Global Sun Care Products Market Overview

Sun Care Products Market was valued at USD 15475.06 million in 2023 and is expected to reach USD 25034.21 million by the year 2032, at a CAGR of 5.49%.

The relation of sunrays with skin damage has been known since primitive times. The description of the electromagnetic spectrum enabled the identification of the ultraviolet light spectrum as being accountable for skin damage resulting from extended skin exposure. Sunscreens have been utilized since early civilizations with different measures to limit exposure to sun exposure being employed. The consciousness of the risks related to sun rays has been increasing in the last century, and as a result, science, technologies, and formulation have advanced significantly. The use of sunscreen products continues growing as government health agencies seek to contain rising cases of UV-induced melanomas. Recreational sunbathing and artificial tanning have raised the risk for these diseases significantly. 

The sun care industry is contained of establishments that are primarily worried about the retailing of sun protection, after-sun exposure, and self-tanning products. Sun care product includes various product segments developed to reflect or absorb the ultraviolet radiation emitted from the sun. Moreover, in 2020, the sun care products market gained a revenue of 9.3 billion U.S. dollars, a decrease of around 600 million dollars. This was most probably owing to the Covid-19 pandemic and the corresponding restrictions. The Statista Consumer Market Outlook however projected that revenues will again begin to increase starting in 2021 and by 2025 the global revenue of the sun care market will amount to 12.5 billion U.S. dollars.

Market Dynamics And Factors For Sun Care Products Market

Drivers:

Consumer Awareness of An Essentiality of Utilizing Sun Care

Growing awareness regarding the damage done by UVA rays among the customers. Customers now desire full spectrum UVA/UVB protection. Yet the UVA protection issue was not tackled in the existing Sunscreen Monograph. UVA rays comprise 90 percent of the rays that reach the skin. The number is so high for major reasons such as UVA exists from sunup to sundown even on cloudy days, contrasting UVB rays, UVA rays persist year-round even in winter, contrasting UVB rays, and UVA rays penetrate by windows especially car windows, contrasting UVB rays. This explains why age spots are most commonly found in the United States on the left side of the face caused by the sun through the window while driving. UVA rays also penetrate deeper and cause 80 percent of skin aging, unlike UVB rays. UVA rays are the culprit behind aging. UVA rays are thought to cause solar keratosis (a scaly or crusty bump on the skin surface), also called sun spots or precancers. Thus, it is expected to lead the growth of the sun care products market during the forecast period.

Nanotechnology in Sun Care Products

As per, The Cancer Council of Australia sun care product formulations are strictly controlled for safety standards by agencies such as the Therapeutic Goods Administration to not only ensure product efficacy but to reduce the risk of side effects. Nanotechnology has been a centerpiece in sunscreen formulations for years. Nanoparticles of titanium dioxide or zinc oxide are utilized for superior application, and to decrease residue by larger ingredients in conventional sun care sunscreen formulations. These materials also overcome side effects for users with sensitive skin. In addition, the consolidation of nanoparticles in sunscreen for face products supports overcoming the risk of vitamin D deficiency for users in comparison to older sun care product variants, which will support efficacy and adoption over the forecast period.

Restraints:

Stringent regulations on sun care products ingredients and labeling in some of the major regions such as North America are expected to hamper the growth of the sun care products market during the forecast period. In addition, the complexity of emerging latest formulations, and the demands of large investment restraints the sun care products market in terms of entry barriers.

Challenges:

The major challenge for the sun care products category is in reactivating Western European markets, where growth during the last five years has been effectively flat. Middle-class consumers in Western Europe are feeling cash-strapped, meaning they probably are buying fewer sun care products, as well as striving to make the products they are buying last longer. To conflict with this, sun care brands require to be more vocal about the health care benefits of sun care products, touting their UV protection ingredients and formulations.

In addition, another major challenge is to scale back costs so that sun care brands can be positioned at more inexpensive price points without compromising efficacy. Budget-conscious consumers want to ensure the products they are buying offer them value, so the products require work well, but formulations may need to be adjusted to support pass on savings to consumers.

Opportunities:

Sizing Up the Demographics

Establishing healthy positions in countries during baby booms also makes sense. The global baby- and child-specific beauty and personal care market was worth over the US $15 billion in 2013, of which sun care registered for only 5%. Given parents' natural predisposition to protect the health of their children, baby- and child-specific sun care brands require to focus the largest share of that market. As of now, there are only four economies over the globe such as the United States, Brazil, Italy, and the UK, where the baby- and child-specific sun care products market is worth more than the US $50 million a year. In comparison, there are 13 markets where baby- and child-specific sun care products are worth more than the US $50 million. The latter generates globally more than three times as much value. The sun care products category can realistically narrow that gap.

