The global Digital Asset Management Market is expected to reach $4,165 Million by 2026, registering a CAGR of 14.5% from 2021 to 2026.
Organizations that deal with media-rich content can use digital asset management (DAM) to build, maintain, archive, repurpose, and manipulate digital media assets including photographs, videos, and documents. It organizes digital assets by assigning metadata to each asset that provides a unique description, making it easier to scan, sort, and manage. Other features of DAM solutions include efficient import and export capabilities, versioning, asset preview and thumbnail views optimized for processing speed, and automatic file conversion to different file types or sizes.
Implementing a DAM solution will help you save money, create new revenue sources, and improve your brand's value. Brand launch cycles can be shortened and distribution channel services improved by implementing a digital asset management solution. Additionally, by automating all services, digital asset management can reduce manual workflows. The growth of the travel and tourism industry is also a major driver for digital asset management, as digital assets such as images and videos, which are valuable to customers, must be well organized and available. Implementing cloud-based digital asset management software is the most efficient process.
The Digital Asset Management Market is segmented by Type (On-premise, Cloud), by Application (IT, Media & Entertainment, Sales, Others). The market is further analyzed on the basis of regional analysis and divided into major regions like North-America, Latin America, Asia-Pacific, Europe and MEA.
Further Key Findings From The Report Suggest
- The increasing need among HR teams to streamline the management of employee-related documents and images, as well as ensure the enrichment and dissemination of recruitment-related media properties, such as forms, video, and audios, is primarily responsible for the growth of the HR segment.
- Among the components, the solution segment is expected to contribute the most to the industry, while the services segment is expected to expand at a faster pace during the forecast period. The demand for curated digital assets, centralized storage, and improved inter-departmental and intra-departmental collaboration is fueling this development.
- The digital asset management software Industry has expected an increase in the number of organizations seeking their assistance as more people operate from home, causing more businesses to use cloud storage, allowing them to monitor and provide quality research and workflows, boosting the market.
Key Participants like Adobe, Cognizant Technology Solutions, Dell EMC, HP, IBM, ADAM Software, Adgistics, Adnovate, Aetopia, Amazon, AssetBank, BrandWizard, Brandworkz, Bynder, Canto, Celum, ConceptShare, DMX, Google, GRR System, Digizuite, Hyland, MediaBeacon, MediaSilo, MediaValet, Microsoft, North Plains Systems, Nuxeo, OpenText.
For this report, Introspective Market Research have segmented the Digital Asset Management markets market on the basis of Region:
Regional Outlook (Revenue in USD Million; Volume in Units, 2019-2026)
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia-Pacific
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of MEA
- Latin America
- Rest of LATAM