Online Event Ticketing Market Synopsis

Online Event Ticketing Market Size Was Valued at USD 57.01 Billion in 2022, and is Projected to Reach USD 82.95 Billion by 2030, Growing at a CAGR of 4.80% From 2023-2030.

Online event ticketing is an activity that do to book the tickets for a live or performed show or event on a location. The increasing use of the Internet and smartphone applications to book Online event ticketing for movies, sports, and live events are expected to boost the growth. Individuals in the Asia Pacific region, in particular, are willing to pay marginal Internet processing costs to avoid standing in long lines, which is hyping Online event ticketing market.

• The major driving factors for the Online event ticketing market is the convenience and cost-to-key easy handling charges for the consumers. Also, the growing usage of online promotions and hassle-free booking of the shows at their own convenience is affecting Online event ticketing market positively.
• Rigorous promotional activity on the social media platforms and the extreme presence of people across the globe on social media is a contributing factor for the online event ticketing market. The service providers are collaborating with the sponsors for the music events, live concerts, stand-up comedy, and even the drama that is attracting a large audience on a global scale.   
• Increasing disposable income in the developing and developed countries and the easy accessibility of Online event ticketing market is the factor that is mushrooming the size of the market. The rapid increase in urbanization and the change in lifestyle of the consumers is expected to boost the revenue of the event management companies in the forecast period.
• The given graph shows that the number of users increased in all segments. This reflects the overall trend throughout the period from 2021 to 2022. It is continuously rising in all segments. In this regard, the Event Tickets segment achieves the highest value of 548.33 million users in 2022.

Online Event Ticketing Market Trend Analysis

Increased Internet Penetration

• Increased internet penetration has emerged as a pivotal driving force behind the rapid growth of the online event ticketing market. As more people gain access to the internet, the dynamics of event ticketing have undergone a transformative shift, bringing about numerous advantages and opportunities for both consumers and event organizers.
• The ubiquity of the internet has significantly enhanced the convenience of purchasing event tickets. With a few clicks, consumers can explore a plethora of events, compare ticket prices, and make secure transactions from the comfort of their homes. This accessibility has democratized the ticketing process, eliminating the need for physical presence at ticket counters or reliance on third-party vendors.
• The increased internet penetration has broadened the reach of events, allowing organizers to tap into a global audience. Events that were once limited by geographical constraints can now attract attendees from diverse locations. This expanded reach not only boosts event visibility but also contributes to a more diverse and inclusive audience, fostering a richer and more vibrant event experience.
• The digitalization of the ticketing process has also paved the way for innovative marketing strategies. Online platforms enable event organizers to leverage social media, email campaigns, and other digital channels to promote their events. This not only enhances promotional reach but also facilitates targeted marketing, reaching audiences with specific interests, demographics, or geographic locations.

The increasing use of smartphones Create an Opportunity for Online Event Ticketing Market

• The increasing use of smartphones presents a significant opportunity for the online event ticketing market, revolutionizing the way consumers discover, purchase, and attend events. As these powerful handheld devices become an integral part of daily life for billions of people worldwide, the online event ticketing industry is poised to capitalize on this pervasive connectivity.
• Smartphones have become ubiquitous, providing users with instant access to information and services at their fingertips. This accessibility has reshaped consumer behavior, including how individuals seek and engage with entertainment options. The online event ticketing market stands to benefit from this paradigm shift by offering a seamless and convenient platform for users to explore, book, and manage their event experiences.
• One key aspect driving this opportunity is the convenience that smartphones bring to the ticketing process. Users can now browse through a plethora of events, ranging from concerts and sports games to theater performances, directly from their smartphones. With user-friendly applications and mobile-optimized websites, purchasing tickets has become a streamlined and efficient process. This ease of use encourages more people to explore and attend events, broadening the potential customer base for the online event ticketing market.
• Furthermore, smartphones facilitate real-time engagement and communication. Event organizers can leverage this connectivity to enhance the overall experience for attendees. Push notifications, personalized recommendations, and instant updates on event details are all features that can be seamlessly integrated into mobile ticketing platforms. Such interactive features not only enhance the user experience but also create opportunities for event organizers to market and promote their events more effectively.

Online Event Ticketing Market Segment Analysis:

Online Event Ticketing Market Segmented on the basis of Event type and Platform.

