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Global Fortified Salt Market Overview

Global Fortified Salt Market was valued at USD 5.29 billion in 2021 and is expected to reach USD 9.30 billion by the year 2028, at a CAGR of 8.4%.

Salt is an ideal porter for micronutrient fortification and micronutrients such as iodine and iron can be found through salt, which ingurgitated by an individual provides various nutritional benefits, this micronutrient added salt is called as fortified salt. Fortification of salt is appreciated as one of the most cost-effective methods to tackle deficiency of iron and iodine as it is universally consumed by all income groups and age segments. Double fortified salt (DFS) is a form of table salt produced with mixed iron and iodine. When consumed in regular food, it may help to reduce iron deficiency and iodine deficiency disorders which helps to growth of fortified salt market.

Moreover, Iron insufficiency Anemia (IDA) and Iodine Deficiency Disorder (IDD) come up with for the micronutrient deficiencies of public health significance over the globe, noticeably in the developing and under-developed countries. For instance, according to TATA Trust India, the trusts reinforced DFS interference in the government’s mid-day meal, Integrated Child Development Services and Public Distribution Services Program have benefited around 68 million people from India.

Fortified Salt Market

COVID-19 Impact Analysis of Fortified Salt Market

During COVID 19 pandemic growing consciousness as well as necessity among consumers about immunity to safeguard themselves from the virus had fueled the sales of such products. This factor leads to growth in demand for fortified salt. However, COVID-19 has obstructed the value chain across the globe due to lockdown of production units, limitations for transportation, and closures of borders across the nations which leads to hindering the production and sales of the product across the globe.

Report Coverage:

The global market report of Fortified Salt Market by the Introspective Market Research includes qualitative and quantitative insights. The company also offers a detailed analysis of the market size and growth rate of the possible segments. The report tracks recent developments, key players and start-up’s details that are working in the industry. The report offers surplus of information about market entry strategies, regulatory framework and reimbursement scenario.

Market Dynamics And Factor

Drivers:

The key driving factor for the global fortified salts market is rising consumer preference for nutritional diet coupled with constantly mounting malnutrition cases among the children and adults have resulted in growing surge for fortified salts over developing countries. The main factor such as growing incidence of anemia due to iron deficiency is further supplementing the sales for fortified salts. In addition, the rapid growing in sales of fortified salts due to the increasing demand for food preservation due to rising consumption of processed and packaged food is expected to drive the global fortified salts market.

An increasing hair loss problem in the youths and middle-aged people in anticipated to product surge in upcoming years. The growing hair follicle strength will be prime driving factor to growth of the market.

Restraints:

Insufficient awareness and low purchasing power in developing countries, health menacing including tuberculosis and kidney ailments, and thyroid papillary cancer owing to over consumption may hamper the global fortified salts market growth in projected period.

Opportunities:

Rising support of e-commerce for essential food products is anticipated to grow the sales of the product in developed countries. 

Growing the number of miscarriages as well as low mental growth witnessed in the children resulted to lower intake of iron, has initiation of programs by the government in developing nations for the promoting benefits of fortified salt, such positive moves will stimulate the growth in fortified salt industry and is expected to grow in upcoming years.

Market Segmentation

Type Insights

Based on product type, double fortified salt is more beneficial with their delivery of crucial daily amount of iodine and iron, which dominating the market. Based on application, food and beverage industry dominated the fortified salt market owing to usage in food products, beverages and others. Based on distribution channels, owing to easy availability in grocery store with the discount price for the customer dominates the market.

Regional Analysis:

Asia Pacific dominates the market owing to high population, highest usage of fortified salt as well as being presence of major key players such as Tata Chemicals, Annapurna Salt, Bajaj Salt, Hindustan Salt, Tamil Nadu Salt Corporation in the region are factors leads to boost the market over forecast period.

Rising the obese population will drive the market expansion as more than one third od adults are overweight in North America region. The fortified salt product helps to maintains full energy level in the body by proper calorie consumption, without allowing extra fat deposition.

The Europe region has adopted salt reduction framework owing to excessive intake of salt which has resulted in increased sodium product in the body. Which leads to moderate growth in projected period.

