Video On Demand Market Synopsis

Video On Demand Market Size Was Valued at USD 85.86 Billion in 2023, and is Projected to Reach USD 299.92 Billion by 2032, Growing at a CAGR of 14.91% From 2024-2032.

The Video On Demand (VOD) market refers to the distribution of video content over the internet, allowing users to access and watch videos whenever they choose, rather than following a traditional broadcasting schedule. This market has experienced significant growth due to the proliferation of high-speed internet and the popularity of streaming platforms like Netflix, Amazon Prime Video, Hulu, and Disney+. It offers a wide range of content, including movies, TV shows, documentaries, and original programming, catering to diverse audience preferences.

  • Video on demand (VOD) is a technology that enables users to access and watch video content anytime they choose, without being limited by traditional broadcasting schedules. Common applications include streaming services like Netflix, Amazon Prime Video, Hulu, and Disney+, which offer a vast library of movies, TV shows, documentaries, and original content for a subscription fee. Catch-up TV services allow viewers to watch missed episodes of their favorite TV shows at their convenience. Transactional VOD (TVOD) services, also known as pay-per-view or rental services, allow users to rent or purchase individual titles for a one-time fee.
  • VOD is increasingly used to distribute live events, such as concerts, sports games, and conferences, and to provide on-demand access to instructional videos, lectures, and training materials. VOD platforms are also used for corporate training, personal videos, and advertising, with AVOD services like YouTube and Hulu offering free content in exchange for watching ads. VOD (Video On Demand) is a popular streaming service that offers a wide range of content at the user's convenience. It caters to diverse preferences and interests, offering a vast library of content across various genres, languages, and formats. VOD services often use algorithms to recommend content based on users' viewing history, preferences, and behavior.
  • These platforms are cost-effective, offering subscription-based models or pay-per-view options, allowing users to access content at a fraction of the cost of traditional cable or satellite TV subscriptions. Accessibility is also a key advantage, with internet-connected devices allowing users to stream videos from virtually anywhere. VOD platforms offer ad-free experiences, allowing uninterrupted viewing. They also have a global reach, allowing content creators and distributors to reach broader audiences. However, VOD platforms invest heavily in producing original content, distinguishing them from traditional media outlets.

Video On Demand Market Trend Analysis

VOD Services Offer a Vast Library of Content Across Different Genres

  • VOD services offer a wide range of content across various genres, catering to a diverse audience. This allows consumers to select content that aligns with their interests, tastes, and mood, enhancing their viewing experience. Personalization features, such as recommended content based on viewing history and preferences, further enhance consumer satisfaction. In a competitive market, offering a vast library of content can serve as a key differentiator for VOD services.
  • VOD services have the potential to reach a global audience by curating a diverse library that appeals to viewers across different demographics, cultures, and regions. This diversity also enables VOD services to cater to niche audiences and underserved demographics, fostering inclusivity and expanding their subscriber base.
  • A vast content library creates multiple avenues for monetization beyond subscription fees, such as advertising, pay-per-view rentals, digital purchases, merchandise sales, and licensing deals. The availability of a broad range of content enhances the potential for cross-promotion and upselling, encouraging consumers to explore additional offerings within the platform.
  • Content acquisition and licensing require strategic partnerships and negotiations with content owners, studios, distributors, and production companies. Continuous evaluation of consumer preferences and market trends helps VOD providers make informed decisions about content acquisition and library expansion. Exclusive content deals and partnerships with studios, networks, and independent creators can further bolster a service's library, making it more attractive to consumers.

Restraint

Competition from Established Streaming Services

  • The Video On Demand (VOD) market faces significant competition from established streaming services like Netflix, Amazon Prime Video, Hulu, and Disney+. These companies have strong brand recognition, extensive content libraries, vast financial resources, and sophisticated technology infrastructure, which makes it difficult for new or smaller platforms to compete.
  • The brand recognition, extensive content libraries, substantial financial resources, large subscriber bases, and sophisticated technological infrastructure also pose challenges for new entrants. Brand recognition is crucial for new entrants to attract attention and gain traction in the market.
  • Content libraries offer a wide range of content, making it difficult for new entrants to acquire compelling content. Financial resources also play a significant role in the market, allowing for significant investment in content production, marketing, and technological innovations.

