Digitalization of Beauty Market Overview

The Global Digitalization of Beauty Market size is expected to grow from USD 130.14 billion in 2022 to USD 204.31 billion by 2030, at a CAGR of 5.8% during the forecast period (2023-2030).

The Digitalization of Beauty industry is already one of the fastest growing categories in the consumer goods industry. It is undergoing a digital transformation as social media and e-commerce. New widely available e-commerce technologies are enabling brands to directly reach their customers. The global cosmetics market is estimated to reach $675 billion by 2020.

By Analysts, Demand for Digitalization of Beauty makeup is easing globally, especially in developed markets, following a strong hiring phase driven by increased social media and selfie adoption.  Various brands are using new forms of emerging technology to personalize products and services. L'Oréal is helping customers looking for the perfect foundation shade to match their skin tone with artificial intelligence (AI).

The major driving factors for the Digitalization of Beauty Market is Augmented Reality (AR) to performs photo or video try-on simulation for makeup, hair and skin care. It also helps you measure the exact condition of your skin and observe potential skin changes in live video. The number of beauty videos uploaded to YouTube every month is 1.5 Million. The app's technology can detect changes such as black spots, discoloration, dryness, uneven skin and rosacea.

As COVID-19 keeps shoppers at home and away from offline retailers, more consumers are expected to switch to online platforms to purchase items, including Digitalization of Beauty and personal care products.

Digitalization of Beauty market

Market Segmentation

Regional Analysis:

The Digitalization of Beauty industry grew by almost 6% last year, with retail sales of about $320 billion. Beauty growth has been solid worldwide, and China is the key driver of the tremendous revenue it has seen over the past few years. Excluding China, the remaining four beauty countries are the United States, Japan, Brazil and Germany, accounting for 36% of the Digitalization of Beauty market.

Players Covered in Digitalization of Beauty market are:

  • Unilever
  • Procter & Gamble
  • Adimo
  • Amorepacific Corporation
  • CFEB Sisley SAS
  • Elizabeth Arden Inc
  • Johnson & Johnson
  • Lancer Skincare
  • L’Oreal S.A
  • Shiseido and other major players.

Salient Features of the Digitalization of Beauty Market

  • L'Oréal recently launched Artificial Intelligence and Augmented Reality to perfect foundation shade to match their skin tone.
  • It is easier than ever to communicate with customers globally through various types of content, channels and platforms are expected to continue growing strongly digitalization of Digitalization of Beauty market.
  • Digitalization of Beauty industry simplifies the selling process of beauty products. This is fastest growing category under consumer goods, due to digital transformation. Digitalization of Beauty has revolutionized the way brands can connect with their customers through social media and e-commerce.

Global Digitalization of Beauty Market

Base Year:

2022

Forecast Period:

2023-2030

Historical Data:

2016 to 2021

Market Size in 2022:

USD 130.14 Bn.

Forecast Period 2023-30 CAGR:

5.8%

Market Size in 2030:

USD 204.31 Bn.

Segments Covered:

By Type

  • Software
  • Service

By Application

  • Beauty Companies
  • Retail
  • E-commerce

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Penetration of Smart Phones

Key Market Restraints:

  • Increasing Competition in the Market

Key Opportunities:

  • Development in Technology to Personalize Products and Services

Companies Covered in the report:

  • Unilever, Procter & Gamble, Elizabeth Arden Inc, Johnson & Johnson, Lancer Skincare, L’Oreal S.A, and Other Major Players

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Type
 3.2 By Application

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Digitalization of Beauty Market by Type
 5.1 Digitalization of Beauty Market Overview Snapshot and Growth Engine
 5.2 Digitalization of Beauty Market Overview
 5.3 Software
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Software: Grographic Segmentation
 5.4 Service
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Service: Grographic Segmentation

Chapter 6: Digitalization of Beauty Market by Application
 6.1 Digitalization of Beauty Market Overview Snapshot and Growth Engine
 6.2 Digitalization of Beauty Market Overview
 6.3 Beauty Companies
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Beauty Companies: Grographic Segmentation
 6.4 Retail
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Retail: Grographic Segmentation
 6.5 E-commerce
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 E-commerce: Grographic Segmentation

