Connected Retail Market Overview

The Connected Retail Market is valued at USD 27.58 Billion in 2021 and is anticipated to reach USD 93.48 Billion over the forecast period 2028, at a CAGR of 19.05%.

Connected retail is a place that is integrated and digitally evaluated with accumulated experiences that Connected retail and influence customers at the bridge between the primary and physical worlds. It's a retailer that connects with customers through technology, but it's a great experience.

In the digital world of connected retail, retail brands exist to enhance their understanding of their customers. Now, customers have an unlimited choice of options to find and purchase products and services, both online and offline. With accelerating technology growth, businesses must take new strategies to elevate their Connected retail marketing approaches and manage customer demand.

Online companies like Amazon are also building a connected retail environment by providing store locations where customers can pick up products they order online at a convenient time.

Drivers of Connected Retail Market

The growing adoption of the Internet of Things (IoT) is a major driver for the global connected retail market. It provides opportunities for retailers in three critical areas: supply chain, customer experience, new channels, and revenue streams. Many retailers have successfully adopted IoT, enabling their customers to connect with the next generation of consumers, use sophisticated technology and leverage connected devices such as washing machines, wearable devices, automotive, mobile phones and tablets, among others.

Opportunities of Connected Retail Market

According to consumers shop their convenience, price factor, personalized service and hassle-free payment and delivery options are key driving factors for growth of the market. Easy connectivity, Higher sales, higher profits, Higher footfall, Fast and green delivery are growing factors for connected retail market.

Customers are well versed in the latest technology and are well aware of all the options, touch-points and services available. Customers are not limited to a variety of services and services, both physical and inline. Connected Retail will influence 44% of retail sales.

Market Segmentation

Players Covered in Connected Retail market are :

• Cisco Systems (San Jose California)
• Verizon (New York, United States)
• International Business Machines Corporation (IBM) (U.S.)
• Amazon Web Services Inc. (Seattle, U.S.)
• Microsoft Corporation (Washington, U.S.)
• Belatrix Software (Redwood City, U.S)
• ARM Holdings PLC (Softbank Group) (Cambridge, U.K)
• Softweb Solutions Inc. (Chicago, U.S)
• Atmel Corporation (Microchip Technology Inc.) (California, U.S)
• Google Inc. (U.S.)
• Microsoft Corporation (U.S.)
• Intel Corporation (Santa Clara, U.S)
• SAP SE (Germany)
• NXP Semiconductors NV (Netherlands)
• Zebra Technologies Corp. (U.S)
• Fujitsu Limited (Tokyo, Japan)
• PTC Inc. (Massachusetts, U.S) other Major Players.

Chapter 1: Introduction
 1.1 Research Objectives
 1.2 Research Methodology
 1.3 Research Process
 1.4 Scope and Coverage
  1.4.1 Market Definition
  1.4.2 Key Questions Answered
 1.5 Market Segmentation

Chapter 2:Executive Summary

Chapter 3:Growth Opportunities By Segment
 3.1 By Type
 3.2 By Application

Chapter 4: Market Landscape
 4.1 Porter's Five Forces Analysis
  4.1.1 Bargaining Power of Supplier
  4.1.2 Threat of New Entrants
  4.1.3 Threat of Substitutes
  4.1.4 Competitive Rivalry
  4.1.5 Bargaining Power Among Buyers
 4.2 Industry Value Chain Analysis
 4.3 Market Dynamics
  4.3.1 Drivers
  4.3.2 Restraints
  4.3.3 Opportunities
  4.5.4 Challenges
 4.4 Pestle Analysis
 4.5 Technological Roadmap
 4.6 Regulatory Landscape
 4.7 SWOT Analysis
 4.8 Price Trend Analysis
 4.9 Patent Analysis
 4.10 Analysis of the Impact of Covid-19
  4.10.1 Impact on the Overall Market
  4.10.2 Impact on the Supply Chain
  4.10.3 Impact on the Key Manufacturers
  4.10.4 Impact on the Pricing