By Type, Live Show segment is expected to dominate the market during the forecast period

• The Live Show category encompasses a diverse array of events, ranging from concerts and music festivals to theatrical performances and stand-up comedy shows. This dominance can be attributed to several key factors.
• The universal appeal of live entertainment creates a consistent demand for tickets to attend such events. The emotional and immersive experience offered by live shows remains unparalleled, driving people to seek out and purchase tickets for their favorite performances.
• Advancements in technology have facilitated the seamless online purchase of tickets, enhancing accessibility for consumers. The convenience of browsing and securing tickets through various online platforms contributes significantly to the popularity of the Live Show segment.
• The global entertainment industry's continual expansion and innovation, coupled with increasing disposable incomes, contribute to a thriving Live Show market. Artists and organizers leverage online ticketing platforms to reach a broader audience, driving growth in this segment.

By Application, Mobile segment held the largest share of 52% in 2022

• The mobile segment is anticipated to exert significant dominance in the Online Event Ticketing Market due to the widespread adoption of smartphones and the growing trend of mobile-based transactions. With the increasing penetration of mobile devices globally, consumers prefer the convenience of booking event tickets on their smartphones, making the mobile segment a key driver for the industry's growth.
• Mobile applications provide users with seamless and user-friendly interfaces, enabling them to browse, select, and purchase event tickets with ease. The convenience of instant access to a wide range of events, coupled with secure payment options, contributes to the popularity of mobile platforms for online ticketing. Additionally, the integration of features such as personalized recommendations, real-time updates, and interactive seating charts enhances the overall user experience on mobile

Market Regional Insights:

Asia Pacific is Expected to Dominate the Market Over the Forecast period

• The region has witnessed rapid economic growth, increasing internet penetration, and a burgeoning middle class with rising disposable incomes. These factors contribute to a growing demand for various entertainment and leisure activities, driving the online event ticketing market.
• Countries like China, India, Japan, South Korea, and Australia have emerged as key players in the Asia Pacific online event ticketing landscape. The proliferation of smartphones and the widespread adoption of digital payment methods have further facilitated the transition to online ticketing platforms.
• Companies in the online event ticketing sector are focusing on strategic partnerships, technological innovations, and user-friendly interfaces to capture the expanding market in the Asia Pacific. With a youthful population and a strong appetite for live experiences, the Asia Pacific is poised to maintain its dominance in the online event ticketing market in the coming years.

Online Event Ticketing Market Top Key Players:

• Ticketmaster(USA)
• Live Nation Entertainment (USA)
• AXS (USA)
• Eventbrite (USA)
• See Tickets (UK)
• Fandango (USA)
• Atom Tickets (USA)
• Eventim (Germany)
• CTS Eventim (Germany)
• Ticket Arena (Sweden)
• Dice (UK)
• WeGotTickets (UK)
• 517Live (China)
• Goibibo (India)
• BookMyShow (India)
• Damai.cn (China)
• KKLive (China)
• Tickethour (Australia)
• Ticketek (Australia)
• TicketSOUQ (UAE)

 Key Industry Developments in the Online Event Ticketing Market:

• In November 2023, Ticketmaster Acquired Seat Geek, a major competitor in the ticketing market. This move consolidates Ticketmaster's position as the industry leader and raises concerns about potential market dominance.
• In October 2023, Eventbrite Launched "Eventbrite Boost," a suite of marketing tools designed to help event organizers reach a wider audience and sell more tickets. This initiative demonstrates Eventbrite's commitment to supporting event organizers beyond just providing a ticketing platform.