Opportunity

Introducing Interactive Features and Increase User Engagement on VOD Platform

  • Interactive features on video-on-demand (VOD) platforms can enhance user experience by allowing active participation and engagement with content. These features can increase user engagement, leading to longer viewing sessions, higher retention rates, and potential revenue opportunities through advertising, subscriptions, or pay-per-view models.
  • They also provide valuable data insights into viewer preferences, behaviour, and engagement patterns, enabling personalization of recommendations and content offerings. Interactive features also open up new monetization opportunities, such as interactive ads and premium subscription packages. Introducing interactive features can help VOD platforms differentiate themselves from competitors and attract new users, positioning them as market leaders.
  • Strategies for implementing interactive features include conducting market research, collaborating with content creators, investing in technology, launching marketing campaigns, and optimizing features based on user feedback and engagement metrics.

Challenge

Illegally Streamed or Downloaded Content can Undermine Revenue Streams

  • Illegal content access can lead to lost revenue for video-on-demand (VOD) providers, content creators, and distributors. Subscription-based platforms often face challenges when users can easily find the same content for free through illegal channels, impacting their revenue stream.
  • The devaluation of content can also occur, as consumers may become accustomed to free access, making them less willing to pay for legitimate access in the future. Intellectual property concerns arise as unauthorized distribution of copyrighted material undermines content creators' ability to profit from their work.
  • Furthermore, illegally streamed or downloaded content often lacks the quality control and security measures implemented by legitimate VOD platforms, exposing users to malware, viruses, or other cybersecurity threats. Therefore, it is crucial for VOD platforms to implement robust quality control measures to protect their content.

Video On Demand Market Segment Analysis:

Video On Demand Market Segmented on the basis of component, subscription models, Content type, and device.

By Subscription Models, Subscription-based segment is expected to dominate the market during the forecast period

  • Subscription-based models provide users with unlimited access to a vast library of content for a fixed monthly or annual fee, offering convenience and cost-effectiveness compared to pay-per-view or rental options. These models offer a diverse selection of movies, TV series, documentaries, and original programming across different genres and languages, attracting a broad audience and encouraging long-term subscription commitments.
  • Subscription-based also offer an ad-free viewing experience, allowing users to cancel or modify their subscriptions at any time without long-term commitments. Many subscription-based VOD platforms differentiate themselves by offering exclusive content not available on other platforms or traditional television networks.
  • These platforms also leverage advanced algorithms and user data to personalize recommendations based on individual viewing habits and preferences, enhancing user engagement and satisfaction, leading to higher retention rates.

By Content Type, TV Entertainment segment held the largest share in 2023

  • TV entertainment content, including shows, series, and documentaries, is a popular form of entertainment worldwide due to its diverse genres, formats, and styles. VOD platforms offer a wide range of content, including exclusive rights to popular shows and series, which differentiate them from competitors.
  • The global appeal of TV entertainment content allows VOD platforms to reach audiences worldwide, expanding their market reach and revenue potential. Advertising revenue is also generated through subscription-based models and ad-supported streaming services.
  • VOD platforms form strategic partnerships with content creators, production studios, and television networks to secure licensing agreements for TV entertainment content, ensuring a steady supply of high-quality programming for subscribers. The rise of binge-watching culture, fueled by on-demand streaming services, has further boosted the popularity of TV content on VOD platforms.

Video On Demand Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast period

  • North America, particularly the US and Canada, is a highly connected and tech-savvy population, making it an attractive market for video-on-demand (VOD) services. With high internet penetration rates, access to high-speed internet is essential for streaming video content, and the availability of reliable infrastructure facilitates the growth of VOD services.
  • The entertainment industry, particularly Hollywood, is known for producing high-quality content, attracting viewers both domestically and internationally. North America has been at the forefront of the shift towards digital streaming services, with companies like Netflix, Hulu, and Amazon Prime Video originating in the region.
  • The region's diverse consumer preferences, strong economic conditions, and innovative technology ecosystem contribute to its appeal to a broad audience. With a vast library of content, VOD platforms cater to a diverse audience and offer convenience and flexibility over traditional subscriptions.