Chapter 5: Connected Retail Market by Type
 5.1 Connected Retail Market Overview Snapshot and Growth Engine
 5.2 Connected Retail Market Overview
 5.3 Hardware
  5.3.1 Introduction and Market Overview
  5.3.2 Historic and Forecasted Market Size (2016-2028F)
  5.3.3 Key Market Trends, Growth Factors and Opportunities
  5.3.4 Hardware: Grographic Segmentation
 5.4 Software
  5.4.1 Introduction and Market Overview
  5.4.2 Historic and Forecasted Market Size (2016-2028F)
  5.4.3 Key Market Trends, Growth Factors and Opportunities
  5.4.4 Software: Grographic Segmentation
 5.5 Services
  5.5.1 Introduction and Market Overview
  5.5.2 Historic and Forecasted Market Size (2016-2028F)
  5.5.3 Key Market Trends, Growth Factors and Opportunities
  5.5.4 Services: Grographic Segmentation

Chapter 6: Connected Retail Market by Application
 6.1 Connected Retail Market Overview Snapshot and Growth Engine
 6.2 Connected Retail Market Overview
 6.3 ZigBee
  6.3.1 Introduction and Market Overview
  6.3.2 Historic and Forecasted Market Size (2016-2028F)
  6.3.3 Key Market Trends, Growth Factors and Opportunities
  6.3.4 ZigBee: Grographic Segmentation
 6.4 NFC
  6.4.1 Introduction and Market Overview
  6.4.2 Historic and Forecasted Market Size (2016-2028F)
  6.4.3 Key Market Trends, Growth Factors and Opportunities
  6.4.4 NFC: Grographic Segmentation
 6.5 Bluetooth Low Energy
  6.5.1 Introduction and Market Overview
  6.5.2 Historic and Forecasted Market Size (2016-2028F)
  6.5.3 Key Market Trends, Growth Factors and Opportunities
  6.5.4 Bluetooth Low Energy: Grographic Segmentation
 6.6 Wi-Fi
  6.6.1 Introduction and Market Overview
  6.6.2 Historic and Forecasted Market Size (2016-2028F)
  6.6.3 Key Market Trends, Growth Factors and Opportunities
  6.6.4 Wi-Fi: Grographic Segmentation
 6.7 Other Technologies
  6.7.1 Introduction and Market Overview
  6.7.2 Historic and Forecasted Market Size (2016-2028F)
  6.7.3 Key Market Trends, Growth Factors and Opportunities
  6.7.4 Other Technologies: Grographic Segmentation

Chapter 7: Company Profiles and Competitive Analysis
 7.1 Competitive Landscape
  7.1.1 Competitive Positioning
  7.1.2 Connected Retail Sales and Market Share By Players
  7.1.3 Industry BCG Matrix
  7.1.4 Ansoff Matrix
  7.1.5 Connected Retail Industry Concentration Ratio (CR5 and HHI)
  7.1.6 Top 5 Connected Retail Players Market Share
  7.1.7 Mergers and Acquisitions
  7.1.8 Business Strategies By Top Players
 7.2 CISCO SYSTEMS
  7.2.1 Company Overview
  7.2.2 Key Executives
  7.2.3 Company Snapshot
  7.2.4 Operating Business Segments
  7.2.5 Product Portfolio
  7.2.6 Business Performance
  7.2.7 Key Strategic Moves and Recent Developments
  7.2.8 SWOT Analysis
 7.3 VERIZON
 7.4 INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM)
 7.5 AMAZON WEB SERVICES INC.
 7.6 MICROSOFT CORPORATION
 7.7 BELATRIX SOFTWARE
 7.8 ARM HOLDINGS PLC (SOFTBANK GROUP)
 7.9 SOFTWEB SOLUTIONS INC.
 7.10 ATMEL CORPORATION (MICROCHIP TECHNOLOGY INC.)
 7.11 GOOGLE INC.
 7.12 MICROSOFT CORPORATION
 7.13 INTEL CORPORATION
 7.14 SAP SE
 7.15 NXP SEMICONDUCTORS NV
 7.16 ZEBRA TECHNOLOGIES CORP.
 7.17 FUJITSU LIMITED
 7.18 PTC INC.
 7.19 OTHER MAJOR PLAYERS

Chapter 8: Global Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 8.1 Market Overview
 8.2 Historic and Forecasted Market Size By Type
  8.2.1 Hardware
  8.2.2 Software
  8.2.3 Services
 8.3 Historic and Forecasted Market Size By Application
  8.3.1 ZigBee
  8.3.2 NFC
  8.3.3 Bluetooth Low Energy
  8.3.4 Wi-Fi
  8.3.5 Other Technologies

