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Chocolate Malt Drink Market Synopsis

Chocolate Malt Drink Market Size Was Valued at USD 3.6 Billion in 2023 and is Projected to Reach USD 6.73 Billion by 2032, Growing at a CAGR of 7.2 % From 2024-2032.

Chocolate malt is a sweet, chocolate version of traditional malt powder. In addition to adding flavor and depth to food, chocolate malt may be used in a variety of intriguing ways. For a flavor that is difficult to match, use malted milk powder in traditional chocolate malts or add it to homemade cookies.

  • Chocolate is a delicious material that is made from a combination of cocoa beans, milk, and sugar. This sort of powder is made from wheat, barley, and evaporated milk, but when it is roasted until it becomes sweet, it transforms into chocolate malt. While chocolate malt is made from malt powder that has been roasted until it develops a rich, caramel-like flavor that is comparable to dark chocolate. Additionally, it is reasonably priced and offered by many bigger supermarket stores.
  • Malt chocolate drink doesn't have the same level of sweetness as chocolate and doesn't come from sugar and cocoa beans like regular chocolate, but it has some of the same flavor characteristics. Taste-wise, chocolate malt is similar to unsweetened cocoa powder. There are a lot of caramel and malt flavors present along with a hint of bitterness. If you have chocolate malt powder on hand, making chocolate malts is really easy and almost like an enhanced version of the beloved milkshake. Starting with a vanilla milkshake and then, to taste, add chocolate malt to this.
  • Chocolate malt does not have caffeine, making it a somewhat healthier choice than chocolate. Due to the absence of caffeine in its key constituents, wheat, and barley, chocolate malt has remained naturally caffeine-free. Caffeine and the natural sugars found in chocolate are both present in cocoa beans. When combined with malted milk, chocolate malt is a favorite beverage ingredient. In certain higher-end ice cream shops, still buy chocolate malts, which were very popular around a century ago.

The Chocolate Malt Drink Market Trend Analysis

Chocolate Malted Milk Powder Boost Calories and Nutrients

  • Chocolate Malted Milk Powder heart-healthy mix, malt contains fiber, potassium, folate, and vitamin B6, which together lower cholesterol and decrease the risk of cardiac disease. Its dietary fiber helps reduce insulin activity and increases cholesterol absorption from the gut and encourages cholesterol breakdown.
  • Malted milk was developed as a nutritional supplement for toddlers. Chocolate is added as a flavor so that toddlers drink without any hesitation of the milk smell.  The chocolate flavor is also not preferred by toddlers but also, by adults.
  • Chocolate malted milk powder made from a combination of malted barley, a pinch of chocolate, milk powder, and wheat flour, malted milk aids in quick recovery from illnesses and helps in inducing sleep and relaxation. High in calcium, vitamin D, and several essential nutrients, malted milk is an excellent source of nutrition for pregnant women. These factors drive the market of Chocolate Malt Drink.

Opportunity for New Market Players to Enter the Market

  • There is a wide number of opportunities for market players to enter the market. The raw material required for the making of chocolate malt drinks is low and at an affordable price. This is the key advantage the new market players can use the opportunity to generate more revenue.
  • The rising demand among toddlers and adults also accelerates the market, this ultimately increases the number of manufacturers to produce the product. The craze of chocolate malted drinks as breakfast or evening drinks is increasing day by day. This gives an opportunity for the new players to enter the market at such a low cost.
  • The robust development and disposable income are also making people spend more money on their daily needs. People are preferring highly nutritious drinks and flavors for their children to provide them nutrients with chocolate to enhance the taste of the drink and make it tastier. These factors increase the demand and provide opportunities for new market players. 

Segmentation Analysis of the Chocolate Malt Drink Market

The Chocolate Malt Drink market segments cover the Packaging Type, and Distribution Channel, By Packaging Type, and the Bottles and Jars segment is Anticipated to Dominate the Market Over the Forecast period.

  • Chocolate Malt Drink mostly comes in packaged bottles and jars. They are easily available in online stores and retailers’ shops. Chocolate malt drinks are highly nutritious and consumed on a daily basis. So, the most preferred packaging type of chocolate malt drink is in Bottles
  • Chocolate Malt Drink Bottles of different sizes come at different prices. They are at affordable rates. These bottles are of different shapes and sizes. People can opt for the bottle according to their requirements.
  • Furthermore, the bottles packaged are easy and safe to use. As The packets of chocolate malt drink easily get expired or get contaminated due to contact with air particles. In comparison to this, bottles and jars are highly preferred to prevent the Chocolate malt drink from expiring.

Regional Analysis of the Chocolate Malt Drink Market

Asia Pacific is Expected to Dominate the Market Over the Forecast Period.