Chapter 7: Company Profiles and Competitive Analysis
 7.1 Competitive Landscape
  7.1.1 Competitive Positioning
  7.1.2 Digitalization of Beauty Sales and Market Share By Players
  7.1.3 Industry BCG Matrix
  7.1.4 Ansoff Matrix
  7.1.5 Digitalization of Beauty Industry Concentration Ratio (CR5 and HHI)
  7.1.6 Top 5 Digitalization of Beauty Players Market Share
  7.1.7 Mergers and Acquisitions
  7.1.8 Business Strategies By Top Players
 7.2 UNILEVER
  7.2.1 Company Overview
  7.2.2 Key Executives
  7.2.3 Company Snapshot
  7.2.4 Operating Business Segments
  7.2.5 Product Portfolio
  7.2.6 Business Performance
  7.2.7 Key Strategic Moves and Recent Developments
  7.2.8 SWOT Analysis
 7.3 PROCTER & GAMBLE
 7.4 ADIMO
 7.5 AMOREPACIFIC CORPORATION
 7.6 CFEB SISLEY SAS
 7.7 ELIZABETH ARDEN INC
 7.8 JOHNSON & JOHNSON
 7.9 LANCER SKINCARE
 7.10 L’OREAL S.A
 7.11 SHISEIDO
 7.12 OTHER MAJOR PLAYERS

Chapter 8: Global Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 8.1 Market Overview
 8.2 Historic and Forecasted Market Size By Type
  8.2.1 Software
  8.2.2 Service
 8.3 Historic and Forecasted Market Size By Application
  8.3.1 Beauty Companies
  8.3.2 Retail
  8.3.3 E-commerce

Chapter 9: North America Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 9.1 Key Market Trends, Growth Factors and Opportunities
 9.2 Impact of Covid-19
 9.3 Key Players
 9.4 Key Market Trends, Growth Factors and Opportunities
 9.4 Historic and Forecasted Market Size By Type
  9.4.1 Software
  9.4.2 Service
 9.5 Historic and Forecasted Market Size By Application
  9.5.1 Beauty Companies
  9.5.2 Retail
  9.5.3 E-commerce
 9.6 Historic and Forecast Market Size by Country
  9.6.1 U.S.
  9.6.2 Canada
  9.6.3 Mexico

Chapter 10: Europe Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Type
  10.4.1 Software
  10.4.2 Service
 10.5 Historic and Forecasted Market Size By Application
  10.5.1 Beauty Companies
  10.5.2 Retail
  10.5.3 E-commerce
 10.6 Historic and Forecast Market Size by Country
  10.6.1 Germany
  10.6.2 U.K.
  10.6.3 France
  10.6.4 Italy
  10.6.5 Russia
  10.6.6 Spain
  10.6.7 Rest of Europe

Chapter 11: Asia-Pacific Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Type
  11.4.1 Software
  11.4.2 Service
 11.5 Historic and Forecasted Market Size By Application
  11.5.1 Beauty Companies
  11.5.2 Retail
  11.5.3 E-commerce
 11.6 Historic and Forecast Market Size by Country
  11.6.1 China
  11.6.2 India
  11.6.3 Japan
  11.6.4 Singapore
  11.6.5 Australia
  11.6.6 New Zealand
  11.6.7 Rest of APAC

Chapter 12: Middle East & Africa Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Type
  12.4.1 Software
  12.4.2 Service
 12.5 Historic and Forecasted Market Size By Application
  12.5.1 Beauty Companies
  12.5.2 Retail
  12.5.3 E-commerce
 12.6 Historic and Forecast Market Size by Country
  12.6.1 Turkey
  12.6.2 Saudi Arabia
  12.6.3 Iran
  12.6.4 UAE
  12.6.5 Africa
  12.6.6 Rest of MEA

Chapter 13: South America Digitalization of Beauty Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Type
  13.4.1 Software
  13.4.2 Service
 13.5 Historic and Forecasted Market Size By Application
  13.5.1 Beauty Companies
  13.5.2 Retail
  13.5.3 E-commerce
 13.6 Historic and Forecast Market Size by Country
  13.6.1 Brazil
  13.6.2 Argentina
  13.6.3 Rest of SA

Chapter 14 Investment Analysis

Chapter 15 Analyst Viewpoint and Conclusion

Global Digitalization of Beauty Market

Base Year:

2022

Forecast Period:

2023-2030

Historical Data:

2016 to 2021

Market Size in 2022:

USD 130.14 Bn.