Market Segmentation

Segmentation Analysis of Sun Care Products Market

Based on the product type, the sun protection product is expected to register the highest market share over the forecast period.  Gaining popularity for the SPF-15-29, SPF-30-50, and SPF->50 over the product lines, and e-Commerce sales of sun care products are anticipated to only rise during the assessment period. Consumers are still worried about extended ultraviolet ray exposure, but tourism and outdoor mobility limitations have caused lethargy.

Based on the form, the cream segment is expected to dominate the sun care products market during the forecast period. The demand for creams is higher than other forms, recording for more than 50% of the overall market share. This trend is unexpected to change during the projection period. The demand for cream formulations can be largely attributed to the significance of skin nutrients and active ingredients used in product formulations, and major demand in North America and Europe.

Based on nature, the convention segment is accounted for the maximum sun care products market share over the projected period. Conventional sun care products record the bulk of demand, which can be attributed to massive accessibility and cost benefits that appeal to an extensive range of demographics. This trend is probably to remain unchanged over the forecast period. However, rising consumer consciousness regarding the health risks and side effects related to synthetic chemical ingredients is anticipated to offer natural organic sun care products with impetus, allowing the segment to gradually eat into the market share of conventional counterparts.

Based on the SPF, the 0-29 segment is expected to register the maximum sun care products market share during the forecast period. As per the National Cancer Institutes, SPF 15 is also enough for the protection of the sun. Hence, for daily utilization, where limited sun-exposer is anticipated, the customer opted to use lower SPF products. Various sun care products offer lower SPF products owing to the higher demand. Thus, SPF 0-29 segment is expected to dominate the market owing to the broader application range.

Based on the distribution channel, across the world, sun care products are supplied by hypermarkets/supermarkets, online retailers, wholesalers, pharmacy stores, specialty stores, convenience stores, and others. Among these, pharmacy stores, closely followed by convenience stores register for significant sales and revenue shares, due to the largest penetration, strong distribution networks, and easier access to consumers. However, online sales channels are probably to reflect faster growth, with developments to product choice, cost benefits, and ease of purchase for consumers.

Based on the end-user, the female segment is anticipated to capture maximum sun care products market share throughout the forecast period. Sun care products are generally utilized by women demographics in most parts of the globe, due to cultural influences in terms of appearance and physical aesthetics. Nevertheless, key players are now targeting changes in consumer bias, to design products that are also focused on men. This is especially true in terms of millennial consumers, who have displayed greater readiness towards working with personal care and cosmetic products.

Regional Analysis of Sun Care Products Market

North America region is expected to dominate the market during the forecast period. The willingness towards organic sun care products is rising in the region, with many consumers in US and Canada now sedulously checking the labeling before making a purchase. The highly competitive market landscape, with the increase in the number of private-label brands, has resulted in pricing and brand loyalty strategies by key players in the region, with multi-functional anti-aging formulations reaching the ground.

The Asia Pacific region for the sun care products market is set to increase steadily in the long run, although short-term challenges prevail. Cultural influences have resulted in the higher popularity of sun care products with skin whitening properties. This trend is anticipated to produce profitable opportunities for producers operating in the region.

The Middle East and Africa region is showing significant growth prospects in the near term with the growing incidences of ailments such as skin cancers due to adverse weather conditions and higher UV radiation in many countries in the region. Increasing recommendations by skin health specialists have resulted in market players switching their attention to key markets such as Saudi Arabia, with products incorporating a high range of active ingredients to accomplish the requirements of superior sun protection.

Top Key Players Covered in Sun Care Products Market

• L`Oréal S.A
• Unilever
• DSM
• Avon Products Inc.
• Coty Inc.
• Beiersdorf AG
• Blistex Inc.
• Clarins Group
• Edgewell Personal Care Company
• Shiseido Company Ltd
• Johnson & Johnson
• The Estée Lauder Companies Inc.
• Neutrogena Corporation
• Walgreens Boots Alliance
• Kao Corp
• Symrise AG
• Procter & Gamble Co.
• Natura & CO.
• Bayer Healthcare and other major players.

