Diabetic Meal Delivery Services Market- Industry Analysis

Diabetic Meal Delivery Services Market Overview

Global Diabetic Meal Delivery Services Market size was valued at USD 2.52 billion in 2023 and is projected to reach USD 14.98 billion by 2032, growing at a CAGR of 21.9 % from 2024-2032.

The diabetic meal delivery services market is experiencing significant growth, driven by the increasing prevalence of diabetes worldwide and a rising emphasis on the importance of healthy eating for managing the condition. This alarming rise has fueled the demand for specialized meal delivery services offering pre-portioned, nutritionally balanced meals tailored to the dietary needs of diabetics. These services support effective blood sugar management, improving overall health outcomes and providing a convenient solution for maintaining dietary adherence.

• Another key driver of the market's growth is the increasing awareness among diabetics about the critical role of nutrition in managing their condition. Healthcare professionals continue to emphasize the importance of balanced, diabetic-friendly diets in controlling blood sugar levels and preventing complications. This has led to a surge in demand for meal delivery services that cater specifically to these needs. By offering expertly designed meal plans, these services help diabetics overcome the challenges of adhering to dietary restrictions, making it easier to stay on track with their health goals.
• Advancements in user-friendly interfaces and categorization, such as separating diabetic and non-diabetic options, have made these services accessible to a broader audience. These improvements, combined with the convenience of online ordering and flexible payment options, are further boosting the market's appeal. As health consciousness continues to grow, the diabetic meal delivery sector is poised for sustained expansion.

Market Dynamics And Key Factors In Diabetic Meal Delivery Services Market

Drivers:

• The growing number of diabetic individuals is the main driving factor for the growth of the diabetic meal delivery services market over the projected period. Moreover, consumers can choose the meals and ingredients they want. In addition, cooking kits with easy-to-follow recipes, that are ready to eat within minutes are offered by service providers. The ready-to-bake or ready-to-cook food kits are provided in cold packages thereby, maintaining their freshness and aroma. The healthy cooking kits come with pre-portioned organic produce and all the seasonings, sauces, and protein. In addition, some service providers offer meals that accommodate certain allergies and intolerances, including gluten-free, soy-free, and dairy-free meals thus, supporting the development of the diabetic meal delivery services market during the forecast period.
• For diabetic individuals doing regular gym workouts, customized meals having high protein and low carbohydrates are provided by service providers. Furthermore, a consumer can choose between different dishes such as vegetarian, seafood, and meat or poultry. There has been a significant rise in the working population which has compelled individuals to adopt meal delivery services. In addition, the growing concern among diabetic individuals about their sugar intake through various food items has stimulated the growth of the diabetic meal delivery services market in the forecast period.

Restraints:

• The high price of diabetic meals is the main factor hampering the expansion of the diabetic meal delivery services market. Nutritionists, bariatric doctors, and gourmet chefs are involved in the production of diabetic meals. Moreover, consumers are charged on home delivery services thus, increasing the prices of diabetic meals. Furthermore, a large number of populations are unaware of the benefits offered by diabetic meals. Lack of government support in developing economies is restraining the development of the diabetic meal delivery services market over the forecast period.

Opportunities:

• The growing busy lifestyle has promoted individuals to adopt ready-to-eat food products. Additionally, the growing awareness among individuals about diabetes has created lucrative opportunities for market players to provide meals that are low in sugar content. With the ever-growing number of diabetic individuals, there is growing fear among diabetic patients, of not knowing what to eat or how to cook foods that will keep blood sugar levels under control. In this situation, diabetic meal delivery services can be a lifesaver. Moreover, diabetic meal delivery services can also be helpful for older adults, those with transportation challenges, complicated diets, sight problems, or other difficulties that affect food preparation. Furthermore, diabetic patients are more susceptible to diseases that can pose threat to individuals' life. In addition, the COVID-19 pandemic has compelled the diabetic population to adopt diabetic meal delivery services that will help them to boost their immune system as well provide nutrition and help them in keeping blood sugar levels under control. Thus, the pandemic has created profitable opportunities for the market players.

Market Segmentation

Segmentation Analysis of Diabetic Meal Delivery Services Market:

• Depending on age group, the above 60 years segment is anticipated to dominate the diabetic meal delivery services market in the forecast period. The growing geriatric population suffering from diabetes and diabetes-associated other health disorders is the main factor driving the growth of this segment. With old age several other complications such as restricted body mobility, sight problems, and other difficulties that affect food preparation arise. Moreover, adults over 60 years of age should have limited amounts of carbs, sugars, and sodium in their food thus, diabetic meal delivery services can help them in managing their day-to-day meals.
• Depending on product type, the cooked segment is expected to lead the diabetic meal delivery services market during the forecast period. The busy lifestyle has stimulated diabetic individuals to adopt ready-to-eat food products. Moreover, cooked food eliminates the hectic procedure of cooking food. The rise in the working population is the main factor promoting the growth of the cooked food segment. Furthermore, cooked food also rules out the possibility of adding extra carbs or calories while cooking food thus, supporting the development of the cooked segment in the forecast period.
• Depending on food type, the main course segment is anticipated to have the highest share of the diabetic meal delivery services market. The main course segment includes a variety of food dishes that are rich in protein, dietary fibers, and are low in sodium content. Moreover, consumers can choose from vegetarian, seafood, and meat or poultry dishes. Consumers who are interested in cooking food can order food kits that take a minute to prepare. Furthermore, diabetic individuals can customize their meals by choosing ingredients thus, strengthening the expansion main course segment.