Forecast Period 2023-30 CAGR:

5.8%

Market Size in 2030:

USD 204.31 Bn.

Segments Covered:

By Type

  • Software
  • Service

By Application

  • Beauty Companies
  • Retail
  • E-commerce

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Penetration of Smart Phones

Key Market Restraints:

  • Increasing Competition in the Market

Key Opportunities:

  • Development in Technology to Personalize Products and Services

Companies Covered in the report:

  • Unilever, Procter & Gamble, Elizabeth Arden Inc, Johnson & Johnson, Lancer Skincare, L’Oreal S.A, and Other Major Players

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. DIGITALIZATION OF BEAUTY MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. DIGITALIZATION OF BEAUTY MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. DIGITALIZATION OF BEAUTY MARKET COMPETITIVE RIVALRY
TABLE 005. DIGITALIZATION OF BEAUTY MARKET THREAT OF NEW ENTRANTS
TABLE 006. DIGITALIZATION OF BEAUTY MARKET THREAT OF SUBSTITUTES
TABLE 007. DIGITALIZATION OF BEAUTY MARKET BY TYPE
TABLE 008. SOFTWARE MARKET OVERVIEW (2016-2028)
TABLE 009. SERVICE MARKET OVERVIEW (2016-2028)
TABLE 010. DIGITALIZATION OF BEAUTY MARKET BY APPLICATION
TABLE 011. BEAUTY COMPANIES MARKET OVERVIEW (2016-2028)
TABLE 012. RETAIL MARKET OVERVIEW (2016-2028)
TABLE 013. E-COMMERCE MARKET OVERVIEW (2016-2028)
TABLE 014. NORTH AMERICA DIGITALIZATION OF BEAUTY MARKET, BY TYPE (2016-2028)
TABLE 015. NORTH AMERICA DIGITALIZATION OF BEAUTY MARKET, BY APPLICATION (2016-2028)
TABLE 016. N DIGITALIZATION OF BEAUTY MARKET, BY COUNTRY (2016-2028)
TABLE 017. EUROPE DIGITALIZATION OF BEAUTY MARKET, BY TYPE (2016-2028)
TABLE 018. EUROPE DIGITALIZATION OF BEAUTY MARKET, BY APPLICATION (2016-2028)
TABLE 019. DIGITALIZATION OF BEAUTY MARKET, BY COUNTRY (2016-2028)
TABLE 020. ASIA PACIFIC DIGITALIZATION OF BEAUTY MARKET, BY TYPE (2016-2028)
TABLE 021. ASIA PACIFIC DIGITALIZATION OF BEAUTY MARKET, BY APPLICATION (2016-2028)
TABLE 022. DIGITALIZATION OF BEAUTY MARKET, BY COUNTRY (2016-2028)
TABLE 023. MIDDLE EAST & AFRICA DIGITALIZATION OF BEAUTY MARKET, BY TYPE (2016-2028)
TABLE 024. MIDDLE EAST & AFRICA DIGITALIZATION OF BEAUTY MARKET, BY APPLICATION (2016-2028)
TABLE 025. DIGITALIZATION OF BEAUTY MARKET, BY COUNTRY (2016-2028)
TABLE 026. SOUTH AMERICA DIGITALIZATION OF BEAUTY MARKET, BY TYPE (2016-2028)
TABLE 027. SOUTH AMERICA DIGITALIZATION OF BEAUTY MARKET, BY APPLICATION (2016-2028)
TABLE 028. DIGITALIZATION OF BEAUTY MARKET, BY COUNTRY (2016-2028)
TABLE 029. UNILEVER: SNAPSHOT
TABLE 030. UNILEVER: BUSINESS PERFORMANCE
TABLE 031. UNILEVER: PRODUCT PORTFOLIO
TABLE 032. UNILEVER: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 032. PROCTER & GAMBLE: SNAPSHOT
TABLE 033. PROCTER & GAMBLE: BUSINESS PERFORMANCE
TABLE 034. PROCTER & GAMBLE: PRODUCT PORTFOLIO
TABLE 035. PROCTER & GAMBLE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 035. ADIMO: SNAPSHOT
TABLE 036. ADIMO: BUSINESS PERFORMANCE
TABLE 037. ADIMO: PRODUCT PORTFOLIO
TABLE 038. ADIMO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 038. AMOREPACIFIC CORPORATION: SNAPSHOT
TABLE 039. AMOREPACIFIC CORPORATION: BUSINESS PERFORMANCE
TABLE 040. AMOREPACIFIC CORPORATION: PRODUCT PORTFOLIO
TABLE 041. AMOREPACIFIC CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 041. CFEB SISLEY SAS: SNAPSHOT
TABLE 042. CFEB SISLEY SAS: BUSINESS PERFORMANCE
TABLE 043. CFEB SISLEY SAS: PRODUCT PORTFOLIO
