Insight as a Service Market Synopsis

Insight as a Service Market Size Was Valued at USD 3.5 Billion in 2023, and is Projected to Reach USD 23.4 Billion by 2032, Growing at a CAGR of 23.5% From 2024-2032.

Insight as a Service has been defined as a cloud-based service offering that allows business organizations to have access to sophisticated analytical models and business intelligence while they do not have to worry about the underlying physical infrastructure or expertise. It encompasses aggregation, manipulation, and storage of data across various channels to provide valuable information to organizations to help them in their decision-making processes, efficient achievement of organizational objectives, and alignment of strategic plans. Through the use of advanced analysis tools and methods, intelligently integrated into the infrastructure services, the IaaS empowers organizations to gain fuller insight into and utilization of their data, promoting efficiency, creativity, and market advantage.

• Over the past few years, the prominence of big data analysis has become increasingly notable. Insights-as-a-Service solutions offer insights to organizations in an attempt to generate incomparable value propositions. Some of the functionalities that it offers to companies include prediction, business insight, company data like stocks and financial resources, keyword performance, employee and business process details, and results.
• Such insights ensure that the company can be able to have an increase in the sale of the products and services. It also employs different datatypes including company datatypes, usage datatypes, and syndicated datatypes and offers information on the return on investment and key decisions which should be taken in future. Thus, the Insights-as-a-Service solutions enable companies/sme to level up to achieve the business objectives in the later years, which in turn driving the demand for the insights-as-a-service platform.
• This growth is expected because insights-as-a-service could witness an increased adoption due to the higher levels of IoT technology integration across different industries. It is a cloud-based model, which is known as insight-as-a-service and is designed for businesses that need help in getting a higher return of their investments. Enterprise are likely to fuel more insights-asa-service outcomes following the adoption of integrated technology such as 5G and 4G Internet.
• Embracing cutting edge technologies for knowledge creation, innovation implementation, and management in the private, public and social domains including; Artificial Intelligence, Machine Learning and other digital technologies that are redefining the frontiers of application.

Insight as a Service Market Trend Analysis

Rise in Customer management in different companies drive the market

• The various customer management initiatives across different companies are expected to fuel growth in the Insight as a Service market, and thus increase market demand for Insight as a Service in the following year by identifying the significance of enhancing the understanding and individual esteem for customers. With managing customer satisfaction, loyalty and retention being crucial objectives of the modern Enterprise, there is strong focus on using data to influence products, services, and marketing. Also referred to as IAAS, Insight as a Service is a business-oriented service that equips enterprises with sophisticated analytics solutions to come up with appropriate conclusions related to their customers. This shifting in business priority towards customer satisfaction makes Insight as a Service effective and valuable solution which helps the companies to act as more competitive customer-driven organizations.

Rise in the adoption of IoT technology across diverse industries

• The progress made in the integration of smart devices across different sectors is expected to further boost the Insight as a Service market and create higher demand in the next year as these devices generate a large volume of data that requires monitoring and comprehension. Smart devices are always collecting data on the various parameters in tactical areas, from manufacturing operations to retail customer trends. This growing generation of data requires powerful analytical tools to generate useful information for decision making and to improve operational efficiency. The need for Insight as a Service increases as businesses try to utilize this data for better cost optimization, top-line growth and new business models rendering assistance to organizations in achieving these goals without the need of having existing domain expertise and infrastructure.

Insight as a Service Market Segment Analysis:

Insight as a Service Market is segmented based on Solution, Application, Enterprise Size, and Industry.

By Application, Customer Analytics segment is expected to dominate the market during the forecast period

• The customer analytics segment occupied the share of the market about 27.1% in 2022 due to the new entrants offering insights-as-a-service and due to the recent years’ developments by the key market players towards cloud based solutions.
• Over the years, the complexity and popularity of insights-as-a-service solutions in businesses, finances, retail, media, and telecommunications has risen. According to the above study, the investment in other cloud-based and insights-as-a-service solutions are projected to rise because of the strict regulatory measures initiated by governments across the developed and development nations to encourage start-ups.
• Hence, the growth of new vendors and rising investment by major players in cloud-based solutions for operations are projected to stoke the adoption of insights-as-service solutions.