Chapter 9: North America Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 9.1 Key Market Trends, Growth Factors and Opportunities
 9.2 Impact of Covid-19
 9.3 Key Players
 9.4 Key Market Trends, Growth Factors and Opportunities
 9.4 Historic and Forecasted Market Size By Type
  9.4.1 Hardware
  9.4.2 Software
  9.4.3 Services
 9.5 Historic and Forecasted Market Size By Application
  9.5.1 ZigBee
  9.5.2 NFC
  9.5.3 Bluetooth Low Energy
  9.5.4 Wi-Fi
  9.5.5 Other Technologies
 9.6 Historic and Forecast Market Size by Country
  9.6.1 U.S.
  9.6.2 Canada
  9.6.3 Mexico

Chapter 10: Europe Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 10.1 Key Market Trends, Growth Factors and Opportunities
 10.2 Impact of Covid-19
 10.3 Key Players
 10.4 Key Market Trends, Growth Factors and Opportunities
 10.4 Historic and Forecasted Market Size By Type
  10.4.1 Hardware
  10.4.2 Software
  10.4.3 Services
 10.5 Historic and Forecasted Market Size By Application
  10.5.1 ZigBee
  10.5.2 NFC
  10.5.3 Bluetooth Low Energy
  10.5.4 Wi-Fi
  10.5.5 Other Technologies
 10.6 Historic and Forecast Market Size by Country
  10.6.1 Germany
  10.6.2 U.K.
  10.6.3 France
  10.6.4 Italy
  10.6.5 Russia
  10.6.6 Spain
  10.6.7 Rest of Europe

Chapter 11: Asia-Pacific Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 11.1 Key Market Trends, Growth Factors and Opportunities
 11.2 Impact of Covid-19
 11.3 Key Players
 11.4 Key Market Trends, Growth Factors and Opportunities
 11.4 Historic and Forecasted Market Size By Type
  11.4.1 Hardware
  11.4.2 Software
  11.4.3 Services
 11.5 Historic and Forecasted Market Size By Application
  11.5.1 ZigBee
  11.5.2 NFC
  11.5.3 Bluetooth Low Energy
  11.5.4 Wi-Fi
  11.5.5 Other Technologies
 11.6 Historic and Forecast Market Size by Country
  11.6.1 China
  11.6.2 India
  11.6.3 Japan
  11.6.4 Singapore
  11.6.5 Australia
  11.6.6 New Zealand
  11.6.7 Rest of APAC

Chapter 12: Middle East & Africa Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 12.1 Key Market Trends, Growth Factors and Opportunities
 12.2 Impact of Covid-19
 12.3 Key Players
 12.4 Key Market Trends, Growth Factors and Opportunities
 12.4 Historic and Forecasted Market Size By Type
  12.4.1 Hardware
  12.4.2 Software
  12.4.3 Services
 12.5 Historic and Forecasted Market Size By Application
  12.5.1 ZigBee
  12.5.2 NFC
  12.5.3 Bluetooth Low Energy
  12.5.4 Wi-Fi
  12.5.5 Other Technologies
 12.6 Historic and Forecast Market Size by Country
  12.6.1 Turkey
  12.6.2 Saudi Arabia
  12.6.3 Iran
  12.6.4 UAE
  12.6.5 Africa
  12.6.6 Rest of MEA

Chapter 13: South America Connected Retail Market Analysis, Insights and Forecast, 2016-2028
 13.1 Key Market Trends, Growth Factors and Opportunities
 13.2 Impact of Covid-19
 13.3 Key Players
 13.4 Key Market Trends, Growth Factors and Opportunities
 13.4 Historic and Forecasted Market Size By Type
  13.4.1 Hardware
  13.4.2 Software
  13.4.3 Services
 13.5 Historic and Forecasted Market Size By Application
  13.5.1 ZigBee
  13.5.2 NFC
  13.5.3 Bluetooth Low Energy
  13.5.4 Wi-Fi
  13.5.5 Other Technologies
 13.6 Historic and Forecast Market Size by Country
  13.6.1 Brazil
  13.6.2 Argentina
  13.6.3 Rest of SA