Players Covered in Fortified Salt Market are:

Key Industry Developments

  • In April 2017, TATA Chemicals launches fortified salt products in East African countries. The instigate of two flagship salt-based products for the Kenyan livestock is the peak of the long journey of market analysis and purchase of new marketing skills.
  • In December 2019, China National Salt Industry decided to keep innovating in developing in salt business. China National Salt Industry is the leading and only state-owned enterprises of China’s salt industry. In addition, company also announced to innovation in bringing the health value of salt and will continue to design low-sodium salt, while at the same time try to add favorable microelements to salt to make it healthier for consumers.

Global Fortified Salt Market

Base Year:

2021

Forecast Period:

2022-2028

Historical Data:

2016 to 2020

Market Size in 2021:

USD 5.29 Bn.

Forecast Period 2022-28 CAGR:

8.4%

Market Size in 2028:

USD 9.30 Bn.

Segments Covered:

By Type

  • Iodine
  • Iron
  • Double Fortified Salt

By Application

  • Food Processing
  • Household
  • Animal Feed
  • Hospitality & Services
  • Others

By Distribution Channel

  • Hypermarket/Supermarket
  • Grocery Stores
  • Online
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Rising Consumer Preference for Nutritional Diet

Key Market Restraints:

  • Insufficient Awareness and Low Purchasing Power in Developing Countries

Key Opportunities:

  • Rising Support of E-Commerce for Essential Food Products

Companies Covered in the report:

  • Cargill Incorporated, Tata Chemicals, China National Salt Industry, United Salt Corporation, Kutch Brine Chem Industries, and Other major players.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Type
 3.2 By Application
 3.3 By Distribution Channels

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Fortified Salt Market by Type
 5.1 Fortified Salt Market Overview Snapshot and Growth Engine
 5.2 Fortified Salt Market Overview
 5.3 Iodine
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Iodine: Grographic Segmentation
 5.4 Iron
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Iron: Grographic Segmentation
 5.5 Double Fortified Salt
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2016-2028F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Double Fortified Salt: Grographic Segmentation

Chapter 6: Fortified Salt Market by Application
 6.1 Fortified Salt Market Overview Snapshot and Growth Engine
 6.2 Fortified Salt Market Overview
 6.3 Food Processing
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Food Processing: Grographic Segmentation
 6.4 Household
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Household: Grographic Segmentation
 6.5 Animal Feed
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Animal Feed: Grographic Segmentation
 6.6 Hospitality & Services
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size (2016-2028F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Hospitality & Services: Grographic Segmentation
 6.7 Others
  6.7.1 Introduction and Market Overview
  6.7.2 Historic and Forecasted Market Size (2016-2028F)
  6.7.3 Key Market Trends, Growth Factors and Opportunities
  6.7.4 Others: Grographic Segmentation

Chapter 7: Fortified Salt Market by Distribution Channels
 7.1 Fortified Salt Market Overview Snapshot and Growth Engine
 7.2 Fortified Salt Market Overview
 7.3 Hypermarket/Supermarket
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2016-2028F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Hypermarket/Supermarket: Grographic Segmentation
 7.4 Grocery Stores
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2016-2028F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Grocery Stores: Grographic Segmentation
 7.5 Online
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size (2016-2028F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 Online: Grographic Segmentation
 7.6 Others
  7.6.1 Introduction and Market Overview
  7.6.2 Historic and Forecasted Market Size (2016-2028F)
  7.6.3 Key Market Trends, Growth Factors and Opportunities
  7.6.4 Others: Grographic Segmentation