1. INTRODUCTION
   1. RESEARCH OBJECTIVES
   2. RESEARCH METHODOLOGY
   3. RESEARCH PROCESS
   4. SCOPE AND COVERAGE
      1. Market Definition
      2. Key Questions Answered
   5. MARKET SEGMENTATION
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW
4. GROWTH OPPORTUNITIES BY SEGMENT
5. MARKET LANDSCAPE
   1. PORTER’S FIVE FORCES ANALYSIS
      1. Bargaining Power Of Supplier
      2. Threat Of New Entrants
      3. Threat Of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power Among Buyers
   2. INDUSTRY VALUE CHAIN ANALYSIS
   3. MARKET DYNAMICS
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   4. MARKET TREND ANALYSIS
   5. REGULATORY LANDSCAPE
   6. PESTLE ANALYSIS
   7. PRICE TREND ANALYSIS
   8. PATENT ANALYSIS
   9. TECHNOLOGY EVALUATION
   10. MARKET IMPACT OF THE RUSSIA-UKRAINE WAR
       1. Geopolitical Market Disruptions
       2. Supply Chain Disruptions
       3. Instability in Emerging Markets
   11. ECOSYSTEM
6. ONLINE EVENT TICKETING MARKET BY EVENT TYPE (2016-2030)
   1. ONLINE EVENT TICKETING MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. MOVIE
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2016 – 2030F)
      3. Historic And Forecasted Market Size in Volume (2016 – 2030F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. SPORT
   5. LIVE SHOW
   6. STAND-UP COMEDY
   7. LIVE CONCERTS
   8. DRAMA
7. ONLINE EVENT TICKETING MARKET BY PLATFORM (2016-2030)
   1. ONLINE EVENT TICKETING MARKET SNAPSHOT AND GROWTH ENGINE
   2. MARKET OVERVIEW
   3. DESKTOP
      1. Introduction And Market Overview
      2. Historic And Forecasted Market Size in Value (2016 – 2030F)
      3. Historic And Forecasted Market Size in Volume (2016 – 2030F)
      4. Key Market Trends, Growth Factors And Opportunities
      5. Geographic Segmentation Analysis
   4. MOBILE
8. COMPANY PROFILES AND COMPETITIVE ANALYSIS
   1. COMPETITIVE LANDSCAPE
      1. Competitive Positioning
      2. Online Event Ticketing Market Share By Manufacturer (2022)
      3. Industry BCG Matrix
      4. Heat Map Analysis
      5. Mergers & Acquisitions
   2. TICKETMASTER (USA)
      1. Company Overview
      2. Key Executives
      3. Company Snapshot
      4. Role of the Company in the Market
      5. Sustainability and Social Responsibility
      6. Operating Business Segments
      7. Product Portfolio
      8. Business Performance (Production Volume, Sales Volume, Sales Margin, Production Capacity, Capacity Utilization Rate)
      9. Key Strategic Moves And Recent Developments
      10. SWOT Analysis
   3. LIVE NATION ENTERTAINMENT (USA)
   4. AXS (USA)
   5. EVENTBRITE (USA)
   6. SEE TICKETS (UK)
   7. FANDANGO (USA)
   8. ATOM TICKETS (USA)
   9. EVENTIM (GERMANY)
   10. CTS EVENTIM (GERMANY)
   11. TICKET ARENA (SWEDEN)
   12. DICE (UK)
   13. WEGOTTICKETS (UK)
   14. 517LIVE (CHINA)
   15. GOIBIBO (INDIA)
   16. BOOKMYSHOW (INDIA)
   17. DAMAI.CN (CHINA)
   18. KKLIVE (CHINA)
   19. TICKETHOUR (AUSTRALIA)
   20. TICKETEK (AUSTRALIA)
   21. TICKETSOUQ (UAE)
9. GLOBAL ONLINE EVENT TICKETING MARKET BY REGION
   1. OVERVIEW
   2. NORTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Event Type
      4. Historic And Forecasted Market Size By Platform
      5. Historic And Forecasted Market Size By Country
         1. USA
         2. Canada
         3. Mexico
   3. EASTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Russia
         2. Bulgaria
         3. The Czech Republic
         4. Hungary
         5. Poland
         6. Romania
         7. Rest Of Eastern Europe
   4. WESTERN EUROPE
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Germany
         2. United Kingdom
         3. France
         4. The Netherlands
         5. Italy
         6. Spain
         7. Rest Of Western Europe
   5. ASIA PACIFIC
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. China
         2. India
         3. Japan
         4. South Korea
         5. Malaysia
         6. Thailand
         7. Vietnam
         8. The Philippines
         9. Australia
         10. New-Zealand
         11. Rest Of APAC
   6. MIDDLE EAST & AFRICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Turkey
         2. Bahrain
         3. Kuwait
         4. Saudi Arabia
         5. Qatar
         6. UAE
         7. Israel
         8. South Africa
   7. SOUTH AMERICA
      1. Key Market Trends, Growth Factors And Opportunities
      2. Key Manufacturers
      3. Historic And Forecasted Market Size By Segments
      4. Historic And Forecasted Market Size By Country
         1. Brazil
         2. Argentina
         3. Rest of South America
10. INVESTMENT ANALYSIS
11. ANALYST VIEWPOINT AND CONCLUSION
    1. Recommendations and Concluding Analysis
    2. Potential Market Strategies