Chapter 14 Investment Analysis

Chapter 15 Analyst Viewpoint and Conclusion

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. CONNECTED RETAIL MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. CONNECTED RETAIL MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. CONNECTED RETAIL MARKET COMPETITIVE RIVALRY
TABLE 005. CONNECTED RETAIL MARKET THREAT OF NEW ENTRANTS
TABLE 006. CONNECTED RETAIL MARKET THREAT OF SUBSTITUTES
TABLE 007. CONNECTED RETAIL MARKET BY TYPE
TABLE 008. HARDWARE MARKET OVERVIEW (2016-2028)
TABLE 009. SOFTWARE MARKET OVERVIEW (2016-2028)
TABLE 010. SERVICES MARKET OVERVIEW (2016-2028)
TABLE 011. CONNECTED RETAIL MARKET BY APPLICATION
TABLE 012. ZIGBEE MARKET OVERVIEW (2016-2028)
TABLE 013. NFC MARKET OVERVIEW (2016-2028)
TABLE 014. BLUETOOTH LOW ENERGY MARKET OVERVIEW (2016-2028)
TABLE 015. WI-FI MARKET OVERVIEW (2016-2028)
TABLE 016. OTHER TECHNOLOGIES MARKET OVERVIEW (2016-2028)
TABLE 017. NORTH AMERICA CONNECTED RETAIL MARKET, BY TYPE (2016-2028)
TABLE 018. NORTH AMERICA CONNECTED RETAIL MARKET, BY APPLICATION (2016-2028)
TABLE 019. N CONNECTED RETAIL MARKET, BY COUNTRY (2016-2028)
TABLE 020. EUROPE CONNECTED RETAIL MARKET, BY TYPE (2016-2028)
TABLE 021. EUROPE CONNECTED RETAIL MARKET, BY APPLICATION (2016-2028)
TABLE 022. CONNECTED RETAIL MARKET, BY COUNTRY (2016-2028)
TABLE 023. ASIA PACIFIC CONNECTED RETAIL MARKET, BY TYPE (2016-2028)
TABLE 024. ASIA PACIFIC CONNECTED RETAIL MARKET, BY APPLICATION (2016-2028)
TABLE 025. CONNECTED RETAIL MARKET, BY COUNTRY (2016-2028)
TABLE 026. MIDDLE EAST & AFRICA CONNECTED RETAIL MARKET, BY TYPE (2016-2028)
TABLE 027. MIDDLE EAST & AFRICA CONNECTED RETAIL MARKET, BY APPLICATION (2016-2028)
TABLE 028. CONNECTED RETAIL MARKET, BY COUNTRY (2016-2028)
TABLE 029. SOUTH AMERICA CONNECTED RETAIL MARKET, BY TYPE (2016-2028)
TABLE 030. SOUTH AMERICA CONNECTED RETAIL MARKET, BY APPLICATION (2016-2028)
TABLE 031. CONNECTED RETAIL MARKET, BY COUNTRY (2016-2028)
TABLE 032. CISCO SYSTEMS: SNAPSHOT
TABLE 033. CISCO SYSTEMS: BUSINESS PERFORMANCE
TABLE 034. CISCO SYSTEMS: PRODUCT PORTFOLIO
TABLE 035. CISCO SYSTEMS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 035. VERIZON: SNAPSHOT
TABLE 036. VERIZON: BUSINESS PERFORMANCE
TABLE 037. VERIZON: PRODUCT PORTFOLIO
TABLE 038. VERIZON: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 038. INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM): SNAPSHOT
TABLE 039. INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM): BUSINESS PERFORMANCE
TABLE 040. INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM): PRODUCT PORTFOLIO
TABLE 041. INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 041. AMAZON WEB SERVICES INC.: SNAPSHOT
TABLE 042. AMAZON WEB SERVICES INC.: BUSINESS PERFORMANCE
TABLE 043. AMAZON WEB SERVICES INC.: PRODUCT PORTFOLIO
TABLE 044. AMAZON WEB SERVICES INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 044. MICROSOFT CORPORATION: SNAPSHOT
TABLE 045. MICROSOFT CORPORATION: BUSINESS PERFORMANCE
TABLE 046. MICROSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 047. MICROSOFT CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 047. BELATRIX SOFTWARE: SNAPSHOT
TABLE 048. BELATRIX SOFTWARE: BUSINESS PERFORMANCE
TABLE 049. BELATRIX SOFTWARE: PRODUCT PORTFOLIO
TABLE 050. BELATRIX SOFTWARE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 050. ARM HOLDINGS PLC (SOFTBANK GROUP): SNAPSHOT
TABLE 051. ARM HOLDINGS PLC (SOFTBANK GROUP): BUSINESS PERFORMANCE
TABLE 052. ARM HOLDINGS PLC (SOFTBANK GROUP): PRODUCT PORTFOLIO