Regional Analysis of Diabetic Meal Delivery Services Market:

• The North American region is forecasted to dominate the market in the forecast period. The rise in the per capita income and the growing awareness about the benefits of diabetic meal delivery services is the main factor supporting the growth of the market in this region. Moreover, the supportive government regulations have helped service providers to cater to the requirements of all age groups. In the United States, 34.2 million people have diabetes while 88 million individuals have prediabetes. Furthermore, a large number of service providers are present in this region thus, promoting the growth of the diabetic meal delivery services market in this region during the projected period.
• North America followed by the Europe region is anticipated to have the second-highest share of the diabetic meal delivery services market. The growing health awareness and the rise in the geriatric population are the essential factors supporting the development of the market in the forecast period. Moreover, the rise in the inclination towards gluten-free, low-sodium, and plant-based meat food products is creating an opportunity for a market player in this region to prepare diabetic meals that fulfill consumers' demands. Thus, all these factors support the expansion of the market in this region.
• The Asia-Pacific region is forecasted to have a significant growth rate in the period of forecast. China and India are the two major countries that have the highest number of individuals suffering from diabetes. China has nearly 130 million diabetic patients while India has 77 million population suffering from diabetes. This huge number of diabetic patients offers and lucrative opportunity for market players to enter the market in this region. The lack of awareness among individuals about the advantages of diabetic meals may hamper the market growth in this region.

Players Covered in Diabetic Meal Delivery Services Market are:

• Sunbasket (US)
• Magic Kitchen (US)
• Diet-to-Go (US)
• Nutrisystem (US)
• BistroMD (US)
• Snap Kitchen (US)
• Freshly (US)
• Metabolic Meals (US)
• Splendid Spoon (US)
• Top Chef Meals (US)
• Fresh n' Lean (US)
• Wolt (Finland)
• happyGrub (India)
• Sampoorna Ahara (India)

Recent Industry Developments In Diabetic Meal Delivery Services Market

• In January 2024, Marley Spoon Group SE announced the completion of its acquisition of BistroMD, LLC, a leading provider of personalized, health-focused meal delivery solutions. Through its U.S. subsidiary, the company finalized an asset sale agreement with FreshRealm Inc. These strategic moves strengthened Marley Spoon’s market presence and diversified its product portfolio in the meal delivery sector. The acquisitions enhanced operational capabilities and expanded customer offerings, positioning the company for sustained growth in the competitive food delivery market.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Age Group
 3.2 By Product Type
 3.3 By Food Type

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Diabetic Meal Delivery Services Market by Age Group
 5.1 Diabetic Meal Delivery Services Market Overview Snapshot and Growth Engine
 5.2 Diabetic Meal Delivery Services Market Overview
 5.3 Above 60 Years
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2017-2032F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Above 60 Years: Grographic Segmentation
 5.4 Below 60 Years
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2017-2032F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Below 60 Years: Grographic Segmentation

Chapter 6: Diabetic Meal Delivery Services Market by Product Type
 6.1 Diabetic Meal Delivery Services Market Overview Snapshot and Growth Engine
 6.2 Diabetic Meal Delivery Services Market Overview
 6.3 Cooked
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2017-2032F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 Cooked: Grographic Segmentation
 6.4 Uncooked
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2017-2032F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 Uncooked: Grographic Segmentation

Chapter 7: Diabetic Meal Delivery Services Market by Food Type
 7.1 Diabetic Meal Delivery Services Market Overview Snapshot and Growth Engine
 7.2 Diabetic Meal Delivery Services Market Overview
 7.3 Main Course
  7.3.1 Introduction and Market Overview
  7.3.2 Historic and Forecasted Market Size (2017-2032F)
  7.3.3 Key Market Trends, Growth Factors and Opportunities
  7.3.4 Main Course: Grographic Segmentation
 7.4 Soups
  7.4.1 Introduction and Market Overview
  7.4.2 Historic and Forecasted Market Size (2017-2032F)
  7.4.3 Key Market Trends, Growth Factors and Opportunities
  7.4.4 Soups: Grographic Segmentation
 7.5 Desserts
  7.5.1 Introduction and Market Overview
  7.5.2 Historic and Forecasted Market Size (2017-2032F)
  7.5.3 Key Market Trends, Growth Factors and Opportunities
  7.5.4 Desserts: Grographic Segmentation