  • Asia Pacific is the dominating region in the world. The demand for the Chocolate malt drink is growing year by year. And will continue to grow in the future. Milo is one of the popular brands of malt drinks from Malaysia. The Milo brand is highly consumed among the people of Malaysia and South Asia. Milo brand has a 90% market share in Malaysia. The brand is mainly popular due to its chocolate-flavored drinks.
  • Growing population of China and India is resulting in high demand for chocolate-flavored drinks for toddlers and adults as well. With busier life, these quick-preparation drinks are highly required by people. These drinks are not only prepared easily but also, contain daily nutrition.
  • The development in the region in terms of industry has grown the number of opportunities in the region. This has made the life of people hectic. So, in this busy schedule, people are mostly adopting easily readymade available snacks throughout the day. To keep them fit and stress-free. These factors have raised the demand for Chocolate Malt Drinks products in the region.

Covid-19 Impact Analysis on Chocolate Malt Drink Market

After the COVID-19 pandemic, the Chocolate Malt Drink market has been positively impacted the market. This is due to the fact that people have become much more health conscious now. Secondly, people have started working from home during the pandemic days due to which they have started consuming more nutritious drink products than before. The Chocolate Malt Drink market has risen during the pandemic. From toddlers to adults, people are highly consuming the drink. Also, this chocolate malt is providing extra flavor to it. Therefore, the COVID-19 pandemic has shown a great positive impact on the Chocolate Malt Drink market.

Top Key Players Covered in the Chocolate Malt Drink Market

  • Nestle (U.S.)
  • Smart Tasty industry (Malaysia)
  • Mondelez International (U.S.)
  • GlaxoSmithKline plc (UK)
  • Deluxe Rich Sdn (Malaysia)
  • The Kraft Heinz Company (U.S.)
  • Hindustan Unilever(India)
  • Anheuser- Busch Companies (U.S.)
  • Heineken (Netherland)
  • The Drink Ink (U.S.)
  • Cadbury (U.K)
  • Wander AG (Switzerland)
  • Amul (India) and Other Major Players

Key Industry Developments in the Chocolate Malt Drink Market

In February 2021, Nestlé launches the plant-based Milo chocolate malt drink in Thailand. Swiss food giant Nestlé is shaking up the beverage market in Thailand with a new soy-based version of chocolate malt beverage firm favorite, Milo. Consumers in Asia are demanding more plant-based alternatives in their diet which has prompted Nestlé to launch plant-based versions of several of its popular beverages in the region such as Milo and Nescafé in Malaysia and Nescafé and Starbucks in Japan.

In September 2022, Coca-Cola Beverages Africa launches the Choco Malt drink in Ghana. Voltic Ltd, Coca-Cola Beverages Africa’s (CCBA) Ghana subsidiary, has launched Hollandia’s Choco Malt brand in Ghana. The brand was first launched in Nigeria in 2017 by Coca-Cola subsidiary Chi Ltd.

In February 2019, Fast Moving Consumer Group (FMCG) firm, Chellarams extended its real active product line with the introduction of Real Activ Malted food drink amidst promises of becoming a market leader in the chocolate food drink category. The drink which contains 12 essential nutrients with immense nutritional benefits was targeted mainly at children who need to be active in school and at play and adults who require constant energy for work even as it contains the appropriate amount of sugar need.

Chocolate Malt Drink Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 3.6 Bn.

Forecast Period 2024-32 CAGR:

7.2%

Market Size in 2032:

USD 6.73 Bn.

Segments Covered:

By Packaging Type

  • Bottles & Jars
  • Cartons
  • Others

By Distribution Channel

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Chocolate Malted Milk Powder Boost Calories and Nutrients

Key Market Restraints:

  • Wide Availability of Substitutes

Key Opportunities:

  • Opportunity for New Market Players to Enter the Market

Companies Covered in the Report:

  • Nestle (U.S.), Smart Tasty industry (Malaysia), Mondelez International (U.S.), GlaxoSmithKline plc (UK), Deluxe Rich Sdn (Malaysia), and Other major players.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Packaging Type
 3.2 By Distribution Channel

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Chocolate Malt Drink Market by Packaging Type
 5.1 Chocolate Malt Drink Market Overview Snapshot and Growth Engine
 5.2 Chocolate Malt Drink Market Overview
 5.3 Bottles & Jars
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Bottles & Jars: Geographic Segmentation
 5.4 Cartons
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Cartons: Geographic Segmentation
 5.5 Others
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2017-2032F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Others: Geographic Segmentation