Chapter 8: Company Profiles and Competitive Analysis
 8.1 Competitive Landscape
  8.1.1 Competitive Positioning
  8.1.2 Fortified Salt Sales and Market Share By Players
  8.1.3 Industry BCG Matrix
  8.1.4 Ansoff Matrix
  8.1.5 Fortified Salt Industry Concentration Ratio (CR5 and HHI)
  8.1.6 Top 5 Fortified Salt Players Market Share
  8.1.7 Mergers and Acquisitions
  8.1.8 Business Strategies By Top Players
 8.2 CARGILL INCORPORATED
  8.2.1 Company Overview
  8.2.2 Key Executives
  8.2.3 Company Snapshot
  8.2.4 Operating Business Segments
  8.2.5 Product Portfolio
  8.2.6 Business Performance
  8.2.7 Key Strategic Moves and Recent Developments
  8.2.8 SWOT Analysis
 8.3 TATA CHEMICALS
 8.4 CHINA NATIONAL SALT INDUSTRY
 8.5 UNITED SALT CORPORATION
 8.6 KUTCH BRINE CHEM INDUSTRIES
 8.7 SAMBHAR
 8.8 AKZONOBEL
 8.9 SCHWEIZER SALINEN
 8.10 ANKUR SALT
 8.11 WINDSOR SALT
 8.12 ANNAPURNA SALT
 8.13 BAJAJ SALT
 8.14 SUPER SALT
 8.15 SHREERAM CHEM FOOD
 8.16 SABOO SODIUM CHORO
 8.17 AHIR SALT INDUSTRIES
 8.18 HINDUSTAN SALT
 8.19 COMPASS MINERALS
 8.20 TAMIL NADU SALT CORPORATION
 8.21 OTHER MAJOR PLAYERS

Chapter 9: Global Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 9.1 Market Overview
 9.2 Historic and Forecasted Market Size By Type
  9.2.1 Iodine
  9.2.2 Iron
  9.2.3 Double Fortified Salt
 9.3 Historic and Forecasted Market Size By Application
  9.3.1 Food Processing
  9.3.2 Household
  9.3.3 Animal Feed
  9.3.4 Hospitality & Services
  9.3.5 Others
 9.4 Historic and Forecasted Market Size By Distribution Channels
  9.4.1 Hypermarket/Supermarket
  9.4.2 Grocery Stores
  9.4.3 Online
  9.4.4 Others

Chapter 10: North America Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Type
  10.4.1 Iodine
  10.4.2 Iron
  10.4.3 Double Fortified Salt
 10.5 Historic and Forecasted Market Size By Application
  10.5.1 Food Processing
  10.5.2 Household
  10.5.3 Animal Feed
  10.5.4 Hospitality & Services
  10.5.5 Others
 10.6 Historic and Forecasted Market Size By Distribution Channels
  10.6.1 Hypermarket/Supermarket
  10.6.2 Grocery Stores
  10.6.3 Online
  10.6.4 Others
 10.7 Historic and Forecast Market Size by Country
  10.7.1 U.S.
  10.7.2 Canada
  10.7.3 Mexico

Chapter 11: Europe Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Type
  11.4.1 Iodine
  11.4.2 Iron
  11.4.3 Double Fortified Salt
 11.5 Historic and Forecasted Market Size By Application
  11.5.1 Food Processing
  11.5.2 Household
  11.5.3 Animal Feed
  11.5.4 Hospitality & Services
  11.5.5 Others
 11.6 Historic and Forecasted Market Size By Distribution Channels
  11.6.1 Hypermarket/Supermarket
  11.6.2 Grocery Stores
  11.6.3 Online
  11.6.4 Others
 11.7 Historic and Forecast Market Size by Country
  11.7.1 Germany
  11.7.2 U.K.
  11.7.3 France
  11.7.4 Italy
  11.7.5 Russia
  11.7.6 Spain
  11.7.7 Rest of Europe

Chapter 12: Asia-Pacific Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Type
  12.4.1 Iodine
  12.4.2 Iron
  12.4.3 Double Fortified Salt
 12.5 Historic and Forecasted Market Size By Application
  12.5.1 Food Processing
  12.5.2 Household
  12.5.3 Animal Feed
  12.5.4 Hospitality & Services
  12.5.5 Others
 12.6 Historic and Forecasted Market Size By Distribution Channels
  12.6.1 Hypermarket/Supermarket
  12.6.2 Grocery Stores
  12.6.3 Online
  12.6.4 Others
 12.7 Historic and Forecast Market Size by Country
  12.7.1 China
  12.7.2 India
  12.7.3 Japan
  12.7.4 Singapore
  12.7.5 Australia
  12.7.6 New Zealand
  12.7.7 Rest of APAC