Chapter 8: Company Profiles and Competitive Analysis
 8.1 Competitive Landscape
  8.1.1 Competitive Positioning
  8.1.2 Diabetic Meal Delivery Services Sales and Market Share By Players
  8.1.3 Industry BCG Matrix
  8.1.4 Ansoff Matrix
  8.1.5 Diabetic Meal Delivery Services Industry Concentration Ratio (CR5 and HHI)
  8.1.6 Top 5 Diabetic Meal Delivery Services Players Market Share
  8.1.7 Mergers and Acquisitions
  8.1.8 Business Strategies By Top Players
 8.2 SUNBASKET
  8.2.1 Company Overview
  8.2.2 Key Executives
  8.2.3 Company Snapshot
  8.2.4 Operating Business Segments
  8.2.5 Product Portfolio
  8.2.6 Business Performance
  8.2.7 Key Strategic Moves and Recent Developments
  8.2.8 SWOT Analysis
 8.3 MAGIC KITCHEN
 8.4 DIET-TO-GO
 8.5 NUTRISYSTEM
 8.6 BISTROMD
 8.7 SNAP KITCHEN
 8.8 FRESHLY
 8.9 METABOLIC MEALS
 8.10 SPLENDID SPOON
 8.11 TOP CHEF MEALS
 8.12 FRESH N' LEAN
 8.13 WOLT
 8.14 HAPPYGRUB
 8.15 SAMPOORNA AHARA
 8.17 OTHER MAJOR PLAYERS

Chapter 9: Global Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 9.1 Market Overview
 9.2 Historic and Forecasted Market Size By Age Group
  9.2.1 Above 60 Years
  9.2.2 Below 60 Years
 9.3 Historic and Forecasted Market Size By Product Type
  9.3.1 Cooked
  9.3.2 Uncooked
 9.4 Historic and Forecasted Market Size By Food Type
  9.4.1 Main Course
  9.4.2 Soups
  9.4.3 Desserts

Chapter 10: North America Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Age Group
  10.4.1 Above 60 Years
  10.4.2 Below 60 Years
 10.5 Historic and Forecasted Market Size By Product Type
  10.5.1 Cooked
  10.5.2 Uncooked
 10.6 Historic and Forecasted Market Size By Food Type
  10.6.1 Main Course
  10.6.2 Soups
  10.6.3 Desserts
 10.7 Historic and Forecast Market Size by Country
  10.7.1 U.S.
  10.7.2 Canada
  10.7.3 Mexico

Chapter 11: Europe Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Age Group
  11.4.1 Above 60 Years
  11.4.2 Below 60 Years
 11.5 Historic and Forecasted Market Size By Product Type
  11.5.1 Cooked
  11.5.2 Uncooked
 11.6 Historic and Forecasted Market Size By Food Type
  11.6.1 Main Course
  11.6.2 Soups
  11.6.3 Desserts
 11.7 Historic and Forecast Market Size by Country
  11.7.1 Germany
  11.7.2 U.K.
  11.7.3 France
  11.7.4 Italy
  11.7.5 Russia
  11.7.6 Spain
  11.7.7 Rest of Europe

Chapter 12: Asia-Pacific Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Age Group
  12.4.1 Above 60 Years
  12.4.2 Below 60 Years
 12.5 Historic and Forecasted Market Size By Product Type
  12.5.1 Cooked
  12.5.2 Uncooked
 12.6 Historic and Forecasted Market Size By Food Type
  12.6.1 Main Course
  12.6.2 Soups
  12.6.3 Desserts
 12.7 Historic and Forecast Market Size by Country
  12.7.1 China
  12.7.2 India
  12.7.3 Japan
  12.7.4 Singapore
  12.7.5 Australia
  12.7.6 New Zealand
  12.7.7 Rest of APAC

Chapter 13: Middle East & Africa Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Age Group
  13.4.1 Above 60 Years
  13.4.2 Below 60 Years
 13.5 Historic and Forecasted Market Size By Product Type
  13.5.1 Cooked
  13.5.2 Uncooked
 13.6 Historic and Forecasted Market Size By Food Type
  13.6.1 Main Course
  13.6.2 Soups
  13.6.3 Desserts
 13.7 Historic and Forecast Market Size by Country
  13.7.1 Turkey
  13.7.2 Saudi Arabia
  13.7.3 Iran
  13.7.4 UAE
  13.7.5 Africa
  13.7.6 Rest of MEA

Chapter 14: South America Diabetic Meal Delivery Services Market Analysis, Insights and Forecast, 2017-2032
 14.1 Key Market Trends, Growth Factors and Opportunities
 14.2 Impact of Covid-19
 14.3 Key Players
 14.4 Key Market Trends, Growth Factors and Opportunities
 14.4 Historic and Forecasted Market Size By Age Group
  14.4.1 Above 60 Years
  14.4.2 Below 60 Years
 14.5 Historic and Forecasted Market Size By Product Type
  14.5.1 Cooked
  14.5.2 Uncooked
 14.6 Historic and Forecasted Market Size By Food Type
  14.6.1 Main Course
  14.6.2 Soups
  14.6.3 Desserts
 14.7 Historic and Forecast Market Size by Country
  14.7.1 Brazil
  14.7.2 Argentina
  14.7.3 Rest of SA

Chapter 15 Investment Analysis

Chapter 17 Analyst Viewpoint and Conclusion