Chapter 6: Chocolate Malt Drink Market by Distribution Channel
 6.1 Chocolate Malt Drink Market Overview Snapshot and Growth Engine
 6.2 Chocolate Malt Drink Market Overview
 6.3 Supermarkets & Hypermarkets
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Supermarkets & Hypermarkets: Geographic Segmentation
 6.4 Convenience Stores
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Convenience Stores: Geographic Segmentation
 6.5 Online Retail
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2017-2032F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Online Retail: Geographic Segmentation
 6.6 Others
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size (2017-2032F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Others: Geographic Segmentation

Chapter 7: Company Profiles and Competitive Analysis
 7.1 Competitive Landscape
  7.1.1 Competitive Positioning
  7.1.2 Chocolate Malt Drink Sales and Market Share By Players
  7.1.3 Industry BCG Matrix
  7.1.4 Heat Map Analysis
  7.1.5 Chocolate Malt Drink Industry Concentration Ratio (CR5 and HHI)
  7.1.6 Top 5 Chocolate Malt Drink Players Market Share
  7.1.7 Mergers and Acquisitions
  7.1.8 Business Strategies By Top Players
 7.2 NESTLE (U.S.)
  7.2.1 Company Overview
  7.2.2 Key Executives
  7.2.3 Company Snapshot
  7.2.4 Operating Business Segments
  7.2.5 Product Portfolio
  7.2.6 Business Performance
  7.2.7 Key Strategic Moves and Recent Developments
  7.2.8 SWOT Analysis
 7.3 SMART TASTY INDUSTRY (MALAYSIA)
 7.4 MONDELEZ INTERNATIONAL (U.S.)
 7.5 GLAXOSMITHKLINE PLC (UK)
 7.6 DELUXE RICH SDN (MALAYSIA)
 7.7 THE KRAFT HEINZ COMPANY (U.S.)
 7.8 HINDUSTAN UNILEVER (INDIA)
 7.9 ANHEUSER- BUSCH COMPANIES (U.S.)
 7.10 HEINEKEN (NETHERLAND)
 7.11 THE DRINK INK (U.S.)
 7.12 CADBURY (U.K)
 7.13 WANDER AG (SWITZERLAND)
 7.14 AMUL (INDIA)
 7.15 OTHER MAJOR PLAYERS

Chapter 8: Global Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 8.1 Market Overview
 8.2 Historic and Forecasted Market Size By Packaging Type
  8.2.1 Bottles & Jars
  8.2.2 Cartons
  8.2.3 Others
 8.3 Historic and Forecasted Market Size By Distribution Channel
  8.3.1 Supermarkets & Hypermarkets
  8.3.2 Convenience Stores
  8.3.3 Online Retail
  8.3.4 Others

Chapter 9: North America Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 9.1 Key Market Trends, Growth Factors and Opportunities
 9.2 Impact of Covid-19
 9.3 Key Players
 9.4 Key Market Trends, Growth Factors and Opportunities
 9.4 Historic and Forecasted Market Size By Packaging Type
  9.4.1 Bottles & Jars
  9.4.2 Cartons
  9.4.3 Others
 9.5 Historic and Forecasted Market Size By Distribution Channel
  9.5.1 Supermarkets & Hypermarkets
  9.5.2 Convenience Stores
  9.5.3 Online Retail
  9.5.4 Others
 9.6 Historic and Forecast Market Size by Country
  9.6.1 US
  9.6.2 Canada
  9.6.3 Mexico

Chapter 10: Eastern Europe Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Packaging Type
  10.4.1 Bottles & Jars
  10.4.2 Cartons
  10.4.3 Others
 10.5 Historic and Forecasted Market Size By Distribution Channel
  10.5.1 Supermarkets & Hypermarkets
  10.5.2 Convenience Stores
  10.5.3 Online Retail
  10.5.4 Others
 10.6 Historic and Forecast Market Size by Country
  10.6.1 Bulgaria
  10.6.2 The Czech Republic
  10.6.3 Hungary
  10.6.4 Poland
  10.6.5 Romania
  10.6.6 Rest of Eastern Europe

Chapter 11: Western Europe Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Packaging Type
  11.4.1 Bottles & Jars
  11.4.2 Cartons
  11.4.3 Others
 11.5 Historic and Forecasted Market Size By Distribution Channel
  11.5.1 Supermarkets & Hypermarkets
  11.5.2 Convenience Stores
  11.5.3 Online Retail
  11.5.4 Others
 11.6 Historic and Forecast Market Size by Country
  11.6.1 Germany
  11.6.2 UK
  11.6.3 France
  11.6.4 Netherlands
  11.6.5 Italy
  11.6.6 Russia
  11.6.7 Spain
  11.6.8 Rest of Western Europe