Chapter 13: Middle East & Africa Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Type
  13.4.1 Iodine
  13.4.2 Iron
  13.4.3 Double Fortified Salt
 13.5 Historic and Forecasted Market Size By Application
  13.5.1 Food Processing
  13.5.2 Household
  13.5.3 Animal Feed
  13.5.4 Hospitality & Services
  13.5.5 Others
 13.6 Historic and Forecasted Market Size By Distribution Channels
  13.6.1 Hypermarket/Supermarket
  13.6.2 Grocery Stores
  13.6.3 Online
  13.6.4 Others
 13.7 Historic and Forecast Market Size by Country
  13.7.1 Turkey
  13.7.2 Saudi Arabia
  13.7.3 Iran
  13.7.4 UAE
  13.7.5 Africa
  13.7.6 Rest of MEA

Chapter 14: South America Fortified Salt Market Analysis, Insights and Forecast, 2016-2028
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Type
  14.4.1 Iodine
  14.4.2 Iron
  14.4.3 Double Fortified Salt
 14.5 Historic and Forecasted Market Size By Application
  14.5.1 Food Processing
  14.5.2 Household
  14.5.3 Animal Feed
  14.5.4 Hospitality & Services
  14.5.5 Others
 14.6 Historic and Forecasted Market Size By Distribution Channels
  14.6.1 Hypermarket/Supermarket
  14.6.2 Grocery Stores
  14.6.3 Online
  14.6.4 Others
 14.7 Historic and Forecast Market Size by Country
  14.7.1 Brazil
  14.7.2 Argentina
  14.7.3 Rest of SA

Chapter 15 Investment Analysis

Chapter 16 Analyst Viewpoint and Conclusion

Global Fortified Salt Market

Base Year:

2021

Forecast Period:

2022-2028

Historical Data:

2016 to 2020

Market Size in 2021:

USD 5.29 Bn.

Forecast Period 2022-28 CAGR:

8.4%

Market Size in 2028:

USD 9.30 Bn.

Segments Covered:

By Type

  • Iodine
  • Iron
  • Double Fortified Salt

By Application

  • Food Processing
  • Household
  • Animal Feed
  • Hospitality & Services
  • Others

By Distribution Channel

  • Hypermarket/Supermarket
  • Grocery Stores
  • Online
  • Others

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
  • Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
  • South America (Brazil, Argentina, Rest of SA)

Key Market Drivers:

  • Rising Consumer Preference for Nutritional Diet

Key Market Restraints:

  • Insufficient Awareness and Low Purchasing Power in Developing Countries

Key Opportunities:

  • Rising Support of E-Commerce for Essential Food Products

Companies Covered in the report:

  • Cargill Incorporated, Tata Chemicals, China National Salt Industry, United Salt Corporation, Kutch Brine Chem Industries, and Other major players.
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Frequently Asked Questions :

What would be the forecast period in the Fortified Salt Market research report?

The forecast period in the Fortified Salt Market research report is 2022-2028.

Who are the key players in Fortified Salt Market?

Cargill Incorporated, Tata Chemicals, China National Salt Industry, United Salt Corporation, Kutch Brine Chem Industries, Sambhar, AkzoNobel, Schweizer Salinen, Ankur Salt, Windsor Salt, Annapurna Salt, Bajaj Salt, Super Salt, Shreeram Chem Food, Saboo Sodium Choro, Ahir Salt Industries, Hindustan Salt, Compass Minerals, Tamil Nadu Salt Corporation, and other major players.

What are the segments of the Fortified Salt Market?

The Fortified Salt Market is segmented into Vehicle Type, Component, Fuel Type and region. By Vehicle Type, the market is categorized into Passenger cars, and Commercial Vehicles. By Component, the market is categorized into Pump, Urea Tank, Injector, and ECU. By Fuel Type, the market is categorized into Diesel and Gasoline. By region, it is analyzed across North America (U.S.; Canada; Mexico), Europe (Germany; U.K.; France; Italy; Russia; Spain, etc.), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).

What is the Fortified Salt Market?

Fortification of salt is appreciated as one of the most cost-effective methods to tackle deficiency of iron and iodine as it is universally consumed by all income groups and age segments.

How big is the Fortified Salt Market?

The Fortified Salt Market was valued at USD 5.29 Billion in 2021 and is projected to reach USD 9.30 Billion by 2028, growing at a CAGR of 8.4% from 2022 to 2028.