By Enterprise Size, Large Enterprises segment held the largest share in 2023

• Among these segments, the large enterprises’ segment holds the potential to generate the highest revenue of 71%. 6 % global demand in insight-as-s-Service by the year 2022.
• The insights derived makes IaaS the most effective path for the company because it increases the returns on all investments. Furthermore, it is evident that initial investment in IaaS is cheaper compared to conventional approaches to data analysis.
• As a result, due to lower up-front cost and high ROI of insights-as-a-service solutions there is increased adoption of insights-as-s-service in the large enterprise’s segment.

Insight as a Service Market Regional Insights:

North America is Expected to Dominate the Market Over the Forecast period

• The global Insight as a Service market is likely to remain dominated by North America in the next year because of a number of factors. This area has a large number of key tech titans and strong underlying IT support, which helps the implementation of innovative data analysis and AI systems. Further, there is an increasing emphasis on IT innovation in numerous sectors to enhance competitive advantage and operational effectiveness. The large number of enterprises and high demand for reliable information and BI for decision-making also contribute to dominating position of North America. However, new government policies and policies and increased investment in R & D are the factors that support the market for the region.

Active Key Players in the Insight as a Service Market

• Capgemini
• GoodData
• GAVS Technologies
• Oracle Corporation
• IBM Corporation
• Accenture
• Crediwatch
• Civica
• Analytics Wise
• Deloitte
• thinkbridge Software
• Totango
• 9Lenses
• JBara
• ACTICO GmbH, and Other Key Players

Key Industry Developments in the Insight as a Service Market:

• In September 2021, Capgemini bought over VariQ. VariQ assists federal government departments and agencies across the United States in their software development, cybersecurity, and cloud needs. It finally also assists in improving its understanding as a service provider.

