEMAND MARKET THREAT OF NEW ENTRANTS
TABLE 006. VIDEO ON DEMAND MARKET THREAT OF SUBSTITUTES
TABLE 007. VIDEO ON DEMAND MARKET BY TYPE
TABLE 008. INTERNET PROTOCOL TELEVISION (IP TV) MARKET OVERVIEW (2016-2028)
TABLE 009. OVER-THE-TOP (OTT) MARKET OVERVIEW (2016-2028)
TABLE 010. PAY TELEVISION (PAY-TV) MARKET OVERVIEW (2016-2028)
TABLE 011. VIDEO ON DEMAND MARKET BY REVENUE MODEL
TABLE 012. ADVERTISEMENT MARKET OVERVIEW (2016-2028)
TABLE 013. HYBRID MARKET OVERVIEW (2016-2028)
TABLE 014. SUBSCRIPTION MARKET OVERVIEW (2016-2028)
TABLE 015. TRANSACTIONAL MARKET OVERVIEW (2016-2028)
TABLE 016. VIDEO ON DEMAND MARKET BY APPLICATION
TABLE 017. EDUCATION & TRAINING MARKET OVERVIEW (2016-2028)
TABLE 018. HEALTH & FITNESS MARKET OVERVIEW (2016-2028)
TABLE 019. MEDIA & ENTERTAINMENT MARKET OVERVIEW (2016-2028)
TABLE 020. NORTH AMERICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 021. NORTH AMERICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 022. NORTH AMERICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 023. N VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 024. EUROPE VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 025. EUROPE VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 026. EUROPE VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 027. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 028. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 029. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 030. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 031. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 032. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 033. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 034. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 035. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 036. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 037. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 038. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 039. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 040. AMAZON.COM: SNAPSHOT
TABLE 041. AMAZON.COM: BUSINESS PERFORMANCE
TABLE 042. AMAZON.COM: PRODUCT PORTFOLIO
TABLE 043. AMAZON.COM: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 043. APPLE.: SNAPSHOT
TABLE 044. APPLE.: BUSINESS PERFORMANCE
TABLE 045. APPLE.: PRODUCT PORTFOLIO
TABLE 046. APPLE.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 046. COMCAST CORPORATION: SNAPSHOT
TABLE 047. COMCAST CORPORATION: BUSINESS PERFORMANCE
TABLE 048. COMCAST CORPORATION: PRODUCT PORTFOLIO
TABLE 049. COMCAST CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 049. FACEBOOK INC.: SNAPSHOT
TABLE 050. FACEBOOK INC.: BUSINESS PERFORMANCE
TABLE 051. FACEBOOK INC.: PRODUCT PORTFOLIO
TABLE 052. FACEBOOK INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 052. GOOGLE LLC: SNAPSHOT
TABLE 053. GOOGLE LLC: BUSINESS PERFORMANCE
TABLE 054. GOOGLE LLC: PRODUCT PORTFOLIO
TABLE 055. GOOGLE LLC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 055. HOME BOX OFFICE: SNAPSHOT
TABLE 056. HOME BOX OFFICE: BUSINESS PERFORMANCE
TABLE 057. HOME BOX OFFICE: PRODUCT PORTFOLIO
TABLE 058. HOME BOX OFFICE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 058. IFLIX: SNAPSHOT
TABLE 059. IFLIX: BUSINESS PERFORMANCE
TABLE 060. IFLIX: PRODUCT PORTFOLIO
TABLE 061. IFLIX: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 061. MICROSOFT CORPORATION: SNAPSHOT
TABLE 062. MICROSOFT CORPORATION: BUSINESS PERFORMANCE
TABLE 063. MICROSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 064. MICROSOFT CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 064. NETFLIX INC.: SNAPSHOT
TABLE 065. NETFLIX INC.: BUSINESS PERFORMANCE
TABLE 066. NETFLIX INC.: PRODUCT PORTFOLIO
TABLE 067. NETFLIX INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 067. RAKUTEN INC.: SNAPSHOT
TABLE 068. RAKUTEN INC.: BUSINESS PERFORMANCE
TABLE 069. RAKUTEN INC.: PRODUCT PORTFOLIO
TABLE 070. RAKUTEN INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 070. SONY CORPORATION: SNAPSHOT
TABLE 071. SONY CORPORATION: BUSINESS PERFORMANCE
TABLE 072. SONY CORPORATION: PRODUCT PORTFOLIO
TABLE 073. SONY CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 073. THE BRITISH BROADCASTING CORPORATION: SNAPSHOT
TABLE 074. THE BRITISH BROADCASTING CORPORATION: BUSINESS PERFORMANCE
TABLE 075. THE BRITISH BROADCASTING CORPORATION: PRODUCT PORTFOLIO
TABLE 076. THE BRITISH BROADCASTING CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 076. THE WALT DISNEY COMPANY (HULU: SNAPSHOT
TABLE 077. THE WALT DISNEY COMPANY (HULU: BUSINESS PERFORMANCE
TABLE 078. THE WALT DISNEY COMPANY (HULU: PRODUCT PORTFOLIO
TABLE 079. THE WALT DISNEY COMPANY (HULU: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 079. HOTSTAR): SNAPSHOT
TABLE 080. HOTSTAR): BUSINESS PERFORMANCE
TABLE 081. HOTSTAR): PRODUCT PORTFOLIO
TABLE 082. HOTSTAR): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 082. VIACOM CBS: SNAPSHOT
TABLE 083. VIACOM CBS: BUSINESS PERFORMANCE
TABLE 084. VIACOM CBS: PRODUCT PORTFOLIO
TABLE 085. VIACOM CBS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 085. ZEE MEDIA CORPORATION (ESSEL GROUP): SNAPSHOT
TABLE 086. ZEE MEDIA CORPORATION (ESSEL GROUP): BUSINESS PERFORMANCE
TABLE 087. ZEE MEDIA CORPORATION (ESSEL GROUP): PRODUCT PORTFOLIO
TABLE 088. ZEE MEDIA CORPORATION (ESSEL GROUP): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 088. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 089. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 090. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 091. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. VIDEO ON DEMAND MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. VIDEO ON DEMAND MARKET OVERVIEW BY TYPE
FIGURE 012. INTERNET PROTOCOL TELEVISION (IP TV) MARKET OVERVIEW (2016-2028)
FIGURE 013. OVER-THE-TOP (OTT) MARKET OVERVIEW (2016-2028)
FIGURE 014. PAY TELEVISION (PAY-TV) MARKET OVERVIEW (2016-2028)
FIGURE 015. VIDEO ON DEMAND MARKET OVERVIEW BY REVENUE MODEL
FIGURE 016. ADVERTISEMENT MARKET OVERVIEW (2016-2028)
FIGURE 017. HYBRID MARKET OVERVIEW (2016-2028)
FIGURE 018. SUBSCRIPTION MARKET OVERVIEW (2016-2028)
FIGURE 019. TRANSACTIONAL MARKET OVERVIEW (2016-2028)
FIGURE 020. VIDEO ON DEMAND MARKET OVERVIEW BY APPLICATION
FIGURE 021. EDUCATION & TRAINING MARKET OVERVIEW (2016-2028)
FIGURE 022. HEALTH & FITNESS MARKET OVERVIEW (2016-2028)
FIGURE 023. MEDIA & ENTERTAINMENT MARKET OVERVIEW (2016-2028)
FIGURE 024. NORTH AMERICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 025. EUROPE VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 026. ASIA PACIFIC VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 027. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 028. SOUTH AMERICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)