TABLE 053. ARM HOLDINGS PLC (SOFTBANK GROUP): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 053. SOFTWEB SOLUTIONS INC.: SNAPSHOT
TABLE 054. SOFTWEB SOLUTIONS INC.: BUSINESS PERFORMANCE
TABLE 055. SOFTWEB SOLUTIONS INC.: PRODUCT PORTFOLIO
TABLE 056. SOFTWEB SOLUTIONS INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 056. ATMEL CORPORATION (MICROCHIP TECHNOLOGY INC.): SNAPSHOT
TABLE 057. ATMEL CORPORATION (MICROCHIP TECHNOLOGY INC.): BUSINESS PERFORMANCE
TABLE 058. ATMEL CORPORATION (MICROCHIP TECHNOLOGY INC.): PRODUCT PORTFOLIO
TABLE 059. ATMEL CORPORATION (MICROCHIP TECHNOLOGY INC.): KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 059. GOOGLE INC.: SNAPSHOT
TABLE 060. GOOGLE INC.: BUSINESS PERFORMANCE
TABLE 061. GOOGLE INC.: PRODUCT PORTFOLIO
TABLE 062. GOOGLE INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 062. MICROSOFT CORPORATION: SNAPSHOT
TABLE 063. MICROSOFT CORPORATION: BUSINESS PERFORMANCE
TABLE 064. MICROSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 065. MICROSOFT CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 065. INTEL CORPORATION: SNAPSHOT
TABLE 066. INTEL CORPORATION: BUSINESS PERFORMANCE
TABLE 067. INTEL CORPORATION: PRODUCT PORTFOLIO
TABLE 068. INTEL CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 068. SAP SE: SNAPSHOT
TABLE 069. SAP SE: BUSINESS PERFORMANCE
TABLE 070. SAP SE: PRODUCT PORTFOLIO
TABLE 071. SAP SE: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 071. NXP SEMICONDUCTORS NV: SNAPSHOT
TABLE 072. NXP SEMICONDUCTORS NV: BUSINESS PERFORMANCE
TABLE 073. NXP SEMICONDUCTORS NV: PRODUCT PORTFOLIO
TABLE 074. NXP SEMICONDUCTORS NV: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 074. ZEBRA TECHNOLOGIES CORP.: SNAPSHOT
TABLE 075. ZEBRA TECHNOLOGIES CORP.: BUSINESS PERFORMANCE
TABLE 076. ZEBRA TECHNOLOGIES CORP.: PRODUCT PORTFOLIO
TABLE 077. ZEBRA TECHNOLOGIES CORP.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 077. FUJITSU LIMITED: SNAPSHOT
TABLE 078. FUJITSU LIMITED: BUSINESS PERFORMANCE
TABLE 079. FUJITSU LIMITED: PRODUCT PORTFOLIO
TABLE 080. FUJITSU LIMITED: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 080. PTC INC.: SNAPSHOT
TABLE 081. PTC INC.: BUSINESS PERFORMANCE
TABLE 082. PTC INC.: PRODUCT PORTFOLIO
TABLE 083. PTC INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 083. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 084. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 085. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 086. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. CONNECTED RETAIL MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. CONNECTED RETAIL MARKET OVERVIEW BY TYPE
FIGURE 012. HARDWARE MARKET OVERVIEW (2016-2028)
FIGURE 013. SOFTWARE MARKET OVERVIEW (2016-2028)
FIGURE 014. SERVICES MARKET OVERVIEW (2016-2028)
FIGURE 015. CONNECTED RETAIL MARKET OVERVIEW BY APPLICATION
FIGURE 016. ZIGBEE MARKET OVERVIEW (2016-2028)
FIGURE 017. NFC MARKET OVERVIEW (2016-2028)
FIGURE 018. BLUETOOTH LOW ENERGY MARKET OVERVIEW (2016-2028)
FIGURE 019. WI-FI MARKET OVERVIEW (2016-2028)
FIGURE 020. OTHER TECHNOLOGIES MARKET OVERVIEW (2016-2028)
FIGURE 021. NORTH AMERICA CONNECTED RETAIL MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 022. EUROPE CONNECTED RETAIL MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 023. ASIA PACIFIC CONNECTED RETAIL MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 024. MIDDLE EAST & AFRICA CONNECTED RETAIL MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 025. SOUTH AMERICA CONNECTED RETAIL MARKET OVERVIEW BY COUNTRY (2016-2028)