1. INTRODUCTION
   1. RESEARCH OBJECTIVES
   2. RESEARCH METHODOLOGY
   3. RESEARCH PROCESS
   4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
   5. MARKET SEGMENTATION
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW
4. GROWTH OPPORTUNITIES BY SEGMENT
5. MARKET LANDSCAPE
   1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power Of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
   2. INDUSTRY VALUE CHAIN ANALYSIS
   3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   4. MARKET TREND ANALYSIS
   5. REGULATORY LANDSCAPE
   6. PESTLE ANALYSIS
   7. PRICE TREND ANALYSIS
   8. PATENT ANALYSIS
   9. TECHNOLOGY EVALUATION
   10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
       1. Geopolitical Market Disruptions
       2. Supply Chain Disruptions
       3. Instability in Emerging Markets
   11. ECOSYSTEM
6. INSIGHT AS A SERVICE MARKET BY SOLUTION (2017-2032)
   1. INSIGHT AS A SERVICE MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. INSIGHTS-AS-A-SERVICE PLATFORM (SAAS-BASED)
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. SERVICES
7. INSIGHT AS A SERVICE MARKET BY APPLICATION (2017-2032)
   1. INSIGHT AS A SERVICE MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. BRANDING & MARKETING MANAGEMENT
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. SUPPLY CHAIN ANALYTICS
   5. COMPETITION BENCHMARKING
   6. GOVERNANCE, RISK & COMPLIANCE
   7. CUSTOMER ANALYTICS
   8. OTHERS
8. INSIGHT AS A SERVICE MARKET BY ENTERPRISE SIZE (2017-2032)
   1. INSIGHT AS A SERVICE MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. SMALL & MEDIUM ENTERPRISES (SMES)
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. LARGE ENTERPRISES
9. INSIGHT AS A SERVICE MARKET BY END-USER (2017-2032)
   1. INSIGHT AS A SERVICE MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. BFSI
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2017 – 2032F)
      3. Historic And Forecasted Market Size in Volume (2017 – 2032F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. RETAIL & CPG
   5. IT & TELECOM
   6. MEDIA & ENTERTAINMENT
   7. EDUCATION
   8. HEALTHCARE AND LIFE SCIENCES
   9. GOVERNMENT
   10. MANUFACTURING
   11. OTHERS
10. COMPANY PROFILES AND COMPETITIVE ANALYSIS
    1. COMPETITIVE LANDSCAPE
       1. Competitive Positioning
       2. INSIGHT AS A SERVICE Market Share By Manufacturer (2023)
       3. Industry BCG Matrix
       4. Heat Map Analysis
       5. Mergers & Acquisitions
    2. CAPGEMINI
       1. Company Overview
       2. Key Executives
       3. Company Snapshot
       4. Role of the Company in the Market
       5. Sustainability and Social Responsibility
       6. Operating Business Segments
       7. Product Portfolio
       8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
       9. Key Strategic Moves And Recent Developments
       10. SWOT Analysis
    3. GOODDATA
    4. GAVS TECHNOLOGIES
    5. ORACLE CORPORATION
    6. IBM CORPORATION
    7. ACCENTURE
    8. CREDIWATCH
    9. CIVICA
    10. ANALYTICS WISE
    11. DELOITTE
    12. THINKBRIDGE SOFTWARE
    13. TOTANGO
    14. 9LENSES
    15. JBARA
    16. ACTICO GMBH
11. GLOBAL INSIGHT AS A SERVICE MARKET BY REGION
    1. OVERVIEW
    2. NORTH AMERICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Solution
       4. Historic And Forecasted Market Size By Application
       5. Historic And Forecasted Market Size By Enterprise Size
       6. Historic And Forecasted Market Size By End-User
       7. Historic And Forecasted Market Size By Country
          1. USA
          2. Canada
          3. Mexico
    3. EASTERN EUROPE
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Russia
          2. Bulgaria
          3. The Czech Republic
          4. Hungary
          5. Poland
          6. Romania
          7. Rest Of Eastern Europe
    4. WESTERN EUROPE
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Germany
          2. United Kingdom
          3. France
          4. The Netherlands
          5. Italy
          6. Spain
          7. Rest Of Western Europe
    5. ASIA PACIFIC
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. China
          2. India
          3. Japan
          4. South Korea
          5. Malaysia
          6. Thailand
          7. Vietnam
          8. The Philippines
          9. Australia
          10. New-Zealand
          11. Rest Of APAC