Key Industry Developments in Sun Care Products Market

• In March 2024, L'Oréal Canada launched SkinBetter Science, a medical aesthetic skincare brand adding it to the L'Oréal Dermatological Beauty (LDB) division. SkinBetter Science stands out for its biotechnological approach to the science of skin care. The brand claimed that SkinBetter Science is currently distributed across Canada.
• In May 2023, CJ Olive Young's cosmetic brand announced that its popular sun care item Greentea Cica Mild Sun Stick has entered all store locations of the leading Japanese lifestyle store Plaza.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Product Type
 3.2 By Sun Protection Factor
 3.3 By Distribution Channel

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Sun care Products Market by Product Type
 5.1 Sun care Products Market Overview Snapshot and Growth Engine
 5.2 Sun care Products Market Overview
 5.3 Sun Protection Product
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Sun Protection Product: Grographic Segmentation
 5.4 After Sun-Products
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 After Sun-Products: Grographic Segmentation
 5.5 Self-Tanning Products
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2016-2028F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Self-Tanning Products: Grographic Segmentation

Chapter 6: Sun care Products Market by Sun Protection Factor
 6.1 Sun care Products Market Overview Snapshot and Growth Engine
 6.2 Sun care Products Market Overview
 6.3 15-29
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 15-29: Grographic Segmentation
 6.4 30-50
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 30-50: Grographic Segmentation
 6.5 >50
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 >50: Grographic Segmentation

Chapter 7: Sun care Products Market by Distribution Channel
 7.1 Sun care Products Market Overview Snapshot and Growth Engine
 7.2 Sun care Products Market Overview
 7.3 Hypermarkets/Supermarkets
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2016-2028F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Hypermarkets/Supermarkets: Grographic Segmentation
 7.4 Specialty Store
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2016-2028F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Specialty Store: Grographic Segmentation
 7.5 Convenience Store
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size (2016-2028F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 Convenience Store: Grographic Segmentation
 7.6 Pharmacy Stores
  7.6.1 Introduction and Market Overview
  7.6.2 Historic and Forecasted Market Size (2016-2028F)
  7.6.3 Key Market Trends, Growth Factors and Opportunities
  7.6.4 Pharmacy Stores: Grographic Segmentation
 7.7 Online Sales
  7.7.1 Introduction and Market Overview
  7.7.2 Historic and Forecasted Market Size (2016-2028F)
  7.7.3 Key Market Trends, Growth Factors and Opportunities
  7.7.4 Online Sales: Grographic Segmentation

Chapter 8: Company Profiles and Competitive Analysis
 8.1 Competitive Landscape
  8.1.1 Competitive Positioning
  8.1.2 Sun care Products Sales and Market Share By Players
  8.1.3 Industry BCG Matrix
  8.1.4 Ansoff Matrix
  8.1.5 Sun care Products Industry Concentration Ratio (CR5 and HHI)
  8.1.6 Top 5 Sun care Products Players Market Share
  8.1.7 Mergers and Acquisitions
  8.1.8 Business Strategies By Top Players
 8.2 L`ORÉAL S.A
  8.2.1 Company Overview
  8.2.2 Key Executives
  8.2.3 Company Snapshot
  8.2.4 Operating Business Segments
  8.2.5 Product Portfolio
  8.2.6 Business Performance
  8.2.7 Key Strategic Moves and Recent Developments
  8.2.8 SWOT Analysis
 8.3 UNILEVER
 8.4 DSM
 8.5 AVON PRODUCTS INC.
 8.6 COTY INC.
 8.7 BEIERSDORF AG
 8.8 BLISTEX INC.
 8.9 CLARINS GROUP
 8.10 EDGEWELL PERSONAL CARE COMPANY
 8.11 SHISEIDO COMPANY LTD
 8.12 JOHNSON & JOHNSON
 8.13 THE ESTÉE LAUDER COMPANIES INC.
 8.14 NEUTROGENA CORPORATION
 8.15 WALGREENS BOOTS ALLIANCE
 8.16 KAO CORP
 8.17 SYMRISE AG
 8.18 PROCTER & GAMBLE CO.
 8.19 NATURA & CO.
 8.20 BAYER HEALTHCARE
 8.21 OTHER MAJOR PLAYERS

Chapter 9: Global Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 9.1 Market Overview
 9.2 Historic and Forecasted Market Size By Product Type
  9.2.1 Sun Protection Product
  9.2.2 After Sun-Products
  9.2.3 Self-Tanning Products
 9.3 Historic and Forecasted Market Size By Sun Protection Factor
  9.3.1 15-29
  9.3.2 30-50
  9.3.3 >50
 9.4 Historic and Forecasted Market Size By Distribution Channel
  9.4.1 Hypermarkets/Supermarkets
  9.4.2 Specialty Store
  9.4.3 Convenience Store
  9.4.4 Pharmacy Stores
  9.4.5 Online Sales