Video On Demand Market Top Key Players:

  • Netflix (US)
  • Amazon Prime Video (US)
  • Disney+ (US)
  • ViacomCBS (US)
  • Roku (US)
  • Sony Crackle (US)
  • Vudu (US)
  • Tubi (US)
  • Peacock (US)
  • Hulu (US)
  • Apple TV+ (US)
  • HBO Max (US)
  • YouTube Premium (US)
  • Crave (Canada)
  • BBC iPlayer (UK)
  • Sky Go (UK)
  • NOW TV (UK)
  • Mubi (UK)
  • DAZN (UK)
  • Tencent Video (China)
  • Rakuten TV (Japan), and other major players

Key Industry Developments in the Video On Demand Market:

  • In October 2023, YouTube announced the launch of artificial intelligence (AI) powered advertising products designed to help brands connect with relevant audiences and optimize campaign performance on the platform.
  • In March 2022, The Walt Disney Company introduced ad-supported Video On Demand (AVOD) in order to hit its objective of more than 230 million members by 2024. As of December 2021, however, the service had 130 million customers. According to the business, the service would launch by the end of 2022.

Global Video On Demand Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

85.86 Bn.

Forecast Period 2024-32 CAGR:

14.91%

Market Size in 2032:

299.92 Bn.

Segments Covered:

By Component

  • Service
  • Solution

By Subscription Models

  • Subscription-based
  • Advertising-based
  • Transaction-based

By Content Type

  • Sports
  • Music
  • TV Entertainment
  • Kids
  • Movies

By Device

  • Smartphone & Tablets
  • TV & Streaming Devices
  • Gaming Consoles

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • VOD Services Offer a Vast Library of Content Across Different Genres

Key Market Restraints:

  • Competition from Established Streaming Services

Key Opportunities:

  • Introducing Interactive Features and Increase User Engagement on VOD Platform

Companies Covered in the report:

  • Netflix (US), Amazon Prime Video (US), Disney+ (US), ViacomCBS (US), Roku (US), Sony Crackle (US), and Other Major Players.
  1. INTRODUCTION
    1. RESEARCH OBJECTIVES
    2. RESEARCH METHODOLOGY
    3. RESEARCH PROCESS
    4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
    5. MARKET SEGMENTATION
  2. EXECUTIVE SUMMARY
  3. MARKET OVERVIEW
  4. GROWTH OPPORTUNITIES BY SEGMENT
  5. MARKET LANDSCAPE
    1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power Of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
    2. INDUSTRY VALUE CHAIN ANALYSIS
    3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
    4. MARKET TREND ANALYSIS
    5. REGULATORY LANDSCAPE
    6. PESTLE ANALYSIS
    7. PRICE TREND ANALYSIS
    8. PATENT ANALYSIS
    9. TECHNOLOGY EVALUATION
    10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
      1. Geopolitical Market Disruptions
      2. Supply Chain Disruptions
      3. Instability in Emerging Markets
    11. ECOSYSTEM
  6. VIDEO ON DEMAND MARKET BY COMPONENT (2017-2032)
    1. VIDEO ON DEMAND MARKET SNAPSHOT AND GROWTH ENGINE
    2. MARKET OVERVIEW
    3. SERVICE
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
    4. SOLUTION
  7. VIDEO ON DEMAND MARKET BY SUBSCRIPTION MODELS (2017-2032)
    1. VIDEO ON DEMAND MARKET SNAPSHOT AND GROWTH ENGINE
    2. MARKET OVERVIEW
    3. SUBSCRIPTION-BASED
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
    4. ADVERTISING-BASED
    5. TRANSACTION-BASED
  8. VIDEO ON DEMAND MARKET BY CONTENT TYPE (2017-2032)
    1. VIDEO ON DEMAND MARKET SNAPSHOT AND GROWTH ENGINE
    2. MARKET OVERVIEW
    3. SPORTS
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
    4. MUSIC
    5. TV ENTERTAINMENT
    6. KIDS
    7. MOVIES
  9. VIDEO ON DEMAND MARKET BY DEVICE (2017-2032)
    1. VIDEO ON DEMAND MARKET SNAPSHOT AND GROWTH ENGINE
    2. MARKET OVERVIEW
    3. SMARTPHONE & TABLETS
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
    4. TV & STREAMING DEVICES
    5. GAMING CONSOLES
  10. COMPANY PROFILES AND COMPETITIVE ANALYSIS
    1. COMPETITIVE LANDSCAPE
      1. Competitive Positioning
      2. Video On Demand Market Share By Manufacturer (2022)
      3. Industry BCG Matrix
      4. Heat Map Analysis
      5. Mergers & Acquisitions
    2. NETFLIX (US)
      1. Company Overview
      2. Key Executives
      3. Company Snapshot
      4. Role of the Company in the Market
      5. Sustainability and Social Responsibility
      6. Operating Business Segments
      7. Product Portfolio
      8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
      9. Key Strategic Moves And Recent Developments
      10. SWOT Analysis
    3. AMAZON PRIME VIDEO (US)
    4. DISNEY+ (US)
    5. VIACOMCBS (US)
    6. ROKU (US)
    7. SONY CRACKLE (US)
    8. VUDU (US)
    9. TUBI (US)
    10. PEACOCK (US)
    11. HULU (US)
    12. APPLE TV+ (US)
    13. HBO MAX (US)
    14. YOUTUBE PREMIUM (US)
    15. CRAVE (CANADA)
    16. BBC IPLAYER (UK)
    17. SKY GO (UK)
    18. NOW TV (UK)
    19. MUBI (UK)
    20. DAZN (UK)
    21. TENCENT VIDEO (CHINA)
    22. RAKUTEN TV (JAPAN)
  11. GLOBAL VIDEO ON DEMAND MARKET BY REGION
    1. OVERVIEW
    2. NORTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Component
      4. Historic And Forecasted Market Size By Subscription Models
      5. Historic And Forecasted Market Size By Content Type
      6. Historic And Forecasted Market Size By Device
        1. USA
        2. Canada
        3. Mexico
    3. EASTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
        1. Russia
        2. Bulgaria
        3. The Czech Republic
        4. Hungary
        5. Poland
        6. Romania
        7. Rest Of Eastern Europe
    4. WESTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
        1. Germany
        2. United Kingdom
        3. France
        4. The Netherlands
        5. Italy
        6. Spain
        7. Rest Of Western Europe
    5. ASIA PACIFIC
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
        1. China
        2. India
        3. Japan
        4. South Korea
        5. Malaysia
        6. Thailand
        7. Vietnam
        8. The Philippines
        9. Australia
        10. New-Zealand
        11. Rest Of APAC
    6. MIDDLE EAST & AFRICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
        1. Turkey
        2. Bahrain
        3. Kuwait
        4. Saudi Arabia
        5. Qatar
        6. UAE
        7. Israel
        8. South Africa
    7. SOUTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
        1. Brazil
        2. Argentina
        3. Rest of South America
  12. INVESTMENT ANALYSIS
  13. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies

Global Video On Demand Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

85.86 Bn.

Forecast Period 2024-32 CAGR:

14.91%

Market Size in 2032:

299.92 Bn.

Segments Covered:

By Component

  • Service
  • Solution

By Subscription Models

  • Subscription-based
  • Advertising-based
  • Transaction-based

By Content Type

  • Sports
  • Music
  • TV Entertainment
  • Kids
  • Movies

By Device

  • Smartphone & Tablets
  • TV & Streaming Devices
  • Gaming Consoles

By Region

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
  • Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • VOD Services Offer a Vast Library of Content Across Different Genres

Key Market Restraints:

  • Competition from Established Streaming Services

Key Opportunities:

  • Introducing Interactive Features and Increase User Engagement on VOD Platform

Companies Covered in the report:

  • Netflix (US), Amazon Prime Video (US), Disney+ (US), ViacomCBS (US), Roku (US), Sony Crackle (US), and Other Major Players.

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. VIDEO ON DEMAND MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. VIDEO ON DEMAND MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. VIDEO ON DEMAND MARKET COMPETITIVE RIVALRY
TABLE 005. VIDEO ON DEMAND MARKET THREAT OF NEW ENTRANTS
TABLE 006. VIDEO ON DEMAND MARKET THREAT OF SUBSTITUTES
TABLE 007. VIDEO ON DEMAND MARKET BY TYPE
TABLE 008. INTERNET PROTOCOL TELEVISION (IP TV) MARKET OVERVIEW (2016-2028)
TABLE 009. OVER-THE-TOP (OTT) MARKET OVERVIEW (2016-2028)
TABLE 010. PAY TELEVISION (PAY-TV) MARKET OVERVIEW (2016-2028)
TABLE 011. VIDEO ON DEMAND MARKET BY REVENUE MODEL
TABLE 012. ADVERTISEMENT MARKET OVERVIEW (2016-2028)
TABLE 013. HYBRID MARKET OVERVIEW (2016-2028)
TABLE 014. SUBSCRIPTION MARKET OVERVIEW (2016-2028)
TABLE 015. TRANSACTIONAL MARKET OVERVIEW (2016-2028)
TABLE 016. VIDEO ON DEMAND MARKET BY APPLICATION
TABLE 017. EDUCATION & TRAINING MARKET OVERVIEW (2016-2028)
TABLE 018. HEALTH & FITNESS MARKET OVERVIEW (2016-2028)
TABLE 019. MEDIA & ENTERTAINMENT MARKET OVERVIEW (2016-2028)
TABLE 020. NORTH AMERICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 021. NORTH AMERICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 022. NORTH AMERICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 023. N VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 024. EUROPE VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 025. EUROPE VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 026. EUROPE VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 027. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 028. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 029. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 030. ASIA PACIFIC VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 031. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 032. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 033. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 034. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 035. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 036. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY TYPE (2016-2028)
TABLE 037. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY REVENUE MODEL (2016-2028)
TABLE 038. SOUTH AMERICA VIDEO ON DEMAND MARKET, BY APPLICATION (2016-2028)
TABLE 039. VIDEO ON DEMAND MARKET, BY COUNTRY (2016-2028)
TABLE 040. AMAZON.COM: SNAPSHOT
TABLE 041. AMAZON.COM: BUSINESS PERFORMANCE
TABLE 042. AMAZON.COM: PRODUCT PORTFOLIO
TABLE 043. AMAZON.COM: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 043. APPLE.: SNAPSHOT
TABLE 044. APPLE.: BUSINESS PERFORMANCE
TABLE 045. APPLE.: PRODUCT PORTFOLIO
TABLE 046. APPLE.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 046. COMCAST CORPORATION: SNAPSHOT
TABLE 047. COMCAST CORPORATION: BUSINESS PERFORMANCE
TABLE 048. COMCAST CORPORATION: PRODUCT PORTFOLIO
TABLE 049. COMCAST CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 049. FACEBOOK INC.: SNAPSHOT
TABLE 050. FACEBOOK INC.: BUSINESS PERFORMANCE
TABLE 051. FACEBOOK INC.: PRODUCT PORTFOLIO