Chapter 12: Asia Pacific Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Packaging Type
  12.4.1 Bottles & Jars
  12.4.2 Cartons
  12.4.3 Others
 12.5 Historic and Forecasted Market Size By Distribution Channel
  12.5.1 Supermarkets & Hypermarkets
  12.5.2 Convenience Stores
  12.5.3 Online Retail
  12.5.4 Others
 12.6 Historic and Forecast Market Size by Country
  12.6.1 China
  12.6.2 India
  12.6.3 Japan
  12.6.4 South Korea
  12.6.5 Malaysia
  12.6.6 Thailand
  12.6.7 Vietnam
  12.6.8 The Philippines
  12.6.9 Australia
  12.6.10 New Zealand
  12.6.11 Rest of APAC

Chapter 13: Middle East & Africa Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Packaging Type
  13.4.1 Bottles & Jars
  13.4.2 Cartons
  13.4.3 Others
 13.5 Historic and Forecasted Market Size By Distribution Channel
  13.5.1 Supermarkets & Hypermarkets
  13.5.2 Convenience Stores
  13.5.3 Online Retail
  13.5.4 Others
 13.6 Historic and Forecast Market Size by Country
  13.6.1 Turkey
  13.6.2 Bahrain
  13.6.3 Kuwait
  13.6.4 Saudi Arabia
  13.6.5 Qatar
  13.6.6 UAE
  13.6.7 Israel
  13.6.8 South Africa

Chapter 14: South America Chocolate Malt Drink Market Analysis, Insights and Forecast, 2017-2032
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Packaging Type
  14.4.1 Bottles & Jars
  14.4.2 Cartons
  14.4.3 Others
 14.5 Historic and Forecasted Market Size By Distribution Channel
  14.5.1 Supermarkets & Hypermarkets
  14.5.2 Convenience Stores
  14.5.3 Online Retail
  14.5.4 Others
 14.6 Historic and Forecast Market Size by Country
  14.6.1 Brazil
  14.6.2 Argentina
  14.6.3 Rest of SA

Chapter 15 Investment Analysis

Chapter 16 Analyst Viewpoint and Conclusion

Chocolate Malt Drink Market

Base Year:

2023

Forecast Period:

2024-2032

Historical Data:

2017 to 2023

Market Size in 2023:

USD 3.6 Bn.

Forecast Period 2024-32 CAGR:

7.2%

Market Size in 2032:

USD 6.73 Bn.

Segments Covered:

By Packaging Type

  • Bottles & Jars
  • Cartons
  • Others

By Distribution Channel

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Retail
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Chocolate Malted Milk Powder Boost Calories and Nutrients

Key Market Restraints:

  • Wide Availability of Substitutes

Key Opportunities:

  • Opportunity for New Market Players to Enter the Market

Companies Covered in the Report:

  • Nestle (U.S.), Smart Tasty industry (Malaysia), Mondelez International (U.S.), GlaxoSmithKline plc (UK), Deluxe Rich Sdn (Malaysia), and Other major players.
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Frequently Asked Questions :

What would be the forecast period in the Chocolate Malt Drink Market research report?

The forecast period in the Chocolate Malt Drink Market research report is 2023-2030.

Who are the key players in Chocolate Malt Drink Market?

Nestle (U.S.), Smart Tasty industry (Malaysia), Mondelez International (U.S.), GlaxoSmithKline plc (UK), Deluxe Rich Sdn (Malaysia), The Kraft Heinz Company (U.S.), Hindustan Unilever (India), Anheuser- Busch Companies (U.S.), Heineken (Netherland), The Drink Ink (U.S.), Cadbury (U.K), Wander AG (Switzerland), Amul (India) and Other Major Players

What are the segments of the Chocolate Malt Drink Market?

The Chocolate Malt Drink Market is segmented into Packaging Type, Distribution Channel, and Region. By Packaging Type, the market is categorized into Bottles and Jars, Cartons, Others. By Distribution Channel, the market is categorized By Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others.  By region, it is analyzed across North America (U.S.; Canada; Mexico), Europe (Germany; U.K.; France; Italy; Russia; Spain, etc.), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).

What is the Chocolate Malt Drink Market?

Chocolate malt is a sweet, chocolatey version of traditional malt powder. In addition to adding flavor and depth to food, chocolate malt may be used in a variety of intriguing ways. For a flavor that is difficult to match, use malted milk powder in traditional chocolate malts or add it to homemade cookies.

How big is the Chocolate Malt Drink Market?

Chocolate Malt Drink Market Size Was Valued at USD 3.6 Billion in 2023 and is Projected to Reach USD 6.73 Billion by 2032, Growing at a CAGR of 7.2 % From 2024-2032.