Chapter 10: North America Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Product Type
  10.4.1 Sun Protection Product
  10.4.2 After Sun-Products
  10.4.3 Self-Tanning Products
 10.5 Historic and Forecasted Market Size By Sun Protection Factor
  10.5.1 15-29
  10.5.2 30-50
  10.5.3 >50
 10.6 Historic and Forecasted Market Size By Distribution Channel
  10.6.1 Hypermarkets/Supermarkets
  10.6.2 Specialty Store
  10.6.3 Convenience Store
  10.6.4 Pharmacy Stores
  10.6.5 Online Sales
 10.7 Historic and Forecast Market Size by Country
  10.7.1 U.S.
  10.7.2 Canada
  10.7.3 Mexico

Chapter 11: Europe Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Product Type
  11.4.1 Sun Protection Product
  11.4.2 After Sun-Products
  11.4.3 Self-Tanning Products
 11.5 Historic and Forecasted Market Size By Sun Protection Factor
  11.5.1 15-29
  11.5.2 30-50
  11.5.3 >50
 11.6 Historic and Forecasted Market Size By Distribution Channel
  11.6.1 Hypermarkets/Supermarkets
  11.6.2 Specialty Store
  11.6.3 Convenience Store
  11.6.4 Pharmacy Stores
  11.6.5 Online Sales
 11.7 Historic and Forecast Market Size by Country
  11.7.1 Germany
  11.7.2 U.K.
  11.7.3 France
  11.7.4 Italy
  11.7.5 Russia
  11.7.6 Spain
  11.7.7 Rest of Europe

Chapter 12: Asia-Pacific Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Product Type
  12.4.1 Sun Protection Product
  12.4.2 After Sun-Products
  12.4.3 Self-Tanning Products
 12.5 Historic and Forecasted Market Size By Sun Protection Factor
  12.5.1 15-29
  12.5.2 30-50
  12.5.3 >50
 12.6 Historic and Forecasted Market Size By Distribution Channel
  12.6.1 Hypermarkets/Supermarkets
  12.6.2 Specialty Store
  12.6.3 Convenience Store
  12.6.4 Pharmacy Stores
  12.6.5 Online Sales
 12.7 Historic and Forecast Market Size by Country
  12.7.1 China
  12.7.2 India
  12.7.3 Japan
  12.7.4 Singapore
  12.7.5 Australia
  12.7.6 New Zealand
  12.7.7 Rest of APAC

Chapter 13: Middle East & Africa Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Product Type
  13.4.1 Sun Protection Product
  13.4.2 After Sun-Products
  13.4.3 Self-Tanning Products
 13.5 Historic and Forecasted Market Size By Sun Protection Factor
  13.5.1 15-29
  13.5.2 30-50
  13.5.3 >50
 13.6 Historic and Forecasted Market Size By Distribution Channel
  13.6.1 Hypermarkets/Supermarkets
  13.6.2 Specialty Store
  13.6.3 Convenience Store
  13.6.4 Pharmacy Stores
  13.6.5 Online Sales
 13.7 Historic and Forecast Market Size by Country
  13.7.1 Turkey
  13.7.2 Saudi Arabia
  13.7.3 Iran
  13.7.4 UAE
  13.7.5 Africa
  13.7.6 Rest of MEA

Chapter 14: South America Sun care Products Market Analysis, Insights and Forecast, 2016-2028
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Product Type
  14.4.1 Sun Protection Product
  14.4.2 After Sun-Products
  14.4.3 Self-Tanning Products
 14.5 Historic and Forecasted Market Size By Sun Protection Factor
  14.5.1 15-29
  14.5.2 30-50
  14.5.3 >50
 14.6 Historic and Forecasted Market Size By Distribution Channel
  14.6.1 Hypermarkets/Supermarkets
  14.6.2 Specialty Store
  14.6.3 Convenience Store
  14.6.4 Pharmacy Stores
  14.6.5 Online Sales
 14.7 Historic and Forecast Market Size by Country
  14.7.1 Brazil
  14.7.2 Argentina
  14.7.3 Rest of SA

Chapter 15 Investment Analysis

Chapter 16 Analyst Viewpoint and Conclusion