    6. MIDDLE EAST & AFRICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Turkey
          2. Bahrain
          3. Kuwait
          4. Saudi Arabia
          5. Qatar
          6. UAE
          7. Israel
          8. South Africa
    7. SOUTH AMERICA
       1. Key Market Trends, Growth Factors And Opportunities
       2. Key Manufacturers
       3. Historic And Forecasted Market Size By Segments
       4. Historic And Forecasted Market Size By Country
          1. Brazil
          2. Argentina
          3. Rest of South America
12. INVESTMENT ANALYSIS
13. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. INSIGHTS AS A SERVICE MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. INSIGHTS AS A SERVICE MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. INSIGHTS AS A SERVICE MARKET COMPETITIVE RIVALRY
TABLE 005. INSIGHTS AS A SERVICE MARKET THREAT OF NEW ENTRANTS
TABLE 006. INSIGHTS AS A SERVICE MARKET THREAT OF SUBSTITUTES
TABLE 007. INSIGHTS AS A SERVICE MARKET BY TYPE
TABLE 008. PREDICTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
TABLE 009. DESCRIPTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
TABLE 010. PRESCRIPTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
TABLE 011. INSIGHTS AS A SERVICE MARKET BY APPLICATION
TABLE 012. REVENUE CYCLE MANAGEMENT MARKET OVERVIEW (2016-2028)
TABLE 013. BRANDING & MARKETING MANAGEMENT MARKET OVERVIEW (2016-2028)
TABLE 014. STRATEGY MANAGEMENT MARKET OVERVIEW (2016-2028)
TABLE 015. CUSTOMER LIFE CYCLE MANAGEMENT MARKET OVERVIEW (2016-2028)
TABLE 016. OTHERS MARKET OVERVIEW (2016-2028)
TABLE 017. INSIGHTS AS A SERVICE MARKET BY VERTICAL
TABLE 018. BFSI MARKET OVERVIEW (2016-2028)
TABLE 019. RETAIL & CONSUMER GOODS MARKET OVERVIEW (2016-2028)
TABLE 020. HEALTHCARE MARKET OVERVIEW (2016-2028)
TABLE 021. MANUFACTURING MARKET OVERVIEW (2016-2028)
TABLE 022. OTHERS MARKET OVERVIEW (2016-2028)
TABLE 023. INSIGHTS AS A SERVICE MARKET BY ORGANIZATION SIZE
TABLE 024. LARGE ENTERPRISES MARKET OVERVIEW (2016-2028)
TABLE 025. SME'S MARKET OVERVIEW (2016-2028)
TABLE 026. NORTH AMERICA INSIGHTS AS A SERVICE MARKET, BY TYPE (2016-2028)
TABLE 027. NORTH AMERICA INSIGHTS AS A SERVICE MARKET, BY APPLICATION (2016-2028)
TABLE 028. NORTH AMERICA INSIGHTS AS A SERVICE MARKET, BY VERTICAL (2016-2028)
TABLE 029. NORTH AMERICA INSIGHTS AS A SERVICE MARKET, BY ORGANIZATION SIZE (2016-2028)
TABLE 030. N INSIGHTS AS A SERVICE MARKET, BY COUNTRY (2016-2028)
TABLE 031. EUROPE INSIGHTS AS A SERVICE MARKET, BY TYPE (2016-2028)
TABLE 032. EUROPE INSIGHTS AS A SERVICE MARKET, BY APPLICATION (2016-2028)
TABLE 033. EUROPE INSIGHTS AS A SERVICE MARKET, BY VERTICAL (2016-2028)
TABLE 034. EUROPE INSIGHTS AS A SERVICE MARKET, BY ORGANIZATION SIZE (2016-2028)
TABLE 035. INSIGHTS AS A SERVICE MARKET, BY COUNTRY (2016-2028)
TABLE 036. ASIA PACIFIC INSIGHTS AS A SERVICE MARKET, BY TYPE (2016-2028)
TABLE 037. ASIA PACIFIC INSIGHTS AS A SERVICE MARKET, BY APPLICATION (2016-2028)
TABLE 038. ASIA PACIFIC INSIGHTS AS A SERVICE MARKET, BY VERTICAL (2016-2028)
TABLE 039. ASIA PACIFIC INSIGHTS AS A SERVICE MARKET, BY ORGANIZATION SIZE (2016-2028)
TABLE 040. INSIGHTS AS A SERVICE MARKET, BY COUNTRY (2016-2028)
TABLE 041. MIDDLE EAST & AFRICA INSIGHTS AS A SERVICE MARKET, BY TYPE (2016-2028)
TABLE 042. MIDDLE EAST & AFRICA INSIGHTS AS A SERVICE MARKET, BY APPLICATION (2016-2028)
TABLE 043. MIDDLE EAST & AFRICA INSIGHTS AS A SERVICE MARKET, BY VERTICAL (2016-2028)
TABLE 044. MIDDLE EAST & AFRICA INSIGHTS AS A SERVICE MARKET, BY ORGANIZATION SIZE (2016-2028)
TABLE 045. INSIGHTS AS A SERVICE MARKET, BY COUNTRY (2016-2028)
TABLE 046. SOUTH AMERICA INSIGHTS AS A SERVICE MARKET, BY TYPE (2016-2028)
TABLE 047. SOUTH AMERICA INSIGHTS AS A SERVICE MARKET, BY APPLICATION (2016-2028)
TABLE 048. SOUTH AMERICA INSIGHTS AS A SERVICE MARKET, BY VERTICAL (2016-2028)
TABLE 049. SOUTH AMERICA INSIGHTS AS A SERVICE MARKET, BY ORGANIZATION SIZE (2016-2028)
TABLE 050. INSIGHTS AS A SERVICE MARKET, BY COUNTRY (2016-2028)
TABLE 051. CAPGEMINI: SNAPSHOT
TABLE 052. CAPGEMINI: BUSINESS PERFORMANCE
TABLE 053. CAPGEMINI: PRODUCT PORTFOLIO
TABLE 054. CAPGEMINI: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 054. GOODDATA: SNAPSHOT
TABLE 055. GOODDATA: BUSINESS PERFORMANCE
TABLE 056. GOODDATA: PRODUCT PORTFOLIO
TABLE 057. GOODDATA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 057. GAVS TECHNOLOGIES: SNAPSHOT