LIST OF TABLES

TABLE 001. EXECUTIVE SUMMARY
TABLE 002. ONLINE EVENT TICKETING MARKET BARGAINING POWER OF SUPPLIERS
TABLE 003. ONLINE EVENT TICKETING MARKET BARGAINING POWER OF CUSTOMERS
TABLE 004. ONLINE EVENT TICKETING MARKET COMPETITIVE RIVALRY
TABLE 005. ONLINE EVENT TICKETING MARKET THREAT OF NEW ENTRANTS
TABLE 006. ONLINE EVENT TICKETING MARKET THREAT OF SUBSTITUTES
TABLE 007. ONLINE EVENT TICKETING MARKET BY EVENT TYPE
TABLE 008. MOVIE MARKET OVERVIEW (2016-2028)
TABLE 009. SPORT MARKET OVERVIEW (2016-2028)
TABLE 010. LIVE SHOW MARKET OVERVIEW (2016-2028)
TABLE 011. STAND-UP COMEDY MARKET OVERVIEW (2016-2028)
TABLE 012. LIVE CONCERTS MARKET OVERVIEW (2016-2028)
TABLE 013. DRAMA MARKET OVERVIEW (2016-2028)
TABLE 014. OTHER SHOWS MARKET OVERVIEW (2016-2028)
TABLE 015. ONLINE EVENT TICKETING MARKET BY PLATFORM
TABLE 016. DESKTOP MARKET OVERVIEW (2016-2028)
TABLE 017. MOBILE MARKET OVERVIEW (2016-2028)
TABLE 018. NORTH AMERICA ONLINE EVENT TICKETING MARKET, BY EVENT TYPE (2016-2028)
TABLE 019. NORTH AMERICA ONLINE EVENT TICKETING MARKET, BY PLATFORM (2016-2028)
TABLE 020. N ONLINE EVENT TICKETING MARKET, BY COUNTRY (2016-2028)
TABLE 021. EUROPE ONLINE EVENT TICKETING MARKET, BY EVENT TYPE (2016-2028)
TABLE 022. EUROPE ONLINE EVENT TICKETING MARKET, BY PLATFORM (2016-2028)
TABLE 023. ONLINE EVENT TICKETING MARKET, BY COUNTRY (2016-2028)
TABLE 024. ASIA PACIFIC ONLINE EVENT TICKETING MARKET, BY EVENT TYPE (2016-2028)
TABLE 025. ASIA PACIFIC ONLINE EVENT TICKETING MARKET, BY PLATFORM (2016-2028)
TABLE 026. ONLINE EVENT TICKETING MARKET, BY COUNTRY (2016-2028)
TABLE 027. MIDDLE EAST & AFRICA ONLINE EVENT TICKETING MARKET, BY EVENT TYPE (2016-2028)
TABLE 028. MIDDLE EAST & AFRICA ONLINE EVENT TICKETING MARKET, BY PLATFORM (2016-2028)
TABLE 029. ONLINE EVENT TICKETING MARKET, BY COUNTRY (2016-2028)
TABLE 030. SOUTH AMERICA ONLINE EVENT TICKETING MARKET, BY EVENT TYPE (2016-2028)
TABLE 031. SOUTH AMERICA ONLINE EVENT TICKETING MARKET, BY PLATFORM (2016-2028)
TABLE 032. ONLINE EVENT TICKETING MARKET, BY COUNTRY (2016-2028)
TABLE 033. BROWN PAPER TICKETS: SNAPSHOT
TABLE 034. BROWN PAPER TICKETS: BUSINESS PERFORMANCE
TABLE 035. BROWN PAPER TICKETS: PRODUCT PORTFOLIO
TABLE 036. BROWN PAPER TICKETS: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 036. CVENT INC: SNAPSHOT
TABLE 037. CVENT INC: BUSINESS PERFORMANCE
TABLE 038. CVENT INC: PRODUCT PORTFOLIO
TABLE 039. CVENT INC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 039. EVENTBEE INC.: SNAPSHOT
TABLE 040. EVENTBEE INC.: BUSINESS PERFORMANCE
TABLE 041. EVENTBEE INC.: PRODUCT PORTFOLIO
TABLE 042. EVENTBEE INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 042. EVENTBRITE INC.: SNAPSHOT
TABLE 043. EVENTBRITE INC.: BUSINESS PERFORMANCE
TABLE 044. EVENTBRITE INC.: PRODUCT PORTFOLIO
TABLE 045. EVENTBRITE INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 045. EVENTZILLA: SNAPSHOT