TABLE 044. CFEB SISLEY SAS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 044. ELIZABETH ARDEN INC: SNAPSHOT
TABLE 045. ELIZABETH ARDEN INC: BUSINESS PERFORMANCE
TABLE 046. ELIZABETH ARDEN INC: PRODUCT PORTFOLIO
TABLE 047. ELIZABETH ARDEN INC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 047. JOHNSON & JOHNSON: SNAPSHOT
TABLE 048. JOHNSON & JOHNSON: BUSINESS PERFORMANCE
TABLE 049. JOHNSON & JOHNSON: PRODUCT PORTFOLIO
TABLE 050. JOHNSON & JOHNSON: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 050. LANCER SKINCARE: SNAPSHOT
TABLE 051. LANCER SKINCARE: BUSINESS PERFORMANCE
TABLE 052. LANCER SKINCARE: PRODUCT PORTFOLIO
TABLE 053. LANCER SKINCARE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 053. L’OREAL S.A: SNAPSHOT
TABLE 054. L’OREAL S.A: BUSINESS PERFORMANCE
TABLE 055. L’OREAL S.A: PRODUCT PORTFOLIO
TABLE 056. L’OREAL S.A: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 056. SHISEIDO: SNAPSHOT
TABLE 057. SHISEIDO: BUSINESS PERFORMANCE
TABLE 058. SHISEIDO: PRODUCT PORTFOLIO
TABLE 059. SHISEIDO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 059. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 060. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 061. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 062. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY TYPE
FIGURE 012. SOFTWARE MARKET OVERVIEW (2016-2028)
FIGURE 013. SERVICE MARKET OVERVIEW (2016-2028)
FIGURE 014. DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY APPLICATION
FIGURE 015. BEAUTY COMPANIES MARKET OVERVIEW (2016-2028)
FIGURE 016. RETAIL MARKET OVERVIEW (2016-2028)
FIGURE 017. E-COMMERCE MARKET OVERVIEW (2016-2028)
FIGURE 018. NORTH AMERICA DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 019. EUROPE DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 020. ASIA PACIFIC DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 021. MIDDLE EAST & AFRICA DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 022. SOUTH AMERICA DIGITALIZATION OF BEAUTY MARKET OVERVIEW BY COUNTRY (2016-2028)

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Frequently Asked Questions :

What would be the forecast period in the Digitalization of Beauty Market research report?

The forecast period in the Digitalization of Beauty Market research report is 2023-2030.

Who are the key players in Digitalization of Beauty Market?

Unilever, Procter & Gamble, Adimo, Amorepacific Corporation, CFEB Sisley SAS, Elizabeth Arden Inc, Johnson & Johnson, Lancer Skincare, L’Oreal S.A, Shiseido, and Other Major Players.

What are the segments of Digitalization of Beauty Market?

Digitalization of Beauty Market is segmented into Type, Application, and region. By Type, the market is categorized into Software, Service. By Application, the market is categorized into Beauty Companies, Retail, and E-commerce. By region, it is analysed across North America (U.S.; Canada; Mexico), Europe (Germany; U.K.; France; Italy; Russia; Spain, etc.), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).

What is the Digitalization of Beauty Market?

The Digitalization of Beauty industry is already one of the fastest growing categories in the consumer goods industry. It is undergoing a digital transformation as social media and e-commerce.

How big is Digitalization of Beauty Market?

The Global Digitalization of Beauty Market size is expected to grow from USD 130.14 billion in 2022 to USD 204.31 billion by 2030, at a CAGR of 5.8% during the forecast period (2023-2030).