TABLE 058. GAVS TECHNOLOGIES: BUSINESS PERFORMANCE
TABLE 059. GAVS TECHNOLOGIES: PRODUCT PORTFOLIO
TABLE 060. GAVS TECHNOLOGIES: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 060. ORACLE CORPORATION: SNAPSHOT
TABLE 061. ORACLE CORPORATION: BUSINESS PERFORMANCE
TABLE 062. ORACLE CORPORATION: PRODUCT PORTFOLIO
TABLE 063. ORACLE CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 063. IBM CORPORATION: SNAPSHOT
TABLE 064. IBM CORPORATION: BUSINESS PERFORMANCE
TABLE 065. IBM CORPORATION: PRODUCT PORTFOLIO
TABLE 066. IBM CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 066. ACCENTURE: SNAPSHOT
TABLE 067. ACCENTURE: BUSINESS PERFORMANCE
TABLE 068. ACCENTURE: PRODUCT PORTFOLIO
TABLE 069. ACCENTURE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 069. CREDIWATCH: SNAPSHOT
TABLE 070. CREDIWATCH: BUSINESS PERFORMANCE
TABLE 071. CREDIWATCH: PRODUCT PORTFOLIO
TABLE 072. CREDIWATCH: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 072. CIVICA: SNAPSHOT
TABLE 073. CIVICA: BUSINESS PERFORMANCE
TABLE 074. CIVICA: PRODUCT PORTFOLIO
TABLE 075. CIVICA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 075. ANALYTICS WISE: SNAPSHOT
TABLE 076. ANALYTICS WISE: BUSINESS PERFORMANCE
TABLE 077. ANALYTICS WISE: PRODUCT PORTFOLIO
TABLE 078. ANALYTICS WISE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 078. DELOITTE: SNAPSHOT
TABLE 079. DELOITTE: BUSINESS PERFORMANCE
TABLE 080. DELOITTE: PRODUCT PORTFOLIO
TABLE 081. DELOITTE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 081. THINKBRIDGE SOFTWARE: SNAPSHOT
TABLE 082. THINKBRIDGE SOFTWARE: BUSINESS PERFORMANCE
TABLE 083. THINKBRIDGE SOFTWARE: PRODUCT PORTFOLIO
TABLE 084. THINKBRIDGE SOFTWARE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 084. TOTANGO: SNAPSHOT
TABLE 085. TOTANGO: BUSINESS PERFORMANCE
TABLE 086. TOTANGO: PRODUCT PORTFOLIO
TABLE 087. TOTANGO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 087. 9LENSES: SNAPSHOT
TABLE 088. 9LENSES: BUSINESS PERFORMANCE
TABLE 089. 9LENSES: PRODUCT PORTFOLIO
TABLE 090. 9LENSES: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 090. JBARA: SNAPSHOT
TABLE 091. JBARA: BUSINESS PERFORMANCE
TABLE 092. JBARA: PRODUCT PORTFOLIO
TABLE 093. JBARA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 093. ACTICO GMBH: SNAPSHOT
TABLE 094. ACTICO GMBH: BUSINESS PERFORMANCE
TABLE 095. ACTICO GMBH: PRODUCT PORTFOLIO
TABLE 096. ACTICO GMBH: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 096. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 097. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 098. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 099. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. INSIGHTS AS A SERVICE MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. INSIGHTS AS A SERVICE MARKET OVERVIEW BY TYPE
FIGURE 012. PREDICTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
FIGURE 013. DESCRIPTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
FIGURE 014. PRESCRIPTIVE INSIGHTS MARKET OVERVIEW (2016-2028)
FIGURE 015. INSIGHTS AS A SERVICE MARKET OVERVIEW BY APPLICATION
FIGURE 016. REVENUE CYCLE MANAGEMENT MARKET OVERVIEW (2016-2028)
FIGURE 017. BRANDING & MARKETING MANAGEMENT MARKET OVERVIEW (2016-2028)
FIGURE 018. STRATEGY MANAGEMENT MARKET OVERVIEW (2016-2028)
FIGURE 019. CUSTOMER LIFE CYCLE MANAGEMENT MARKET OVERVIEW (2016-2028)
FIGURE 020. OTHERS MARKET OVERVIEW (2016-2028)
FIGURE 021. INSIGHTS AS A SERVICE MARKET OVERVIEW BY VERTICAL
FIGURE 022. BFSI MARKET OVERVIEW (2016-2028)
FIGURE 023. RETAIL & CONSUMER GOODS MARKET OVERVIEW (2016-2028)
FIGURE 024. HEALTHCARE MARKET OVERVIEW (2016-2028)
FIGURE 025. MANUFACTURING MARKET OVERVIEW (2016-2028)
FIGURE 026. OTHERS MARKET OVERVIEW (2016-2028)
FIGURE 027. INSIGHTS AS A SERVICE MARKET OVERVIEW BY ORGANIZATION SIZE
FIGURE 028. LARGE ENTERPRISES MARKET OVERVIEW (2016-2028)
FIGURE 029. SME'S MARKET OVERVIEW (2016-2028)
FIGURE 030. NORTH AMERICA INSIGHTS AS A SERVICE MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 031. EUROPE INSIGHTS AS A SERVICE MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 032. ASIA PACIFIC INSIGHTS AS A SERVICE MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 033. MIDDLE EAST & AFRICA INSIGHTS AS A SERVICE MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 034. SOUTH AMERICA INSIGHTS AS A SERVICE MARKET OVERVIEW BY COUNTRY (2016-2028)