TABLE 046. EVENTZILLA: BUSINESS PERFORMANCE
TABLE 047. EVENTZILLA: PRODUCT PORTFOLIO
TABLE 048. EVENTZILLA: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 048. MOSHTIX PTY LTD: SNAPSHOT
TABLE 049. MOSHTIX PTY LTD: BUSINESS PERFORMANCE
TABLE 050. MOSHTIX PTY LTD: PRODUCT PORTFOLIO
TABLE 051. MOSHTIX PTY LTD: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 051. RAZORGATOR LLC: SNAPSHOT
TABLE 052. RAZORGATOR LLC: BUSINESS PERFORMANCE
TABLE 053. RAZORGATOR LLC: PRODUCT PORTFOLIO
TABLE 054. RAZORGATOR LLC: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 054. STUBHUB INC.: SNAPSHOT
TABLE 055. STUBHUB INC.: BUSINESS PERFORMANCE
TABLE 056. STUBHUB INC.: PRODUCT PORTFOLIO
TABLE 057. STUBHUB INC.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 057. THUNDEX TIX: SNAPSHOT
TABLE 058. THUNDEX TIX: BUSINESS PERFORMANCE
TABLE 059. THUNDEX TIX: PRODUCT PORTFOLIO
TABLE 060. THUNDEX TIX: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 060. TICKETEK PTY LTD: SNAPSHOT
TABLE 061. TICKETEK PTY LTD: BUSINESS PERFORMANCE
TABLE 062. TICKETEK PTY LTD: PRODUCT PORTFOLIO
TABLE 063. TICKETEK PTY LTD: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 063. OTHER MAJOR PLAYERS: SNAPSHOT
TABLE 064. OTHER MAJOR PLAYERS: BUSINESS PERFORMANCE
TABLE 065. OTHER MAJOR PLAYERS: PRODUCT PORTFOLIO
TABLE 066. OTHER MAJOR PLAYERS: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 001. YEARS CONSIDERED FOR ANALYSIS
FIGURE 002. SCOPE OF THE STUDY
FIGURE 003. ONLINE EVENT TICKETING MARKET OVERVIEW BY REGIONS
FIGURE 004. PORTER'S FIVE FORCES ANALYSIS
FIGURE 005. BARGAINING POWER OF SUPPLIERS
FIGURE 006. COMPETITIVE RIVALRYFIGURE 007. THREAT OF NEW ENTRANTS
FIGURE 008. THREAT OF SUBSTITUTES
FIGURE 009. VALUE CHAIN ANALYSIS
FIGURE 010. PESTLE ANALYSIS
FIGURE 011. ONLINE EVENT TICKETING MARKET OVERVIEW BY EVENT TYPE
FIGURE 012. MOVIE MARKET OVERVIEW (2016-2028)
FIGURE 013. SPORT MARKET OVERVIEW (2016-2028)
FIGURE 014. LIVE SHOW MARKET OVERVIEW (2016-2028)
FIGURE 015. STAND-UP COMEDY MARKET OVERVIEW (2016-2028)
FIGURE 016. LIVE CONCERTS MARKET OVERVIEW (2016-2028)
FIGURE 017. DRAMA MARKET OVERVIEW (2016-2028)
FIGURE 018. OTHER SHOWS MARKET OVERVIEW (2016-2028)
FIGURE 019. ONLINE EVENT TICKETING MARKET OVERVIEW BY PLATFORM
FIGURE 020. DESKTOP MARKET OVERVIEW (2016-2028)
FIGURE 021. MOBILE MARKET OVERVIEW (2016-2028)
FIGURE 022. NORTH AMERICA ONLINE EVENT TICKETING MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 023. EUROPE ONLINE EVENT TICKETING MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 024. ASIA PACIFIC ONLINE EVENT TICKETING MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 025. MIDDLE EAST & AFRICA ONLINE EVENT TICKETING MARKET OVERVIEW BY COUNTRY (2016-2028)
FIGURE 026. SOUTH AMERICA ONLINE EVENT TICKETING MARKET OVERVIEW BY COUNTRY (2016-2028)