TABLE 052. FACEBOOK INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 052. GOOGLE LLC: SNAPSHOT
TABLE 053. GOOGLE LLC: BUSINESS PERFORMANCE
TABLE 054. GOOGLE LLC: PRODUCT PORTFOLIO
TABLE 055. GOOGLE LLC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 055. HOME BOX OFFICE: SNAPSHOT
TABLE 056. HOME BOX OFFICE: BUSINESS PERFORMANCE
TABLE 057. HOME BOX OFFICE: PRODUCT PORTFOLIO
TABLE 058. HOME BOX OFFICE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 058. IFLIX: SNAPSHOT
TABLE 059. IFLIX: BUSINESS PERFORMANCE
TABLE 060. IFLIX: PRODUCT PORTFOLIO
TABLE 061. IFLIX: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 061. MICROSOFT CORPORATION: SNAPSHOT
TABLE 062. MICROSOFT CORPORATION: BUSINESS PERFORMANCE
TABLE 063. MICROSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 064. MICROSOFT CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 064. NETFLIX INC.: SNAPSHOT
TABLE 065. NETFLIX INC.: BUSINESS PERFORMANCE
TABLE 066. NETFLIX INC.: PRODUCT PORTFOLIO
TABLE 067. NETFLIX INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 067. RAKUTEN INC.: SNAPSHOT
TABLE 068. RAKUTEN INC.: BUSINESS PERFORMANCE
TABLE 069. RAKUTEN INC.: PRODUCT PORTFOLIO
TABLE 070. RAKUTEN INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 070. SONY CORPORATION: SNAPSHOT
TABLE 071. SONY CORPORATION: BUSINESS PERFORMANCE
TABLE 072. SONY CORPORATION: PRODUCT PORTFOLIO
TABLE 073. SONY CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 073. THE BRITISH BROADCASTING CORPORATION: SNAPSHOT
TABLE 074. THE BRITISH BROADCASTING CORPORATION: BUSINESS PERFORMANCE
TABLE 075. THE BRITISH BROADCASTING CORPORATION: PRODUCT PORTFOLIO
TABLE 076. THE BRITISH BROADCASTING CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 076. THE WALT DISNEY COMPANY (HULU: SNAPSHOT
TABLE 077. THE WALT DISNEY COMPANY (HULU: BUSINESS PERFORMANCE
TABLE 078. THE WALT DISNEY COMPANY (HULU: PRODUCT PORTFOLIO
TABLE 079. THE WALT DISNEY COMPANY (HULU: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 079. HOTSTAR): SNAPSHOT
TABLE 080. HOTSTAR): BUSINESS PERFORMANCE
TABLE 081. HOTSTAR): PRODUCT PORTFOLIO
TABLE 082. HOTSTAR): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 082. VIACOM CBS: SNAPSHOT
TABLE 083. VIACOM CBS: BUSINESS PERFORMANCE
TABLE 084. VIACOM CBS: PRODUCT PORTFOLIO
TABLE 085. VIACOM CBS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 085. ZEE MEDIA CORPORATION (ESSEL GROUP): SNAPSHOT
TABLE 086. ZEE MEDIA CORPORATION (ESSEL GROUP): BUSINESS PERFORMANCE
TABLE 087. ZEE MEDIA CORPORATION (ESSEL GROUP): PRODUCT PORTFOLIO
TABLE 088. ZEE MEDIA CORPORATION (ESSEL GROUP): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 088. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 089. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 090. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 091. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. VIDEO ON DEMAND MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. VIDEO ON DEMAND MARKET OVERVIEW BY TYPE
FIGURE 012. INTERNET PROTOCOL TELEVISION (IP TV) MARKET OVERVIEW (2016-2028)
FIGURE 013. OVER-THE-TOP (OTT) MARKET OVERVIEW (2016-2028)
FIGURE 014. PAY TELEVISION (PAY-TV) MARKET OVERVIEW (2016-2028)
FIGURE 015. VIDEO ON DEMAND MARKET OVERVIEW BY REVENUE MODEL
FIGURE 016. ADVERTISEMENT MARKET OVERVIEW (2016-2028)
FIGURE 017. HYBRID MARKET OVERVIEW (2016-2028)
FIGURE 018. SUBSCRIPTION MARKET OVERVIEW (2016-2028)
FIGURE 019. TRANSACTIONAL MARKET OVERVIEW (2016-2028)
FIGURE 020. VIDEO ON DEMAND MARKET OVERVIEW BY APPLICATION
FIGURE 021. EDUCATION & TRAINING MARKET OVERVIEW (2016-2028)
FIGURE 022. HEALTH & FITNESS MARKET OVERVIEW (2016-2028)
FIGURE 023. MEDIA & ENTERTAINMENT MARKET OVERVIEW (2016-2028)
FIGURE 024. NORTH AMERICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 025. EUROPE VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 026. ASIA PACIFIC VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 027. MIDDLE EAST & AFRICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 028. SOUTH AMERICA VIDEO ON DEMAND MARKET OVERVIEW BY COUNTRY (2016-2028)

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Frequently Asked Questions :

What would be the forecast period in the Video On Demand Market research report?

The forecast period in the Video On Demand Market research report is 2024-2032.

Who are the key players in the Video On Demand Market?

Netflix (US), Amazon Prime Video (US), Disney+ (US), ViacomCBS (US), Roku (US), Sony Crackle (US), Vudu (US), Tubi (US), Peacock (US), Hulu (US), Apple TV+ (US), HBO Max (US), YouTube Premium (US), Crave (Canada), BBC iPlayer (UK), Sky Go (UK), NOW TV (UK), Mubi (UK), DAZN (UK), Tencent Video (China), Rakuten TV (Japan), and Other Major Players.

What are the segments of the Video On Demand Market?

The Video On Demand Market is segmented into Component, Subscription Models, Content Type, Device and region. By Component, the market is categorized into Service, Solution. By Subscription Models, the market is categorized into Subscription-based, Advertising-based, Transaction-based. By Content Type, the market is categorized into Sports, Music, TV Entertainment, Kids, Movies. By Device, the market is categorized into Smartphone & Tablets, TV & Streaming Devices, Gaming Consoles. By region, it is analyzed across North America (U.S.; Canada; Mexico), Eastern Europe (Bulgaria; The Czech Republic; Hungary; Poland; Romania; Rest of Eastern Europe), Western Europe (Germany; UK; France; Netherlands; Italy; Russia; Spain; Rest of Western Europe), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).

What is the Video On Demand Market?

The Video On Demand (VOD) market refers to a segment of the entertainment industry where users can access and watch video content at their convenience, typically through digital streaming platforms. Instead of adhering to fixed broadcasting schedules, VOD services allow users to choose what they want to watch, when they want to watch it, from a vast library of movies, TV shows, documentaries, and other content.

How big is the Video On Demand Market?

Video On Demand Market Size Was Valued at USD 85.86 Billion in 2023, and is Projected to Reach USD 299.92 Billion by 2032, Growing at a CAGR of 14.91% From 2024-2032.